Laredo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cantabria, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Laredo in 2025? Explore comprehensive Airbnb analytics for Laredo, Cantabria, Spain to uncover income potential. This 2025 STR market report for Laredo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 177 active listings.

Whether you're considering an Airbnb investment in Laredo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Laredo Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Laredo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$133
The average rental revenue earned for an occupied room per day in Laredo.
Occupancy Rate(?)
42.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,399
Typical annual income for an Airbnb listing in Laredo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.5%
Positive growth (9.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Laredo.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Laredo.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
177
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Laredo (2025)

Understanding the monthly revenue variations for Airbnb listings in Laredo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Laredo is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Laredo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,135+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,196 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,277 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $653, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Laredo

Laredo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Laredo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Laredo:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Laredo

Average Daily Rate (ADR) Airbnb Trends in Laredo (2025)

Effective short term rental pricing strategy in Laredo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Laredo typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $216+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $149 or more.
  • Typical properties (Median) charge around $114 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Laredo

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Airbnb Seasonality Analysis & Trends in Laredo (2025)

Peak Season (August, July, June)
  • Revenue averages $2,995 per month
  • Occupancy rates average 57.9%
  • Daily rates average $144
Shoulder Season
  • Revenue averages $1,318 per month
  • Occupancy maintains around 29.9%
  • Daily rates hold near $134
Low Season (January, February, March)
  • Revenue drops to average $752 per month
  • Occupancy decreases to average 21.8%
  • Daily rates adjust to average $129

Seasonality Insights for Laredo

  • The Airbnb seasonality in Laredo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Laredo's highest earning potential, with monthly revenues capable of climbing to $3,654, occupancy reaching a high of 74.8%, and ADRs peaking at $146.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $684, occupancy could drop to 20.4%, and ADRs may adjust down to $128.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Laredo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Laredo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Laredo (2025)

Exploring the top neighborhoods for short-term rentals in Laredo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historic center of Laredo, known for its beautiful architecture and rich history. A hub for tourists exploring the town's cultural heritage and charming streets.
Church of Santa María de la Asunción, Laredo Beach, Plaza de la Constitución, Museo de la Ciudad, San Julián Castle
La Salvé
A popular beach area known for its extensive sandy beach and vibrant summer atmosphere. Ideal for families and beachgoers looking for a sun-soaked experience in Laredo.
La Salvé Beach, Water sports activities, Beachfront restaurants, Coastal promenade, Campsite areas
Laredo Marina
The marina area attracts visitors interested in boating and water sports. The picturesque views and proximity to the sea make it a sought-after location.
Laredo Marina, Boat rentals, Fishing excursions, Scenic views, Nearby seafood restaurants
Pueblo de Laredo
Traditional neighborhoods that offer an authentic experience of local culture and life in Laredo. These areas are popular with travelers wanting to immerse themselves in local customs.
Local tapas bars, Artisan shops, Cultural festivals, Historic architecture, Traditional markets
Omoño Beach
A quieter beach location that offers a more relaxed alternative to La Salvé, appealing to visitors looking for peace and natural beauty.
Omoño Beach, Walking trails, Natural scenery, Birdwatching opportunities, Snorkeling spots
Monte Buciero
A natural area providing stunning views of the coastline and great hiking opportunities. Attracts nature lovers and hikers looking for outdoor activities.
Hiking trails, Natural parks, Panoramic viewpoints, Picnic areas, Flora and fauna observation
Paseo de la Playa
Famed for its beautiful promenade along the beachfront, lively in the evenings and ideal for strolling, cycling, or enjoying local restaurants.
Seaside promenade, Restaurants and cafes, Street performers, Sunset views, Skate parks
San Andrés
A residential area with a local feel, offering affordable accommodations and a more authentic experience for longer stays.
Local parks, Public transportation access, Community events, Nearby shops and services, Affordable dining options

Understanding Airbnb License Requirements & STR Laws in Laredo (2025)

With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Laredo. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Laredo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 15% licensed listings)

Top Performing Airbnb Properties in Laredo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Laredobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Downtown Laredo apartment right on the beach

Downtown Laredo apartment right on the beach

Entire Place • 2 bedrooms

$45,643
Revenue
55.6%
Occupancy
$212.27
Daily Rate
Beachfront with sea views

Beachfront with sea views

Entire Place • 5 bedrooms

$44,695
Revenue
32.1%
Occupancy
$320.01
Daily Rate
CHALET en Laredo cerca de la playa Salvé.

CHALET en Laredo cerca de la playa Salvé.

Entire Place • 4 bedrooms

$43,196
Revenue
58.6%
Occupancy
$344.98
Daily Rate
Chalet with pool and garden

Chalet with pool and garden

Entire Place • 5 bedrooms

$37,251
Revenue
23.9%
Occupancy
$499.51
Daily Rate
Cozy Floor with Domotica and spacious Green Zones.

Cozy Floor with Domotica and spacious Green Zones.

Entire Place • 3 bedrooms

$31,491
Revenue
32.4%
Occupancy
$197.80
Daily Rate
Apartamento con jardín y barbacoa

Apartamento con jardín y barbacoa

Entire Place • 3 bedrooms

$30,982
Revenue
53.9%
Occupancy
$176.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Laredo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Laredo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Turistaria7$149,537642.73/5.0
Arantza Hotel Risco9$72,157543.62/5.0
Alberto4$59,201934.93/5.0
Irene1$45,64364.83/5.0
Gema1$44,69565.00/5.0
Host #724567901$43,196414.71/5.0
Marcela1$37,25135.00/5.0
Maria2$34,445614.76/5.0
Tamara2$32,848294.90/5.0
Maria1$30,888284.68/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Laredo.

Dive Deeper: Advanced Laredo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Laredo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Laredo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Laredo

  • The Laredo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 177 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Laredo, Apartment/Condo properties are the most common (79.1%), reflecting the local real estate landscape.
  • The presence of 6.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.7%) offer potential for unique stay experiences.

Laredo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Laredo

  • The dominant room capacity in Laredo is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 63.2% of the active Airbnb listings in Laredo, indicating a high concentration in these sizes.
  • A significant 29.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Laredo.

Laredo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Laredo

  • The most common guest capacity trend in Laredo vacation rentals is listings accommodating 4 guests (38.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Laredo STR market, accounting for 53.7% of listings.
  • 24.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Laredo.
  • On average, properties in Laredo are equipped to host 4.3 guests.

Laredo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Laredo

  • The most common availability pattern in Laredo falls within the 271-366 days range, representing 55.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Laredo (44.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Laredo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.5%)

1 Night

28 listings

18.5% of total

2 Nights (35.1%)

2 Nights

53 listings

35.1% of total

3 Nights (9.9%)

3 Nights

15 listings

9.9% of total

4-6 Nights (19.9%)

4-6 Nights

30 listings

19.9% of total

7-29 Nights (7.3%)

7-29 Nights

11 listings

7.3% of total

30+ Nights (9.3%)

30+ Nights

14 listings

9.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Laredo is 2 Nights, adopted by 35.1% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.1% of Laredo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.5% currently do.
  • A 2-night minimum appears standard (35.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 9.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Laredo.

Laredo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (24.8%)

Flexible

35 listings

24.8% of total

Moderate (24.1%)

Moderate

34 listings

24.1% of total

Firm (27%)

Firm

38 listings

27% of total

Strict (24.1%)

Strict

34 listings

24.1% of total

Cancellation Policy Insights for Laredo

  • The prevailing Airbnb cancellation policy trend in Laredo is Firm, used by 27% of listings.
  • A majority (51.1%) of hosts in Laredo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 27% market standard in Laredo.
  • Regularly review your cancellation policy against competitors and market demand shifts in Laredo.

Laredo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Laredo

  • The overall average booking lead time for vacation rentals in Laredo is 51 days.
  • Guests book furthest in advance for stays during July (average 107 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Laredo.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Laredo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Laredo (2025)

Amenity Prevalence

Amenity Insights for Laredo

  • Essential amenities in Laredo that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Laredo: TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Kitchen or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Laredo to stay competitive.

Laredo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Laredo

  • The typical guest profile for Airbnb in Laredo consists of a mix of domestic (64%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 63.6% of guests.
  • Key international markets include Spain (63.6%) and France (11.3%).
  • Top languages spoken are English (34.5%) followed by Spanish (33.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Zaragoza.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Laredo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gautegiz Arteaga21$2,865$293.6638%
Labastida/Bastida11$2,662$268.8034%
Barrika13$2,629$314.6141%
Dima11$2,422$332.9142%
Erandio16$2,361$164.9056%
Getaria41$2,325$210.1739%
Leioa11$2,208$252.8138%
Ibarrangelu15$2,191$216.4339%
Quintanilla Vivar12$2,167$186.6241%
Bilbao1,224$2,165$158.9850%

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