Luquillo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Luquillo, Puerto Rico
Is Airbnb profitable in Luquillo in 2025? Explore comprehensive Airbnb analytics for Luquillo, Luquillo, Puerto Rico to uncover income potential. This 2025 STR market report for Luquillo, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 63 active listings.
Whether you're considering an Airbnb investment in Luquillo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Luquillo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Luquillo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Luquillo (2025)
Understanding the monthly revenue variations for Airbnb listings in Luquillo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Luquillo is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Luquillo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,847+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,257 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,692 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,423, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Luquillo
Luquillo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Luquillo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Luquillo:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Luquillo
Average Daily Rate (ADR) Airbnb Trends in Luquillo (2025)
Effective short term rental pricing strategy in Luquillo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Luquillo typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $507+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $275 or more.
- Typical properties (Median) charge around $147 per night.
- Entry-level properties (Bottom 25%) earn around $109 per night.
Average Daily Rate (ADR) Trend by Month in Luquillo
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Airbnb Seasonality Analysis & Trends in Luquillo (2025)
Peak Season (June, May, March)
- Revenue averages $5,390 per month
- Occupancy rates average 52.4%
- Daily rates average $242
Shoulder Season
- Revenue averages $4,516 per month
- Occupancy maintains around 50.9%
- Daily rates hold near $238
Low Season (September, October, November)
- Revenue drops to average $3,042 per month
- Occupancy decreases to average 30.7%
- Daily rates adjust to average $236
Seasonality Insights for Luquillo
- The Airbnb seasonality in Luquillo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Luquillo's highest earning potential, with monthly revenues capable of climbing to $5,570, occupancy reaching a high of 60.4%, and ADRs peaking at $248.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,590, occupancy could drop to 27.1%, and ADRs may adjust down to $231.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Luquillo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Luquillo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Luquillo (2025)
Exploring the top neighborhoods for short-term rentals in Luquillo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Luquillo Beach | Famous for its beautiful sandy beaches and calm waters, Luquillo Beach is a prime destination for beach lovers and tourists looking for relaxation and fun in the sun. | Luquillo Beach, Kioskos de Luquillo, Arrecife de La Selva, La Selva Beach, Balneario Luquillo |
El Yunque National Forest | A lush tropical rainforest offering hiking trails and stunning waterfalls, attracting nature lovers and adventure seekers who want to explore Puerto Rico's natural beauty. | La Mina Falls, Yokahu Observation Tower, El Yunque Peak, multiple hiking trails, unique flora and fauna |
Las Croabas | A charming coastal area known for its bioluminescent bay and water activities, popular among tourists who want to experience Puerto Rico's wildlife and evening kayak tours. | Laguna Grande Bioluminescent Bay, Farjado Pier, Kayaking Tours, Snorkeling Spots, Dining with a view |
Playa Azul | A beautiful beach area less crowded than Luquillo Beach, attracting travelers looking for a more peaceful beach experience while still being close to amenities. | Playa Azul Beach, Beautiful sunsets, Nearby restaurants, Local markets, Scenic views |
Casa de Cultura | A culturally rich area offering events, local art, and a glimpse into Puerto Rican culture, appealing to travelers who want to experience the local lifestyle. | Local art exhibits, Cultural events and performances, Craft markets, Restaurants serving local cuisine, Community activities |
Fajardo | Close to Luquillo, Fajardo offers access to beautiful marinas and ferry services to nearby islands, attracting boaters and those looking to island hop. | Fajardo Ferry Terminal, Marinas and Watersports, Las Cabezas de San Juan Nature Reserve, Snorkeling and Diving, El Conquistador Resort |
Rio Grande | Home to luxury resorts and proximity to El Yunque, Rio Grande is appealing for those looking for upscale rental options and outdoor adventures. | Wyndham Grand Rio Mar, El Yunque National Forest access, Beaches, Golf courses, Spa facilities |
Luquillo Kiosks | A popular food destination for both locals and tourists, the kiosks offer a variety of traditional Puerto Rican dishes, making it a must-visit for food lovers. | Street food stalls, Local seafood, Cultural cuisine, Vibrant atmosphere, Dining with ocean views |
Understanding Airbnb License Requirements & STR Laws in Luquillo (2025)
While Luquillo, Luquillo, Puerto Rico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Luquillo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Luquillo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Luquillobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luquillo on the Beach
Entire Place • 6 bedrooms

Fabulous Ocean Views /Private Infinity Pool /4 BR
Entire Place • 4 bedrooms

Hacienda Oasis: Tropical Paradise with Pool
Entire Place • 4 bedrooms

Amazing deluxe house 10min from El Yunque!
Entire Place • 4 bedrooms

Hacienda Margarita-Infinity Pool, Lg Home & Views!
Entire Place • 4 bedrooms

Beautiful Rooftop Getaway | Jacuzzi by Rainforest
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Luquillo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Luquillo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Angela Danette | 1 | $288,021 | 45 | 4.78/5.0 |
Kevin | 1 | $166,359 | 103 | 4.98/5.0 |
Nicole | 1 | $155,355 | 51 | 4.94/5.0 |
Daniel | 1 | $136,128 | 16 | 4.94/5.0 |
Yasin | 6 | $136,107 | 201 | 4.15/5.0 |
Connie | 1 | $135,230 | 80 | 4.81/5.0 |
Jose | 1 | $131,274 | 118 | 4.95/5.0 |
VillaRosa | 1 | $123,628 | 10 | 4.00/5.0 |
Host #171019956 | 1 | $116,878 | 81 | 4.85/5.0 |
Natalia | 1 | $110,532 | 23 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Luquillo.
Dive Deeper: Advanced Luquillo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Luquillo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLuquillo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Luquillo
- The Luquillo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 63 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Luquillo, House properties are the most common (44.4%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.2%) offer potential for unique stay experiences.
Luquillo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Luquillo
- The dominant room capacity in Luquillo is 2 bedrooms listings, making up 31.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 58.7% of the active Airbnb listings in Luquillo, indicating a high concentration in these sizes.
- A significant 39.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Luquillo.
Luquillo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Luquillo
- The most common guest capacity trend in Luquillo vacation rentals is listings accommodating 8+ guests (38.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Luquillo STR market, accounting for 50.8% of listings.
- 57.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Luquillo.
- On average, properties in Luquillo are equipped to host 5.7 guests.
Luquillo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Luquillo
- The most common availability pattern in Luquillo falls within the 91-180 days range, representing 36.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Luquillo (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 41.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Luquillo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
47.5% of total
2 Nights
15 listings
25.4% of total
3 Nights
4 listings
6.8% of total
4-6 Nights
3 listings
5.1% of total
30+ Nights
9 listings
15.3% of total
Key Insights
- The most prevalent minimum stay requirement in Luquillo is 1 Night, adopted by 47.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.9%) of the Luquillo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.3%) caters to monthly stays (30+ nights) in Luquillo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.5% of Luquillo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Luquillo.
Luquillo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.8% of total
Flexible
6 listings
10.9% of total
Moderate
14 listings
25.5% of total
Firm
17 listings
30.9% of total
Strict
17 listings
30.9% of total
Cancellation Policy Insights for Luquillo
- The prevailing Airbnb cancellation policy trend in Luquillo is Firm, used by 30.9% of listings.
- A majority (61.8%) of hosts in Luquillo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 30.9% market standard in Luquillo.
- With 30.9% using Strict terms, this is a viable option in Luquillo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Luquillo.
Luquillo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Luquillo
- The overall average booking lead time for vacation rentals in Luquillo is 48 days.
- Guests book furthest in advance for stays during June (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (59 days avg.) sees the longest lead times, while Fall (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Luquillo.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Luquillo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Luquillo (2025)
Amenity Prevalence
Amenity Insights for Luquillo
- Essential amenities in Luquillo that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Luquillo: Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Kitchen.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Luquillo to stay competitive.
Luquillo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Luquillo
- The typical guest profile for Airbnb in Luquillo consists of predominantly international visitors (92%), with top international origins including Puerto Rico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 8.0% of guests.
- Key international markets include United States (86.4%) and Puerto Rico (8%).
- Top languages spoken are English (57.3%) followed by Spanish (33.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Puerto Rico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Luquillo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Buck Island | 30 | $17,287 | $2540.11 | 19% |
Little Mountain | 10 | $14,077 | $1565.83 | 36% |
Central | 17 | $9,631 | $1117.85 | 47% |
Cruz Bay | 14 | $7,683 | $630.33 | 53% |
Fortuna | 12 | $6,088 | $300.59 | 54% |
Cruz Bay | 423 | $5,920 | $604.10 | 43% |
Coral Harbour | 163 | $5,520 | $450.33 | 52% |
Spanish Town | 45 | $5,042 | $696.96 | 32% |
Toa Alta | 14 | $4,743 | $256.31 | 56% |
Road Town | 219 | $4,623 | $482.51 | 39% |