Vilafranca del Penedès Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Catalonia, Spain
Is Airbnb profitable in Vilafranca del Penedès in 2025? Explore comprehensive Airbnb analytics for Vilafranca del Penedès, Catalonia, Spain to uncover income potential. This 2025 STR market report for Vilafranca del Penedès, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Vilafranca del Penedès, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vilafranca del Penedès Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vilafranca del Penedès Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vilafranca del Penedès (2025)
Understanding the monthly revenue variations for Airbnb listings in Vilafranca del Penedès is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vilafranca del Penedès is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vilafranca del Penedès across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,946+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,141 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,000 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $490, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vilafranca del Penedès
Vilafranca del Penedès Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vilafranca del Penedès STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vilafranca del Penedès:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vilafranca del Penedès
Average Daily Rate (ADR) Airbnb Trends in Vilafranca del Penedès (2025)
Effective short term rental pricing strategy in Vilafranca del Penedès involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vilafranca del Penedès typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $301+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Vilafranca del Penedès
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Airbnb Seasonality Analysis & Trends in Vilafranca del Penedès (2025)
Peak Season (August, June, July)
- Revenue averages $2,455 per month
- Occupancy rates average 54.6%
- Daily rates average $175
Shoulder Season
- Revenue averages $1,802 per month
- Occupancy maintains around 36.0%
- Daily rates hold near $181
Low Season (January, March, December)
- Revenue drops to average $1,078 per month
- Occupancy decreases to average 24.9%
- Daily rates adjust to average $193
Seasonality Insights for Vilafranca del Penedès
- The Airbnb seasonality in Vilafranca del Penedès shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vilafranca del Penedès's highest earning potential, with monthly revenues capable of climbing to $2,718, occupancy reaching a high of 63.7%, and ADRs peaking at $203.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $991, occupancy could drop to 21.0%, and ADRs may adjust down to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vilafranca del Penedès.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vilafranca del Penedès seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vilafranca del Penedès (2025)
Exploring the top neighborhoods for short-term rentals in Vilafranca del Penedès? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Downtown Vilafranca | The center of Vilafranca del Penedès, bustling with shops, restaurants, and cultural sites. Easy access to public transport and major attractions makes it ideal for tourists. | Church of Santa María, Vilafranca Wine Museum, Plaça de la Vila, Teatre Cal Bolet, local tapas bars |
Penedès Wine Region | Famous for its wineries and vineyards, this area attracts wine enthusiasts. Visitors often seek accommodation near wine tours and tastings in the beautiful countryside. | Cava wineries, Wine tours, Scenic vineyard views, Local wine festivals, Sant Sadurní d'Anoia |
Església de Sant Julià | A historic neighborhood with stunning churches and traditional Catalan architecture, offering a glimpse into the local culture and history, appealing to history buffs and cultural tourists. | Sant Julià Church, Plaça de la Vila, Cultural heritage sites, Artisan shops, Local eateries |
Els Monjos | A low-key residential area that's close to nature, providing a serene atmosphere perfect for families and those looking for a peaceful retreat while still being near the action. | Natural parks, Hiking trails, Local restaurants, Children's playgrounds, Community events |
Sant Marti Sarroca | A picturesque village nearby known for its historical castle and beautiful landscapes. It appeals to tourists looking for quiet stays amid natural beauty and history. | Castle of Sant Marti Sarroca, Vineyard tours, Scenic views, Local festivals, Arts and crafts markets |
Vilafranca del Penedès Wine Route | A designated route that attracts wine lovers seeking to explore multiple wineries. The breathtaking scenery adds to its appeal as a sought-after location. | Cava tasting, Scenic vineyard tours, Local gastronomy, Cultural events, Festivals |
La Muntanya | A higher elevation area that offers beautiful views of the Penedès landscape. It’s perfect for those looking for a retreat with outdoor activities. | Hiking trails, Scenic lookout points, Nature reserves, Outdoor activities, Quiet environment |
Santa Margarida i els Monjos | A neighboring area that offers a blend of natural beauty and cultural experiences, ideal for tourists seeking to explore the greater Vilafranca area. | Local wineries, Rural landscapes, Cultural events, Nature trails, Artisan shops |
Understanding Airbnb License Requirements & STR Laws in Vilafranca del Penedès (2025)
Yes, Vilafranca del Penedès, Catalonia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vilafranca del Penedès to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 62% licensed listings)
Top Performing Airbnb Properties in Vilafranca del Penedès (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vilafranca del Penedèsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Sinia del Roca
Entire Place • 5 bedrooms

Apartament Merlot
Entire Place • 2 bedrooms

Dine on wine tourism and relax in private chillout
Entire Place • 3 bedrooms

Excellent location in Vilafranca del Penedes
Entire Place • 3 bedrooms

Tina de Vila, in the wine capital
Entire Place • 2 bedrooms

Loft A al centre de Vilafranca del Penedès
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vilafranca del Penedès (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vilafranca del Penedès based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
La Sinia | 1 | $61,851 | 72 | 4.86/5.0 |
Holidu | 3 | $36,644 | 9 | 1.67/5.0 |
María José | 5 | $36,556 | 38 | 5.00/5.0 |
Host #367765275 | 3 | $27,053 | 118 | 4.45/5.0 |
David | 1 | $25,618 | 62 | 4.87/5.0 |
Tina | 1 | $25,359 | 19 | 5.00/5.0 |
Teresa | 4 | $19,706 | 141 | 4.80/5.0 |
Joan | 3 | $12,925 | 202 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vilafranca del Penedès.
Dive Deeper: Advanced Vilafranca del Penedès STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vilafranca del Penedès. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilafranca del Penedès Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vilafranca del Penedès
- The Vilafranca del Penedès Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.4% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vilafranca del Penedès, Apartment/Condo properties are the most common (61.9%), reflecting the local real estate landscape.
- Houses represent a significant 38.1% portion, catering likely to families or larger groups.
Vilafranca del Penedès Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vilafranca del Penedès
- The dominant room capacity in Vilafranca del Penedès is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Vilafranca del Penedès, indicating a high concentration in these sizes.
Vilafranca del Penedès Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vilafranca del Penedès
- The most common guest capacity trend in Vilafranca del Penedès vacation rentals is listings accommodating 2 guests (47.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Vilafranca del Penedès STR market, accounting for 57.1% of listings.
- A significant 47.6% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Vilafranca del Penedès.
- 19.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vilafranca del Penedès.
- On average, properties in Vilafranca del Penedès are equipped to host 3.0 guests.
Vilafranca del Penedès Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vilafranca del Penedès
- The most common availability pattern in Vilafranca del Penedès falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Vilafranca del Penedès (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vilafranca del Penedès Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
11.8% of total
2 Nights
7 listings
41.2% of total
3 Nights
7 listings
41.2% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Vilafranca del Penedès is 2 Nights, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.2% of Vilafranca del Penedès hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
- A 2-night minimum appears standard (41.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vilafranca del Penedès.
Vilafranca del Penedès Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
33.3% of total
Moderate
10 listings
55.6% of total
Firm
2 listings
11.1% of total
Cancellation Policy Insights for Vilafranca del Penedès
- The prevailing Airbnb cancellation policy trend in Vilafranca del Penedès is Moderate, used by 55.6% of listings.
- The market strongly favors guest-friendly terms, with 88.9% of listings offering Flexible or Moderate policies. This suggests guests in Vilafranca del Penedès may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 55.6% market standard in Vilafranca del Penedès.
- Regularly review your cancellation policy against competitors and market demand shifts in Vilafranca del Penedès.
Vilafranca del Penedès STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vilafranca del Penedès
- The overall average booking lead time for vacation rentals in Vilafranca del Penedès is 35 days.
- Guests book furthest in advance for stays during April (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (68 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Vilafranca del Penedès.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Vilafranca del Penedès averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vilafranca del Penedès (2025)
Amenity Prevalence
Amenity Insights for Vilafranca del Penedès
- Essential amenities in Vilafranca del Penedès that guests expect include: Kitchen, TV, Wifi, Essentials, Cooking basics, Heating, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Bed linens, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vilafranca del Penedès: Kitchen, TV, Wifi, Essentials, Cooking basics, Heating, Dishes and silverware.
- Prioritize adding missing essentials: Essentials, Cooking basics, Heating, Dishes and silverware.
- Consider adding popular differentiators like Hot water or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vilafranca del Penedès to stay competitive.
Vilafranca del Penedès Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vilafranca del Penedès
- The typical guest profile for Airbnb in Vilafranca del Penedès consists of predominantly international visitors (73%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 27.5% of guests.
- Key international markets include Spain (27.5%) and France (22.5%).
- Top languages spoken are English (38.4%) followed by Spanish (21.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vilafranca del Penedès Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Canyelles | 49 | $5,958 | $1023.94 | 37% |
Arenys de Munt | 28 | $5,100 | $514.27 | 41% |
Teià | 25 | $5,027 | $348.45 | 45% |
Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
Tiana | 12 | $4,955 | $299.97 | 48% |
Amer | 10 | $4,848 | $397.58 | 40% |
Bescanó | 11 | $4,761 | $445.38 | 41% |
Porqueres | 12 | $4,714 | $469.05 | 36% |
Premià de Dalt | 28 | $4,630 | $345.43 | 49% |
Cabrils | 53 | $4,474 | $436.58 | 48% |