Machico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Madeira, Portugal
Is Airbnb profitable in Machico in 2025? Explore comprehensive Airbnb analytics for Machico, Madeira, Portugal to uncover income potential. This 2025 STR market report for Machico, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 254 active listings.
Whether you're considering an Airbnb investment in Machico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Machico Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Machico Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Machico (2025)
Understanding the monthly revenue variations for Airbnb listings in Machico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Machico is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Machico across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,604+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,664 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,940 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,219, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Machico
Machico Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Machico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Machico:
- Best-in-class properties (Top 10%) achieve 93%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 85% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 69%.
- Entry-level properties (Bottom 25%) average 44% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Machico
Average Daily Rate (ADR) Airbnb Trends in Machico (2025)
Effective short term rental pricing strategy in Machico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Machico typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $200+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $97 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Machico
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Airbnb Seasonality Analysis & Trends in Machico (2025)
Peak Season (August, May, April)
- Revenue averages $2,809 per month
- Occupancy rates average 74.4%
- Daily rates average $128
Shoulder Season
- Revenue averages $2,214 per month
- Occupancy maintains around 62.5%
- Daily rates hold near $122
Low Season (January, February, November)
- Revenue drops to average $1,543 per month
- Occupancy decreases to average 51.2%
- Daily rates adjust to average $114
Seasonality Insights for Machico
- The Airbnb seasonality in Machico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Machico's highest earning potential, with monthly revenues capable of climbing to $3,007, occupancy reaching a high of 77.5%, and ADRs peaking at $139.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,452, occupancy could drop to 47.6%, and ADRs may adjust down to $113.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Machico.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Machico seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Machico (2025)
Exploring the top neighborhoods for short-term rentals in Machico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Machico Beach | A beautiful sandy beach popular among locals and tourists, offering a relaxed atmosphere and stunning views. It's ideal for travelers looking for beach activities and nearby restaurants. | Machico Beach, Ponta de São Lourenço, Machico Marina, Historical Centre, Igreja Matriz do Espírito Santo |
| Ponta de São Lourenço | A breathtaking natural reserve known for its dramatic cliffs and hiking trails. Perfect for nature lovers and those looking to explore the natural beauty of Madeira. | Ponta de São Lourenço Trail, Cabo de São Lourenço, Viewpoints, Eagle's Nest |
| Porto da Cruz | A charming fishing village nearby known for its traditional Madeiran culture and stunning scenery. Attracts visitors wanting a quieter, picturesque escape. | Beautiful Shoreline, Ribeira da Cruz, Rum Distillery, Surfing Spots |
| Historic Machico Town | Cultural and historical significance with lovely architecture and local eateries. Great for those interested in the rich history and culture of Madeira. | Machico Fortress, Historical Buildings, Museu da Baleia, Gastronomy |
| Barefoot Beach | A serene and less commercial beach spot ideal for relaxation and family activities. It's becoming popular for short stays with families. | Calheta Praia, Snorkeling, Beach Cafés |
| Santa Cruz | A nearby town with a lively promenade and local shops. Offers easy access to the airport and is a good base for exploring Madeira. | Santa Cruz Beach, Praça do Povo, Promenade, Local Markets |
| Machico Nature Reserve | An eco-friendly area perfect for nature enthusiasts and hikers. Attracts guests interested in outdoor adventures and wildlife. | Hiking Trails, Unique Flora and Fauna, Panoramic Views |
| Caniço de Baixo | A tourism hotspot known for its luxurious hotels and vibrant nightlife. Ideal for those looking for more upscale stays with access to amenities. | Diving Spots, Shopping, Restaurants |
Understanding Airbnb License Requirements & STR Laws in Machico (2025)
While Machico, Madeira, Portugal currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Machico to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Machico (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Machicobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Matur I by An Island Apart
Entire Place • 2 bedrooms
Villa Bahari
Entire Place • 5 bedrooms
FLH Luxury Villa Mar with Private Sea Access
Entire Place • 6 bedrooms
GuestReady - Graceful escape in Madeira
Entire Place • 2 bedrooms
Penha D'Águia Villa by LovelyStay
Entire Place • 3 bedrooms
Villa Prainha by LovelyStay
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Machico (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Machico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| LovelyStay | 3 | $237,365 | 79 | 4.76/5.0 |
| Atlantic Holiday | 11 | $224,208 | 184 | 4.50/5.0 |
| A Home In Madeira | 9 | $216,011 | 194 | 4.78/5.0 |
| Madeira Sun Travel | 9 | $212,512 | 197 | 4.60/5.0 |
| An Island | 4 | $196,395 | 97 | 4.76/5.0 |
| MoRe Madeira | 7 | $131,743 | 494 | 4.92/5.0 |
| José | 4 | $115,366 | 362 | 4.86/5.0 |
| Kontisdestinis | 5 | $114,562 | 87 | 4.27/5.0 |
| Dina | 4 | $93,725 | 39 | 4.88/5.0 |
| Feels Like Home | 1 | $87,502 | 31 | 4.65/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Machico.
Dive Deeper: Advanced Machico STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Machico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMachico Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Machico
- The Machico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.6% of the 254 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Machico, Apartment/Condo properties are the most common (48%), reflecting the local real estate landscape.
- Houses represent a significant 42.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 9.4%) offer potential for unique stay experiences.
Machico Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Machico
- The dominant room capacity in Machico is 1 bedroom listings, making up 46.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.3% of the active Airbnb listings in Machico, indicating a high concentration in these sizes.
Machico Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Machico
- The most common guest capacity trend in Machico vacation rentals is listings accommodating 4 guests (29.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Machico STR market, accounting for 54.3% of listings.
- 21.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Machico.
- On average, properties in Machico are equipped to host 3.7 guests.
Machico Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Machico
- The most common availability pattern in Machico falls within the 91-180 days range, representing 31.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 48.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Machico (28.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 52.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Machico Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
8.9% of total
2 Nights
39 listings
15.7% of total
3 Nights
41 listings
16.5% of total
4-6 Nights
64 listings
25.8% of total
7-29 Nights
8 listings
3.2% of total
30+ Nights
74 listings
29.8% of total
Key Insights
- The most prevalent minimum stay requirement in Machico is 30+ Nights, adopted by 29.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (29.8%) caters to monthly stays (30+ nights) in Machico, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 29.8% of Machico hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Machico.
Machico Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.4% of total
Super Strict 30 Days
14 listings
5.6% of total
Flexible
58 listings
23.1% of total
Moderate
71 listings
28.3% of total
Firm
47 listings
18.7% of total
Strict
60 listings
23.9% of total
Cancellation Policy Insights for Machico
- The prevailing Airbnb cancellation policy trend in Machico is Moderate, used by 28.3% of listings.
- There's a relatively balanced mix between guest-friendly (51.4%) and stricter (42.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.3% market standard in Machico.
- Regularly review your cancellation policy against competitors and market demand shifts in Machico.
Machico STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Machico
- The overall average booking lead time for vacation rentals in Machico is 71 days.
- Guests book furthest in advance for stays during August (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 52 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Machico.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Machico averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Machico (2025)
Amenity data is currently unavailable for Machico.
Machico Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Machico
- The typical guest profile for Airbnb in Machico consists of predominantly international visitors (98%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 1.9% of guests.
- Key international markets include France (19.1%) and Germany (18.9%).
- Top languages spoken are English (40.6%) followed by French (14.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Machico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Funchal | 2,226 | $3,734 | $228.63 | 60% |
| Câmara de Lobos | 128 | $3,321 | $213.25 | 62% |
| Ribeira Brava | 224 | $3,295 | $194.04 | 62% |
| Ponta do Sol | 315 | $3,163 | $175.43 | 65% |
| Santa Cruz | 536 | $2,837 | $187.39 | 58% |
| Calheta | 1,040 | $2,811 | $190.21 | 59% |
| São Vicente | 277 | $2,430 | $140.62 | 62% |
| Santana | 163 | $1,903 | $143.81 | 57% |
| Porto Moniz | 162 | $1,784 | $121.19 | 59% |
| Porto Santo | 163 | $1,561 | $187.73 | 42% |