Maspalomas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Canarias, Spain
Is Airbnb profitable in Maspalomas in 2025? Explore comprehensive Airbnb analytics for Maspalomas, Canarias, Spain to uncover income potential. This 2025 STR market report for Maspalomas, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Maspalomas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maspalomas Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Maspalomas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Maspalomas (2025)
Understanding the monthly revenue variations for Airbnb listings in Maspalomas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maspalomas is typically November, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maspalomas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,965+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,538 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,702 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $765, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Maspalomas
Maspalomas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Maspalomas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maspalomas:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Maspalomas
Average Daily Rate (ADR) Airbnb Trends in Maspalomas (2025)
Effective short term rental pricing strategy in Maspalomas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maspalomas typically peaks in November and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $258+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Maspalomas
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Airbnb Seasonality Analysis & Trends in Maspalomas (2025)
Peak Season (November, August, October)
- Revenue averages $2,657 per month
- Occupancy rates average 54.2%
- Daily rates average $175
Shoulder Season
- Revenue averages $921 per month
- Occupancy maintains around 23.8%
- Daily rates hold near $134
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $126
Seasonality Insights for Maspalomas
- The Airbnb seasonality in Maspalomas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Maspalomas's highest earning potential, with monthly revenues capable of climbing to $2,906, occupancy reaching a high of 60.1%, and ADRs peaking at $181.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maspalomas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Maspalomas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Maspalomas (2025)
Exploring the top neighborhoods for short-term rentals in Maspalomas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa del Inglés | One of the most popular beach areas in Maspalomas, famous for its beautiful sandy beaches and vibrant nightlife. Ideal for tourists who want to enjoy sun and sea with plenty of entertainment options nearby. | Dunes of Maspalomas, Playa del Inglés Beach, Yumbo Centrum, Cita Shopping Center, Aqualand Maspalomas, Maspalomas Lighthouse |
| Maspalomas Dunes | A unique natural reserve known for its stunning sand dunes and beautiful landscapes. Attracts nature lovers and those looking for a serene environment close to the beach. | Maspalomas Dunes, El Oasis, Palmitos Park, Botanical Garden of Maspalomas, Maspalomas Golf |
| San Agustín | A quieter and more relaxed beach area compared to Playa del Inglés, perfect for families and couples seeking a peaceful getaway. Offers tranquility while still being close to attractions. | San Agustín Beach, Las Burras Beach, Cervantes International School, Shopping Center San Agustín, Atlantico Shopping Center |
| Meloneras | An upscale area known for its luxury hotels and exclusive beaches. Great for hosting guests looking for a high-end experience near the shopping and dining options at Meloneras. | Meloneras Beach, Boulevard El Faro, Meloneras Golf, Maspalomas Promenade, Gran Casino Costa Meloneras |
| Campo Internacional | A residential area with golf courses and green spaces, appealing for guests looking for a more laid-back atmosphere. Popular among golf enthusiasts and families. | Maspalomas Golf, Holiday World Maspalomas, Paseo Costa Canaria, Aqualand Maspalomas, Centro Comercial Faro 2 |
| Bahía Feliz | A family-friendly beach destination known for its calm waters and variety of activities. Great for families looking for a safe and welcoming environment. | Bahía Feliz Beach, Bungalows Bahia Feliz, Water Sports Center, Shopping areas near the beach, Local restaurants |
| Playa de Meloneras | Known for its upscale beach clubs and restaurants, ideal for tourists seeking a luxury beach experience. Offers a mix of relaxation and entertainment options. | Meloneras Beach, Clubs and restaurants, Shopping at Meloneras, Spa facilities, Beautiful beach walks |
| El Tablero | A residential area that offers a more local experience with shopping and dining, while still being a short drive from the beaches. Attracts long-term visitors and those looking to experience local culture. | El Tablero Shopping Center, Local markets, Restaurants and bars, Cultural events, Close to Maspalomas |
Understanding Airbnb License Requirements & STR Laws in Maspalomas (2025)
Yes, Maspalomas, Canarias, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maspalomas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 98% licensed listings)
Top Performing Airbnb Properties in Maspalomas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maspalomasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
San Marino 4 private pool
Entire Place • 2 bedrooms
Cozy Corner Close to Beach, Golf and Shopping
Entire Place • 2 bedrooms
Villa Libelula Deluxe
Entire Place • 2 bedrooms
Vera Beach House - by Gestion Vacacional Canarias
Entire Place • 3 bedrooms
Casa Mely
Entire Place • 3 bedrooms
HDFM Collection - Yumbo Paradise
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Maspalomas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Maspalomas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Raquel | 2 | $44,071 | 3 | Not Rated |
| Oscar | 1 | $33,688 | 8 | 5.00/5.0 |
| Jorge | 1 | $29,067 | 7 | 5.00/5.0 |
| Lorella | 1 | $27,973 | 13 | 4.85/5.0 |
| Hosticasa | 3 | $25,229 | 15 | 4.51/5.0 |
| Cesar | 1 | $22,500 | 4 | 5.00/5.0 |
| Hugo | 1 | $21,748 | 21 | 4.76/5.0 |
| Ángel Antonio | 1 | $16,636 | 3 | 5.00/5.0 |
| Nest Elevate | 1 | $16,109 | 16 | 5.00/5.0 |
| Jose Miguel | 1 | $15,058 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maspalomas.
Dive Deeper: Advanced Maspalomas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maspalomas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMaspalomas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Maspalomas
- The Maspalomas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Maspalomas, Apartment/Condo properties are the most common (56.1%), reflecting the local real estate landscape.
- Houses represent a significant 43.9% portion, catering likely to families or larger groups.
Maspalomas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Maspalomas
- The dominant room capacity in Maspalomas is 1 bedroom listings, making up 58.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 90.2% of the active Airbnb listings in Maspalomas, indicating a high concentration in these sizes.
- With over half the market (58.5%) consisting of studios or 1-bedroom units, Maspalomas is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (9.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Maspalomas.
Maspalomas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Maspalomas
- The most common guest capacity trend in Maspalomas vacation rentals is listings accommodating 4 guests (34.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Maspalomas STR market, accounting for 60.9% of listings.
- On average, properties in Maspalomas are equipped to host 3.6 guests.
Maspalomas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Maspalomas
- The most common availability pattern in Maspalomas falls within the 271-366 days range, representing 63.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Maspalomas (46.3%), reflecting common guest stay durations or potential owner blocking patterns.
Maspalomas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
7.3% of total
2 Nights
1 listings
2.4% of total
3 Nights
4 listings
9.8% of total
4-6 Nights
18 listings
43.9% of total
7-29 Nights
1 listings
2.4% of total
30+ Nights
14 listings
34.1% of total
Key Insights
- The most prevalent minimum stay requirement in Maspalomas is 4-6 Nights, adopted by 43.9% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (9.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (34.1%) caters to monthly stays (30+ nights) in Maspalomas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 43.9% of Maspalomas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 34.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maspalomas.
Maspalomas Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
4.9% of total
Super Strict 30 Days
1 listings
2.4% of total
Limited
3 listings
7.3% of total
Flexible
6 listings
14.6% of total
Moderate
9 listings
22% of total
Firm
15 listings
36.6% of total
Strict
5 listings
12.2% of total
Cancellation Policy Insights for Maspalomas
- The prevailing Airbnb cancellation policy trend in Maspalomas is Firm, used by 36.6% of listings.
- There's a relatively balanced mix between guest-friendly (36.6%) and stricter (48.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 36.6% market standard in Maspalomas.
- Using a Strict policy might deter some guests, as only 12.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Maspalomas.
Maspalomas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Maspalomas
- The overall average booking lead time for vacation rentals in Maspalomas is 39 days.
- Guests book furthest in advance for stays during November (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (51 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Maspalomas.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Maspalomas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Maspalomas (2025)
Amenity Prevalence
Amenity Insights for Maspalomas
- Essential amenities in Maspalomas that guests expect include: Wifi, Washer, Kitchen, TV, Pool. Lacking these (any) could significantly impact bookings.
- Popular amenities like Iron, Hair dryer, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Maspalomas: Wifi, Washer, Kitchen, TV, Pool.
- Prioritize adding missing essentials: Washer, Kitchen, TV, Pool.
- Consider adding popular differentiators like Iron or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Maspalomas to stay competitive.
Maspalomas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Maspalomas
- The typical guest profile for Airbnb in Maspalomas consists of predominantly international visitors (69%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 31.4% of guests.
- Key international markets include Spain (31.4%) and United Kingdom (13.6%).
- Top languages spoken are English (36%) followed by Spanish (17.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Maspalomas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Sauzal | 97 | $2,777 | $280.80 | 51% |
| Adeje | 3,122 | $2,458 | $206.72 | 51% |
| Santa Úrsula | 141 | $2,362 | $200.65 | 50% |
| La Victoria de Acentejo | 25 | $2,205 | $224.21 | 49% |
| San Miguel de Abona | 712 | $2,022 | $171.78 | 49% |
| El Rosario | 235 | $1,922 | $146.17 | 54% |
| Santiago del Teide | 841 | $1,878 | $163.88 | 50% |
| San Bartolomé de Tirajana | 2,800 | $1,850 | $174.83 | 49% |
| Arona | 3,464 | $1,745 | $148.90 | 51% |
| Los Realejos | 279 | $1,679 | $135.92 | 54% |