Torre La Mata Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Comunidad Valenciana, Spain

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Torre La Mata in 2025? Explore comprehensive Airbnb analytics for Torre La Mata, Comunidad Valenciana, Spain to uncover income potential. This 2025 STR market report for Torre La Mata, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Torre La Mata, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Torre La Mata Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Torre La Mata Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$146
The average rental revenue earned for an occupied room per day in Torre La Mata.
Occupancy Rate(?)
42.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,327
Typical annual income for an Airbnb listing in Torre La Mata. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Torre La Mata.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Torre La Mata.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Torre La Mata (2025)

Understanding the monthly revenue variations for Airbnb listings in Torre La Mata is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Torre La Mata is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Torre La Mata across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,892+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,320 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,554 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $919, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Torre La Mata

Torre La Mata Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Torre La Mata STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Torre La Mata:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Torre La Mata

Average Daily Rate (ADR) Airbnb Trends in Torre La Mata (2025)

Effective short term rental pricing strategy in Torre La Mata involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Torre La Mata typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $162 or more.
  • Typical properties (Median) charge around $135 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Torre La Mata

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Airbnb Seasonality Analysis & Trends in Torre La Mata (2025)

Peak Season (August, July, June)
  • Revenue averages $2,651 per month
  • Occupancy rates average 56.4%
  • Daily rates average $152
Shoulder Season
  • Revenue averages $603 per month
  • Occupancy maintains around 17.0%
  • Daily rates hold near $137
Low Season (March, April, December)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $146

Seasonality Insights for Torre La Mata

  • The Airbnb seasonality in Torre La Mata shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Torre La Mata's highest earning potential, with monthly revenues capable of climbing to $3,655, occupancy reaching a high of 73.0%, and ADRs peaking at $159.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $116.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Torre La Mata.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Torre La Mata seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Torre La Mata (2025)

Exploring the top neighborhoods for short-term rentals in Torre La Mata? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa de Torre La Mata
The main beach area of Torre La Mata, known for its golden sands and clear waters. A popular destination for sun seekers, families, and water sports enthusiasts, making it a prime Airbnb location.
Torre La Mata Beach, Water sports facilities, Promenade, Chiringuitos (beach bars), Natural Park of La Mata-Torrevieja
Torre La Mata Park
A beautiful natural park that offers scenic walking trails and a variety of local flora and fauna. It attracts visitors looking for nature and tranquility, ideal for Airbnb stays.
Walking paths, Picnic areas, Watchtowers, Birdwatching spots
Los Mariscos Street
Famous for its seafood restaurants and local markets, this street draws food lovers and tourists eager to try fresh Mediterranean cuisine, making it another great spot for Airbnb hosting.
Seafood restaurants, Local markets, Cafes
Cultural Center of Torre La Mata
This area hosts various cultural events and exhibitions throughout the year. It attracts tourists interested in local arts and culture, providing an excellent opportunity for Airbnb hosting.
Cultural events, Local art exhibits, Community gatherings
La Mata Urbanization
A charming residential area close to the beach, offering a quieter alternative for families and longer-term visitors looking for a home-like experience during their stay.
Residential charm, Proximity to beach, Family-friendly atmosphere
Torre La Mata Lighthouse
An iconic landmark offering stunning views of the coastline. It attracts tourists looking for picturesque views and photographic opportunities, perfect for those seeking unique Airbnb stays.
Scenic views, Photography spots, Historic significance
Local Market in Torre La Mata
A vibrant market area bustling with local vendors and fresh produce. It appeals to guests who enjoy experiencing local culture and cuisine, creating an inviting atmosphere for Airbnb visitors.
Fresh produce, Local crafts, Culinary experiences
Nightlife around Playa de Torre La Mata
The beachfront boasts several bars and clubs, catering to a younger crowd looking to enjoy nightlife by the sea. This lively scene makes it a desirable location for hosting Airbnb guests.
Beach bars, Clubs, Live music venues

Understanding Airbnb License Requirements & STR Laws in Torre La Mata (2025)

Yes, Torre La Mata, Comunidad Valenciana, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Torre La Mata to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 62% licensed listings)

Top Performing Airbnb Properties in Torre La Mata (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Torre La Matabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful apartment with sea view

Beautiful apartment with sea view

Entire Place • 2 bedrooms

$20,576
Revenue
74.9%
Occupancy
$133.22
Daily Rate
007 Luxury Sea Views Alicante-Holiday

007 Luxury Sea Views Alicante-Holiday

Entire Place • 3 bedrooms

$20,243
Revenue
44.0%
Occupancy
$257.69
Daily Rate
Santa Rosaria Espanatour

Santa Rosaria Espanatour

Entire Place • 2 bedrooms

$14,961
Revenue
43.8%
Occupancy
$255.63
Daily Rate
Viñamar by Interhome

Viñamar by Interhome

Entire Place • 2 bedrooms

$13,424
Revenue
37.0%
Occupancy
$156.38
Daily Rate
Sandy Beach House

Sandy Beach House

Entire Place • 2 bedrooms

$12,828
Revenue
43.2%
Occupancy
$160.52
Daily Rate
Parking at apartment La Mata

Parking at apartment La Mata

Entire Place • 1 bedroom

$12,392
Revenue
65.5%
Occupancy
$72.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Torre La Mata (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Torre La Mata based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sergei1$20,57654.60/5.0
Alicante Holiday1$20,24344.75/5.0
Sunrise Apartments2$18,04644.33/5.0
Olga1$14,96135.00/5.0
Victor - Interhome1$13,4241Not Rated
László Károly1$12,828114.91/5.0
Katerina1$12,392164.94/5.0
Julita1$11,99065.00/5.0
Michaela1$11,55954.40/5.0
CasaLasDunas1$11,1882Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Torre La Mata.

Dive Deeper: Advanced Torre La Mata STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Torre La Mata. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Torre La Mata Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Torre La Mata

  • The Torre La Mata Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Torre La Mata, Apartment/Condo properties are the most common (73.1%), reflecting the local real estate landscape.
  • Houses represent a significant 26.9% portion, catering likely to families or larger groups.

Torre La Mata Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Torre La Mata

  • The dominant room capacity in Torre La Mata is 2 bedrooms listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 77.0% of the active Airbnb listings in Torre La Mata, indicating a high concentration in these sizes.
  • A significant 30.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Torre La Mata.

Torre La Mata Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Torre La Mata

  • The most common guest capacity trend in Torre La Mata vacation rentals is listings accommodating 4 guests (53.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Torre La Mata STR market, accounting for 73.0% of listings.
  • 23.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Torre La Mata.
  • On average, properties in Torre La Mata are equipped to host 4.7 guests.

Torre La Mata Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Torre La Mata

  • The most common availability pattern in Torre La Mata falls within the 271-366 days range, representing 88.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Torre La Mata (69.2%), reflecting common guest stay durations or potential owner blocking patterns.

Torre La Mata Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (3.8%)

1 Night

1 listings

3.8% of total

2 Nights (19.2%)

2 Nights

5 listings

19.2% of total

4-6 Nights (7.7%)

4-6 Nights

2 listings

7.7% of total

7-29 Nights (19.2%)

7-29 Nights

5 listings

19.2% of total

30+ Nights (50%)

30+ Nights

13 listings

50% of total

Key Insights

  • The most prevalent minimum stay requirement in Torre La Mata is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50%) caters to monthly stays (30+ nights) in Torre La Mata, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50% of Torre La Mata hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Torre La Mata.

Torre La Mata Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.5%)

Flexible

10 listings

38.5% of total

Moderate (15.4%)

Moderate

4 listings

15.4% of total

Firm (26.9%)

Firm

7 listings

26.9% of total

Strict (19.2%)

Strict

5 listings

19.2% of total

Cancellation Policy Insights for Torre La Mata

  • The prevailing Airbnb cancellation policy trend in Torre La Mata is Flexible, used by 38.5% of listings.
  • There's a relatively balanced mix between guest-friendly (53.9%) and stricter (46.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.5% market standard in Torre La Mata.
  • Regularly review your cancellation policy against competitors and market demand shifts in Torre La Mata.

Torre La Mata STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Torre La Mata

  • The overall average booking lead time for vacation rentals in Torre La Mata is 29 days.
  • Guests book furthest in advance for stays during August (average 42 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (28 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Torre La Mata.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 28 days) to capture early planners.
  • Monitor your own booking lead times against these Torre La Mata averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Torre La Mata (2025)

Amenity Prevalence

Amenity Insights for Torre La Mata

  • Essential amenities in Torre La Mata that guests expect include: Air conditioning, Washer, TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Dishes and silverware, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Torre La Mata: Air conditioning, Washer, TV, Wifi, Kitchen.
  • Consider adding popular differentiators like Refrigerator or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Torre La Mata to stay competitive.

Torre La Mata Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Torre La Mata

  • The typical guest profile for Airbnb in Torre La Mata consists of a mix of domestic (38%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 37.5% of guests.
  • Key international markets include Spain (37.5%) and United Kingdom (25%).
  • Top languages spoken are English (33.3%) followed by Spanish (18.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Torre La Mata Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Olocau11$3,098$470.1630%
Corbera17$2,743$229.6640%
Macastre15$2,723$308.2134%
Picassent17$2,577$284.3840%
Manises31$2,335$185.7540%
Alboraia / Alboraya248$2,315$204.1746%
l'Eliana35$2,296$316.5237%
Bétera25$2,294$279.1440%
Benissa505$2,165$303.1936%
la Pobla de Vallbona15$2,105$194.1049%

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