Son Macià Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Balearic Islands, Spain

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Son Macià in 2025? Explore comprehensive Airbnb analytics for Son Macià, Balearic Islands, Spain to uncover income potential. This 2025 STR market report for Son Macià, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Son Macià, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Son Macià Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Son Macià Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$369
The average rental revenue earned for an occupied room per day in Son Macià.
Occupancy Rate(?)
46.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$28,988
Typical annual income for an Airbnb listing in Son Macià. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
44.9%
Strong growth (44.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Son Macià.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Son Macià.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Son Macià (2025)

Understanding the monthly revenue variations for Airbnb listings in Son Macià is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Son Macià is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Son Macià across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,190+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,210 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,956 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,306, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Son Macià

Son Macià Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Son Macià STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Son Macià:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Son Macià

Average Daily Rate (ADR) Airbnb Trends in Son Macià (2025)

Effective short term rental pricing strategy in Son Macià involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Son Macià typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $760+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $453 or more.
  • Typical properties (Median) charge around $282 per night.
  • Entry-level properties (Bottom 25%) earn around $176 per night.

Average Daily Rate (ADR) Trend by Month in Son Macià

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Airbnb Seasonality Analysis & Trends in Son Macià (2025)

Peak Season (August, July, September)
  • Revenue averages $6,784 per month
  • Occupancy rates average 60.1%
  • Daily rates average $405
Shoulder Season
  • Revenue averages $3,710 per month
  • Occupancy maintains around 36.6%
  • Daily rates hold near $389
Low Season (March, November, December)
  • Revenue drops to average $2,003 per month
  • Occupancy decreases to average 27.6%
  • Daily rates adjust to average $377

Seasonality Insights for Son Macià

  • The Airbnb seasonality in Son Macià shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Son Macià's highest earning potential, with monthly revenues capable of climbing to $8,062, occupancy reaching a high of 63.6%, and ADRs peaking at $421.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,586, occupancy could drop to 12.9%, and ADRs may adjust down to $360.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Son Macià.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Son Macià seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Son Macià (2025)

Exploring the top neighborhoods for short-term rentals in Son Macià? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Son Macià
A charming village in Mallorca known for its beautiful countryside and proximity to numerous vineyards, making it ideal for travelers seeking a serene escape with local culture and nature exploration.
Local vineyards, Mallorca's natural parks, Rural hiking trails, Historical sites, Traditional cuisine, Festivals and local markets
Felanitx
Nearby town famous for its wine and historic architecture, offering a vibrant local atmosphere and authentic Mallorcan experiences.
Bodega Son Artigues, San Miguel Church, Castell de Santueri, Local markets, Felanitx town square
Portocolom
Beautiful coastal town with stunning beaches, perfect for tourists looking to enjoy the Mediterranean in a more laid-back environment.
Cala Marçal Beach, Portocolom marina, Natural park of Cala d'Or, Diving spots, Local seafood restaurants
Santanyí
Known for its stunning natural beauty, charming old town, and proximity to beautiful beaches, Santanyí offers a scenic retreat for visitors.
Cala Llombards, Es Trenc beach, Santanyí market, Historical town center, Art galleries
Cala d'Or
Popular tourist destination known for its beautiful coves and upscale resorts, attracting families and couples seeking relaxation.
Cala d'Or marina, Coves del Drac, Beautiful coves like Cala Gran, Upscale dining and shops, Water sports and activities
Manacor
The second largest town in Mallorca, known for its pearl industry and cultural heritage, providing visitors with historical insights and local crafts.
Manacor pearl factory, Local museums, Historic sites, Traditional markets, Nearby beaches
Sineu
A small town known for its authentic Mallorcan atmosphere and famous weekly market, it’s great for visitors wanting to experience local life and culture.
Sineu market, Historical church of Santa Maria, Local artisanal shops, Surrounding rural landscapes, Nearby cycling routes
Artà
Known for its medieval architecture and proximity to natural parks and beautiful beaches, Artà appeals to those looking for culture combined with outdoor activities.
Castell de Artà, Capdepera Castle, Beach of Cala Ratjada, Artà market, Natural parks nearby

Understanding Airbnb License Requirements & STR Laws in Son Macià (2025)

Yes, Son Macià, Balearic Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Son Macià to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 54% licensed listings)

Top Performing Airbnb Properties in Son Macià (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Son Maciàbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Cigarra Can Carrasco

La Cigarra Can Carrasco

Entire Place • 3 bedrooms

$116,115
Revenue
48.2%
Occupancy
$1189.33
Daily Rate
Luxurious Villa with a spectacular view

Luxurious Villa with a spectacular view

Entire Place • 4 bedrooms

$81,622
Revenue
76.7%
Occupancy
$417.49
Daily Rate
Phantastic quiet VILLA with super views

Phantastic quiet VILLA with super views

Entire Place • 3 bedrooms

$61,395
Revenue
59.3%
Occupancy
$410.17
Daily Rate
Ca'n Suau Filasop by Rentallorca

Ca'n Suau Filasop by Rentallorca

Entire Place • 3 bedrooms

$60,459
Revenue
39.9%
Occupancy
$407.52
Daily Rate
Historic estate in Son Macià.

Historic estate in Son Macià.

Entire Place • 4 bedrooms

$52,513
Revenue
53.6%
Occupancy
$466.13
Daily Rate
Rustic house with ecological pool

Rustic house with ecological pool

Entire Place • 4 bedrooms

$47,535
Revenue
55.2%
Occupancy
$271.73
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Son Macià (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Son Macià based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Michael3$118,974534.90/5.0
Homerti1$116,115194.74/5.0
Juan3$100,109124.73/5.0
Holidu5$87,503274.78/5.0
Vera1$81,622564.96/5.0
Hartmut1$61,395684.96/5.0
Maria Francesca1$47,535644.91/5.0
Mallorca House Rent1$46,44975.00/5.0
Karlien1$41,90454.80/5.0
Bel1$40,693254.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Son Macià.

Dive Deeper: Advanced Son Macià STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Son Macià. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Son Macià Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Son Macià

  • The Son Macià Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.5% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Son Macià, House properties are the most common (75.7%), reflecting the local real estate landscape.
  • Houses represent a significant 75.7% portion, catering likely to families or larger groups.
  • The presence of 5.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Son Macià Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Son Macià

  • The dominant room capacity in Son Macià is 3 bedrooms listings, making up 40.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 62.1% of the active Airbnb listings in Son Macià, indicating a high concentration in these sizes.
  • A significant 59.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Son Macià.

Son Macià Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Son Macià

  • The most common guest capacity trend in Son Macià vacation rentals is listings accommodating 6 guests (29.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 2 guests dominate the Son Macià STR market, accounting for 51.3% of listings.
  • 48.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Son Macià.
  • On average, properties in Son Macià are equipped to host 4.5 guests.

Son Macià Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Son Macià

  • The most common availability pattern in Son Macià falls within the 271-366 days range, representing 56.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Son Macià (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Son Macià Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.3%)

1 Night

9 listings

27.3% of total

2 Nights (3%)

2 Nights

1 listings

3% of total

3 Nights (9.1%)

3 Nights

3 listings

9.1% of total

4-6 Nights (18.2%)

4-6 Nights

6 listings

18.2% of total

7-29 Nights (27.3%)

7-29 Nights

9 listings

27.3% of total

30+ Nights (15.2%)

30+ Nights

5 listings

15.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Son Macià is 1 Night, adopted by 27.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15.2%) caters to monthly stays (30+ nights) in Son Macià, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 27.3% of Son Macià hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Son Macià.

Son Macià Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (6.9%)

Super Strict 30 Days

2 listings

6.9% of total

Flexible

1 listings

3.4% of total

Moderate (13.8%)

Moderate

4 listings

13.8% of total

Firm (27.6%)

Firm

8 listings

27.6% of total

Strict (48.3%)

Strict

14 listings

48.3% of total

Cancellation Policy Insights for Son Macià

  • The prevailing Airbnb cancellation policy trend in Son Macià is Strict, used by 48.3% of listings.
  • A majority (75.9%) of hosts in Son Macià utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 48.3% market standard in Son Macià.
  • With 48.3% using Strict terms, this is a viable option in Son Macià, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Son Macià.

Son Macià STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Son Macià

  • The overall average booking lead time for vacation rentals in Son Macià is 99 days.
  • Guests book furthest in advance for stays during May (average 116 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (102 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (99 days) as a baseline for your pricing and availability strategy in Son Macià.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 102 days) to capture early planners.
  • Monitor your own booking lead times against these Son Macià averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Son Macià (2025)

Amenity Prevalence

Amenity Insights for Son Macià

  • Essential amenities in Son Macià that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Pool, Free parking on premises, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Son Macià.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Son Macià: Wifi, Kitchen.
  • Consider adding popular differentiators like Pool or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Son Macià to stay competitive.

Son Macià Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Son Macià

  • The typical guest profile for Airbnb in Son Macià consists of predominantly international visitors (95%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 5.0% of guests.
  • Key international markets include Germany (42.1%) and France (11.6%).
  • Top languages spoken are English (41.8%) followed by German (24.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Son Macià Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mancor de la Vall32$6,679$660.1957%
Algaida80$6,410$720.5146%
ses Illetes25$5,592$627.7549%
Deià63$5,488$713.5151%
Badia Blava34$5,191$837.1545%
Andratx168$5,095$596.8147%
Fornalutx86$5,092$456.7453%
Alaró66$4,993$480.0552%
Marratxí80$4,992$615.1044%
Montuïri42$4,967$596.0951%

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