Setúbal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Setúbal, Portugal
Is Airbnb profitable in Setúbal in 2025? Explore comprehensive Airbnb analytics for Setúbal, Setúbal, Portugal to uncover income potential. This 2025 STR market report for Setúbal, based on AirROI data from October 2024 to September 2025, reveals key trends in the market of 595 active listings.
Whether you're considering an Airbnb investment in Setúbal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Setúbal Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Setúbal Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Setúbal (2025)
Understanding the monthly revenue variations for Airbnb listings in Setúbal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Setúbal is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Setúbal across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,072+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,364 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,335 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $641, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Setúbal
Setúbal Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Setúbal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Setúbal:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Setúbal
Average Daily Rate (ADR) Airbnb Trends in Setúbal (2025)
Effective short term rental pricing strategy in Setúbal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Setúbal typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $335+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $179 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Setúbal
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Airbnb Seasonality Analysis & Trends in Setúbal (2025)
Peak Season (August, July, June)
- Revenue averages $3,391 per month
- Occupancy rates average 49.4%
- Daily rates average $210
Shoulder Season
- Revenue averages $1,690 per month
- Occupancy maintains around 38.6%
- Daily rates hold near $164
Low Season (January, February, November)
- Revenue drops to average $1,069 per month
- Occupancy decreases to average 33.3%
- Daily rates adjust to average $150
Seasonality Insights for Setúbal
- The Airbnb seasonality in Setúbal shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Setúbal's highest earning potential, with monthly revenues capable of climbing to $4,278, occupancy reaching a high of 59.3%, and ADRs peaking at $222.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,016, occupancy could drop to 31.1%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Setúbal.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Setúbal seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Setúbal (2025)
Exploring the top neighborhoods for short-term rentals in Setúbal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Troia Peninsula | A stunning coastal area known for its beautiful beaches and golf courses. Perfect for tourists looking to relax by the beach or engage in water sports. | Troia Beach, Troia Golf, Sado River, Roman ruins, Cultural activities |
Setúbal City Center | The vibrant heart of Setúbal, filled with restaurants, shops, and cultural landmarks. Ideal for visitors who want to experience local life and cuisine. | São Filipe Castle, Livramento Market, Troia Ferry, Setúbal Marina, Church of Jesus |
Arrábida Natural Park | A stunning natural park offering breathtaking landscapes, hiking trails, and scenic beaches. Attracts nature lovers and those seeking outdoor activities. | Praia dos Galápos, Praia da Figueirinha, Arrábida Mountain, Hiking trails, Scenic views |
Lisbon Coast | A short drive from Setúbal, this coastline offers amazing beaches and is popular with tourists visiting Lisbon. Great for those wanting to explore beyond Setúbal. | Costa da Caparica Beach, Cascais, Estoril, Lisbon, Water activities |
Almada | Located across the river from Lisbon, Almada offers beautiful views of the capital and is known for its historical sites and culture. Appeals to visitors looking to explore nearby attractions. | Christ the King Statue, Almada Forum, Beaches of Caparica, Cascais and Estoril, Local food scene |
Cabo Espichel | A spectacular coastal area with cliffs and a lighthouse. Perfect for visitors who enjoy dramatic seaside views and photography opportunities. | Cabo Espichel Lighthouse, Church of Nossa Senhora da Pedra Mua, Breathtaking cliffs, Hiking opportunities, Natural beauty |
Sesimbra | A charming fishing village south of Setúbal known for its lovely beaches and seafood restaurants. Great for tourists looking for a relaxing seaside getaway. | Sesimbra Beach, Sesimbra Castle, Local seafood restaurants, Diving spots, Natural park nearby |
Azeitao | A picturesque village known for its wine and cheese, Azeitao is perfect for tourists who appreciate local culture and gastronomy. | Wine cellars, Cheese factories, Natural parks, Cultural heritage, Local markets |
Understanding Airbnb License Requirements & STR Laws in Setúbal (2025)
Yes, Setúbal, Setúbal, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Setúbal to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 73% licensed listings)
Top Performing Airbnb Properties in Setúbal (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Setúbalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Authentic country house
Entire Place • 5 bedrooms

Exceptional Quinta in the heart of the Arrabida
Entire Place • 7 bedrooms

Arrábida Sierra & Beach Villa
Entire Place • 6 bedrooms

Unique Villa natural luxury, 35 min Lisbon
Entire Place • 5 bedrooms

Quinta da Barra - Villa in Azeitão, Portugal
Entire Place • 7 bedrooms

Arrábida Villas - Natural Park
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Setúbal (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Setúbal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Home Match | 34 | $322,601 | 753 | 4.40/5.0 |
Casa Shelter Conciergerie | 10 | $271,345 | 100 | 4.73/5.0 |
Elsa And Rui | 7 | $238,607 | 254 | 4.69/5.0 |
Micael And Patricia | 14 | $219,650 | 272 | 4.83/5.0 |
Quinta De São Pedro | 1 | $165,386 | 13 | 5.00/5.0 |
Florence | 2 | $158,966 | 15 | 5.00/5.0 |
Guilherme | 1 | $142,459 | 32 | 4.97/5.0 |
Holidu | 2 | $141,072 | 26 | 4.79/5.0 |
Marc | 4 | $139,151 | 148 | 4.95/5.0 |
Pedro | 7 | $136,611 | 100 | 4.48/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Setúbal.
Dive Deeper: Advanced Setúbal STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Setúbal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSetúbal Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Setúbal
- The Setúbal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.3% of the 595 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Setúbal, Apartment/Condo properties are the most common (56.8%), reflecting the local real estate landscape.
- Houses represent a significant 35% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 8.2%) offer potential for unique stay experiences.
Setúbal Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Setúbal
- The dominant room capacity in Setúbal is 1 bedroom listings, making up 40.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.4% of the active Airbnb listings in Setúbal, indicating a high concentration in these sizes.
- A significant 25.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Setúbal.
Setúbal Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Setúbal
- The most common guest capacity trend in Setúbal vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Setúbal STR market, accounting for 49.6% of listings.
- 30.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Setúbal.
- On average, properties in Setúbal are equipped to host 4.3 guests.
Setúbal Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Setúbal
- The most common availability pattern in Setúbal falls within the 271-366 days range, representing 54.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Setúbal (33.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Setúbal Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
61 listings
10.3% of total
2 Nights
116 listings
19.6% of total
3 Nights
50 listings
8.4% of total
4-6 Nights
75 listings
12.6% of total
7-29 Nights
21 listings
3.5% of total
30+ Nights
270 listings
45.5% of total
Key Insights
- The most prevalent minimum stay requirement in Setúbal is 30+ Nights, adopted by 45.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (45.5%) caters to monthly stays (30+ nights) in Setúbal, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 45.5% of Setúbal hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 45.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Setúbal.
Setúbal Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
0.2% of total
Super Strict 60 Days
17 listings
2.9% of total
Super Strict 30 Days
9 listings
1.5% of total
Non-refundable
1 listings
0.2% of total
Flexible
58 listings
9.9% of total
Moderate
215 listings
36.6% of total
Firm
140 listings
23.8% of total
Strict
147 listings
25% of total
Cancellation Policy Insights for Setúbal
- The prevailing Airbnb cancellation policy trend in Setúbal is Moderate, used by 36.6% of listings.
- There's a relatively balanced mix between guest-friendly (46.5%) and stricter (48.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.6% market standard in Setúbal.
- Regularly review your cancellation policy against competitors and market demand shifts in Setúbal.
Setúbal STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Setúbal
- The overall average booking lead time for vacation rentals in Setúbal is 46 days.
- Guests book furthest in advance for stays during August (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Setúbal.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Setúbal averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Setúbal (2025)
Amenity Prevalence
Amenity Insights for Setúbal
- Essential amenities in Setúbal that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Setúbal: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Setúbal to stay competitive.
Setúbal Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Setúbal
- The typical guest profile for Airbnb in Setúbal consists of predominantly international visitors (83%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Portuguese.
- Domestic travelers account for 16.9% of guests.
- Key international markets include Portugal (16.9%) and France (12.5%).
- Top languages spoken are English (37.6%) followed by Portuguese (14.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Setúbal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Comporta | 106 | $3,574 | $411.72 | 39% |
Reguengo Grande | 11 | $3,540 | $308.63 | 40% |
Ferreira do Alentejo | 15 | $2,810 | $261.62 | 33% |
Albufeira | 4,789 | $2,778 | $281.26 | 45% |
Alcácer do Sal | 20 | $2,681 | $365.09 | 32% |
Lagoa e Carvoeiro | 1,081 | $2,559 | $254.25 | 47% |
Azambuja | 10 | $2,450 | $402.05 | 21% |
Ferragudo | 210 | $2,416 | $248.71 | 45% |
Lisbon | 12,545 | $2,356 | $159.64 | 54% |
Grândola | 352 | $2,344 | $399.38 | 31% |