Plettenberg Bay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Cape, South Africa
Is Airbnb profitable in Plettenberg Bay in 2025? Explore comprehensive Airbnb analytics for Plettenberg Bay, Western Cape, South Africa to uncover income potential. This 2025 STR market report for Plettenberg Bay, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Plettenberg Bay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plettenberg Bay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Plettenberg Bay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Plettenberg Bay (2025)
Understanding the monthly revenue variations for Airbnb listings in Plettenberg Bay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plettenberg Bay is typically November, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plettenberg Bay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,416+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,519 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $647 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $275, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plettenberg Bay
Plettenberg Bay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Plettenberg Bay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plettenberg Bay:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plettenberg Bay
Average Daily Rate (ADR) Airbnb Trends in Plettenberg Bay (2025)
Effective short term rental pricing strategy in Plettenberg Bay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plettenberg Bay typically peaks in November and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $368+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $108 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Plettenberg Bay
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Airbnb Seasonality Analysis & Trends in Plettenberg Bay (2025)
Peak Season (November, August, October)
- Revenue averages $1,470 per month
- Occupancy rates average 28.7%
- Daily rates average $168
Shoulder Season
- Revenue averages $446 per month
- Occupancy maintains around 11.8%
- Daily rates hold near $149
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $147
Seasonality Insights for Plettenberg Bay
- The Airbnb seasonality in Plettenberg Bay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Plettenberg Bay's highest earning potential, with monthly revenues capable of climbing to $1,788, occupancy reaching a high of 31.3%, and ADRs peaking at $173.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plettenberg Bay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Plettenberg Bay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Plettenberg Bay (2025)
Exploring the top neighborhoods for short-term rentals in Plettenberg Bay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| The Bitou Valley | Picturesque valley known for its lush landscape and proximity to the ocean, making it ideal for travelers looking for nature-related activities and serene experiences. | Robberg Nature Reserve, Hiking Trails, Plettenberg Bay Game Reserve, Bitou River, Birdwatching |
| Central Plettenberg Bay | Vibrant area with a mix of shopping, dining, and beach access, appealing to tourists who want to enjoy local culture and convenience. | Plettenberg Bay Main Beach, Market on Main, Local Shops and Restaurants, Whale Watching, Cocktail Bars |
| Lookout Beach | Known for its beautiful views and proximity to water activities, this area attracts visitors looking for beach fun and relaxation. | Lookout Beach, Kayaking, Surfing, Dining with Ocean Views, Scenic Walks |
| Robberg Peninsula | A breathtaking natural reserve that draws nature lovers and tourists who enjoy outdoor activities and stunning coastal views. | Robberg Nature Reserve Hikes, Whale Watching, Dolphin Spotting, Snorkeling and Diving, Beautiful Beaches |
| Nature's Valley | A tranquil village perfect for eco-tourism, appealing to guests seeking wildlife experiences and secluded beach access. | Nature's Valley Beach, Tsitsikamma National Park, Bird Watching, Hiking Trails, Picnic Spots |
| Thesen Island | A luxurious and trendy area with unique architecture, popular for tourists enjoying upscale accommodations and trendy dining. | Thesen Island Marina, Boutique Shopping, Riverside Dining, Nature Walks, Kayak Rentals |
| Salt River | An undisturbed area great for one who prefers quiet and nature, popular with tourists interested in local wildlife and scenic views. | Salt River Beach, Fishing, Hiking Trails, Birdwatching, Peaceful Riverside |
| Plettenberg Bay Game Reserve | Ideal for those wanting a safari experience close to the coast, attracting tourists interested in wildlife and natural beauty. | Game Drives, Wildlife Viewing, Horseback Riding Safaris, Bird Watching, Unique Accommodations |
Understanding Airbnb License Requirements & STR Laws in Plettenberg Bay (2025)
While Plettenberg Bay, Western Cape, South Africa currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plettenberg Bay to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Plettenberg Bay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plettenberg Baybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Struben
Entire Place • 6 bedrooms
Hillandale Huddle - modern forest cabin near Plett
Entire Place • 1 bedroom
Solar Beach House in Plett
Entire Place • 6 bedrooms
Awesome sea views on the beach
Entire Place • 4 bedrooms
Sorelle's Vista
Entire Place • 3 bedrooms
Boho Beautiful | 2BD Luxe Apartment
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Plettenberg Bay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Plettenberg Bay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Colette | 1 | $22,229 | 9 | 5.00/5.0 |
| Cathryn | 1 | $13,750 | 27 | 5.00/5.0 |
| Luke | 1 | $8,965 | 6 | 4.83/5.0 |
| Cheryl Yvonne | 1 | $8,939 | 2 | Not Rated |
| Mat | 1 | $8,567 | 7 | 5.00/5.0 |
| Two Keens | 1 | $7,793 | 6 | 5.00/5.0 |
| Kim | 1 | $7,469 | 3 | 5.00/5.0 |
| Sarah | 1 | $7,460 | 1 | Not Rated |
| Nadine | 1 | $7,100 | 2 | Not Rated |
| Shaz | 2 | $5,025 | 3 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plettenberg Bay.
Dive Deeper: Advanced Plettenberg Bay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plettenberg Bay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlettenberg Bay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plettenberg Bay
- The Plettenberg Bay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plettenberg Bay, House properties are the most common (46.2%), reflecting the local real estate landscape.
- Houses represent a significant 46.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 7.6%) offer potential for unique stay experiences.
Plettenberg Bay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plettenberg Bay
- The dominant room capacity in Plettenberg Bay is 3 bedrooms listings, making up 26.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Plettenberg Bay, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plettenberg Bay.
Plettenberg Bay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plettenberg Bay
- The most common guest capacity trend in Plettenberg Bay vacation rentals is listings accommodating 8+ guests (23.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Plettenberg Bay STR market, accounting for 42.3% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plettenberg Bay.
- On average, properties in Plettenberg Bay are equipped to host 4.7 guests.
Plettenberg Bay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plettenberg Bay
- The most common availability pattern in Plettenberg Bay falls within the 271-366 days range, representing 88.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Plettenberg Bay (61.5%), reflecting common guest stay durations or potential owner blocking patterns.
Plettenberg Bay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
23.1% of total
2 Nights
6 listings
23.1% of total
3 Nights
4 listings
15.4% of total
7-29 Nights
2 listings
7.7% of total
30+ Nights
8 listings
30.8% of total
Key Insights
- The most prevalent minimum stay requirement in Plettenberg Bay is 30+ Nights, adopted by 30.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (30.8%) caters to monthly stays (30+ nights) in Plettenberg Bay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 30.8% of Plettenberg Bay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 30.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plettenberg Bay.
Plettenberg Bay Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
3.8% of total
Non-refundable
1 listings
3.8% of total
Refundable
4 listings
15.4% of total
Limited
1 listings
3.8% of total
Flexible
5 listings
19.2% of total
Moderate
2 listings
7.7% of total
Firm
11 listings
42.3% of total
Strict
1 listings
3.8% of total
Cancellation Policy Insights for Plettenberg Bay
- The prevailing Airbnb cancellation policy trend in Plettenberg Bay is Firm, used by 42.3% of listings.
- There's a relatively balanced mix between guest-friendly (26.9%) and stricter (46.1%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.3% market standard in Plettenberg Bay.
- Using a Strict policy might deter some guests, as only 3.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Plettenberg Bay.
Plettenberg Bay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Plettenberg Bay
- The overall average booking lead time for vacation rentals in Plettenberg Bay is 37 days.
- Guests book furthest in advance for stays during November (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (48 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Plettenberg Bay.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Plettenberg Bay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Plettenberg Bay (2025)
Amenity Prevalence
Amenity Insights for Plettenberg Bay
- Essential amenities in Plettenberg Bay that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, TV, BBQ grill are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Plettenberg Bay: Wifi, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plettenberg Bay to stay competitive.
Plettenberg Bay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Plettenberg Bay
- The typical guest profile for Airbnb in Plettenberg Bay consists of a mix of domestic (60%) and international guests, often arriving from nearby Cape Town, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
- Domestic travelers account for 60.0% of guests.
- Key international markets include South Africa (60%) and Germany (12%).
- Top languages spoken are English (52.3%) followed by Afrikaans (14.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Plettenberg Bay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| George | 4,961 | $1,004 | $141.15 | 33% |
| Kouga Local Municipality | 933 | $865 | $148.80 | 31% |
| Kou-Kamma Local Municipality | 106 | $755 | $93.53 | 30% |
| Prince Albert Local Municipality | 134 | $726 | $96.57 | 28% |
| Knysna | 34 | $548 | $143.24 | 26% |
| Wilderness | 10 | $414 | $110.71 | 21% |
| Cape Saint Francis | 11 | $402 | $182.87 | 20% |
| Mossel Bay | 23 | $325 | $85.84 | 26% |
| Baviaans Local Municipality | 18 | $304 | $68.03 | 20% |
| Saint Francis Bay | 11 | $301 | $123.35 | 25% |