Bilbao Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Autonomous Community of the Basque Country, Spain

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Bilbao in 2025? Explore comprehensive Airbnb analytics for Bilbao, Autonomous Community of the Basque Country, Spain to uncover income potential. This 2025 STR market report for Bilbao, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,309 active listings.

Whether you're considering an Airbnb investment in Bilbao, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bilbao Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bilbao Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$167
The average rental revenue earned for an occupied room per day in Bilbao.
Occupancy Rate(?)
47.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,503
Typical annual income for an Airbnb listing in Bilbao. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.2%
Positive growth (4.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bilbao.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Bilbao.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
1,309
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bilbao (2025)

Understanding the monthly revenue variations for Airbnb listings in Bilbao is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bilbao is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bilbao across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,988+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,376 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,125 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $977, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bilbao

Bilbao Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bilbao STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bilbao:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 51%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bilbao

Average Daily Rate (ADR) Airbnb Trends in Bilbao (2025)

Effective short term rental pricing strategy in Bilbao involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bilbao typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $348+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
  • Typical properties (Median) charge around $132 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Bilbao

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Airbnb Seasonality Analysis & Trends in Bilbao (2025)

Peak Season (August, May, July)
  • Revenue averages $3,506 per month
  • Occupancy rates average 56.5%
  • Daily rates average $239
Shoulder Season
  • Revenue averages $2,517 per month
  • Occupancy maintains around 50.9%
  • Daily rates hold near $209
Low Season (January, February, November)
  • Revenue drops to average $1,675 per month
  • Occupancy decreases to average 39.0%
  • Daily rates adjust to average $176

Seasonality Insights for Bilbao

  • The Airbnb seasonality in Bilbao shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bilbao's highest earning potential, with monthly revenues capable of climbing to $3,930, occupancy reaching a high of 66.3%, and ADRs peaking at $244.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,562, occupancy could drop to 34.4%, and ADRs may adjust down to $151.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bilbao.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bilbao seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bilbao (2025)

Exploring the top neighborhoods for short-term rentals in Bilbao? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Casco Viejo
The historic old town of Bilbao filled with narrow streets, charming architecture, and a vibrant atmosphere. It attracts tourists with its unique culture, history, and local culinary experiences.
Guggenheim Museum, Plaza Nueva, Bilbao Fine Arts Museum, La Ribera Market, Casco Viejo streets
Abando
The commercial and cultural center of Bilbao, where modern life meets historic buildings. Great for tourists wanting to explore shops, theaters, and restaurants.
San Mamés Stadium, Bilbao Fine Arts Museum, Dona Casilda Park, The Ensanche area, Calle de Gran Vía
Getxo
A coastal town near Bilbao known for its beautiful beaches, riverside views, and upscale residential areas. Ideal for those looking for a quiet retreat with beach access.
Getxo Beach, Puente Colgante, Playa de Ereaga, Algorta's Old Town, Maritime Station
Sestao
An upcoming neighborhood with access to modern facilities and proximity to Bilbao. Good for budget travelers and those interested in local life.
Ría de Bilbao, Gernika Peace Museum, Parque Móvil, Cultural events
Guggenheim Area
Home to the iconic Guggenheim Museum, this area attracts art lovers and tourists. Offers stunning architecture and a vibrant nightlife.
Guggenheim Museum, Zubizuri Bridge, Museo Marítimo Ría de Bilbao, Parque de Doña Casilda, Cafés and bars nearby
Indautxu
A lively neighborhood close to many attractions, with a mix of locals and tourists. Known for its vibrant nightlife and dining options.
Teatro Arriaga, Paseo de Uribitarte, Plaza de Indautxu, Tapas bars, Cultural events
Miribilla
An emerging residential area that offers affordability and access to parks and community spaces. Good for long-term stays and families.
Mount Artxanda, San Antonio Abad, Local parks, Family-friendly facilities
Olabeaga
A charming riverside neighborhood with a mix of tradition and modernity, popular among young professionals and artists. Offers a unique view of the city.
Ría de Bilbao, Cultural events, Local eateries, Art galleries

Understanding Airbnb License Requirements & STR Laws in Bilbao (2025)

Yes, Bilbao, Autonomous Community of the Basque Country, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bilbao to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 48% licensed listings)

Top Performing Airbnb Properties in Bilbao (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bilbaobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

3 bedroom home near Casco Viejo

3 bedroom home near Casco Viejo

Entire Place • 3 bedrooms

$275,170
Revenue
85.8%
Occupancy
$843.00
Daily Rate
Cobetas by Staynnapartments

Cobetas by Staynnapartments

Entire Place • N/A

$210,901
Revenue
56.9%
Occupancy
$994.19
Daily Rate
Pagasarri by Staynnapartments

Pagasarri by Staynnapartments

Entire Place • 3 bedrooms

$136,721
Revenue
51.3%
Occupancy
$675.64
Daily Rate
Artxanda by Staynnapartments

Artxanda by Staynnapartments

Entire Place • 3 bedrooms

$131,601
Revenue
54.3%
Occupancy
$684.36
Daily Rate
Mugarra by Staynnapartments

Mugarra by Staynnapartments

Entire Place • 3 bedrooms

$125,965
Revenue
47.3%
Occupancy
$658.21
Daily Rate
Ganeta by Staynnapartments

Ganeta by Staynnapartments

Entire Place • N/A

$123,457
Revenue
49.7%
Occupancy
$636.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bilbao (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bilbao based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bma28$1,420,50015054.41/5.0
Xabi&Almu16$929,85419314.84/5.0
People Rentals38$907,0519804.48/5.0
Promociones Saturdi17$748,85911924.77/5.0
Inversiones13$697,61016074.60/5.0
Aston Rentals23$643,8698444.71/5.0
Doris4$488,0243604.41/5.0
Josu Beldarrain9$481,4548234.69/5.0
Líbere11$296,1958424.60/5.0
Rubén12$271,6985514.68/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bilbao.

Dive Deeper: Advanced Bilbao STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bilbao. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bilbao Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bilbao

  • The Bilbao Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.1% of the 1,309 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 29.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Bilbao, Apartment/Condo properties are the most common (84%), reflecting the local real estate landscape.
  • The presence of 12.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like house, outdoor/unique (combined 3.7%) offer potential for unique stay experiences.

Bilbao Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bilbao

  • The dominant room capacity in Bilbao is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 58.3% of the active Airbnb listings in Bilbao, indicating a high concentration in these sizes.
  • A significant 20.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bilbao.

Bilbao Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bilbao

  • The most common guest capacity trend in Bilbao vacation rentals is listings accommodating 4 guests (29%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Bilbao STR market, accounting for 43.2% of listings.
  • 14.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bilbao.
  • On average, properties in Bilbao are equipped to host 3.2 guests.

Bilbao Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bilbao

  • The most common availability pattern in Bilbao falls within the 181-270 days range, representing 35.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 68.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bilbao (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bilbao Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29%)

1 Night

368 listings

29% of total

2 Nights (30.5%)

2 Nights

387 listings

30.5% of total

3 Nights (4.3%)

3 Nights

54 listings

4.3% of total

4-6 Nights (2.7%)

4-6 Nights

34 listings

2.7% of total

7-29 Nights (1%)

7-29 Nights

13 listings

1% of total

30+ Nights (32.5%)

30+ Nights

412 listings

32.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Bilbao is 30+ Nights, adopted by 32.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (32.5%) caters to monthly stays (30+ nights) in Bilbao, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 32.5% of Bilbao hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bilbao.

Bilbao Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

0.2% of total

Super Strict 30 Days (5.7%)

Super Strict 30 Days

69 listings

5.7% of total

Flexible (16.3%)

Flexible

198 listings

16.3% of total

Moderate (28.7%)

Moderate

348 listings

28.7% of total

Firm (20.1%)

Firm

244 listings

20.1% of total

Strict (29%)

Strict

352 listings

29% of total

Cancellation Policy Insights for Bilbao

  • The prevailing Airbnb cancellation policy trend in Bilbao is Strict, used by 29% of listings.
  • There's a relatively balanced mix between guest-friendly (45.0%) and stricter (49.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 29% market standard in Bilbao.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bilbao.

Bilbao STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bilbao

  • The overall average booking lead time for vacation rentals in Bilbao is 48 days.
  • Guests book furthest in advance for stays during May (average 75 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Bilbao.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
  • Monitor your own booking lead times against these Bilbao averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bilbao (2025)

Amenity Prevalence

Amenity Insights for Bilbao

  • Essential amenities in Bilbao that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bilbao: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Heating or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bilbao to stay competitive.

Bilbao Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bilbao

  • The typical guest profile for Airbnb in Bilbao consists of predominantly international visitors (78%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 22.4% of guests.
  • Key international markets include Spain (22.4%) and United Kingdom (13.6%).
  • Top languages spoken are English (39.6%) followed by Spanish (23.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bilbao Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Sebastián1,469$3,275$265.9948%
Labastida/Bastida10$2,721$238.7031%
Dima13$2,392$337.6044%
Larraun18$2,391$227.7740%
Hernani11$2,272$323.0440%
Gautegiz Arteaga21$2,261$295.7934%
Valle de Yerri/Deierri13$2,250$312.7230%
Esteribar20$2,181$276.5231%
Arbonne46$2,171$337.2550%
Lège-Cap-Ferret1,243$2,114$342.0540%

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