La Cala de Mijas Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Andalucía, Spain
Is Airbnb profitable in La Cala de Mijas in 2026? Explore comprehensive Airbnb analytics for La Cala de Mijas, Andalucía, Spain to uncover income potential. This 2026 STR market report for La Cala de Mijas, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in La Cala de Mijas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Cala de Mijas Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Cala de Mijas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Cala de Mijas (2026)
Understanding the monthly revenue variations for Airbnb listings in La Cala de Mijas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Cala de Mijas is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Cala de Mijas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,180+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,350 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,295 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,378, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Cala de Mijas
La Cala de Mijas Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the La Cala de Mijas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Cala de Mijas:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Cala de Mijas
Average Daily Rate (ADR) Airbnb Trends in La Cala de Mijas (2026)
Effective short term rental pricing strategy in La Cala de Mijas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Cala de Mijas typically peaks in April and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $362+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $269 or more.
- Typical properties (Median) charge around $177 per night.
- Entry-level properties (Bottom 25%) earn around $146 per night.
Average Daily Rate (ADR) Trend by Month in La Cala de Mijas
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Airbnb Seasonality Analysis & Trends in La Cala de Mijas (2026)
Peak Season (August, July, September)
- Revenue averages $4,214 per month
- Occupancy rates average 65.7%
- Daily rates average $205
Shoulder Season
- Revenue averages $1,821 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $209
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $212
Seasonality Insights for La Cala de Mijas
- The Airbnb seasonality in La Cala de Mijas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Cala de Mijas's highest earning potential, with monthly revenues capable of climbing to $4,709, occupancy reaching a high of 72.2%, and ADRs peaking at $213.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $196.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Cala de Mijas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Cala de Mijas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Cala de Mijas (2026)
Exploring the top neighborhoods for short-term rentals in La Cala de Mijas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Cala Beach | A beautiful sandy beach that attracts families and tourists looking for relaxation and water sports. Ideal for beachfront properties with steady rental demand during the summer months. | La Cala de Mijas Beach, Beachfront Restaurants, Water Sports Rentals, Promenade, Beach Clubs |
| Mijas Golf | A popular area for golf enthusiasts, providing numerous golf courses with picturesque views. Attracts vacationers looking for extended stays and luxury accommodations. | Mijas Golf Courses, Clubhouse Amenities, Golf Schools, Scenic Views, Nearby Luxury Villas |
| The Town of Mijas | Traditional Andalusian village known for its charming streets and scenic views. A great location for cultural tourism, attracting visitors to experience local traditions and cuisine. | Mijas Pueblo, Viewing Points, Donkey Taxi, Local Restaurants, Shopping |
| Calanova Golf Club | Ideal for golf lovers, this area is known for its well-kept golf courses and proximity to amenities, appealing to those who appreciate an active lifestyle. | Calanova Golf Club, Nearby Restaurants, Scenic Views, Clubhouse Facilities, Golf Events |
| La Cala Shopping Center | A commercial hub with shops and restaurants, making it attractive for those seeking conveniences nearby. A great location for short-term rental units in high demand. | Shopping Outlets, Dining Options, Entertainment Venues, Events and Festivals, Accessibility |
| Miraflores | A well-established residential area with beautiful gardens and pools. It is sought after by those looking for longer-term stays in a peaceful environment yet close to amenities. | Miraflores Golf Club, Communal Pools, Garden Areas, Quiet Neighborhoods, Proximity to the Beach |
| La Cala Marina | An attractive marina area that draws in boating enthusiasts and tourists looking for waterfront activities. Ideal for properties with sea views and local charm. | Marina Activities, Restaurants by the Water, Boat Tours, Scenic Walks, Waterfront Events |
| Calle San Juan | A vibrant street known for its tapas bars and local life, attracting tourists looking to experience authentic Andalusian culture and cuisine. | Tapas Bars, Local Markets, Cultural Festivals, Artisan Shops, Community Events |
Understanding Airbnb License Requirements & STR Laws in La Cala de Mijas (2026)
Yes, La Cala de Mijas, Andalucía, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2026 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Cala de Mijas to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 95% licensed listings)
Top Performing Airbnb Properties in La Cala de Mijas (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Cala de Mijasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

3-bed Apt in La Cala Private Pool by CDS Vacation
Entire Place • 3 bedrooms

Eden Vista Duplex
Entire Place • 3 bedrooms

Ipanema, La Cala, Malaga.
Entire Place • 2 bedrooms

Luxury Jardinana Lotus 700m To Beach
Entire Place • 2 bedrooms

Casa MLML| Pool | Terrace
Entire Place • 2 bedrooms

LaCala Breeze/Garden/Garage/View
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Cala de Mijas (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in La Cala de Mijas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anna | 2 | $46,585 | 5 | 5.00/5.0 |
| Felipe | 1 | $45,924 | 9 | 5.00/5.0 |
| KAŸ Management | 1 | $37,659 | 4 | 5.00/5.0 |
| Tatjana | 1 | $34,507 | 8 | 5.00/5.0 |
| ViVi Homes | 1 | $26,283 | 9 | 4.67/5.0 |
| Nith | 1 | $24,444 | 14 | 4.93/5.0 |
| Adam | 1 | $23,421 | 7 | 4.86/5.0 |
| Matthew | 1 | $21,164 | 7 | 5.00/5.0 |
| JustRent Marbella | 1 | $20,133 | 7 | 4.86/5.0 |
| Jose | 1 | $19,366 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Cala de Mijas.
Dive Deeper: Advanced La Cala de Mijas STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Cala de Mijas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Cala de Mijas Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Cala de Mijas
- The La Cala de Mijas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Cala de Mijas, Apartment/Condo properties are the most common (89.5%), reflecting the local real estate landscape.
La Cala de Mijas Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Cala de Mijas
- The dominant room capacity in La Cala de Mijas is 2 bedrooms listings, making up 63.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 84.3% of the active Airbnb listings in La Cala de Mijas, indicating a high concentration in these sizes.
- A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Cala de Mijas.
La Cala de Mijas Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Cala de Mijas
- The most common guest capacity trend in La Cala de Mijas vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the La Cala de Mijas STR market, accounting for 73.6% of listings.
- 42.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Cala de Mijas.
- On average, properties in La Cala de Mijas are equipped to host 4.8 guests.
La Cala de Mijas Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Cala de Mijas
- The most common availability pattern in La Cala de Mijas falls within the 181-270 days range, representing 57.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in La Cala de Mijas (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Cala de Mijas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
1 listings
5.3% of total
3 Nights
4 listings
21.1% of total
4-6 Nights
5 listings
26.3% of total
7-29 Nights
2 listings
10.5% of total
30+ Nights
7 listings
36.8% of total
Key Insights
- The most prevalent minimum stay requirement in La Cala de Mijas is 30+ Nights, adopted by 36.8% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (5.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (36.8%) caters to monthly stays (30+ nights) in La Cala de Mijas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 36.8% of La Cala de Mijas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 36.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Cala de Mijas.
La Cala de Mijas Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
5.3% of total
Limited
2 listings
10.5% of total
Flexible
3 listings
15.8% of total
Moderate
5 listings
26.3% of total
Firm
5 listings
26.3% of total
Strict
3 listings
15.8% of total
Cancellation Policy Insights for La Cala de Mijas
- The prevailing Airbnb cancellation policy trend in La Cala de Mijas is Moderate, used by 26.3% of listings.
- There's a relatively balanced mix between guest-friendly (42.1%) and stricter (42.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 26.3% market standard in La Cala de Mijas.
- Regularly review your cancellation policy against competitors and market demand shifts in La Cala de Mijas.
La Cala de Mijas STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Cala de Mijas
- The overall average booking lead time for vacation rentals in La Cala de Mijas is 34 days.
- Guests book furthest in advance for stays during January (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (45 days avg.) sees the longest lead times, while Spring (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in La Cala de Mijas.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these La Cala de Mijas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Cala de Mijas (2026)
Amenity Prevalence
Amenity Insights for La Cala de Mijas
- Essential amenities in La Cala de Mijas that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Air conditioning, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Cala de Mijas: Kitchen, Wifi.
- Consider adding popular differentiators like TV or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Cala de Mijas to stay competitive.
La Cala de Mijas Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for La Cala de Mijas
- The typical guest profile for Airbnb in La Cala de Mijas consists of predominantly international visitors (90%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 10.5% of guests.
- Key international markets include United Kingdom (35.1%) and Germany (10.5%).
- Top languages spoken are English (40.7%) followed by German (14.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Cala de Mijas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cártama | 48 | $4,137 | $378.39 | 45% |
| Alhaurín de la Torre | 210 | $3,716 | $325.91 | 46% |
| Alhaurín el Grande | 271 | $3,613 | $310.22 | 46% |
| Casarabonela | 24 | $3,495 | $286.94 | 39% |
| Benahavís | 518 | $2,914 | $430.92 | 39% |
| Marbella | 5,279 | $2,756 | $342.36 | 42% |
| El Paraíso | 13 | $2,679 | $369.93 | 45% |
| Villanueva del Rosario | 12 | $2,590 | $310.50 | 35% |
| Gójar | 14 | $2,483 | $231.10 | 33% |
| Coín | 119 | $2,388 | $303.70 | 41% |