Liptovský Mikuláš Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Žilina, Slovakia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Liptovský Mikuláš in 2025? Explore comprehensive Airbnb analytics for Liptovský Mikuláš, Region of Žilina, Slovakia to uncover income potential. This 2025 STR market report for Liptovský Mikuláš, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 166 active listings.

Whether you're considering an Airbnb investment in Liptovský Mikuláš, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Liptovský Mikuláš Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Liptovský Mikuláš Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in Liptovský Mikuláš.
Occupancy Rate(?)
27.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,104
Typical annual income for an Airbnb listing in Liptovský Mikuláš. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.3%
Positive growth (5.3%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Liptovský Mikuláš.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Liptovský Mikuláš.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
166
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Liptovský Mikuláš (2025)

Understanding the monthly revenue variations for Airbnb listings in Liptovský Mikuláš is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Liptovský Mikuláš is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Liptovský Mikuláš across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,198+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,321 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $706 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $292, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Liptovský Mikuláš

Liptovský Mikuláš Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Liptovský Mikuláš STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Liptovský Mikuláš:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Liptovský Mikuláš

Average Daily Rate (ADR) Airbnb Trends in Liptovský Mikuláš (2025)

Effective short term rental pricing strategy in Liptovský Mikuláš involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Liptovský Mikuláš typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Liptovský Mikuláš

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Airbnb Seasonality Analysis & Trends in Liptovský Mikuláš (2025)

Peak Season (February, July, January)
  • Revenue averages $1,326 per month
  • Occupancy rates average 38.0%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,013 per month
  • Occupancy maintains around 27.0%
  • Daily rates hold near $118
Low Season (March, September, November)
  • Revenue drops to average $602 per month
  • Occupancy decreases to average 20.3%
  • Daily rates adjust to average $116

Seasonality Insights for Liptovský Mikuláš

  • The Airbnb seasonality in Liptovský Mikuláš shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Liptovský Mikuláš's highest earning potential, with monthly revenues capable of climbing to $1,541, occupancy reaching a high of 42.9%, and ADRs peaking at $126.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $556, occupancy could drop to 19.7%, and ADRs may adjust down to $114.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Liptovský Mikuláš.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Liptovský Mikuláš seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Liptovský Mikuláš (2025)

Exploring the top neighborhoods for short-term rentals in Liptovský Mikuláš? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Demänovská Dolina
A popular skiing and hiking destination, known for its stunning natural beauty and proximity to the Demänovská Cave of Liberty. Attracts outdoor enthusiasts year-round.
Demänovská Cave of Liberty, Jasná ski resort, Low Tatras National Park, hiking trails, mountain biking routes
Liptovská Mara
A large reservoir ideal for water sports and relaxation, appealing to tourists interested in leisure activities such as swimming, sailing, and fishing.
Liptovská Mara reservoir, water sports activities, beach areas, hiking around the lake, camping sites
Liptovský Mikuláš
The main town in the region, offering cultural attractions, restaurants, and amenities, it serves as a hub for visitors exploring the surrounding areas.
Múzeum Janka Kral'a, Church of St. Nicholas, Aquapark Tatralandia, Liptovský Mikuláš city center, local restaurants and cafes
Tatralandia
A large water park and resort complex, making it a family-friendly destination with a variety of fun activities for all ages.
Tatralandia Aquapark, family-friendly entertainment, spa facilities, outdoor activities nearby, restaurant and bar options
Ružomberok
A nearby town that offers skiing in winter and access to hiking trails in summer, providing additional options for tourists in the Liptov region.
Malinô Brdo ski resort, Horehronie region, historical sites, local marketplaces, nature parks
Liptovský Ján
Known for its thermal springs and wellness facilities, it attracts visitors looking for relaxation and health-related experiences.
Thermal baths, wellness resorts, hiking routes, beautiful nature, scenic views
Žiar
A small village that is increasingly popular for its tranquil environment and proximity to nature, perfect for those seeking a peaceful getaway.
hiking trails, peaceful surroundings, nature exploration, local culture and traditions, bird watching
Bešeňová
Famous for its thermal water park, Bešeňová attracts families and individuals seeking recreation and wellness in thermal springs.
Bešeňová Thermal Park, spa services, water attractions, restaurant options, family-friendly amenities

Understanding Airbnb License Requirements & STR Laws in Liptovský Mikuláš (2025)

While Liptovský Mikuláš, Region of Žilina, Slovakia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Liptovský Mikuláš to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Liptovský Mikuláš (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Liptovský Mikulášbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Propaganda Chalets

Propaganda Chalets

Entire Place • 8 bedrooms

$31,755
Revenue
26.9%
Occupancy
$537.05
Daily Rate
Zbojnícka Chata IV.

Zbojnícka Chata IV.

Entire Place • 4 bedrooms

$29,834
Revenue
44.8%
Occupancy
$239.66
Daily Rate
Relax in the heart of Liptov

Relax in the heart of Liptov

Entire Place • 8 bedrooms

$29,368
Revenue
26.2%
Occupancy
$419.78
Daily Rate
Welllness Chalet / Tri Vody / Jacuzzi + Sauna

Welllness Chalet / Tri Vody / Jacuzzi + Sauna

Entire Place • 3 bedrooms

$27,572
Revenue
25.4%
Occupancy
$459.79
Daily Rate
Villa Katarina with Jacuzzi

Villa Katarina with Jacuzzi

Entire Place • 3 bedrooms

$23,153
Revenue
39.1%
Occupancy
$243.24
Daily Rate
Cozy apartment near the train station

Cozy apartment near the train station

Entire Place • 1 bedroom

$21,118
Revenue
81.3%
Occupancy
$68.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Liptovský Mikuláš (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Liptovský Mikuláš based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Paul5$83,873684.98/5.0
Katarina6$70,531754.70/5.0
Holiday Houses4$65,1731974.90/5.0
Simona4$62,900172.33/5.0
Tri Vody3$52,948145.00/5.0
Vladimir7$37,0361014.02/5.0
Miracle5$34,18271.00/5.0
Privat8$30,5081004.89/5.0
Milan Miroslav4$30,316543.23/5.0
Michaela1$29,368105.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Liptovský Mikuláš.

Dive Deeper: Advanced Liptovský Mikuláš STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Liptovský Mikuláš. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Liptovský Mikuláš Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Liptovský Mikuláš

  • The Liptovský Mikuláš Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.3% of the 166 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Liptovský Mikuláš, Apartment/Condo properties are the most common (57.2%), reflecting the local real estate landscape.
  • Houses represent a significant 28.9% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 8.4%) offer potential for unique stay experiences.

Liptovský Mikuláš Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Liptovský Mikuláš

  • The dominant room capacity in Liptovský Mikuláš is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.5% of the active Airbnb listings in Liptovský Mikuláš, indicating a high concentration in these sizes.

Liptovský Mikuláš Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Liptovský Mikuláš

  • The most common guest capacity trend in Liptovský Mikuláš vacation rentals is listings accommodating 4 guests (30.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Liptovský Mikuláš STR market, accounting for 45.2% of listings.
  • 29.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Liptovský Mikuláš.
  • On average, properties in Liptovský Mikuláš are equipped to host 4.5 guests.

Liptovský Mikuláš Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Liptovský Mikuláš

  • The most common availability pattern in Liptovský Mikuláš falls within the 271-366 days range, representing 72.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Liptovský Mikuláš (36.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Liptovský Mikuláš Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.5%)

1 Night

34 listings

21.5% of total

2 Nights (35.4%)

2 Nights

56 listings

35.4% of total

3 Nights (14.6%)

3 Nights

23 listings

14.6% of total

4-6 Nights (7.6%)

4-6 Nights

12 listings

7.6% of total

30+ Nights (20.9%)

30+ Nights

33 listings

20.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Liptovský Mikuláš is 2 Nights, adopted by 35.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (20.9%) caters to monthly stays (30+ nights) in Liptovský Mikuláš, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.4% of Liptovský Mikuláš hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Liptovský Mikuláš.

Liptovský Mikuláš Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

0.7% of total

Non-refundable

2 listings

1.5% of total

Flexible (25.9%)

Flexible

35 listings

25.9% of total

Moderate (34.1%)

Moderate

46 listings

34.1% of total

Firm (11.1%)

Firm

15 listings

11.1% of total

Strict (26.7%)

Strict

36 listings

26.7% of total

Cancellation Policy Insights for Liptovský Mikuláš

  • The prevailing Airbnb cancellation policy trend in Liptovský Mikuláš is Moderate, used by 34.1% of listings.
  • There's a relatively balanced mix between guest-friendly (60.0%) and stricter (37.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 34.1% market standard in Liptovský Mikuláš.
  • Regularly review your cancellation policy against competitors and market demand shifts in Liptovský Mikuláš.

Liptovský Mikuláš STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Liptovský Mikuláš

  • The overall average booking lead time for vacation rentals in Liptovský Mikuláš is 34 days.
  • Guests book furthest in advance for stays during April (average 55 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (46 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Liptovský Mikuláš.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Liptovský Mikuláš averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Liptovský Mikuláš (2025)

Amenity Prevalence

Amenity Insights for Liptovský Mikuláš

  • Essential amenities in Liptovský Mikuláš that guests expect include: Wifi, TV, Heating, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Liptovský Mikuláš: Wifi, TV, Heating, Kitchen, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, TV, Heating, Kitchen, Free parking on premises.
  • Consider adding popular differentiators like Essentials or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Liptovský Mikuláš to stay competitive.

Liptovský Mikuláš Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Liptovský Mikuláš

  • The typical guest profile for Airbnb in Liptovský Mikuláš consists of predominantly international visitors (79%), with top international origins including Poland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Slovakian.
  • Domestic travelers account for 20.8% of guests.
  • Key international markets include Slovakia (20.8%) and Poland (15.2%).
  • Top languages spoken are English (40.3%) followed by Slovakian (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Poland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Liptovský Mikuláš Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pribylina12$2,060$224.8541%
Cholerzyn12$1,751$140.1839%
Brenna24$1,701$277.5328%
Zawoja39$1,693$181.8635%
Koniaków13$1,609$231.7927%
Velké Karlovice15$1,520$185.4632%
Czarna Góra16$1,476$290.3724%
Kluszkowce24$1,456$219.2834%
Demänovská Dolina37$1,452$223.8132%
Kościelisko489$1,451$165.1633%

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