Château-d'Oex Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vaud, Switzerland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Château-d'Oex in 2025? Explore comprehensive Airbnb analytics for Château-d'Oex, Vaud, Switzerland to uncover income potential. This 2025 STR market report for Château-d'Oex, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 70 active listings.

Whether you're considering an Airbnb investment in Château-d'Oex, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Château-d'Oex Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Château-d'Oex Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$262
The average rental revenue earned for an occupied room per day in Château-d'Oex.
Occupancy Rate(?)
38.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,581
Typical annual income for an Airbnb listing in Château-d'Oex. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.3%
Slight decrease (-3.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Château-d'Oex.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Château-d'Oex.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
70
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Château-d'Oex (2025)

Understanding the monthly revenue variations for Airbnb listings in Château-d'Oex is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Château-d'Oex is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Château-d'Oex across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,040+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,024 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,454 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,208, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Château-d'Oex

Château-d'Oex Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Château-d'Oex STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Château-d'Oex:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Château-d'Oex

Average Daily Rate (ADR) Airbnb Trends in Château-d'Oex (2025)

Effective short term rental pricing strategy in Château-d'Oex involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Château-d'Oex typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $478+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $329 or more.
  • Typical properties (Median) charge around $234 per night.
  • Entry-level properties (Bottom 25%) earn around $162 per night.

Average Daily Rate (ADR) Trend by Month in Château-d'Oex

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Airbnb Seasonality Analysis & Trends in Château-d'Oex (2025)

Peak Season (August, February, July)
  • Revenue averages $4,230 per month
  • Occupancy rates average 55.4%
  • Daily rates average $325
Shoulder Season
  • Revenue averages $2,984 per month
  • Occupancy maintains around 35.5%
  • Daily rates hold near $325
Low Season (March, October, November)
  • Revenue drops to average $2,309 per month
  • Occupancy decreases to average 33.1%
  • Daily rates adjust to average $294

Seasonality Insights for Château-d'Oex

  • The Airbnb seasonality in Château-d'Oex shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Château-d'Oex's highest earning potential, with monthly revenues capable of climbing to $4,467, occupancy reaching a high of 56.9%, and ADRs peaking at $338.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,910, occupancy could drop to 29.8%, and ADRs may adjust down to $263.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Château-d'Oex.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Château-d'Oex seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Château-d'Oex (2025)

Exploring the top neighborhoods for short-term rentals in Château-d'Oex? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Château-d'Oex Village Center
The heart of Château-d'Oex, offering charming shops, restaurants, and easy access to local amenities. Ideal for tourists looking for a central base to explore.
Château-d'Oex Museum, Local boutiques and cafés, Château-d'Oex skiing area, Annual hot air balloon festival
Rochers-de-Naye
A stunning mountain area offering breathtaking views and outdoor activities. Attracts nature lovers and adventure seekers year-round with ski slopes in winter and hiking trails in summer.
Rochers-de-Naye peak, Parc aux Marmottes, Hiking trails, Skiing and snowboarding, Scenic train rides
Col du Pillon
An access point for skiing and hiking, offering a peaceful setting with incredible mountain scenery. Great for visitors who want a mountain retreat.
Skiing at Glacier 3000, Hiking routes, Lake Tsanfleuron, Scenic views
Gstaad
A luxury resort town known for its chic atmosphere and high-end clientele. Attracts affluent tourists and offers various upscale amenities and events.
Gstaad ski region, Luxury shopping, Fine dining restaurants, Gstaad Saanenland music festival
Les Avants
A charming mountain village with a quieter atmosphere, ideal for families and those seeking relaxation, while still being close to the action of larger areas.
Panoramic views, Hiking trails, Local restaurants, Peaceful surroundings
Saanenmöser
A quieter area with direct access to ski slopes and hiking trails, perfect for outdoor enthusiasts. Families enjoy the family-friendly environment.
Skiing, Hiking, Local cafés and shops
Rougemont
A picturesque village known for its quaint architecture and beautiful landscapes, draws in tourists looking for a cultural experience and outdoor activities.
Historic town center, Hiking, Cultural events, Winter sports
L'Etivaz
Famous for its cheese production, this village attracts gastronomes and those interested in Swiss culture, providing a unique experience.
L'Etivaz cheese dairy, Hiking, Local events

Understanding Airbnb License Requirements & STR Laws in Château-d'Oex (2025)

While Château-d'Oex, Vaud, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Château-d'Oex to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Château-d'Oex (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Château-d'Oexbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious chalet with panoramic views

Spacious chalet with panoramic views

Entire Place • 6 bedrooms

$133,923
Revenue
47.4%
Occupancy
$705.78
Daily Rate
Spacious and comfortable space

Spacious and comfortable space

Entire Place • 2 bedrooms

$79,497
Revenue
62.5%
Occupancy
$292.73
Daily Rate
Lovely cottage with the view!

Lovely cottage with the view!

Entire Place • 4 bedrooms

$56,550
Revenue
79.5%
Occupancy
$230.91
Daily Rate
Chalet avec vue exceptionnelle

Chalet avec vue exceptionnelle

Entire Place • 6 bedrooms

$49,003
Revenue
50.2%
Occupancy
$416.42
Daily Rate
Chalet Le Rêve, Château-d'Oex

Chalet Le Rêve, Château-d'Oex

Entire Place • 2 bedrooms

$48,676
Revenue
63.5%
Occupancy
$195.21
Daily Rate
Family chalet in the heart of the Pays d 'Enhaut

Family chalet in the heart of the Pays d 'Enhaut

Entire Place • 4 bedrooms

$47,216
Revenue
48.4%
Occupancy
$293.58
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Château-d'Oex (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Château-d'Oex based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sylvie2$182,926222.50/5.0
Sarah4$164,4214034.91/5.0
Pays-D'Enhaut Région6$102,425101.61/5.0
Marie-José2$82,052142.42/5.0
Jimmy1$79,497244.88/5.0
Host #809746684$57,551152.42/5.0
Anna1$56,550164.94/5.0
Armon1$48,676744.97/5.0
Vincent1$47,216364.94/5.0
Nicolas1$45,993544.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Château-d'Oex.

Dive Deeper: Advanced Château-d'Oex STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Château-d'Oex. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Château-d'Oex Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Château-d'Oex

  • The Château-d'Oex Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 70 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Château-d'Oex, Apartment/Condo properties are the most common (64.3%), reflecting the local real estate landscape.
  • Houses represent a significant 32.9% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 2.9%) offer potential for unique stay experiences.

Château-d'Oex Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Château-d'Oex

  • The dominant room capacity in Château-d'Oex is 2 bedrooms listings, making up 31.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Château-d'Oex, indicating a high concentration in these sizes.
  • A significant 52.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Château-d'Oex.

Château-d'Oex Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Château-d'Oex

  • The most common guest capacity trend in Château-d'Oex vacation rentals is listings accommodating 8+ guests (27.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Château-d'Oex STR market, accounting for 50.0% of listings.
  • 52.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Château-d'Oex.
  • On average, properties in Château-d'Oex are equipped to host 5.5 guests.

Château-d'Oex Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Château-d'Oex

  • The most common availability pattern in Château-d'Oex falls within the 271-366 days range, representing 51.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Château-d'Oex (30%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Château-d'Oex Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (7.6%)

1 Night

5 listings

7.6% of total

2 Nights (19.7%)

2 Nights

13 listings

19.7% of total

3 Nights (12.1%)

3 Nights

8 listings

12.1% of total

4-6 Nights (40.9%)

4-6 Nights

27 listings

40.9% of total

7-29 Nights (4.5%)

7-29 Nights

3 listings

4.5% of total

30+ Nights (15.2%)

30+ Nights

10 listings

15.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Château-d'Oex is 4-6 Nights, adopted by 40.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (15.2%) caters to monthly stays (30+ nights) in Château-d'Oex, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 40.9% of Château-d'Oex hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Château-d'Oex.

Château-d'Oex Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.8% of total

Super Strict 30 Days

2 listings

3.6% of total

Flexible (23.2%)

Flexible

13 listings

23.2% of total

Moderate (25%)

Moderate

14 listings

25% of total

Firm (26.8%)

Firm

15 listings

26.8% of total

Strict (19.6%)

Strict

11 listings

19.6% of total

Cancellation Policy Insights for Château-d'Oex

  • The prevailing Airbnb cancellation policy trend in Château-d'Oex is Firm, used by 26.8% of listings.
  • There's a relatively balanced mix between guest-friendly (48.2%) and stricter (46.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 26.8% market standard in Château-d'Oex.
  • Regularly review your cancellation policy against competitors and market demand shifts in Château-d'Oex.

Château-d'Oex STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Château-d'Oex

  • The overall average booking lead time for vacation rentals in Château-d'Oex is 69 days.
  • Guests book furthest in advance for stays during February (average 108 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (94 days avg.) sees the longest lead times, while Fall (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Château-d'Oex.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 94 days) to capture early planners.
  • Monitor your own booking lead times against these Château-d'Oex averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Château-d'Oex (2025)

Amenity Prevalence

Amenity Insights for Château-d'Oex

  • Essential amenities in Château-d'Oex that guests expect include: Free parking on premises, Wifi, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Château-d'Oex: Free parking on premises, Wifi, Kitchen, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Wifi, Kitchen, Heating.
  • Consider adding popular differentiators like Hot water or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Château-d'Oex to stay competitive.

Château-d'Oex Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Château-d'Oex

  • The typical guest profile for Airbnb in Château-d'Oex consists of a mix of domestic (35%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 35.4% of guests.
  • Key international markets include Switzerland (35.4%) and France (12.7%).
  • Top languages spoken are English (39.5%) followed by French (19.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Château-d'Oex Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lauterbrunnen525$7,079$546.4554%
La Rivière-Enverse17$5,972$624.0241%
Les Clefs30$5,741$323.1144%
Matten bei Interlaken52$5,674$316.6363%
Iseltwald14$5,491$331.9558%
Habkern13$5,382$344.7450%
Interlaken288$4,987$310.5256%
Grindelwald489$4,921$345.4057%
Zermatt734$4,604$463.0046%
Oberhofen am Thunersee24$4,572$265.9455%

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