Tourism statisticsCountry2026

Montenegro Tourism Statistics: 2.6M Arrivals in 2025

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
788,025
Typical Airbnb stay
5.4 nights
Busiest Airbnb month
August
From abroad, among guests who left a review
99%

Key facts

Montenegro Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • MONSTAT (Uprava za statistiku Crne Gore) puts Montenegro at 2,552,501 international tourist arrivals in 2025.

Airbnb stays

  • AirROI puts Airbnb stays in Montenegro at 144,908 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Montenegro added up to 788,025 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Montenegro lasted 5.4 nights in the 12 months to October 2026, booked about 50 days ahead.

Busiest months

  • AirROI ranks August the busiest Airbnb month in Montenegro in the 12 months to October 2026, followed by July and September, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in Montenegro ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Montenegro in August were booked furthest ahead, about 69 days, against 26 days for January, in the 12 months to October 2026.

Guests

  • AirROI estimates 99% of Montenegro Airbnb guests who left a review as of October 2026 came from abroad, led by the United Kingdom at 19% and Germany at 12%.

By place

  • AirROI ranks Montenegro 27th for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.
  • AirROI estimates Dobrota had the most Airbnb stays of the 23 towns it lists in Montenegro in the 12 months to October 2026, at 23,786, ahead of Budva and Kotor.

Official numbers

How Many Tourists Visit Montenegro?

MONSTAT (Uprava za statistiku Crne Gore) counted 2,552,501 international tourist arrivals in 2025.

Official tourism figures for Montenegro: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
2,552,501International tourist arrivalsInternational tourist arrivals to Montenegro2025MONSTAT (Uprava za statistiku Crne Gore)

Airbnb stays

Airbnb Stays in Montenegro

Montenegro had 10,596 Airbnb homes in the 12 months to October 2026. They took an estimated 144,908 stays and 788,025 nights. A typical stay lasted 5.4 nights and was booked about 50 days ahead. AirROI's figures cover the 73 towns it tracks in Montenegro; places it does not track are not counted, so every total is a floor.

Airbnb homes
10,596
Airbnb stays, estimate
144,908
Airbnb nights, estimate
788,025
Typical stay
5.4 nights
Booked ahead
50 days

Busiest months

When Is the Busiest Time in Montenegro?

On Airbnb, August was the busiest month in Montenegro in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: August, July, September, June, May, October, April, November, March, February, December, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Montenegro by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
August14.4%69 days
July13.3%65 days
September11.7%51 days
June10.5%52 days
May9.2%46 days
October8.2%42 days
April7.2%37 days
November6.2%31 days
March5.6%30 days
February4.9%26 days
December4.3%27 days
January4.3%26 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Montenegro Airbnb Guests Come From?

Among Montenegro Airbnb guests who left a review as of October 2026, nearly all came from abroad (99%), led by the United Kingdom at 19% and Germany at 12%, AirROI estimates. Among the same guests, London was the top origin city at 4.3%, ahead of Paris at 2.3%. The figures rest on 391,158 reviews, written over many years.

99% from abroad

Among guests who left a review, as of October 2026

  • From abroad 99%
  • From within Montenegro 1%

Top countries abroad

Among guests who left a review

  • United Kingdom 19%
  • Germany 12%
  • France 12%
  • United States 11%
  • Canada 2%
  • Netherlands 1%

Top origin cities

Among guests who left a review

  • London 4.3%
  • Paris 2.3%
  • Berlin 1.6%

By town

Most Booked Towns in Montenegro

Dobrota, Budva and Kotor took 42% of Airbnb stays in Montenegro in the 12 months to October 2026. August is the busiest Airbnb month in 17 of the 23 towns, led by Dobrota, and July in 6, led by Sveti Stefan. Among guests who left a review, the share from abroad across these towns runs from 94% in Kolašin to over 99% in Muo.

Most Booked Towns in Montenegro: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
Dobrota23,786
Budva21,063
Kotor16,640
Podgorica8,948
Tivat6,587
Žabljak5,128
Prčanj4,574
Herceg Novi4,124
Ulcinj3,664
Bečići3,601
Bar2,354
Muo2,312
Petrovac na Moru1,827
Sveti Stefan1,522
Kolašin1,417

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 23 of Montenegro's 73 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in Montenegro

How many tourists visit Montenegro?

Montenegro had 2,552,501 international tourist arrivals in 2025, according to MONSTAT (Uprava za statistiku Crne Gore). Domestic trips are not in that count. AirROI estimates 144,908 Airbnb stays in Montenegro in the 12 months to October 2026, which is a separate count of bookings.

When is high season in Montenegro?

The busiest Airbnb month in Montenegro in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.

What is the quietest month in Montenegro?

January was the quietest Airbnb month in Montenegro in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 26 days ahead, against 69 days for August.

How long is a typical Airbnb stay in Montenegro?

A typical Airbnb stay in Montenegro lasted 5.4 nights in the 12 months to October 2026, booked about 50 days ahead. By month, stays ran from 4.4 nights in September to 6.5 nights in February.

Where do Airbnb guests in Montenegro come from?

Of Montenegro Airbnb guests who left a review as of October 2026, 99% came from abroad, AirROI estimates. The largest groups were the United Kingdom at 19% and Germany at 12%. Among the same guests, the top origin city was London at 4.3%, ahead of Paris at 2.3%.

What is the most booked town in Montenegro on Airbnb?

Dobrota was the most booked town in Montenegro on Airbnb, with an estimated 23,786 stays in the 12 months to October 2026, ahead of Budva and Kotor.

Are Airbnb stays the same as tourists?

No. MONSTAT (Uprava za statistiku Crne Gore) counts international tourist arrivals (2,552,501 in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 144,908 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 73 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 391,158 reviews and describes guests who left a review, not everyone who stayed. Read the method page.