Tourism statisticsWorld2026

World Tourism Statistics: 1.52B Arrivals in 2025

Q: How many tourists travel the world each year?

The world had 1.52 billion international tourist arrivals in 2025, according to UN Tourism. Domestic trips are not in that count. AirROI estimates 107,804,072 Airbnb stays worldwide in the 12 months to October 2026, which is a separate count of bookings.

Q: What is the quietest month for Airbnb worldwide?

January was the quietest Airbnb month worldwide in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 43 days ahead, against 63 days for July.

Q: How long is a typical Airbnb stay worldwide?

A typical Airbnb stay worldwide lasted 5.2 nights in the 12 months to October 2026, booked about 51 days ahead. By month, stays ran from 4.2 nights in September to 6.0 nights in July.

The world recorded 1.52 billion international tourist arrivals in 2025, UN Tourism reports. This counts people crossing a border, so domestic trips are not in it. AirROI estimates 107,804,072 Airbnb stays worldwide in the 12 months to October 2026, with Rome the most booked city. The busiest month was August.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights: 559,835,037
Typical Airbnb stay: 5.2 nights
Busiest Airbnb month: August
Outside their home country, among guests who left a review: 42%

Key facts

World Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

UN Tourism puts the world at 1.52 billion international tourist arrivals in 2025.

Airbnb stays

AirROI puts Airbnb stays worldwide at 107,804,072 in the 12 months to October 2026.
AirROI estimates Airbnb stays worldwide added up to 559,835,037 nights in the 12 months to October 2026.
AirROI estimates a typical Airbnb stay worldwide lasted 5.2 nights in the 12 months to October 2026, booked about 51 days ahead.

Busiest months

AirROI ranks August the busiest Airbnb month worldwide in the 12 months to October 2026, followed by July and September, with January the quietest.
AirROI estimates the six busiest Airbnb months worldwide ran unbroken from May to October in the 12 months to October 2026.
AirROI estimates Airbnb stays worldwide in July were booked furthest ahead, about 63 days, against 41 days for March, in the 12 months to October 2026.

Guests

AirROI estimates 42% of Airbnb guests who left a review worldwide as of October 2026 stayed outside their home country, led by the United States at 33% and France at 11%.

By place

AirROI estimates Rome had the most Airbnb stays of any city it tracks worldwide in the 12 months to October 2026, at 992,843, ahead of Paris and São Paulo.
AirROI estimates the United States had the most Airbnb stays of the 157 countries it tracks worldwide in the 12 months to October 2026, at 27,748,823, ahead of France and Brazil.

Official numbers

How Many Tourists Travel the World Each Year?

UN Tourism counted 1.52 billion international tourist arrivals in 2025.

Official tourism figures for World: what each counts, its year and its publisher
Figure	What it counts	Year	Publisher
1.52 billionInternational tourist arrivals	Overnight visitors crossing a border, counted by the arriving country	2025	UN Tourism

Airbnb stays

Airbnb Stays Worldwide

The world had 5,515,978 Airbnb homes in the 12 months to October 2026. They took an estimated 107,804,072 stays and 559,835,037 nights. A typical stay lasted 5.2 nights and was booked about 51 days ahead. AirROI's figures cover the 28,601 towns it tracks worldwide; places it does not track are not counted, so every total is a floor.

Airbnb homes: 5,515,978
Airbnb stays, estimate: 107,804,072
Airbnb nights, estimate: 559,835,037
Typical stay: 5.2 nights
Booked ahead: 51 days

Busiest months

When Is the Busiest Time of Year Worldwide?

On Airbnb, August was the busiest month worldwide in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

From busiest to quietest: August, July, September, June, October, May, March, December, April, November, February, January.

Month by month: rank, typical stay and days booked ahead

Airbnb months worldwide by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
Rank	Month	Share of nights	Typical stay	Booked ahead
1	August	9.9%	5.2 nights	63 days
2	July	9.7%	6.0 nights	63 days
3	September	8.9%	4.2 nights	48 days
4	June	8.9%	5.2 nights	52 days
5	October	8.4%	4.7 nights	49 days
6	May	8.4%	4.9 nights	50 days
7	March	8.0%	5.3 nights	41 days
8	December	7.9%	5.1 nights	48 days
9	April	7.7%	5.0 nights	46 days
10	November	7.5%	5.0 nights	47 days
11	February	7.3%	5.7 nights	46 days
12	January	7.2%	5.9 nights	43 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Airbnb Guests Come From Worldwide?

Among Airbnb guests who left a review worldwide as of October 2026, 42% stayed outside their home country, and the top origins were the United States at 33% and France at 11%, AirROI estimates. Among the same guests, London was the top origin city at 1.3%, ahead of New York at 1.2%. The figures rest on 305,784,042 reviews, written over many years.

42% outside their home country

Among guests who left a review, as of October 2026

Top origin countries

Among guests who left a review

United States 33%
France 11%
United Kingdom 7.7%
Brazil 5.2%
Germany 4.7%
Canada 3.4%

Top origin cities

Among guests who left a review

London 1.3%
New York 1.2%
Paris 1.1%
São Paulo 1.1%

Top cities

Most Booked Cities in the World

Rome, Paris and São Paulo took 3% of Airbnb stays worldwide in the 12 months to October 2026. Among guests who left a review, the share from abroad across these cities runs from 7.1% in Nashville to 98% in Lisbon.

Most Booked Cities in the World: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
#
1	Rome	992,843	4,486,098	4.5 nights	94%	US	May
2	Paris	970,549	7,229,994	7.4 nights	77%	US	June
3	São Paulo	804,665	4,183,990	5.2 nights	14%	Brazil	November
4	Rio de Janeiro	696,132	4,092,109	5.9 nights	43%	Brazil	March
5	London	586,446	3,232,760	5.5 nights	70%	UK	September
6	Madrid	566,343	2,966,084	5.2 nights	85%	US	October
7	Mexico City	560,042	3,120,918	5.6 nights	51%	Mexico	December
8	Milan	510,291	2,397,084	4.7 nights	89%	US	September
9	Buenos Aires	481,201	3,738,877	7.8 nights	67%	Argentina	November
10	Seoul	455,813	2,279,218	5.0 nights	84%	US	August
11	Lisbon	451,301	2,355,977	5.2 nights	98%	US	September
12	Budapest	394,815	1,662,955	4.2 nights	96%	UK	September
13	Greater London	372,991	2,066,685	5.5 nights	67%	UK	June
14	Melbourne	371,418	2,128,029	5.7 nights	30%	Australia	December
15	Florence	366,902	1,703,782	4.6 nights	95%	US	May
16	Barcelona	348,451	2,236,787	6.4 nights	96%	US	May
17	Athens	347,191	1,593,236	4.6 nights	93%	US	September
18	Prague	344,002	1,461,483	4.3 nights	95%	US	October
19	Kuala Lumpur	317,986	1,609,523	5.1 nights	61%	Malaysia	August
20	Porto	309,217	1,403,029	4.5 nights	96%	US	September
21	San Diego	303,959	1,628,485	5.4 nights	8.9%	US	August
22	Seville	292,443	1,192,048	4.1 nights	89%	France	October
23	Nashville	287,370	1,118,542	3.9 nights	7.1%	US	October
24	Venice	286,300	1,085,974	3.8 nights	95%	US	May
25	Cape Town	276,200	2,005,704	7.3 nights	66%	South Africa	December

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Ranked by Airbnb stays. The top 25 cities.

By country

Airbnb Stays by Country Worldwide

The United States, France and Brazil took 43% of Airbnb stays worldwide in the 12 months to October 2026. August is the busiest Airbnb month in 65 of the 158 countries, led by France, and December in 25, led by Mexico. Among guests who left a review, the share from abroad across the 25 most booked countries runs from 7.8% in the United States to 97% in Thailand.

Airbnb Stays by Country Worldwide: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
#
1	United States	27,748,823	145,423,850	5.2 nights	7.8%	US	July
2	France	11,301,922	63,257,540	5.6 nights	31%	France	August
3	Brazil	7,341,290	36,898,066	5.0 nights	13%	Brazil	January
4	Italy	6,355,848	30,065,572	4.7 nights	86%	US	August
5	United Kingdom	5,721,143	26,317,234	4.6 nights	30%	UK	August
6	Spain	5,380,709	31,213,850	5.8 nights	81%	Spain	August
7	Mexico	3,390,041	16,848,989	5.0 nights	38%	Mexico	December
8	Australia	3,068,446	14,859,908	4.8 nights	24%	Australia	January
9	Canada	2,882,987	16,480,285	5.7 nights	35%	Canada	August
10	Germany	2,476,292	12,552,786	5.1 nights	41%	Germany	August
11	Portugal	1,957,888	10,552,072	5.4 nights	94%	US	August
12	Greece	1,573,449	8,197,395	5.2 nights	90%	US	August
13	Colombia	1,349,521	7,031,413	5.2 nights	55%	Colombia	December
14	South Korea	1,245,710	4,386,228	3.5 nights	57%	South Korea	August
15	Argentina	1,103,460	6,949,455	6.3 nights	58%	Argentina	January
16	Malaysia	1,053,451	4,075,620	3.9 nights	46%	Malaysia	December
17	South Africa	1,022,621	5,306,117	5.2 nights	46%	South Africa	December
18	Philippines	965,244	4,332,227	4.5 nights	38%	Philippines	December
19	New Zealand	959,919	4,231,676	4.4 nights	55%	New Zealand	January
20	India	942,481	3,779,994	4.0 nights	29%	India	December
21	Poland	932,507	3,800,932	4.1 nights	81%	Poland	August
22	Chile	869,623	4,299,276	4.9 nights	37%	Chile	January
23	Thailand	863,647	6,760,586	7.8 nights	97%	US	January
24	Croatia	840,795	4,640,742	5.5 nights	96%	US	August
25	Indonesia	837,771	4,344,434	5.2 nights	86%	Australia	August
26	Netherlands	813,377	4,685,082	5.8 nights	79%	Germany	August
27	Morocco	694,918	3,673,766	5.3 nights	91%	France	August
28	Belgium	671,177	2,934,441	4.4 nights	77%	Belgium	August
29	Norway	641,222	3,555,036	5.5 nights	73%	Norway	July
30	Austria	601,956	3,084,161	5.1 nights	93%	Germany	August
31	Switzerland	593,179	3,069,268	5.2 nights	71%	Switzerland	August
32	Costa Rica	557,232	2,645,646	4.8 nights	73%	US	March
33	Vietnam	547,595	2,994,016	5.5 nights	95%	US	March
34	Ireland	516,841	2,414,285	4.7 nights	80%	US	August
35	Peru	494,565	2,711,890	5.5 nights	62%	Peru	August
36	Turkey	493,262	2,613,990	5.3 nights	88%	Turkey	August
37	Denmark	475,881	3,235,953	6.8 nights	74%	Denmark	August
38	Hungary	462,950	1,927,343	4.2 nights	93%	UK	September
39	Czechia	462,924	1,921,748	4.2 nights	92%	Germany	October
40	Sweden	429,604	2,637,216	6.1 nights	67%	Sweden	July
41	Dominican Republic	414,222	2,387,003	5.8 nights	73%	US	March
42	Finland	361,515	1,768,279	4.9 nights	41%	Finland	July
43	Romania	340,929	1,364,782	4.0 nights	72%	Romania	August
44	United Arab Emirates	253,634	1,959,132	7.7 nights	88%	UK	November
45	Ecuador	235,410	1,060,631	4.5 nights	32%	Ecuador	August
46	Guatemala	223,911	883,329	4.0 nights	61%	Guatemala	December
47	Malta	215,123	1,271,750	5.9 nights	98%	UK	August
48	Taiwan	208,210	1,020,830	4.9 nights	70%	Taiwan	December
49	Egypt	195,488	1,205,253	6.2 nights	90%	US	August
50	Albania	194,251	1,039,782	5.3 nights	98%	France	August
51	Uruguay	187,961	1,216,875	6.5 nights	54%	Uruguay	January
52	Slovenia	179,247	756,298	4.2 nights	99%	Germany	August
53	Georgia	170,285	1,215,702	7.1 nights	90%	Georgia	September
54	Saudi Arabia	159,418	902,795	5.7 nights	27%	Saudi Arabia	December
55	Bulgaria	153,826	774,019	5.0 nights	78%	Bulgaria	August
56	Cyprus	146,412	919,326	6.3 nights	94%	UK	August
57	Montenegro	144,908	788,025	5.4 nights	99%	UK	August
58	Panama	142,309	794,844	5.6 nights	78%	US	January
59	Israel	130,949	670,987	5.1 nights	55%	Israel	August
60	El Salvador	127,977	556,300	4.3 nights	75%	US	December
61	Serbia	125,900	680,905	5.4 nights	90%	US	September
62	Iceland	122,285	568,659	4.7 nights	over 99%	US	July
63	Jamaica	106,786	594,343	5.6 nights	88%	US	August
64	Slovakia	103,625	407,882	3.9 nights	83%	Slovakia	August
65	Kenya	102,247	618,695	6.0 nights	76%	Kenya	December
66	Sri Lanka	97,181	496,786	5.1 nights	99%	Germany	January
67	Estonia	80,818	351,936	4.3 nights	82%	Finland	July
68	Lithuania	80,460	371,498	4.6 nights	79%	Lithuania	August
69	Latvia	79,940	389,538	4.9 nights	86%	Latvia	August
70	Bosnia & Herzegovina	78,755	334,355	4.3 nights	over 99%	US	August
71	Tunisia	76,576	455,904	6.0 nights	97%	France	August
72	Mauritius	65,245	465,672	7.1 nights	99%	France	November
73	Honduras	64,163	278,563	4.3 nights	39%	Honduras	March
74	Ukraine	61,899	312,415	5.0 nights	47%	Ukraine	August
75	Bahamas	61,590	337,943	5.5 nights	84%	US	March
76	Bolivia	60,708	333,914	5.5 nights	69%	Bolivia	December
77	Paraguay	57,039	397,978	7.0 nights	83%	Brazil	January
78	Cuba	56,810	277,791	4.9 nights	over 99%	US	January
79	Curaçao	52,986	422,606	8.0 nights	over 99%	US	January
80	Kazakhstan	49,801	263,602	5.3 nights	92%	US	August
81	Belize	46,659	228,721	4.9 nights	98%	US	February
82	North Macedonia	45,000	231,399	5.1 nights	98%	Germany	August
83	Armenia	44,063	325,337	7.4 nights	91%	US	August
84	Ghana	43,694	298,443	6.8 nights	85%	US	December
85	Venezuela	42,826	235,670	5.5 nights	55%	Venezuela	September
86	Barbados	42,604	328,064	7.7 nights	99%	US	January
87	Nicaragua	36,879	183,874	5.0 nights	85%	US	March
88	Aruba	36,795	252,592	6.9 nights	over 99%	US	March
89	Cape Verde	34,585	226,033	6.5 nights	over 99%	France	January
90	Algeria	33,527	200,065	6.0 nights	98%	France	August
91	Réunion	32,796	202,718	6.2 nights	87%	France	November
92	Moldova	32,207	197,095	6.1 nights	97%	Ukraine	September
93	Senegal	29,971	204,423	6.8 nights	95%	France	August
94	Tanzania	28,732	174,033	6.1 nights	90%	US	August
95	Guadeloupe	25,199	163,973	6.5 nights	90%	France	January
96	Nigeria	23,126	154,462	6.7 nights	89%	US	December
97	Zimbabwe	22,571	120,624	5.3 nights	80%	UK	August
98	Trinidad & Tobago	21,629	113,137	5.2 nights	over 99%	US	August
99	China	21,614	149,863	6.9 nights	90%	US	March
100	Luxembourg	21,099	132,428	6.3 nights	97%	France	September
101	Martinique	20,886	149,302	7.2 nights	93%	France	January
102	Namibia	20,825	98,734	4.7 nights	74%	Namibia	December
103	Jordan	20,425	137,080	6.7 nights	91%	US	August
104	Pakistan	19,943	111,223	5.6 nights	62%	Pakistan	December
105	Uzbekistan	19,826	106,884	5.4 nights	96%	US	September
106	U.S. Virgin Islands	19,386	116,135	6.0 nights	96%	US	March
107	St. Lucia	19,159	110,891	5.8 nights	over 99%	US	January
108	Azerbaijan	18,099	103,488	5.7 nights	95%	US	August
109	Cayman Islands	17,342	108,623	6.3 nights	98%	US	March
110	Lebanon	17,089	112,728	6.6 nights	71%	Lebanon	August
111	Andorra	17,066	70,859	4.2 nights	over 99%	Spain	February
112	Cambodia	16,680	97,769	5.9 nights	98%	US	December
113	Kosovo	16,151	84,431	5.2 nights	over 99%	Germany	August
114	Seychelles	15,631	74,229	4.8 nights	over 99%	France	October
115	French Polynesia	14,116	62,325	4.4 nights	93%	France	September
116	Fiji	13,867	62,951	4.5 nights	95%	Australia	August
117	Côte d’Ivoire	12,273	94,626	7.7 nights	over 99%	France	August
118	Cook Islands	11,511	79,725	6.9 nights	over 99%	New Zealand	July
119	Singapore	10,181	48,636	4.8 nights	98%	US	July
120	Oman	9,899	55,220	5.6 nights	93%	Germany	December
121	Nepal	9,883	74,193	7.5 nights	99%	US	November
122	Uganda	9,321	67,481	7.2 nights	84%	US	December
123	Faroe Islands	9,020	46,493	5.2 nights	97%	US	August
124	Gibraltar	8,691	39,882	4.6 nights	99%	UK	August
125	Antigua & Barbuda	8,272	56,474	6.8 nights	over 99%	US	January
126	Rwanda	7,262	51,030	7.0 nights	96%	US	December
127	Bahrain	7,134	40,557	5.7 nights	97%	Saudi Arabia	December
128	Mozambique	6,649	36,622	5.5 nights	87%	South Africa	December
129	Laos	6,388	34,475	5.4 nights	over 99%	US	October
130	Kyrgyzstan	5,812	37,858	6.5 nights	98%	US	August
131	Mongolia	5,636	36,405	6.5 nights	95%	US	August
132	Zambia	5,548	34,107	6.2 nights	88%	US	August
133	Grenada	5,371	36,756	6.8 nights	99%	US	March
134	Maldives	5,233	22,487	4.3 nights	90%	Maldives	January
135	Dominica	5,019	25,157	5.0 nights	over 99%	US	January
136	Bangladesh	4,958	36,050	7.3 nights	88%	US	December
137	British Virgin Islands	4,850	27,312	5.6 nights	99%	US	March
138	Bermuda	4,768	30,977	6.5 nights	98%	US	May
139	Benin	4,425	33,357	7.5 nights	99%	France	August
140	St. Martin	4,169	32,843	7.9 nights	over 99%	US	March
141	French Guiana	4,076	24,551	6.0 nights	68%	France	August
142	Cameroon	3,975	27,835	7.0 nights	97%	France	August
143	Guyana	3,784	24,612	6.5 nights	97%	US	August
144	Madagascar	3,545	23,181	6.5 nights	98%	France	July
145	Ethiopia	3,540	31,231	8.8 nights	99%	US	January
146	Greenland	3,512	21,500	6.1 nights	94%	Denmark	August
147	Monaco	3,508	17,467	5.0 nights	98%	France	August
148	Suriname	3,434	28,196	8.2 nights	over 99%	Netherlands	November
149	Togo	3,250	25,472	7.8 nights	98%	France	August
150	Anguilla	3,191	19,826	6.2 nights	over 99%	US	February
151	Isle of Man	3,082	17,878	5.8 nights	over 99%	UK	August
152	St. Vincent & Grenadines	2,990	20,594	6.9 nights	over 99%	US	January
153	Qatar	2,874	18,103	6.3 nights	87%	US	December
154	Botswana	2,850	14,640	5.1 nights	86%	South Africa	December
155	St. Kitts & Nevis	2,819	19,179	6.8 nights	over 99%	US	March
156	Jersey	2,125	12,966	6.1 nights	over 99%	UK	July
157	Gambia	1,886	16,847	8.9 nights	over 99%	UK	January
	Japan

* Among guests who left a review, as in the table above. Stays, nights and other Airbnb figures cover the same 12 months.

FAQ

Questions About World Tourism

How many tourists travel the world each year?

The world had 1.52 billion international tourist arrivals in 2025, according to UN Tourism. Domestic trips are not in that count. AirROI estimates 107,804,072 Airbnb stays worldwide in the 12 months to October 2026, which is a separate count of bookings.

When is the busiest time for travel worldwide?

The busiest Airbnb month worldwide in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.

What is the quietest month for Airbnb worldwide?

January was the quietest Airbnb month worldwide in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 43 days ahead, against 63 days for July.

How long is a typical Airbnb stay worldwide?

A typical Airbnb stay worldwide lasted 5.2 nights in the 12 months to October 2026, booked about 51 days ahead. By month, stays ran from 4.2 nights in September to 6.0 nights in July.

Where do Airbnb guests worldwide come from?

Of Airbnb guests who left a review worldwide as of October 2026, 42% stayed outside their home country, AirROI estimates. The largest groups were the United States at 33% and France at 11%. Among the same guests, the top origin city was London at 1.3%, ahead of New York at 1.2%.

What are the most booked cities in the world on Airbnb?

AirROI estimates the most booked were Rome (992,843 stays), Paris (970,549 stays) and São Paulo (804,665 stays) in the 12 months to October 2026. This ranks Airbnb stays only.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (1.52 billion in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 107,804,072 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 28,601 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 305,784,042 reviews and describes guests who left a review, not everyone who stayed. Read the method page.