Ngoma Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Southern Province, Rwanda

Source: AirROI
Last updated: 2025-05-24

Is Airbnb profitable in Ngoma in 2025? Explore comprehensive Airbnb analytics for Ngoma, Southern Province, Rwanda to uncover income potential. This 2025 STR market report for Ngoma, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Ngoma, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ngoma Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ngoma Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$36
The average rental revenue earned for an occupied room per day in Ngoma.
Occupancy Rate(?)
24.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$2,513
Typical annual income for an Airbnb listing in Ngoma. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
33.6%
Strong growth (33.6%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Ngoma.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Ngoma.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ngoma (2025)

Understanding the monthly revenue variations for Airbnb listings in Ngoma is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ngoma is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ngoma across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,012+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,270 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $367 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $260, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ngoma

Ngoma Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ngoma STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ngoma:

  • Best-in-class properties (Top 10%) achieve 43%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 17%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ngoma

Average Daily Rate (ADR) Airbnb Trends in Ngoma (2025)

Effective short term rental pricing strategy in Ngoma involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ngoma typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $91+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $43 or more.
  • Typical properties (Median) charge around $32 per night.
  • Entry-level properties (Bottom 25%) earn around $24 per night.

Average Daily Rate (ADR) Trend by Month in Ngoma

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Airbnb Seasonality Analysis & Trends in Ngoma (2025)

Peak Season (March, April, February)
  • Revenue averages $1,997 per month
  • Occupancy rates average 18.7%
  • Daily rates average $41
Shoulder Season
  • Revenue averages $757 per month
  • Occupancy maintains around 32.7%
  • Daily rates hold near $45
Low Season (July, November, December)
  • Revenue drops to average $279 per month
  • Occupancy decreases to average 24.2%
  • Daily rates adjust to average $43

Seasonality Insights for Ngoma

  • The Airbnb seasonality in Ngoma shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ngoma's highest earning potential, with monthly revenues capable of climbing to $2,473, occupancy reaching a high of 50.8%, and ADRs peaking at $47.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $218, occupancy could drop to 3.3%, and ADRs may adjust down to $38.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ngoma.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ngoma seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ngoma (2025)

Exploring the top neighborhoods for short-term rentals in Ngoma? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nyakariro
A serene residential area known for its beautiful landscapes and local culture. It attracts visitors looking to experience rural Rwanda and is a great spot for hosting retreats and eco-tourism.
Mount Kigali, Nyungwe Forest National Park, Local markets, Cultural village tours
Cyangugu
A picturesque town by Lake Kivu, known for its stunning views and water activities. Ideal for those looking to relax by the lake or enjoy water sports.
Lake Kivu, Kivu Biking, Imbaraga Agriculture Cooperative, Beauvallon Beach
Kayonza
Rich in Rwandan culture and history, this area is popular for those interested in community-based tourism and exploring the local way of life.
Akagera National Park, Cultural heritage sites, Local art and craft markets
Rwamagana
A growing town with a vibrant market and close proximity to natural attractions. It appeals to tourists and business travelers alike due to its central location.
Rwamagana Market, Kageyo Colline, Natural hot springs, Hiking trails
Kamonyi
A rural district renowned for its lush agriculture and community festivals, making it attractive for guests looking to experience authentic Rwandan life.
Community agricultural tours, Local cultural festivals, Kigali Genocide Memorial, Traditional ceremonies
Bugesera
Home to several attractions and easy access to the airport, Bugesera is excellent for short-term stays and travelers on the go.
Bugesera International Airport, Kigali Golf Club, Lake Cyohoha, Cultural events
Gatsibo
Known for its stunning landscapes and traditional Rwandan lifestyle, Gatsibo seeks to attract tourists looking for adventure and a deeper cultural immersion.
Gatsibo Cultural Museum, Natural reserves, traditional dance performances, Nature reserves
Huye
An educational hub with a rich history, Huye is known for its universities and museums, appealing to academics and history enthusiasts.
University of Rwanda, National Museum of Rwanda, Huye Market, Mount Huye hiking

Understanding Airbnb License Requirements & STR Laws in Ngoma (2025)

While Ngoma, Southern Province, Rwanda currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ngoma to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ngoma (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ngomabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Paradise in the middle of Africa

Paradise in the middle of Africa

Private Room • 3 bedrooms

$6,654
Revenue
41.6%
Occupancy
$98.98
Daily Rate
Calmness place room 03

Calmness place room 03

Private Room • 1 bedroom

$5,124
Revenue
22.6%
Occupancy
$47.10
Daily Rate
Stany’s Apartament

Stany’s Apartament

Entire Place • 2 bedrooms

$4,744
Revenue
21.4%
Occupancy
$45.75
Daily Rate
Calmness room with twin beds

Calmness room with twin beds

Private Room • 1 bedroom

$2,497
Revenue
22.6%
Occupancy
$35.52
Daily Rate
Place with a cozy room 107

Place with a cozy room 107

Private Room • 1 bedroom

$2,425
Revenue
22.6%
Occupancy
$34.44
Daily Rate
Comfort within this room 103

Comfort within this room 103

Private Room • 1 bedroom

$2,425
Revenue
22.6%
Occupancy
$34.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ngoma (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ngoma based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Uwimana19$48,329110.48/5.0
Galinero1$4,74474.43/5.0
Angelique1$1,89634.00/5.0
Francoise1$32074.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ngoma.

Dive Deeper: Advanced Ngoma STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ngoma. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ngoma Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ngoma

  • The Ngoma Airbnb market composition is heavily skewed towards Private Room listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ngoma, Hotel/Boutique properties are the most common (90.9%), reflecting the local real estate landscape.
  • The presence of 90.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, house (combined 9.0%) offer potential for unique stay experiences.

Ngoma Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ngoma

  • The dominant room capacity in Ngoma is 1 bedroom listings, making up 77.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 86.4% of the active Airbnb listings in Ngoma, indicating a high concentration in these sizes.
  • With over half the market (77.3%) consisting of studios or 1-bedroom units, Ngoma is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (4.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ngoma.

Ngoma Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ngoma

  • The most common guest capacity trend in Ngoma vacation rentals is listings accommodating 2 guests (77.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Ngoma STR market, accounting for 81.8% of listings.
  • A significant 77.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Ngoma.
  • Listings for large groups (6+ guests) are relatively rare (4.5%), potentially indicating an opportunity for hosts targeting this segment in Ngoma.
  • On average, properties in Ngoma are equipped to host 2.3 guests.

Ngoma Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ngoma

  • The most common availability pattern in Ngoma falls within the 271-366 days range, representing 95.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ngoma (86.4%), reflecting common guest stay durations or potential owner blocking patterns.

Ngoma Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (95.5%)

1 Night

21 listings

95.5% of total

30+ Nights (4.5%)

30+ Nights

1 listings

4.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Ngoma is 1 Night, adopted by 95.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.5%) of the Ngoma Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 95.5% of Ngoma hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ngoma.

Ngoma Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (80%)

Flexible

4 listings

80% of total

Moderate (20%)

Moderate

1 listings

20% of total

Cancellation Policy Insights for Ngoma

  • The prevailing Airbnb cancellation policy trend in Ngoma is Flexible, used by 80% of listings.
  • The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Ngoma may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 80% market standard in Ngoma.
  • Given the high prevalence of Flexible policies (80%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ngoma.

Ngoma STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ngoma

  • The overall average booking lead time for vacation rentals in Ngoma is 29 days.
  • Guests book furthest in advance for stays during December (average 36 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (29 days avg.) sees the longest lead times, while Summer (7 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Ngoma.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 29 days) to capture early planners.
  • Monitor your own booking lead times against these Ngoma averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ngoma (2025)

Amenity Prevalence

Amenity Insights for Ngoma

  • Essential amenities in Ngoma that guests expect include: Dedicated workspace, Free parking on premises, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Cooking basics, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ngoma: Dedicated workspace, Free parking on premises, Hot water, Essentials.
  • Prioritize adding missing essentials: Hot water, Essentials.
  • Consider adding popular differentiators like Wifi or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ngoma to stay competitive.

Ngoma Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ngoma

  • The typical guest profile for Airbnb in Ngoma consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 6.3% of guests.
  • Key international markets include France (31.3%) and Germany (18.8%).
  • Top languages spoken are English (33.3%) followed by French (25.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ngoma Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rwinkwavu11$905$168.6321%
Kinyinya47$612$77.0333%
Gisozi74$541$70.7726%
Gisenyi21$477$92.0219%
Kimihurura114$464$58.9930%
Kigali609$460$68.4428%
Goma10$452$83.4720%
Muha10$401$71.6425%
Muhoza54$367$64.7421%
Kagarama53$347$54.2325%

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