Scuol, Grisons Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Scuol, Grisons? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,305 per year — at a $225 nightly rate, 33.3% occupancy, and a $77 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

Scuol's 321 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 39.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Scuol?

In Scuol, the headline Airbnb metrics are $18,305 in average annual revenue,33.3% occupancy, $225 ADR, and $77 in RevPAR, and guests book about 103 days in advance.

Avg. Daily Rate (ADR)(?)
$225
The average rental revenue earned for an occupied room per day in Scuol.
Occupancy Rate(?)
33.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$18,305
Average annual income for an Airbnb listing in Scuol. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$77
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
4.0%
Positive growth (4.0%) vs. last year.
Active Airbnb Listings(?)
321
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
103 days
How far in advance guests typically book in Scuol. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Scuol.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Scuol.
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How Much Do Airbnb Hosts Earn Monthly in Scuol?

Understanding the monthly revenue variations for Airbnb listings in Scuol is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Scuol is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Scuol across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,223+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,621 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,243 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,126, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Scuol

What Is the Monthly Airbnb Occupancy Rate in Scuol?

Maximize your bookings by understanding the Scuol STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Scuol:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Scuol

What Is the Average Airbnb Nightly Rate in Scuol?

Effective short term rental pricing strategy in Scuol involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Scuol typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $330+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $260 or more.
  • Typical properties (Median) charge around $204 per night.
  • Entry-level properties (Bottom 25%) earn around $156 per night.

Average Daily Rate (ADR) Trend by Month in Scuol

What Is the RevPAR for Airbnb in Scuol?

RevPAR in Scuol is currently $77. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $40 RevPAR.
  • Typical properties (Median) generate $67 RevPAR.
  • Strong performers (Top 25%) earn $102 RevPAR.
  • Best-in-class (Top 10%) achieve $133 RevPAR.

Average Monthly RevPAR Trend in Scuol

RevPAR Insights for Scuol

  • The average RevPAR in Scuol is $77. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($133) and bottom 25% ($40) is $94, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Scuol benchmarks. If your RevPAR falls below the median of $67, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $102+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Scuol?

Scuol's peak Airbnb season falls in February, January, July, while the softest stretch is April, May, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (February, January, July)
  • Revenue averages $4,136 per month
  • Occupancy rates average 53.3%
  • Daily rates average $242
Shoulder Season
  • Revenue averages $2,468 per month
  • Occupancy maintains around 35.2%
  • Daily rates hold near $225
Low Season (April, May, November)
  • Revenue drops to average $1,815 per month
  • Occupancy decreases to average 27.4%
  • Daily rates adjust to average $204

Seasonality Insights for Scuol

  • Airbnb seasonality in Scuol is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Scuol's highest earning potential, with monthly revenues climbing to $4,969, occupancy reaching 60.6%, and ADRs peaking at $259.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,703, occupancy could drop to 24.3%, and ADRs may adjust to $192.
  • Lower occupancy paired with meaningful seasonality means hosts in Scuol need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Scuol, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Scuol?

Low regulation and minimal registration activity in Scuol, Grisons, Switzerland point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Scuol to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 0% licensed listings)

What Are the Best Neighborhoods for Airbnb in Scuol?

Location within Scuol matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Scuol
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Scuol Village
The main hub for visitors, known for its charming village atmosphere and access to thermal baths. Ideal for guests wanting to enjoy local culture, cuisine, and wellness experiences.
Bogn Engiadina Scuol, Scuol Castle, Engadine Museum, Hotel Filli, Local restaurants
Tarasp
A picturesque area known for the impressive Tarasp Castle and stunning natural scenery, attracting those looking for beautiful landscapes and tranquility.
Tarasp Castle, Val Sinestra, Skiing in Tarasp, Hiking trails, Nature parks
Scuol Ski Area
Popular among winter sports enthusiasts, this area offers access to numerous ski runs and winter activities, perfect for outdoor adventurers.
Ski slopes, Snowboarding, Cross-country skiing, Cable cars, Snowshoeing
Sent
A charming adjoining village to Scuol, known for its historic buildings and peaceful ambiance. Attracts visitors looking for a serene retreat close to nature.
Museum Sent, Historic architecture, Hiking routes, Scenic views, Local food experiences
Ftan
Known for its stunning views and skiing opportunities, Ftan is a less crowded alternative that provides a great experience for families and couples alike.
Ftan ski area, Hiking in summer, Panoramic views, Charming village center, Local events
Davos
A short drive away, Davos is a famous resort town known for its skiing and year-round sports, attracting a large number of tourists for both winter and summer activities.
Davos Klosters ski area, Lake Davos, World Economic Forum, Hiking trails, Shopping and dining
Zernez
As the gateway to the Swiss National Park, Zernez offers fantastic outdoor activities year-round, appealing to nature lovers and hikers.
Swiss National Park, Hiking paths, Wildlife watching, Zernez Museum, Cultural events
Samedan
A charming village close to St. Moritz, known for its historic town center and access to multiple alpine activities. Popular among travelers looking for a mix of luxury and authenticity.
St. Moritz nearby, Cultural festivals, Golf courses, Airfield for scenic flights, Local markets

With 8 distinct neighborhoods showing meaningful short-term rental activity, Scuol offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Scuol?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Scuol

  • The Scuol Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.6% of the 321 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Scuol, Apartment/Condo properties are the most common (83.8%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 3.4%) offer potential for unique stay experiences.

Scuol Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Scuol

  • The dominant room capacity in Scuol is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.6% of the active Airbnb listings in Scuol, indicating a high concentration in these sizes.
  • A significant 27.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Scuol.

Scuol Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Scuol

  • The most common guest capacity trend in Scuol vacation rentals is listings accommodating 4 guests (28.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Scuol STR market, accounting for 48.6% of listings.
  • 30.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Scuol.
  • On average, properties in Scuol are equipped to host 4.2 guests.

How Do Listings in Scuol Compare on Quality?

Listing quality in Scuol can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
24
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
18.1%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Scuol

  • At 24 photos per listing on average, Scuol hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 18.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Scuol averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Scuol?

Amenity Prevalence

Amenity Insights for Scuol

  • Essential amenities in Scuol that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Scuol: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Scuol to stay competitive.

Which Airbnb Amenities Boost Revenue in Scuol?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Scuol, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Pets allowed
72.6%$21,538$9,746121.0%
Paid parking on premisesHigh opportunity
4.4%$36,174$17,490106.8%
Cooking basics
84.7%$19,825$9,870100.9%
Trash compactor
1.6%$31,667$18,09475.0%
Hair dryer
83.5%$19,664$11,43771.9%
Window guards
1.9%$28,504$18,11157.4%
Sound system
10.0%$26,387$17,41151.6%
Outdoor playground
4.4%$26,906$17,91350.2%
Changing table
2.2%$27,176$18,10850.1%
Shower gel
7.2%$25,951$17,71546.5%

Revenue Impact Insights for Scuol

  • Pets allowed tops the revenue impact list with a 121.0% uplift — listings with this amenity earn $21,538 vs. $9,746 without it.
  • High-opportunity amenities — Paid parking on premises — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Cooking basics, Hair dryer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Paid parking on premises — it has the best combination of high revenue impact and low market saturation in Scuol.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Scuol STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Scuol. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Scuol Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Scuol

  • The typical guest profile for Airbnb in Scuol consists of primarily domestic travelers (76%), often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 75.8% of guests.
  • Key international markets include Switzerland (75.8%) and Germany (9.8%).
  • Top languages spoken are English (33.9%) followed by German (29.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Zürich and Zurich.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Scuol?

Listings in Scuol average 4.85 out of 5 overall, with about 28.1 reviews per active listing and 26.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Scuol

  • With an overall rating of 4.85, Scuol listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Cleanliness (4.86), while Value (4.62) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 26.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 26.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Scuol Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Scuol

  • The most common availability pattern in Scuol falls within the 271-366 days range, representing 62.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Scuol (30.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Scuol?

Average Booking Lead Time by Month

Booking Lead Time Insights for Scuol

  • The overall average booking lead time for vacation rentals in Scuol is 103 days.
  • Guests book furthest in advance for stays during February (average 174 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 58 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (152 days avg.) sees the longest lead times, while Fall (79 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (103 days) as a baseline for your pricing and availability strategy in Scuol.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 174 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 152 days) to capture early planners.
  • Monitor your own booking lead times against these Scuol averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Scuol?

Guests in Scuol stay about 6.2 nights on average, generating roughly 4,387 reservations and 13.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Scuol

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Scuol

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 13.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jan (7.8 nights) and shorten in May (4.7 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Scuol Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.9%)

1 Night

19 listings

5.9% of total

2 Nights (8.4%)

2 Nights

27 listings

8.4% of total

3 Nights (7.5%)

3 Nights

24 listings

7.5% of total

4-6 Nights (12.8%)

4-6 Nights

41 listings

12.8% of total

7-29 Nights (3.7%)

7-29 Nights

12 listings

3.7% of total

30+ Nights (61.7%)

30+ Nights

198 listings

61.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Scuol is 30+ Nights, adopted by 61.7% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (14.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (61.7%) caters to monthly stays (30+ nights) in Scuol, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 61.7% of Scuol hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 61.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Scuol.

Scuol Airbnb Cancellation Policy Trends Analysis (2026)

Limited

1 listings

0.3% of total

Super Strict 30 Days (28.7%)

Super Strict 30 Days

92 listings

28.7% of total

Flexible (6.9%)

Flexible

22 listings

6.9% of total

Moderate (15%)

Moderate

48 listings

15% of total

Firm (37.1%)

Firm

119 listings

37.1% of total

Strict (12.1%)

Strict

39 listings

12.1% of total

Cancellation Policy Insights for Scuol

  • The prevailing Airbnb cancellation policy trend in Scuol is Firm, used by 37.1% of listings.
  • There's a relatively balanced mix between guest-friendly (21.9%) and stricter (49.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 37.1% market standard in Scuol.
  • Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Scuol.

How Much Are Airbnb Cleaning Fees in Scuol?

Cleaning fees in Scuol are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$218
Median Cleaning Fee
$200
Listings Charging a Fee
91.3%
Fee as Revenue Share
16.2%

Cleaning Fee Insights for Scuol

  • 91.3% of listings charge a cleaning fee, making it standard practice in Scuol. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $218 is close to the median ($200), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 16.2% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Scuol median of $200. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Scuol Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Scuolbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

RUHIG-ZENTRAL-ORGINAL HAUTEIL (3 apartments)

RUHIG-ZENTRAL-ORGINAL HAUTEIL (3 apartments)

Entire Place • 8 bedrooms

$235,372
Revenue
66.9%
Occupancy
$800.72
Daily Rate
Bergchalet Flöna: Luxurious detached 5-room chalet

Bergchalet Flöna: Luxurious detached 5-room chalet

Entire Place • 3 bedrooms

$96,113
Revenue
49.8%
Occupancy
$690.86
Daily Rate
randulin

randulin

Entire Place • 3 bedrooms

$76,354
Revenue
44.7%
Occupancy
$553.07
Daily Rate
Panoramic view of the mountain range of Sent

Panoramic view of the mountain range of Sent

Entire Place • 4 bedrooms

$68,170
Revenue
37.0%
Occupancy
$503.18
Daily Rate
Guarda | Studio apartment in Engadine house

Guarda | Studio apartment in Engadine house

Entire Place • 3 bedrooms

$59,844
Revenue
55.8%
Occupancy
$291.57
Daily Rate
Chasa Muntanella - 2 apartments

Chasa Muntanella - 2 apartments

Entire Place • 5 bedrooms

$58,546
Revenue
45.2%
Occupancy
$530.53
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Scuol?

Learn from the best! This table showcases top-performing Airbnb hosts in Scuol based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Scuol by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Martina89$1,667,81211544.77/5.0
Werni4$358,0287824.87/5.0
Federico35$125,6101534.85/5.0
Beda3$107,753105.00/5.0
Alessandra10$104,275764.89/5.0
Christoph6$104,2252154.70/5.0
RRE Holiday3$101,104724.94/5.0
Petra Regina3$100,3662094.92/5.0
Fabio2$97,8561874.92/5.0
Irene3$81,4341014.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Scuol.

Who Are the Airbnb Hosts in Scuol?

Scuol is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
61.7%
Professional Management
41.4%
Cohosted Listings
10.6%
Instant Book Enabled
4.7%
Simplified Pricing
70.1%

Host Profile Insights for Scuol

  • With 61.7% Superhosts, Scuol has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 41.4% of listings are professionally managed, indicating a mature, competitive market with institutional players.
  • 4.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 70.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 10.6% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Scuol averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Scuol

These are the highest-grossing professional property management operations in Scuol, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Scuol
CompanyListingsRevenueADROcc.Rating
Martina89$1,667,812$24031.9%4.77/5
Federico35$125,610$22423.2%4.85/5
Alessandra10$104,275$17924.5%4.89/5
Andri1$76,354$55344.7%5.00/5
Martin5$43,920$8037.6%4.56/5
Tanja1$37,351$25639.1%5.00/5
Urezza1$24,472$14341.9%5.00/5
Denise1$11,238$16035.4%4.76/5

Management Company Insights for Scuol

  • The leading management company, Martina, operates 89 listings with $1,667,812 in gross revenue — a useful benchmark for what scale looks like in Scuol.
  • Top managers average 18 properties each, suggesting professional management in Scuol still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.85/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Scuol's Airbnb Market Compare to Nearby Cities?

How does the Scuol Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Balderschwang, Scuol has 22 percentage points lower occupancy and about $80 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Scuol — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sankt Pankraz - San Pancrazio13$5,811$653.6029%
Urtijëi - St. Ulrich in Gröden - Ortisei168$5,221$764.7341%
Balderschwang10$4,895$304.4455%
Laglio62$4,307$531.0342%
Saint Moritz11$4,192$685.7435%
Merano27$4,029$332.4444%
Kiens - Chienes17$3,994$407.1251%
Riegsee10$3,870$290.2543%
Bürserberg45$3,767$335.3339%
Kramsach12$3,704$279.4947%

Frequently Asked Questions About Airbnb in Scuol

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Scuol.

How much do Airbnb hosts make in Scuol?

Scuol hosts earn about $18,305 per year on average, with an average nightly rate of $225 and RevPAR of $77. Those figures describe the typical revenue environment for active listings in Scuol, Grisons, not the ceiling for the best operators. Source: AirROI 2026 data, Scuol market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Scuol?

The average Airbnb occupancy rate in Scuol is 33.3%. February is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Scuol?

Listings in Scuol average $225 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Scuol?

Scuol currently has about 321 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Scuol?

AirROI currently classifies the short-term rental regulation level in Scuol as Low. The dataset also shows about 0.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Scuol?

RevPAR in Scuol is about $77. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Scuol?

Occupancy of 33.3% means Scuol is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $18,305, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Scuol?

The average booking lead time in Scuol is about 103 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Scuol?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Scuol include Scuol Village, Tarasp, Scuol Ski Area. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Scuol?

entire_home listings make up 91.6% of the active supply in Scuol. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Scuol compare to nearby Airbnb markets?

Among neighboring markets, Sankt Pankraz - San Pancrazio posts $69,726 in average annual revenue with 28.8% occupancy, compared to Scuol's $18,305 and 33.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Scuol?

The average Airbnb stay length in Scuol is about 6.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Scuol?

Airbnb listings in Scuol average 4.85 out of 5 overall. About 26.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Scuol?

Pets allowed and Paid parking on premises are among the strongest revenue-linked amenities in Scuol. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Scuol?

Yes. About 91.3% of active Airbnb listings in Scuol charge a cleaning fee, and the average fee is $218. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Scuol?

A 61.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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