Gijón Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Principado de Asturias, Spain
Is Airbnb profitable in Gijón in 2025? Explore comprehensive Airbnb analytics for Gijón, Principado de Asturias, Spain to uncover income potential. This 2025 STR market report for Gijón, based on AirROI data from July 2024 to June 2025, reveals key trends in the bustling market of 1,335 active listings.
Whether you're considering an Airbnb investment in Gijón, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gijón Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gijón Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gijón (2025)
Understanding the monthly revenue variations for Airbnb listings in Gijón is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gijón is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gijón across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,928+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,055 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,306 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $727, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gijón
Gijón Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gijón STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gijón:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gijón
Average Daily Rate (ADR) Airbnb Trends in Gijón (2025)
Effective short term rental pricing strategy in Gijón involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gijón typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $112 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Gijón
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Airbnb Seasonality Analysis & Trends in Gijón (2025)
Peak Season (August, July, September)
- Revenue averages $2,639 per month
- Occupancy rates average 56.8%
- Daily rates average $144
Shoulder Season
- Revenue averages $1,355 per month
- Occupancy maintains around 35.4%
- Daily rates hold near $135
Low Season (January, February, November)
- Revenue drops to average $927 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $122
Seasonality Insights for Gijón
- The Airbnb seasonality in Gijón shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gijón's highest earning potential, with monthly revenues capable of climbing to $3,627, occupancy reaching a high of 70.1%, and ADRs peaking at $157.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $914, occupancy could drop to 27.9%, and ADRs may adjust down to $120.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gijón.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gijón seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gijón (2025)
Exploring the top neighborhoods for short-term rentals in Gijón? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The historic heart of Gijón, featuring beautiful architecture, shops, cafes, and access to cultural attractions. It's ideal for tourists looking to explore the city's rich heritage and enjoy local cuisine. | Plaza Mayor, Jardines de la Reina, Museo Evaristo Valle, Cerro de Sta Catalina, Teatro Jovellanos |
| San Lorenzo Beach | A picturesque beach area that attracts both locals and tourists during the summer months. Perfect for beach lovers and those seeking water activities, while also having a vibrant promenade. | San Lorenzo Beach, Paseo del Marítimo, El Rinconín, Playas de Gijón, Surf schools |
| Cimavilla | The old fishermen's quarter of Gijón, full of narrow streets, traditional houses, and vibrant bars and restaurants. Offers a unique atmosphere and is popular among tourists and locals alike. | Cimavilla Historic District, Evaristo Valle Museum, Rompeolas, Chiringuitos on the beach, Local tapas bars |
| El Natahoyo | A charming neighborhood close to the marina, offering local cafes and beautiful waterfront views. It's quiet yet accessible, attracting visitors looking for a more relaxing experience. | Marina de Gijón, El Natahoyo Beach, Parks and gardens, Local seafood restaurants, Walking paths along the water |
| Lauredal | A residential area that is increasingly popular due to its proximity to both the beach and the city center. Ideal for families and those looking for a quieter stay with good amenities. | Lauredal Beach, Parks, Local shops, Family-friendly facilities, Cafes |
| Gijón-Sur | A developing area that offers affordable accommodation options while being well-connected to the city center. Attracts budget travelers and those looking for longer-term stays. | Local markets, Parks and community spaces, Good transport links, Residential neighborhoods, Shopping centers |
| Piles | A coastal area with beautiful views and access to nature. It's becoming a popular choice for eco-tourists and those seeking outdoor experiences amidst stunning scenery. | Piles Beach, Hiking trails, Natural parks, Bird-watching spots, Outdoor sports facilities |
| Cabo de Peñas | A natural area known for its stunning cliffs and views of the Atlantic Ocean. Attracts nature lovers and those looking for adventure, appealing for its unique beauty. | Cabo de Peñas Lighthouse, Cliff trails, Natural beaches, Scenic viewpoints, Wildlife watching |
Understanding Airbnb License Requirements & STR Laws in Gijón (2025)
While Gijón, Principado de Asturias, Spain currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gijón to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Gijón (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gijónbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet in Gijón
Entire Place • 5 bedrooms
Stunning villa with unbeatable views
Entire Place • 6 bedrooms
Centrally located with garage included in the price
Entire Place • 1 bedroom
Chalet Gijón 5 km downtown beach group trips
Entire Place • 7 bedrooms
El rincón de Gijón - House with a view
Entire Place • 3 bedrooms
Los Laureles
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gijón (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gijón based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| R2R Consulting | 85 | $1,125,996 | 1488 | 4.41/5.0 |
| Silastur | 81 | $986,106 | 727 | 4.62/5.0 |
| Víctor | 67 | $902,225 | 901 | 4.62/5.0 |
| MyHouseSpain | 31 | $535,725 | 430 | 4.74/5.0 |
| Raquel | 29 | $533,036 | 231 | 4.77/5.0 |
| My House Spain | 22 | $459,741 | 733 | 4.63/5.0 |
| Daniela | 14 | $364,128 | 179 | 4.65/5.0 |
| Alquileres Vacacionales Gijón | 24 | $318,266 | 170 | 4.71/5.0 |
| AsturGuest | 12 | $194,844 | 291 | 4.74/5.0 |
| Lucia | 2 | $148,879 | 179 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gijón.
Dive Deeper: Advanced Gijón STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gijón. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGijón Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gijón
- The Gijón Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 1,335 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gijón, Apartment/Condo properties are the most common (90.7%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 2.6%) offer potential for unique stay experiences.
Gijón Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gijón
- The dominant room capacity in Gijón is 2 bedrooms listings, making up 39.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 67.4% of the active Airbnb listings in Gijón, indicating a high concentration in these sizes.
- A significant 33.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gijón.
Gijón Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gijón
- The most common guest capacity trend in Gijón vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Gijón STR market, accounting for 59.2% of listings.
- 29.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gijón.
- On average, properties in Gijón are equipped to host 4.5 guests.
Gijón Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gijón
- The most common availability pattern in Gijón falls within the 271-366 days range, representing 55.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Gijón (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gijón Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
91 listings
7.2% of total
2 Nights
408 listings
32.4% of total
3 Nights
100 listings
7.9% of total
4-6 Nights
110 listings
8.7% of total
7-29 Nights
48 listings
3.8% of total
30+ Nights
504 listings
40% of total
Key Insights
- The most prevalent minimum stay requirement in Gijón is 30+ Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40%) caters to monthly stays (30+ nights) in Gijón, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40% of Gijón hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.2% currently do.
- A 2-night minimum appears standard (32.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gijón.
Gijón Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
0.2% of total
Super Strict 30 Days
7 listings
0.5% of total
Flexible
225 listings
17.6% of total
Moderate
449 listings
35.2% of total
Firm
287 listings
22.5% of total
Strict
306 listings
24% of total
Cancellation Policy Insights for Gijón
- The prevailing Airbnb cancellation policy trend in Gijón is Moderate, used by 35.2% of listings.
- There's a relatively balanced mix between guest-friendly (52.8%) and stricter (46.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35.2% market standard in Gijón.
- Regularly review your cancellation policy against competitors and market demand shifts in Gijón.
Gijón STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gijón
- The overall average booking lead time for vacation rentals in Gijón is 41 days.
- Guests book furthest in advance for stays during May (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (46 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Gijón.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Gijón averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gijón (2025)
Amenity data is currently unavailable for Gijón.
Gijón Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gijón
- The typical guest profile for Airbnb in Gijón consists of primarily domestic travelers (68%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 68.2% of guests.
- Key international markets include Spain (68.2%) and France (5.3%).
- Top languages spoken are Spanish (38.5%) followed by English (33.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Barcelona.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gijón Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hermandad de Campoo de Suso | 30 | $1,621 | $384.85 | 20% |
| Llanera | 17 | $1,511 | $242.15 | 32% |
| San Andrés del Rabanedo | 10 | $1,322 | $165.03 | 34% |
| Molledo | 15 | $1,319 | $211.44 | 30% |
| Villaviciosa | 242 | $1,317 | $190.32 | 38% |
| Mazcuerras | 26 | $1,271 | $207.50 | 37% |
| Riaño | 10 | $1,270 | $165.04 | 40% |
| Camaleño | 92 | $1,242 | $136.50 | 41% |
| Reocín | 44 | $1,235 | $204.64 | 40% |
| Valdáliga | 83 | $1,208 | $248.77 | 32% |