Tourism statisticsCountry2026
Montenegro Tourism Statistics: 2.6M Arrivals in 2025
Montenegro recorded 2,552,501 international tourist arrivals in 2025, MONSTAT (Uprava za statistiku Crne Gore) reports. This counts people crossing a border, so domestic trips are not in it. AirROI estimates 144,908 Airbnb stays in Montenegro in the 12 months to October 2026, with Dobrota the most booked city. The busiest month was August.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 788,025
- Typical Airbnb stay
- 5.4 nights
- Busiest Airbnb month
- August
- From abroad, among guests who left a review
- 99%
Key facts
Montenegro Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- MONSTAT (Uprava za statistiku Crne Gore) puts Montenegro at 2,552,501 international tourist arrivals in 2025.
Airbnb stays
- AirROI puts Airbnb stays in Montenegro at 144,908 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Montenegro added up to 788,025 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Montenegro lasted 5.4 nights in the 12 months to October 2026, booked about 50 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in Montenegro in the 12 months to October 2026, followed by July and September, with January the quietest.
- AirROI estimates the six busiest Airbnb months in Montenegro ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Montenegro in August were booked furthest ahead, about 69 days, against 26 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 99% of Montenegro Airbnb guests who left a review as of October 2026 came from abroad, led by the United Kingdom at 19% and Germany at 12%.
By place
- AirROI ranks Montenegro 27th for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.
- AirROI estimates Dobrota had the most Airbnb stays of the 23 towns it lists in Montenegro in the 12 months to October 2026, at 23,786, ahead of Budva and Kotor.
Official numbers
How Many Tourists Visit Montenegro?
MONSTAT (Uprava za statistiku Crne Gore) counted 2,552,501 international tourist arrivals in 2025.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 2,552,501International tourist arrivals | International tourist arrivals to Montenegro | 2025 | MONSTAT (Uprava za statistiku Crne Gore) |
Airbnb stays
Airbnb Stays in Montenegro
Montenegro had 10,596 Airbnb homes in the 12 months to October 2026. They took an estimated 144,908 stays and 788,025 nights. A typical stay lasted 5.4 nights and was booked about 50 days ahead. AirROI's figures cover the 73 towns it tracks in Montenegro; places it does not track are not counted, so every total is a floor.
- Airbnb homes
- 10,596
- Airbnb stays, estimate
- 144,908
- Airbnb nights, estimate
- 788,025
- Typical stay
- 5.4 nights
- Booked ahead
- 50 days
Busiest months
When Is the Busiest Time in Montenegro?
On Airbnb, August was the busiest month in Montenegro in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.
August ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, July, September, June, May, October, April, November, March, February, December, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 14.4% | 69 days |
| July | 13.3% | 65 days |
| September | 11.7% | 51 days |
| June | 10.5% | 52 days |
| May | 9.2% | 46 days |
| October | 8.2% | 42 days |
| April | 7.2% | 37 days |
| November | 6.2% | 31 days |
| March | 5.6% | 30 days |
| February | 4.9% | 26 days |
| December | 4.3% | 27 days |
| January | 4.3% | 26 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Montenegro Airbnb Guests Come From?
Among Montenegro Airbnb guests who left a review as of October 2026, nearly all came from abroad (99%), led by the United Kingdom at 19% and Germany at 12%, AirROI estimates. Among the same guests, London was the top origin city at 4.3%, ahead of Paris at 2.3%. The figures rest on 391,158 reviews, written over many years.
99% from abroad
Among guests who left a review, as of October 2026
- From abroad 99%
- From within Montenegro 1%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
By town
Most Booked Towns in Montenegro
Dobrota, Budva and Kotor took 42% of Airbnb stays in Montenegro in the 12 months to October 2026. August is the busiest Airbnb month in 17 of the 23 towns, led by Dobrota, and July in 6, led by Sveti Stefan. Among guests who left a review, the share from abroad across these towns runs from 94% in Kolašin to over 99% in Muo.
| Dobrota | 23,786 |
| Budva | 21,063 |
| Kotor | 16,640 |
| Podgorica | 8,948 |
| Tivat | 6,587 |
| Žabljak | 5,128 |
| Prčanj | 4,574 |
| Herceg Novi | 4,124 |
| Ulcinj | 3,664 |
| Bečići | 3,601 |
| Bar | 2,354 |
| Muo | 2,312 |
| Petrovac na Moru | 1,827 |
| Sveti Stefan | 1,522 |
| Kolašin | 1,417 |
| Donja Lastva | 1,372 |
| Šušanj | 1,368 |
| Risan | 1,290 |
| Rafailovići | 1,132 |
| Pržno | 1,096 |
| Kunje | 1,032 |
| Sutomore | 832 |
| Boreti | 816 |
* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 23 of Montenegro's 73 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.
FAQ
Questions About Tourism in Montenegro
How many tourists visit Montenegro?
Montenegro had 2,552,501 international tourist arrivals in 2025, according to MONSTAT (Uprava za statistiku Crne Gore). Domestic trips are not in that count. AirROI estimates 144,908 Airbnb stays in Montenegro in the 12 months to October 2026, which is a separate count of bookings.
When is high season in Montenegro?
The busiest Airbnb month in Montenegro in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.
What is the quietest month in Montenegro?
January was the quietest Airbnb month in Montenegro in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 26 days ahead, against 69 days for August.
How long is a typical Airbnb stay in Montenegro?
A typical Airbnb stay in Montenegro lasted 5.4 nights in the 12 months to October 2026, booked about 50 days ahead. By month, stays ran from 4.4 nights in September to 6.5 nights in February.
Where do Airbnb guests in Montenegro come from?
Of Montenegro Airbnb guests who left a review as of October 2026, 99% came from abroad, AirROI estimates. The largest groups were the United Kingdom at 19% and Germany at 12%. Among the same guests, the top origin city was London at 4.3%, ahead of Paris at 2.3%.
What is the most booked town in Montenegro on Airbnb?
Dobrota was the most booked town in Montenegro on Airbnb, with an estimated 23,786 stays in the 12 months to October 2026, ahead of Budva and Kotor.
Are Airbnb stays the same as tourists?
No. MONSTAT (Uprava za statistiku Crne Gore) counts international tourist arrivals (2,552,501 in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 144,908 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 73 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 391,158 reviews and describes guests who left a review, not everyone who stayed. Read the method page.