Vieques Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vieques, Puerto Rico

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Vieques in 2025? Explore comprehensive Airbnb analytics for Vieques, Vieques, Puerto Rico to uncover income potential. This 2025 STR market report for Vieques, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 74 active listings.

Whether you're considering an Airbnb investment in Vieques, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vieques Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vieques Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$279
The average rental revenue earned for an occupied room per day in Vieques.
Occupancy Rate(?)
49.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$41,338
Typical annual income for an Airbnb listing in Vieques. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.4%
Significant decrease (-15.4%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Vieques.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Vieques.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
74
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vieques (2025)

Understanding the monthly revenue variations for Airbnb listings in Vieques is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vieques is typically March, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vieques across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,581+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,598 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,504 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,479, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vieques

Vieques Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vieques STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vieques:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vieques

Average Daily Rate (ADR) Airbnb Trends in Vieques (2025)

Effective short term rental pricing strategy in Vieques involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vieques typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $494+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $310 or more.
  • Typical properties (Median) charge around $152 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Vieques

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Airbnb Seasonality Analysis & Trends in Vieques (2025)

Peak Season (March, January, February)
  • Revenue averages $6,277 per month
  • Occupancy rates average 68.1%
  • Daily rates average $294
Shoulder Season
  • Revenue averages $4,104 per month
  • Occupancy maintains around 48.6%
  • Daily rates hold near $255
Low Season (August, September, October)
  • Revenue drops to average $2,307 per month
  • Occupancy decreases to average 34.9%
  • Daily rates adjust to average $226

Seasonality Insights for Vieques

  • The Airbnb seasonality in Vieques shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vieques's highest earning potential, with monthly revenues capable of climbing to $6,520, occupancy reaching a high of 70.7%, and ADRs peaking at $312.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,994, occupancy could drop to 34.1%, and ADRs may adjust down to $223.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vieques.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vieques seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vieques (2025)

Exploring the top neighborhoods for short-term rentals in Vieques? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Esperanza
Charming village known for its beautiful waterfront and vibrant local culture. Ideal for those seeking a relaxed Caribbean atmosphere with easy access to beaches and restaurants.
La Chiva Beach, Bioluminescent Bay, Los Mosquitos Beach, variety of local eateries, water sports activities
Isabel II
The main town of Vieques, offering a mix of local shops, dining, and cultural experiences. Perfect for visitors wanting to explore the local life while being close to key amenities.
Faro de Punta Mulas, Vieques Museum, local shops and markets, the main ferry terminal, Oysters Beach
Cayo Blanco
A stunning nearby island that is perfect for day trips and relaxation. Attracts tourists interested in pristine beaches and snorkeling experiences.
Cayo Blanco Beach, snorkeling spots, wildlife watching, tranquil beaches, boating excursions
Sun Bay
A gorgeous public beach with soft sand and clear waters, ideal for sunbathing and swimming. Popular for families and beachgoers looking to unwind.
Sun Bay Beach, Mantas Beach, trails for hiking, beachfront picnic areas, Kayaking opportunities
Puerto Ferro
Remote and picturesque area known for its quiet beaches and natural beauty. Attracts nature lovers and those seeking a peaceful getaway.
Puerto Ferro Beach, natural hiking trails, wild horses, lush landscapes, secluded spots
Red Beach
Known for its distinctive red sand, this beach is less crowded and offers a unique experience. Great for those looking for a hidden gem away from the more touristy spots.
Red Beach, scenic views, photographic opportunities, surrounding cliffs, quiet atmosphere
Major Beach
A less-accessible, stunning beach that rewards those who make the trek. Ideal for adventurous visitors and those looking for a more secluded beach experience.
Major Beach, hiking paths to beach, tranquil waters, surrounding nature, secluded environment
Bahía de La Chiva
Distinctive for its bioluminescent waters, this area is perfect for eco-conscious travelers and those looking for unique marine experiences.
Bioluminescent Bay, kayaking at night, marine life viewing, natural beauty, photography opportunities

Understanding Airbnb License Requirements & STR Laws in Vieques (2025)

While Vieques, Vieques, Puerto Rico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vieques to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Vieques (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Viequesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Eco-Luxury Villa on Caribbean Sea

Stunning Eco-Luxury Villa on Caribbean Sea

Entire Place • 6 bedrooms

$463,774
Revenue
53.0%
Occupancy
$2327.75
Daily Rate
Luxury Villa on Vieques Island, Hacienda Karajon

Luxury Villa on Vieques Island, Hacienda Karajon

Entire Place • 6 bedrooms

$248,374
Revenue
48.9%
Occupancy
$1429.15
Daily Rate
Casa Ceiba

Casa Ceiba

Entire Place • 3 bedrooms

$176,718
Revenue
57.3%
Occupancy
$786.61
Daily Rate
Hilltop Esperanza with ocean views, saltwater pool

Hilltop Esperanza with ocean views, saltwater pool

Entire Place • 3 bedrooms

$122,635
Revenue
73.2%
Occupancy
$449.17
Daily Rate
Quinta Jabali -- Private and romantic

Quinta Jabali -- Private and romantic

Entire Place • 1 bedroom

$105,877
Revenue
45.4%
Occupancy
$573.18
Daily Rate
Spacious 4 br/2 ba in Esperanza with pool!

Spacious 4 br/2 ba in Esperanza with pool!

Entire Place • 4 bedrooms

$86,876
Revenue
64.2%
Occupancy
$365.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vieques (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vieques based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Daniel1$463,7741264.98/5.0
Julie3$286,918824.94/5.0
Will1$176,71885.00/5.0
Katherine2$127,654594.96/5.0
Lori1$122,635944.96/5.0
Michael1$105,877754.93/5.0
Alysa3$98,7976734.86/5.0
Stephanie2$88,4062274.93/5.0
Dave And Michelle3$87,8111444.87/5.0
Matthew1$86,876584.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vieques.

Dive Deeper: Advanced Vieques STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vieques. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vieques Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vieques

  • The Vieques Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.2% of the 74 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 33.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Vieques, House properties are the most common (43.2%), reflecting the local real estate landscape.
  • Houses represent a significant 43.2% portion, catering likely to families or larger groups.
  • The presence of 35.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Vieques Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vieques

  • The dominant room capacity in Vieques is 1 bedroom listings, making up 51.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 70.3% of the active Airbnb listings in Vieques, indicating a high concentration in these sizes.
  • With over half the market (51.4%) consisting of studios or 1-bedroom units, Vieques is particularly well-suited for individuals or couples.
  • A significant 27.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vieques.

Vieques Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vieques

  • The most common guest capacity trend in Vieques vacation rentals is listings accommodating 2 guests (35.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Vieques STR market, accounting for 56.7% of listings.
  • 36.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vieques.
  • On average, properties in Vieques are equipped to host 4.2 guests.

Vieques Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vieques

  • The most common availability pattern in Vieques falls within the 91-180 days range, representing 35.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 58.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Vieques (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 43.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vieques Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.3%)

1 Night

17 listings

24.3% of total

2 Nights (10%)

2 Nights

7 listings

10% of total

3 Nights (8.6%)

3 Nights

6 listings

8.6% of total

4-6 Nights (15.7%)

4-6 Nights

11 listings

15.7% of total

7-29 Nights (1.4%)

7-29 Nights

1 listings

1.4% of total

30+ Nights (40%)

30+ Nights

28 listings

40% of total

Key Insights

  • The most prevalent minimum stay requirement in Vieques is 30+ Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (40%) caters to monthly stays (30+ nights) in Vieques, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 40% of Vieques hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vieques.

Vieques Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (11.4%)

Flexible

8 listings

11.4% of total

Moderate (17.1%)

Moderate

12 listings

17.1% of total

Firm (32.9%)

Firm

23 listings

32.9% of total

Strict (38.6%)

Strict

27 listings

38.6% of total

Cancellation Policy Insights for Vieques

  • The prevailing Airbnb cancellation policy trend in Vieques is Strict, used by 38.6% of listings.
  • A majority (71.5%) of hosts in Vieques utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 38.6% market standard in Vieques.
  • With 38.6% using Strict terms, this is a viable option in Vieques, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vieques.

Vieques STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vieques

  • The overall average booking lead time for vacation rentals in Vieques is 65 days.
  • Guests book furthest in advance for stays during January (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 39 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (93 days avg.) sees the longest lead times, while Summer (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Vieques.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Vieques averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vieques (2025)

Amenity Prevalence

Amenity Insights for Vieques

  • Essential amenities in Vieques that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Air conditioning, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vieques: Wifi.
  • Consider adding popular differentiators like Air conditioning or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vieques to stay competitive.

Vieques Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vieques

  • The typical guest profile for Airbnb in Vieques consists of predominantly international visitors (93%), with top international origins including Puerto Rico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 6.7% of guests.
  • Key international markets include United States (85.7%) and Puerto Rico (6.7%).
  • Top languages spoken are English (56.2%) followed by Spanish (24.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Puerto Rico.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vieques Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Buck Island14$12,281$2861.2523%
Little Mountain10$8,886$1588.4834%
Cruz Bay14$7,405$652.0753%
Central17$7,315$1000.0242%
Fortuna13$5,723$301.9355%
Cruz Bay419$5,415$611.9344%
Coral Harbour165$5,395$460.7452%
Toa Alta14$4,400$266.9854%
Road Town231$4,117$492.9339%
Dorado286$3,966$450.2544%

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