Las Navas del Marqués Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Castile and León, Spain

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Las Navas del Marqués in 2025? Explore comprehensive Airbnb analytics for Las Navas del Marqués, Castile and León, Spain to uncover income potential. This 2025 STR market report for Las Navas del Marqués, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Las Navas del Marqués, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Las Navas del Marqués Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Las Navas del Marqués Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$151
The average rental revenue earned for an occupied room per day in Las Navas del Marqués.
Occupancy Rate(?)
39.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,186
Typical annual income for an Airbnb listing in Las Navas del Marqués. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.3%
Strong growth (10.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Las Navas del Marqués.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Las Navas del Marqués.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Las Navas del Marqués (2025)

Understanding the monthly revenue variations for Airbnb listings in Las Navas del Marqués is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Las Navas del Marqués is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Las Navas del Marqués across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,899+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,001 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,039 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $713, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Las Navas del Marqués

Las Navas del Marqués Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Las Navas del Marqués STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Las Navas del Marqués:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Las Navas del Marqués

Average Daily Rate (ADR) Airbnb Trends in Las Navas del Marqués (2025)

Effective short term rental pricing strategy in Las Navas del Marqués involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Las Navas del Marqués typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in Las Navas del Marqués

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Airbnb Seasonality Analysis & Trends in Las Navas del Marqués (2025)

Peak Season (August, July, December)
  • Revenue averages $2,418 per month
  • Occupancy rates average 51.5%
  • Daily rates average $139
Shoulder Season
  • Revenue averages $1,617 per month
  • Occupancy maintains around 35.6%
  • Daily rates hold near $151
Low Season (February, October, November)
  • Revenue drops to average $1,210 per month
  • Occupancy decreases to average 25.9%
  • Daily rates adjust to average $143

Seasonality Insights for Las Navas del Marqués

  • The Airbnb seasonality in Las Navas del Marqués shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Las Navas del Marqués's highest earning potential, with monthly revenues capable of climbing to $2,909, occupancy reaching a high of 63.6%, and ADRs peaking at $163.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,118, occupancy could drop to 24.4%, and ADRs may adjust down to $136.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Las Navas del Marqués.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Las Navas del Marqués seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Las Navas del Marqués (2025)

Exploring the top neighborhoods for short-term rentals in Las Navas del Marqués? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Plaza de España
The central square of Las Navas del Marqués, surrounded by charming cafes and local shops. A hub for both tourists and locals, making it a prime location for Airbnb.
Plaza de España, Local market, Cafes and restaurants, Historic buildings, Community events
Castillo de La Coracera
A historical castle offering tours and a glimpse into the region's past. Attracts history enthusiasts and families, making it an ideal spot for local Airbnb hosting.
La Coracera Castle, Historical tours, Scenic views, Cultural events, Nearby hiking trails
Parque Natural de la Sierra de Guadarrama
A stunning natural park with hiking, wildlife, and outdoor activities. Ideal for nature lovers and adventure seekers looking for an escape.
Hiking trails, Wildlife experiences, Picnic spots, Scenic viewpoints, Outdoor sports
Centro Deportivo Municipal
A local sports complex that attracts visitors for various sports events. Ideal for sports enthusiasts and families.
Sports facilities, Community events, Fitness classes, Family-friendly activities, Local tournaments
Calle de los Estudiantes
A pedestrian-friendly street with numerous shops, bars, and eateries. Great for visitors wanting a local experience.
Shops and boutiques, Bars and restaurants, Cultural activities, Local art, Community gatherings
Ermita de San Isidro
A quaint hermitage offering peace and tranquility, attracting those seeking a serene getaway.
San Isidro Hermitage, Quiet gardens, Local festivals, Cultural heritage, Scenic walks
Plaza Mayor
A vibrant square in the town that hosts festivals and local gatherings, ideal for experiencing local culture.
Local festivals, Cultural events, Restaurants and cafes, Street performances, Beautiful architecture
Nearby Monasterio de San Vicente
A historical monastery attracting tourists interested in history and architecture. A unique accommodation option for visitors.
San Vicente Monastery, Architectural tours, Religious history, Surrounding gardens, Cultural significance

Understanding Airbnb License Requirements & STR Laws in Las Navas del Marqués (2025)

With 25% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Las Navas del Marqués. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Las Navas del Marqués to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 25% licensed listings)

Top Performing Airbnb Properties in Las Navas del Marqués (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Las Navas del Marquésbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Rural Mauri ****

Casa Rural Mauri ****

Entire Place • 7 bedrooms

$77,597
Revenue
32.5%
Occupancy
$610.05
Daily Rate
Family home for hiking trails

Family home for hiking trails

Entire Place • 6 bedrooms

$55,318
Revenue
52.8%
Occupancy
$314.41
Daily Rate
Villa in Luxury Gated Community

Villa in Luxury Gated Community

Entire Place • 3 bedrooms

$33,560
Revenue
30.7%
Occupancy
$241.62
Daily Rate
The forest house

The forest house

Entire Place • 3 bedrooms

$31,953
Revenue
67.2%
Occupancy
$124.63
Daily Rate
Casa con Encanto La Dehesa

Casa con Encanto La Dehesa

Entire Place • 4 bedrooms

$23,915
Revenue
23.1%
Occupancy
$381.93
Daily Rate
La Casita del Risco

La Casita del Risco

Entire Place • 4 bedrooms

$21,418
Revenue
27.8%
Occupancy
$250.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Las Navas del Marqués (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Las Navas del Marqués based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sergio1$77,597304.80/5.0
Jose Maria5$58,9841774.61/5.0
Veronica1$55,318295.00/5.0
Amalia3$38,8991844.81/5.0
Hendrik Y Viveca1$33,560514.98/5.0
Daniel1$31,9531014.91/5.0
Angeles1$23,915674.81/5.0
Mercedes Segunda2$22,316594.95/5.0
Miguel1$17,642154.80/5.0
Host #1914194721$16,2230N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Las Navas del Marqués.

Dive Deeper: Advanced Las Navas del Marqués STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Las Navas del Marqués. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Las Navas del Marqués Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Las Navas del Marqués

  • The Las Navas del Marqués Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Las Navas del Marqués, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 46.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.

Las Navas del Marqués Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Las Navas del Marqués

  • The dominant room capacity in Las Navas del Marqués is 3 bedrooms listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 64.3% of the active Airbnb listings in Las Navas del Marqués, indicating a high concentration in these sizes.
  • A significant 75.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Las Navas del Marqués.

Las Navas del Marqués Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Las Navas del Marqués

  • The most common guest capacity trend in Las Navas del Marqués vacation rentals is listings accommodating 6 guests (35.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Las Navas del Marqués STR market, accounting for 60.7% of listings.
  • 64.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Las Navas del Marqués.
  • On average, properties in Las Navas del Marqués are equipped to host 5.9 guests.

Las Navas del Marqués Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Las Navas del Marqués

  • The most common availability pattern in Las Navas del Marqués falls within the 181-270 days range, representing 53.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Las Navas del Marqués (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Las Navas del Marqués Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

6 listings

22.2% of total

2 Nights (59.3%)

2 Nights

16 listings

59.3% of total

7-29 Nights (7.4%)

7-29 Nights

2 listings

7.4% of total

30+ Nights (11.1%)

30+ Nights

3 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Las Navas del Marqués is 2 Nights, adopted by 59.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.5%) of the Las Navas del Marqués Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Las Navas del Marqués, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 59.3% of Las Navas del Marqués hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Las Navas del Marqués.

Las Navas del Marqués Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44%)

Flexible

11 listings

44% of total

Moderate (36%)

Moderate

9 listings

36% of total

Firm (12%)

Firm

3 listings

12% of total

Strict (8%)

Strict

2 listings

8% of total

Cancellation Policy Insights for Las Navas del Marqués

  • The prevailing Airbnb cancellation policy trend in Las Navas del Marqués is Flexible, used by 44% of listings.
  • The market strongly favors guest-friendly terms, with 80.0% of listings offering Flexible or Moderate policies. This suggests guests in Las Navas del Marqués may expect booking flexibility.
  • Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44% market standard in Las Navas del Marqués.
  • Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Las Navas del Marqués.

Las Navas del Marqués STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Las Navas del Marqués

  • The overall average booking lead time for vacation rentals in Las Navas del Marqués is 53 days.
  • Guests book furthest in advance for stays during August (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Las Navas del Marqués.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Las Navas del Marqués averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Las Navas del Marqués (2025)

Amenity Prevalence

Amenity Insights for Las Navas del Marqués

  • Essential amenities in Las Navas del Marqués that guests expect include: TV, Washer, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Heating, Hangers are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Las Navas del Marqués: TV, Washer, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Essentials or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Las Navas del Marqués to stay competitive.

Las Navas del Marqués Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Las Navas del Marqués

  • The typical guest profile for Airbnb in Las Navas del Marqués consists of primarily domestic travelers (74%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 74.2% of guests.
  • Key international markets include Spain (74.2%) and France (6.7%).
  • Top languages spoken are Spanish (38.2%) followed by English (31.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and A Coruña.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Las Navas del Marqués Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ortigosa del Monte10$3,218$279.6240%
Robledo de Chavela23$2,911$280.0536%
Argés23$2,906$259.2138%
Cebreros11$2,753$273.2532%
Venturada12$2,734$311.3732%
El Espinar35$2,672$309.8337%
Valdemorillo25$2,562$319.4139%
Santa Cruz del Retamar14$2,489$413.1129%
Alpedrete16$2,440$270.9037%
Olías del Rey11$2,394$291.0342%

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