Moratalla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Noroeste, Spain
Is Airbnb profitable in Moratalla in 2025? Explore comprehensive Airbnb analytics for Moratalla, Noroeste, Spain to uncover income potential. This 2025 STR market report for Moratalla, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in Moratalla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moratalla Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Moratalla Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Moratalla (2025)
Understanding the monthly revenue variations for Airbnb listings in Moratalla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moratalla is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moratalla across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,351+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,087 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,140 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $683, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Moratalla
Moratalla Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Moratalla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moratalla:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Moratalla
Average Daily Rate (ADR) Airbnb Trends in Moratalla (2025)
Effective short term rental pricing strategy in Moratalla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moratalla typically peaks in June and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $299+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $220 or more.
- Typical properties (Median) charge around $163 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Moratalla
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Airbnb Seasonality Analysis & Trends in Moratalla (2025)
Peak Season (August, December, July)
- Revenue averages $2,096 per month
- Occupancy rates average 37.2%
- Daily rates average $163
Shoulder Season
- Revenue averages $1,551 per month
- Occupancy maintains around 27.6%
- Daily rates hold near $181
Low Season (January, March, September)
- Revenue drops to average $1,211 per month
- Occupancy decreases to average 23.5%
- Daily rates adjust to average $171
Seasonality Insights for Moratalla
- The Airbnb seasonality in Moratalla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Moratalla's highest earning potential, with monthly revenues capable of climbing to $2,514, occupancy reaching a high of 46.1%, and ADRs peaking at $197.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,159, occupancy could drop to 22.3%, and ADRs may adjust down to $160.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moratalla.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Moratalla seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Moratalla (2025)
Exploring the top neighborhoods for short-term rentals in Moratalla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Moratalla Old Town | Charming historic district with magnificent architecture and a rich cultural history. Great for tourists looking for heritage and local experience, with serene surrounding landscapes. | Moratalla Castle, Church of Santiago, Plaza de la Iglesia, Museo de Moratalla, Roman ruins nearby |
| Sierra Espuña Natural Park | A beautiful natural park perfect for outdoor enthusiasts and nature lovers. Offers hiking, wildlife, and stunning scenery, attracting visitors looking for eco-tourism experiences. | Hiking trails, Nature watching, Picnic areas, Scenic viewpoints, Flora and fauna diversity |
| The Sanctuary of La Virgen de la Esperanza | A notable pilgrimage site that attracts visitors seeking spiritual experiences and cultural heritage. The sanctuary is amidst beautiful rural landscapes. | Sanctuary Building, Festivals and Pilgrimages, Local artisan shops, Nature trails, Cultural events |
| La Salada | A picturesque area known for its unique rock formations and natural beauty, ideal for adventurous tourists and photography enthusiasts. | Natural rock formations, Photography spots, Hiking, Nature walks, Stunning sunsets |
| Cabo Cope | A coastal area known for its pristine beaches and marine life, perfect for beachgoers and water sports aficionados. | Beaches, Diving spots, Snorkeling locations, Coastal trails, Scenic cliffs |
| Moratalla Wine Route | This area is becoming increasingly popular for wine tourism, attracting visitors interested in local cuisine and wine tasting experiences. | Local wineries, Wine tasting tours, Vineyard landscapes, Gastronomy events, Culinary experiences |
| Cultural Routes of Moratalla | Explore the diverse cultural heritage through various routes that showcase the traditions and history of the region, appealing to culture enthusiasts. | Heritage sites, Local folklore events, Craft markets, Guided cultural tours, Culinary traditions |
| Ermita de San Roque | A quaint chapel located in a scenic area perfect for those looking for peaceful retreats and historical exploration, surrounded by nature. | Chapel architecture, Historical significance, Walking trails, Natural settings, Cultural significance |
Understanding Airbnb License Requirements & STR Laws in Moratalla (2025)
While Moratalla, Noroeste, Spain currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moratalla to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Moratalla (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Moratallabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
El Salero country house in Moratalla, swimming pool and chimney
Entire Place • 12 bedrooms
"Los Chacones" Country House
Entire Place • 6 bedrooms
Villa Aldora. Villa with a pool in Moratalla
Entire Place • 5 bedrooms
Cortijo Oliveras, Moratalla vacation rental
Entire Place • 4 bedrooms
Beautiful house in nature, with pool.
Entire Place • 4 bedrooms
Farm House
Entire Place • 10 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Moratalla (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Moratalla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Juan Francisco | 5 | $89,801 | 20 | 4.81/5.0 |
| José María | 6 | $72,141 | 86 | 4.61/5.0 |
| MiguelMM | 2 | $63,846 | 19 | 4.93/5.0 |
| Elena | 4 | $52,462 | 53 | 4.94/5.0 |
| Isabel | 3 | $41,302 | 19 | 4.83/5.0 |
| Jose Manuel | 2 | $39,377 | 85 | 4.99/5.0 |
| Alberto | 1 | $39,247 | 9 | 5.00/5.0 |
| Juan | 1 | $31,818 | 13 | 4.69/5.0 |
| José Juan | 4 | $27,982 | 12 | 4.93/5.0 |
| Rosario | 2 | $26,746 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moratalla.
Dive Deeper: Advanced Moratalla STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moratalla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMoratalla Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Moratalla
- The Moratalla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Moratalla, House properties are the most common (90.5%), reflecting the local real estate landscape.
- Houses represent a significant 90.5% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, unique stays, hotel/boutique (combined 9.6%) offer potential for unique stay experiences.
Moratalla Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Moratalla
- The dominant room capacity in Moratalla is 2 bedrooms listings, making up 26.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 50.0% of the active Airbnb listings in Moratalla, indicating a high concentration in these sizes.
- A significant 59.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Moratalla.
Moratalla Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Moratalla
- The most common guest capacity trend in Moratalla vacation rentals is listings accommodating 8+ guests (40.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Moratalla STR market, accounting for 61.9% of listings.
- 66.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moratalla.
- On average, properties in Moratalla are equipped to host 5.9 guests.
Moratalla Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Moratalla
- The most common availability pattern in Moratalla falls within the 271-366 days range, representing 69% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Moratalla (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Moratalla Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
14.7% of total
2 Nights
28 listings
82.4% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Moratalla is 2 Nights, adopted by 82.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.1%) of the Moratalla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 82.4% of Moratalla hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.7% currently do.
- A 2-night minimum appears standard (82.4%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moratalla.
Moratalla Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
33.3% of total
Moderate
3 listings
7.1% of total
Firm
11 listings
26.2% of total
Strict
14 listings
33.3% of total
Cancellation Policy Insights for Moratalla
- The prevailing Airbnb cancellation policy trend in Moratalla is Flexible, used by 33.3% of listings.
- A majority (59.5%) of hosts in Moratalla utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Moratalla.
- With 33.3% using Strict terms, this is a viable option in Moratalla, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Moratalla.
Moratalla STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Moratalla
- The overall average booking lead time for vacation rentals in Moratalla is 67 days.
- Guests book furthest in advance for stays during March (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (89 days avg.) sees the longest lead times, while Fall (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Moratalla.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Moratalla averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Moratalla (2025)
Amenity data is currently unavailable for Moratalla.
Moratalla Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Moratalla
- The typical guest profile for Airbnb in Moratalla consists of primarily domestic travelers (79%), often arriving from nearby Murcia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 78.9% of guests.
- Key international markets include Spain (78.9%) and Netherlands (5.3%).
- Top languages spoken are Spanish (36.8%) followed by English (36.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Murcia and Molina de Segura.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Moratalla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Corbera | 14 | $2,786 | $222.84 | 43% |
| Macastre | 14 | $2,484 | $275.83 | 42% |
| la Pobla de Vallbona | 22 | $2,394 | $235.32 | 49% |
| Picassent | 17 | $2,332 | $264.49 | 37% |
| l'Eliana | 35 | $2,173 | $299.92 | 43% |
| Bétera | 31 | $2,146 | $231.20 | 45% |
| Parcent | 10 | $2,134 | $219.83 | 47% |
| Olocau | 11 | $2,003 | $342.16 | 37% |
| Alboraia / Alboraya | 285 | $1,978 | $189.45 | 46% |
| Sella | 15 | $1,932 | $181.45 | 45% |