Top 100 Best Places in Switzerland to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-07-01

Unlock high-ROI opportunities in Switzerland‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Switzerland. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Switzerland for 2025.

Top Short-Term Rental Markets in Switzerland

Rank:#1Market:ZurichCountry:SwitzerlandProperties:1,839Monthly Revenue:$2108.85Daily Rate (ADR):$215.59Occupancy:46.48%Regulation:Low
Rank:#2Market:GenevaCountry:SwitzerlandProperties:1,085Monthly Revenue:$1600.48Daily Rate (ADR):$174.00Occupancy:45.26%Regulation:Low
Rank:#3Market:BaselCountry:SwitzerlandProperties:798Monthly Revenue:$1452.57Daily Rate (ADR):$208.96Occupancy:39.65%Regulation:Low
Rank:#4Market:ZermattCountry:SwitzerlandProperties:798Monthly Revenue:$4968.97Daily Rate (ADR):$491.58Occupancy:46.36%Regulation:Low
Rank:#5Market:NendazCountry:SwitzerlandProperties:771Monthly Revenue:$2750.47Daily Rate (ADR):$416.16Occupancy:32.66%Regulation:Low
Rank:#6Market:LausanneCountry:SwitzerlandProperties:623Monthly Revenue:$1145.25Daily Rate (ADR):$133.62Occupancy:45.04%Regulation:Low
Rank:#7Market:LuganoCountry:SwitzerlandProperties:617Monthly Revenue:$1760.38Daily Rate (ADR):$213.19Occupancy:38.20%Regulation:Low
Rank:#8Market:VerbierCountry:SwitzerlandProperties:543Monthly Revenue:$3091.50Daily Rate (ADR):$567.19Occupancy:34.97%Regulation:Low
Rank:#9Market:LauterbrunnenCountry:SwitzerlandProperties:542Monthly Revenue:$6449.36Daily Rate (ADR):$542.38Occupancy:51.44%Regulation:Low
Rank:#10Market:Crans-MontanaCountry:SwitzerlandProperties:531Monthly Revenue:$1969.71Daily Rate (ADR):$274.93Occupancy:34.17%Regulation:Low
Rank:#11Market:AnniviersCountry:SwitzerlandProperties:524Monthly Revenue:$1656.06Daily Rate (ADR):$242.85Occupancy:34.89%Regulation:Low
Rank:#12Market:DavosCountry:SwitzerlandProperties:515Monthly Revenue:$2642.20Daily Rate (ADR):$419.47Occupancy:37.92%Regulation:Low
Rank:#13Market:GrindelwaldCountry:SwitzerlandProperties:502Monthly Revenue:$5007.94Daily Rate (ADR):$365.18Occupancy:55.84%Regulation:Low
Rank:#14Market:LucerneCountry:SwitzerlandProperties:374Monthly Revenue:$3656.03Daily Rate (ADR):$278.27Occupancy:51.39%Regulation:Low
Rank:#15Market:BernCountry:SwitzerlandProperties:372Monthly Revenue:$1796.63Daily Rate (ADR):$174.63Occupancy:47.83%Regulation:Low
Rank:#16Market:LeukerbadCountry:SwitzerlandProperties:338Monthly Revenue:$1145.93Daily Rate (ADR):$152.15Occupancy:35.37%Regulation:Low
Rank:#17Market:Saas-FeeCountry:SwitzerlandProperties:321Monthly Revenue:$2304.48Daily Rate (ADR):$330.94Occupancy:35.56%Regulation:Low
Rank:#18Market:InterlakenCountry:SwitzerlandProperties:313Monthly Revenue:$4632.58Daily Rate (ADR):$382.80Occupancy:53.45%Regulation:Low
Rank:#19Market:ScuolCountry:SwitzerlandProperties:297Monthly Revenue:$1509.61Daily Rate (ADR):$197.24Occupancy:36.41%Regulation:Low
Rank:#20Market:St. GallenCountry:SwitzerlandProperties:270Monthly Revenue:$936.39Daily Rate (ADR):$118.81Occupancy:36.17%Regulation:Low
Rank:#21Market:OllonCountry:SwitzerlandProperties:261Monthly Revenue:$1828.95Daily Rate (ADR):$315.42Occupancy:30.74%Regulation:Low
Rank:#22Market:ArosaCountry:SwitzerlandProperties:259Monthly Revenue:$2098.97Daily Rate (ADR):$298.89Occupancy:34.97%Regulation:Low
Rank:#23Market:KlostersCountry:SwitzerlandProperties:252Monthly Revenue:$2507.38Daily Rate (ADR):$546.31Occupancy:33.91%Regulation:Low
Rank:#24Market:LocarnoCountry:SwitzerlandProperties:239Monthly Revenue:$1720.70Daily Rate (ADR):$217.31Occupancy:35.19%Regulation:Low
Rank:#25Market:Sankt MoritzCountry:SwitzerlandProperties:232Monthly Revenue:$3260.39Daily Rate (ADR):$394.01Occupancy:39.18%Regulation:Low
Rank:#26Market:MontreuxCountry:SwitzerlandProperties:229Monthly Revenue:$2420.04Daily Rate (ADR):$323.36Occupancy:39.92%Regulation:Low
Rank:#27Market:EngelbergCountry:SwitzerlandProperties:228Monthly Revenue:$2378.67Daily Rate (ADR):$258.41Occupancy:37.83%Regulation:Low
Rank:#28Market:FlimsCountry:SwitzerlandProperties:212Monthly Revenue:$2305.97Daily Rate (ADR):$334.80Occupancy:35.94%Regulation:Low
Rank:#29Market:LensCountry:SwitzerlandProperties:212Monthly Revenue:$1931.87Daily Rate (ADR):$301.11Occupancy:33.86%Regulation:Low
Rank:#30Market:LaaxCountry:SwitzerlandProperties:208Monthly Revenue:$2022.29Daily Rate (ADR):$286.50Occupancy:35.27%Regulation:Low
Rank:#31Market:RiddesCountry:SwitzerlandProperties:202Monthly Revenue:$2473.01Daily Rate (ADR):$349.41Occupancy:34.10%Regulation:Low
Rank:#32Market:AsconaCountry:SwitzerlandProperties:197Monthly Revenue:$1504.32Daily Rate (ADR):$202.12Occupancy:34.86%Regulation:Low
Rank:#33Market:Vaz/ObervazCountry:SwitzerlandProperties:189Monthly Revenue:$1715.01Daily Rate (ADR):$272.38Occupancy:29.28%Regulation:Low
Rank:#34Market:AyentCountry:SwitzerlandProperties:170Monthly Revenue:$1734.24Daily Rate (ADR):$223.69Occupancy:38.07%Regulation:Low
Rank:#35Market:SionCountry:SwitzerlandProperties:168Monthly Revenue:$1426.84Daily Rate (ADR):$246.75Occupancy:40.73%Regulation:Low
Rank:#36Market:GambarognoCountry:SwitzerlandProperties:161Monthly Revenue:$1164.31Daily Rate (ADR):$189.23Occupancy:36.39%Regulation:Low
Rank:#37Market:SaanenCountry:SwitzerlandProperties:157Monthly Revenue:$2234.40Daily Rate (ADR):$414.09Occupancy:34.11%Regulation:Low
Rank:#38Market:Brienz (BE)Country:SwitzerlandProperties:155Monthly Revenue:$3990.82Daily Rate (ADR):$291.29Occupancy:51.03%Regulation:Low
Rank:#39Market:NeuchâtelCountry:SwitzerlandProperties:144Monthly Revenue:$1240.44Daily Rate (ADR):$149.46Occupancy:41.41%Regulation:Low
Rank:#40Market:VeysonnazCountry:SwitzerlandProperties:141Monthly Revenue:$2997.85Daily Rate (ADR):$691.90Occupancy:30.69%Regulation:Low
Rank:#41Market:LeytronCountry:SwitzerlandProperties:138Monthly Revenue:$1514.19Daily Rate (ADR):$248.79Occupancy:31.59%Regulation:Low
Rank:#42Market:BellinzonaCountry:SwitzerlandProperties:136Monthly Revenue:$1435.12Daily Rate (ADR):$169.58Occupancy:37.31%Regulation:Low
Rank:#43Market:AdelbodenCountry:SwitzerlandProperties:133Monthly Revenue:$2235.87Daily Rate (ADR):$224.66Occupancy:43.86%Regulation:Low
Rank:#44Market:Val-d'IlliezCountry:SwitzerlandProperties:129Monthly Revenue:$1564.79Daily Rate (ADR):$289.72Occupancy:32.30%Regulation:Low
Rank:#45Market:SilvaplanaCountry:SwitzerlandProperties:124Monthly Revenue:$1844.51Daily Rate (ADR):$269.52Occupancy:33.90%Regulation:Low
Rank:#46Market:GryonCountry:SwitzerlandProperties:123Monthly Revenue:$1481.13Daily Rate (ADR):$282.19Occupancy:30.50%Regulation:Low
Rank:#47Market:VexCountry:SwitzerlandProperties:121Monthly Revenue:$1885.31Daily Rate (ADR):$264.87Occupancy:35.93%Regulation:Low
Rank:#48Market:MinusioCountry:SwitzerlandProperties:120Monthly Revenue:$1794.74Daily Rate (ADR):$218.74Occupancy:38.36%Regulation:Low
Rank:#49Market:LeysinCountry:SwitzerlandProperties:119Monthly Revenue:$1718.09Daily Rate (ADR):$187.78Occupancy:42.45%Regulation:Low
Rank:#50Market:RiederalpCountry:SwitzerlandProperties:119Monthly Revenue:$1321.89Daily Rate (ADR):$210.13Occupancy:32.89%Regulation:Low
Rank:#51Market:ChampéryCountry:SwitzerlandProperties:118Monthly Revenue:$1877.59Daily Rate (ADR):$311.85Occupancy:32.65%Regulation:Low
Rank:#52Market:SpiezCountry:SwitzerlandProperties:117Monthly Revenue:$3199.53Daily Rate (ADR):$237.27Occupancy:53.48%Regulation:Low
Rank:#53Market:GrächenCountry:SwitzerlandProperties:117Monthly Revenue:$1471.96Daily Rate (ADR):$201.68Occupancy:36.54%Regulation:Low
Rank:#54Market:Celerina/SchlarignaCountry:SwitzerlandProperties:116Monthly Revenue:$2597.47Daily Rate (ADR):$371.07Occupancy:36.06%Regulation:Low
Rank:#55Market:BrissagoCountry:SwitzerlandProperties:116Monthly Revenue:$1360.98Daily Rate (ADR):$206.96Occupancy:33.54%Regulation:Low
Rank:#56Market:OrsièresCountry:SwitzerlandProperties:112Monthly Revenue:$1928.52Daily Rate (ADR):$239.15Occupancy:37.55%Regulation:Low
Rank:#57Market:BeatenbergCountry:SwitzerlandProperties:110Monthly Revenue:$3524.70Daily Rate (ADR):$276.63Occupancy:52.78%Regulation:Low
Rank:#58Market:SigriswilCountry:SwitzerlandProperties:106Monthly Revenue:$4128.73Daily Rate (ADR):$270.28Occupancy:55.77%Regulation:Low
Rank:#59Market:EvolèneCountry:SwitzerlandProperties:104Monthly Revenue:$1630.32Daily Rate (ADR):$210.10Occupancy:39.06%Regulation:Low
Rank:#60Market:WinterthurCountry:SwitzerlandProperties:100Monthly Revenue:$1311.11Daily Rate (ADR):$157.67Occupancy:46.15%Regulation:Low
Rank:#61Market:KanderstegCountry:SwitzerlandProperties:95Monthly Revenue:$2746.68Daily Rate (ADR):$275.05Occupancy:45.25%Regulation:Low
Rank:#62Market:WilderswilCountry:SwitzerlandProperties:95Monthly Revenue:$3600.15Daily Rate (ADR):$258.69Occupancy:52.89%Regulation:Low
Rank:#63Market:SursesCountry:SwitzerlandProperties:94Monthly Revenue:$1709.70Daily Rate (ADR):$203.69Occupancy:38.38%Regulation:Low
Rank:#64Market:NatersCountry:SwitzerlandProperties:92Monthly Revenue:$1231.58Daily Rate (ADR):$195.91Occupancy:35.11%Regulation:Low
Rank:#65Market:ThunCountry:SwitzerlandProperties:91Monthly Revenue:$2539.99Daily Rate (ADR):$189.28Occupancy:53.14%Regulation:Low
Rank:#66Market:UnterseenCountry:SwitzerlandProperties:89Monthly Revenue:$3732.89Daily Rate (ADR):$277.74Occupancy:55.76%Regulation:Low
Rank:#67Market:TroistorrentsCountry:SwitzerlandProperties:86Monthly Revenue:$1619.38Daily Rate (ADR):$275.46Occupancy:33.48%Regulation:Low
Rank:#68Market:ChalaisCountry:SwitzerlandProperties:83Monthly Revenue:$1432.62Daily Rate (ADR):$246.55Occupancy:35.26%Regulation:Low
Rank:#69Market:ZugCountry:SwitzerlandProperties:83Monthly Revenue:$1730.37Daily Rate (ADR):$233.81Occupancy:40.03%Regulation:Low
Rank:#70Market:LenkCountry:SwitzerlandProperties:82Monthly Revenue:$1736.78Daily Rate (ADR):$214.90Occupancy:34.89%Regulation:Low
Rank:#71Market:Ormont-DessusCountry:SwitzerlandProperties:82Monthly Revenue:$1811.84Daily Rate (ADR):$287.31Occupancy:31.51%Regulation:Low
Rank:#72Market:Fribourg - FreiburgCountry:SwitzerlandProperties:81Monthly Revenue:$1093.81Daily Rate (ADR):$119.93Occupancy:41.86%Regulation:Low
Rank:#73Market:Saas-GrundCountry:SwitzerlandProperties:81Monthly Revenue:$1150.88Daily Rate (ADR):$196.48Occupancy:36.05%Regulation:Low
Rank:#74Market:TujetschCountry:SwitzerlandProperties:80Monthly Revenue:$1287.51Daily Rate (ADR):$196.97Occupancy:33.00%Regulation:Low
Rank:#75Market:BettmeralpCountry:SwitzerlandProperties:79Monthly Revenue:$1661.80Daily Rate (ADR):$221.17Occupancy:38.53%Regulation:Low
Rank:#76Market:TäschCountry:SwitzerlandProperties:79Monthly Revenue:$2870.58Daily Rate (ADR):$232.21Occupancy:49.36%Regulation:Low
Rank:#77Market:Ringgenberg (BE)Country:SwitzerlandProperties:78Monthly Revenue:$2551.40Daily Rate (ADR):$327.76Occupancy:44.44%Regulation:Low
Rank:#78Market:ZweisimmenCountry:SwitzerlandProperties:78Monthly Revenue:$1838.67Daily Rate (ADR):$223.20Occupancy:37.42%Regulation:Low
Rank:#79Market:Glarus SüdCountry:SwitzerlandProperties:78Monthly Revenue:$988.66Daily Rate (ADR):$171.85Occupancy:29.10%Regulation:Low
Rank:#80Market:FlumsCountry:SwitzerlandProperties:77Monthly Revenue:$1682.75Daily Rate (ADR):$236.81Occupancy:36.12%Regulation:Low
Rank:#81Market:Biel/BienneCountry:SwitzerlandProperties:76Monthly Revenue:$1193.98Daily Rate (ADR):$110.55Occupancy:48.27%Regulation:Low
Rank:#82Market:GomsCountry:SwitzerlandProperties:75Monthly Revenue:$1696.72Daily Rate (ADR):$180.46Occupancy:40.69%Regulation:Low
Rank:#83Market:ChurwaldenCountry:SwitzerlandProperties:72Monthly Revenue:$2790.82Daily Rate (ADR):$334.21Occupancy:40.34%Regulation:Low
Rank:#84Market:ChurCountry:SwitzerlandProperties:71Monthly Revenue:$2008.54Daily Rate (ADR):$179.21Occupancy:41.80%Regulation:Low
Rank:#85Market:Wildhaus-Alt St. JohannCountry:SwitzerlandProperties:71Monthly Revenue:$1694.74Daily Rate (ADR):$228.58Occupancy:32.82%Regulation:Low
Rank:#86Market:VerzascaCountry:SwitzerlandProperties:71Monthly Revenue:$1726.34Daily Rate (ADR):$196.41Occupancy:38.98%Regulation:Low
Rank:#87Market:SierreCountry:SwitzerlandProperties:71Monthly Revenue:$975.10Daily Rate (ADR):$134.13Occupancy:36.00%Regulation:Low
Rank:#88Market:Disentis/MustérCountry:SwitzerlandProperties:70Monthly Revenue:$1499.10Daily Rate (ADR):$226.40Occupancy:30.88%Regulation:Low
Rank:#89Market:AmdenCountry:SwitzerlandProperties:70Monthly Revenue:$1606.48Daily Rate (ADR):$199.18Occupancy:32.55%Regulation:Low
Rank:#90Market:OpfikonCountry:SwitzerlandProperties:70Monthly Revenue:$2332.40Daily Rate (ADR):$157.63Occupancy:56.99%Regulation:Low
Rank:#91Market:MeiringenCountry:SwitzerlandProperties:68Monthly Revenue:$3036.16Daily Rate (ADR):$269.20Occupancy:48.18%Regulation:Low
Rank:#92Market:Château-d'OexCountry:SwitzerlandProperties:68Monthly Revenue:$2002.51Daily Rate (ADR):$311.80Occupancy:36.41%Regulation:Low
Rank:#93Market:PoschiavoCountry:SwitzerlandProperties:67Monthly Revenue:$818.14Daily Rate (ADR):$119.97Occupancy:31.50%Regulation:Low
Rank:#94Market:KreuzlingenCountry:SwitzerlandProperties:67Monthly Revenue:$1239.34Daily Rate (ADR):$138.36Occupancy:42.56%Regulation:Low
Rank:#95Market:FaidoCountry:SwitzerlandProperties:67Monthly Revenue:$1041.97Daily Rate (ADR):$140.21Occupancy:32.53%Regulation:Low
Rank:#96Market:AndermattCountry:SwitzerlandProperties:67Monthly Revenue:$3366.01Daily Rate (ADR):$472.76Occupancy:36.81%Regulation:Low
Rank:#97Market:FieschCountry:SwitzerlandProperties:67Monthly Revenue:$1470.30Daily Rate (ADR):$198.73Occupancy:33.86%Regulation:Low
Rank:#98Market:OnsernoneCountry:SwitzerlandProperties:66Monthly Revenue:$1119.32Daily Rate (ADR):$168.84Occupancy:37.11%Regulation:Low
Rank:#99Market:Val MüstairCountry:SwitzerlandProperties:65Monthly Revenue:$906.76Daily Rate (ADR):$146.04Occupancy:32.50%Regulation:Low
Rank:#100Market:ErnenCountry:SwitzerlandProperties:65Monthly Revenue:$1089.84Daily Rate (ADR):$150.30Occupancy:36.62%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

Maximize Your Airbnb Income in this market

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights