Tourism statisticsCountry2026

Malta Tourism Statistics: 3.6M Arrivals in 2024

Q: How many tourists visit Malta?

Malta had 3.6 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. Domestic trips are not in that count. AirROI estimates 215,123 Airbnb stays in Malta in the 12 months to October 2026, which is a separate count of bookings.

Q: What is the quietest month in Malta?

January was the quietest Airbnb month in Malta in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 37 days ahead, against 81 days for August.

Q: How long is a typical Airbnb stay in Malta?

A typical Airbnb stay in Malta lasted 5.9 nights in the 12 months to October 2026, booked about 58 days ahead. By month, stays ran from 5.1 nights in September to 7.0 nights in January.

Malta recorded 3.6 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. This counts people crossing a border, so domestic trips are not in it. AirROI estimates 215,123 Airbnb stays in Malta in the 12 months to October 2026, with Sliema the most booked city. The busiest month was August.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights: 1,271,750
Typical Airbnb stay: 5.9 nights
Busiest Airbnb month: August
From abroad, among guests who left a review: 98%

Key facts

Malta Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

UN Tourism puts Malta at 3.6 million international tourist arrivals in 2024, via Our World in Data.

Airbnb stays

AirROI puts Airbnb stays in Malta at 215,123 in the 12 months to October 2026.
AirROI estimates Airbnb stays in Malta added up to 1,271,750 nights in the 12 months to October 2026.
AirROI estimates a typical Airbnb stay in Malta lasted 5.9 nights in the 12 months to October 2026, booked about 58 days ahead.

Busiest months

AirROI ranks August the busiest Airbnb month in Malta in the 12 months to October 2026, followed by July and September, with January the quietest.
AirROI estimates the six busiest Airbnb months in Malta ran unbroken from May to October in the 12 months to October 2026.
AirROI estimates Airbnb stays in Malta in August were booked furthest ahead, about 81 days, against 37 days for January, in the 12 months to October 2026.

Guests

AirROI estimates 98% of Malta Airbnb guests who left a review as of October 2026 came from abroad, led by the United Kingdom at 24% and France at 13%.

By place

AirROI ranks Malta 22nd for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.
AirROI estimates Sliema had the most Airbnb stays of the 25 towns it lists in Malta in the 12 months to October 2026, at 34,015, ahead of Valletta and Saint Julian's.

Official numbers

How Many Tourists Visit Malta?

UN Tourism counted 3.6 million international tourist arrivals in 2024, via Our World in Data.

Official tourism figures for Malta: what each counts, its year and its publisher
Figure	What it counts	Year	Publisher
3.6 millionInternational tourist arrivals	Trips by visitors arriving from abroad who stay at least one night, each arrival counted separately	2024	UN Tourism, via Our World in Data

Airbnb stays

Airbnb Stays in Malta

Malta had 10,056 Airbnb homes in the 12 months to October 2026. They took an estimated 215,123 stays and 1,271,750 nights. A typical stay lasted 5.9 nights and was booked about 58 days ahead. AirROI's figures cover the 54 towns it tracks in Malta; places it does not track are not counted, so every total is a floor.

Airbnb homes: 10,056
Airbnb stays, estimate: 215,123
Airbnb nights, estimate: 1,271,750
Typical stay: 5.9 nights
Booked ahead: 58 days

Busiest months

When Is the Busiest Time in Malta?

On Airbnb, August was the busiest month in Malta in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

From busiest to quietest: August, July, September, October, June, May, April, March, November, February, December, January.

Month by month: rank, typical stay and days booked ahead

Airbnb months in Malta by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
Rank	Month	Share of nights	Typical stay	Booked ahead
1	August	11.2%	5.9 nights	81 days
2	July	10.1%	6.4 nights	72 days
3	September	10.0%	5.1 nights	75 days
4	October	9.6%	5.6 nights	62 days
5	June	9.6%	5.8 nights	61 days
6	May	9.5%	5.8 nights	60 days
7	April	8.8%	6.0 nights	50 days
8	March	7.2%	6.4 nights	40 days
9	November	6.6%	5.9 nights	41 days
10	February	6.4%	6.9 nights	43 days
11	December	5.8%	5.6 nights	43 days
12	January	5.2%	7.0 nights	37 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Malta Airbnb Guests Come From?

Among Malta Airbnb guests who left a review as of October 2026, nearly all came from abroad (98%), led by the United Kingdom at 24% and France at 13%, AirROI estimates. Among the same guests, London was the top origin city at 4.3%, ahead of Paris at 1.5%. The figures rest on 428,218 reviews, written over many years.

98% from abroad

Among guests who left a review, as of October 2026

Top countries abroad

Among guests who left a review

United Kingdom 24%
France 13%
Germany 9.5%
United States 7.9%
Italy 3.5%
Australia 1%

Top origin cities

Among guests who left a review

London 4.3%
Paris 1.5%

By town

Most Booked Towns in Malta

Sliema, Valletta and Saint Julian's took 34% of Airbnb stays in Malta in the 12 months to October 2026. August is the busiest Airbnb month in 23 of the 25 towns, led by Sliema, and October in 1, led by Valletta. Among guests who left a review, the share from abroad across these towns runs from 90% in Xagħra to over 99% in Floriana.

Most Booked Towns in Malta: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
#
1	Sliema	34,015	196,879	5.8 nights	over 99%	UK	August
2	Valletta	22,035	99,994	4.5 nights	over 99%	UK	October
3	Saint Julian's	17,473	111,869	6.4 nights	over 99%	UK	August
4	Saint Paul's Bay	15,458	101,184	6.5 nights	over 99%	UK	August
5	Gżira	13,062	88,571	6.8 nights	99%	UK	August
6	Mellieħa	9,239	59,529	6.4 nights	over 99%	UK	August
7	San Giljan	7,139	48,211	6.8 nights	98%	UK	August
8	Swieqi	6,938	50,608	7.3 nights	98%	France	August
9	Msida	6,910	44,534	6.4 nights	99%	UK	August
10	Floriana	5,453	27,136	5.0 nights	over 99%	UK	August
11	San Pawl il-Bahar	5,198	32,993	6.3 nights	over 99%	UK	August
12	Żebbuġ	5,028	28,379	5.6 nights	95%	UK	August
13	Marsascala	4,743	28,280	6.0 nights	98%	UK	August
14	Pietà	4,564	27,671	6.1 nights	over 99%	UK	August
15	Cospicua	4,205	24,768	5.9 nights	over 99%	UK	August
16	Xagħra	3,614	17,668	4.9 nights	90%	UK	August
17	Birgu	3,563	19,381	5.4 nights	99%	UK	August
18	Senglea	3,366	18,630	5.5 nights	over 99%	UK	August
19	Victoria	3,043	12,801	4.2 nights	96%	UK	August
20	Rabat	2,906	13,020	4.5 nights	98%	UK	August
21	Munxar	2,638	13,347	5.1 nights	96%	UK	August
22	Qala	2,333	12,474	5.3 nights	93%	UK	August
23	Nadur	2,173	10,927	5.0 nights	93%	UK	August
24	San Ġwann	1,983	15,752	7.9 nights	99%	France	August
25	Hamrun	1,747	12,558	7.2 nights	98%	UK	July

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 25 of Malta's 54 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in Malta

How many tourists visit Malta?

Malta had 3.6 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. Domestic trips are not in that count. AirROI estimates 215,123 Airbnb stays in Malta in the 12 months to October 2026, which is a separate count of bookings.

When is high season in Malta?

The busiest Airbnb month in Malta in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.

What is the quietest month in Malta?

January was the quietest Airbnb month in Malta in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 37 days ahead, against 81 days for August.

How long is a typical Airbnb stay in Malta?

A typical Airbnb stay in Malta lasted 5.9 nights in the 12 months to October 2026, booked about 58 days ahead. By month, stays ran from 5.1 nights in September to 7.0 nights in January.

Where do Airbnb guests in Malta come from?

Of Malta Airbnb guests who left a review as of October 2026, 98% came from abroad, AirROI estimates. The largest groups were the United Kingdom at 24% and France at 13%. Among the same guests, the top origin city was London at 4.3%, ahead of Paris at 1.5%.

What is the most booked town in Malta on Airbnb?

Sliema was the most booked town in Malta on Airbnb, with an estimated 34,015 stays in the 12 months to October 2026, ahead of Valletta and Saint Julian's.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (3.6 million in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 215,123 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 54 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 428,218 reviews and describes guests who left a review, not everyone who stayed. Read the method page.