Torre-Pacheco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Región de Murcia, Spain
Is Airbnb profitable in Torre-Pacheco in 2025? Explore comprehensive Airbnb analytics for Torre-Pacheco, Región de Murcia, Spain to uncover income potential. This 2025 STR market report for Torre-Pacheco, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Torre-Pacheco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Torre-Pacheco Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Torre-Pacheco Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Torre-Pacheco (2025)
Understanding the monthly revenue variations for Airbnb listings in Torre-Pacheco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Torre-Pacheco is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Torre-Pacheco across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,367+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,880 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,839 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,061, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Torre-Pacheco
Torre-Pacheco Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Torre-Pacheco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Torre-Pacheco:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Torre-Pacheco
Average Daily Rate (ADR) Airbnb Trends in Torre-Pacheco (2025)
Effective short term rental pricing strategy in Torre-Pacheco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Torre-Pacheco typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $376+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $274 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $149 per night.
Average Daily Rate (ADR) Trend by Month in Torre-Pacheco
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Airbnb Seasonality Analysis & Trends in Torre-Pacheco (2025)
Peak Season (August, July, June)
- Revenue averages $3,523 per month
- Occupancy rates average 47.4%
- Daily rates average $233
Shoulder Season
- Revenue averages $943 per month
- Occupancy maintains around 16.1%
- Daily rates hold near $208
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $221
Seasonality Insights for Torre-Pacheco
- The Airbnb seasonality in Torre-Pacheco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Torre-Pacheco's highest earning potential, with monthly revenues capable of climbing to $4,728, occupancy reaching a high of 62.3%, and ADRs peaking at $249.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $187.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Torre-Pacheco.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Torre-Pacheco seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Torre-Pacheco (2025)
Exploring the top neighborhoods for short-term rentals in Torre-Pacheco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Torre-Pacheco Center | The central area of Torre-Pacheco with easy access to local shops, restaurants, and amenities. This area appeals to both locals and tourists looking to explore the authentic Spanish lifestyle. | Torre-Pacheco Church, Plaza de las Comunidades, Local markets, Cultural events, Nearby historical sites |
| Los Alcázares | A neighboring coastal town known for its beautiful beaches and watersports. This location attracts beach lovers and those seeking a relaxing holiday atmosphere. | Los Alcázares Beach, Water sports activities, Mar Menor, Seafood restaurants, Beachfront promenade |
| La Torre Golf Resort | A well-known golf resort that attracts golf enthusiasts year-round. Ideal for guests looking for a luxurious stay with access to sporting facilities and dining options. | La Torre Golf Course, Swimming pools, Restaurants and bars, Spa services, Nature trails |
| Balsicas | A quaint village close to Torre-Pacheco, offering a more rural and peaceful experience. It appeals to those looking to escape the hustle and bustle of city life. | Traditional Spanish village charm, Local dining, Cycling paths, Surrounding nature, Cultural heritage sites |
| Cartagena | A historic port city located a short drive from Torre-Pacheco, filled with history and cultural attractions. It’s popular among tourists interested in history and architecture. | Roman Theatre, Cartagena Port, Naval Museum, Castillo de la Concepción, Historic districts |
| San Javier | Home of the San Javier Airport, making it a convenient choice for travelers. It has access to beautiful beaches and popular festivals, appealing to a wide range of visitors. | San Javier Beach, Cultural festivals, Local cuisine, Shopping areas, Mar Menor |
| Murcia Region | Investing in the broader region allows for access to various attractions and activities including cultural sites, nature reserves, and urban experiences. | Sierra Espuña Regional Park, Murcia Cathedral, Flamenco shows, Natural hot springs, Cultural festivals |
| El Algar | A small town near Torre-Pacheco featuring traditional Spanish architecture and a tight-knit community. Great for those who want a quiet stay close to cultural experiences. | Local festivals, Historic buildings, Nature walks, Community markets, Rural landscapes |
Understanding Airbnb License Requirements & STR Laws in Torre-Pacheco (2025)
Yes, Torre-Pacheco, Región de Murcia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Torre-Pacheco to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 95% licensed listings)
Top Performing Airbnb Properties in Torre-Pacheco (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Torre-Pachecobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa in Santa Rosalía Lake & Life Resort
Entire Place • 4 bedrooms
Casa Olivia - A Murcia Holiday Rentals Property
Entire Place • 2 bedrooms
Nice home in Santa Rosalía with WiFi
Entire Place • 2 bedrooms
House of the Limonero
Entire Place • 3 bedrooms
Villa Rojo - A Murcia Holiday Rentals Property
Entire Place • 3 bedrooms
Stunning Villa with Private Heated Pool & Terrace
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Torre-Pacheco (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Torre-Pacheco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Murcia Holiday Rentals | 17 | $166,796 | 35 | 4.62/5.0 |
| Villa Lake | 1 | $59,691 | 17 | 5.00/5.0 |
| Resort Hosts | 3 | $44,724 | 11 | 4.89/5.0 |
| Murcia Vacations | 4 | $39,043 | 6 | 5.00/5.0 |
| Novasol | 1 | $31,020 | 3 | 4.67/5.0 |
| Juan Ignacio | 2 | $30,267 | 6 | 4.75/5.0 |
| Sarah Jane | 1 | $26,382 | 12 | 5.00/5.0 |
| Janice | 1 | $18,708 | 1 | Not Rated |
| Zapinvest Holiday | 1 | $18,658 | 1 | Not Rated |
| Novasol | 1 | $18,611 | 3 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Torre-Pacheco.
Dive Deeper: Advanced Torre-Pacheco STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Torre-Pacheco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTorre-Pacheco Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Torre-Pacheco
- The Torre-Pacheco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Torre-Pacheco, Apartment/Condo properties are the most common (63.2%), reflecting the local real estate landscape.
- Houses represent a significant 36.8% portion, catering likely to families or larger groups.
Torre-Pacheco Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Torre-Pacheco
- The dominant room capacity in Torre-Pacheco is 2 bedrooms listings, making up 86.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 97.3% of the active Airbnb listings in Torre-Pacheco, indicating a high concentration in these sizes.
Torre-Pacheco Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Torre-Pacheco
- The most common guest capacity trend in Torre-Pacheco vacation rentals is listings accommodating 4 guests (65.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Torre-Pacheco STR market, accounting for 89.5% of listings.
- 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Torre-Pacheco.
- On average, properties in Torre-Pacheco are equipped to host 4.7 guests.
Torre-Pacheco Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Torre-Pacheco
- The most common availability pattern in Torre-Pacheco falls within the 271-366 days range, representing 86.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Torre-Pacheco (65.8%), reflecting common guest stay durations or potential owner blocking patterns.
Torre-Pacheco Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
2 listings
5.3% of total
3 Nights
13 listings
34.2% of total
4-6 Nights
4 listings
10.5% of total
30+ Nights
19 listings
50% of total
Key Insights
- The most prevalent minimum stay requirement in Torre-Pacheco is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (5.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (50%) caters to monthly stays (30+ nights) in Torre-Pacheco, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 50% of Torre-Pacheco hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Torre-Pacheco.
Torre-Pacheco Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
17 listings
44.7% of total
Super Strict 60 Days
7 listings
18.4% of total
Flexible
3 listings
7.9% of total
Moderate
2 listings
5.3% of total
Firm
6 listings
15.8% of total
Strict
3 listings
7.9% of total
Cancellation Policy Insights for Torre-Pacheco
- The prevailing Airbnb cancellation policy trend in Torre-Pacheco is Super Strict 30 Days, used by 44.7% of listings.
- There's a relatively balanced mix between guest-friendly (13.2%) and stricter (23.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 44.7% market standard in Torre-Pacheco.
- Using a Strict policy might deter some guests, as only 7.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Torre-Pacheco.
Torre-Pacheco STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Torre-Pacheco
- The overall average booking lead time for vacation rentals in Torre-Pacheco is 26 days.
- Guests book furthest in advance for stays during October (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (37 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Torre-Pacheco.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Torre-Pacheco averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Torre-Pacheco (2025)
Amenity Prevalence
Amenity Insights for Torre-Pacheco
- Essential amenities in Torre-Pacheco that guests expect include: Wifi, Air conditioning, Washer, Pool, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Torre-Pacheco: Wifi, Air conditioning, Washer, Pool, TV.
- Prioritize adding missing essentials: Washer, Pool, TV.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Torre-Pacheco to stay competitive.
Torre-Pacheco Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Torre-Pacheco
- The typical guest profile for Airbnb in Torre-Pacheco consists of predominantly international visitors (73%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 27.5% of guests.
- Key international markets include United Kingdom (37.3%) and Spain (27.5%).
- Top languages spoken are English (40%) followed by Spanish (30%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Spain.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Torre-Pacheco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Benissa | 505 | $2,165 | $303.19 | 36% |
| Sella | 15 | $2,055 | $194.53 | 45% |
| Callosa d'en Sarrià | 23 | $2,025 | $271.73 | 33% |
| Catral | 12 | $1,986 | $168.63 | 38% |
| Teulada | 684 | $1,914 | $288.12 | 39% |
| Parcent | 13 | $1,895 | $208.03 | 40% |
| Xàbia / Jávea | 1,632 | $1,868 | $271.71 | 38% |
| el Campello | 880 | $1,843 | $186.92 | 45% |
| Finestrat | 317 | $1,822 | $216.59 | 40% |
| Agost | 15 | $1,818 | $180.45 | 33% |