Tourism statisticsCountry2026

North Macedonia Tourism Statistics: 830,179 Arrivals in 2024

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
231,399
Typical Airbnb stay
5.1 nights
Busiest Airbnb month
August
From abroad, among guests who left a review
98%

Key facts

North Macedonia Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • UN Tourism puts North Macedonia at 830,179 international tourist arrivals in 2024, via Our World in Data.

Airbnb stays

  • AirROI puts Airbnb stays in North Macedonia at 45,000 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in North Macedonia added up to 231,399 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in North Macedonia lasted 5.1 nights in the 12 months to October 2026, booked about 37 days ahead.

Busiest months

  • AirROI ranks August the busiest Airbnb month in North Macedonia in the 12 months to October 2026, followed by September and July, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in North Macedonia ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in North Macedonia in July were booked furthest ahead, about 55 days, against 22 days for November, in the 12 months to October 2026.

Guests

  • AirROI estimates 98% of North Macedonia Airbnb guests who left a review as of October 2026 came from abroad, led by Germany at 12% and the United States at 11%.

By place

  • AirROI ranks North Macedonia 36th for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.
  • AirROI estimates Skopje had the most Airbnb stays of the 3 towns it lists in North Macedonia in the 12 months to October 2026, at 29,028, ahead of Ohrid and Bitola.

Official numbers

How Many Tourists Visit North Macedonia?

UN Tourism counted 830,179 international tourist arrivals in 2024, via Our World in Data.

Official tourism figures for North Macedonia: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
830,179International tourist arrivalsTrips by visitors arriving from abroad who stay at least one night, each arrival counted separately2024UN Tourism, via Our World in Data

Airbnb stays

Airbnb Stays in North Macedonia

North Macedonia had 2,644 Airbnb homes in the 12 months to October 2026. They took an estimated 45,000 stays and 231,399 nights. A typical stay lasted 5.1 nights and was booked about 37 days ahead. AirROI's figures cover the 9 towns it tracks in North Macedonia; places it does not track are not counted, so every total is a floor.

Airbnb homes
2,644
Airbnb stays, estimate
45,000
Airbnb nights, estimate
231,399
Typical stay
5.1 nights
Booked ahead
37 days

Busiest months

When Is the Busiest Time in North Macedonia?

On Airbnb, August was the busiest month in North Macedonia in the 12 months to October 2026, then September and July. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: August, September, July, June, May, October, November, April, March, February, December, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in North Macedonia by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
August11.3%51 days
September11.0%36 days
July10.1%55 days
June9.0%36 days
May8.9%35 days
October8.6%33 days
November7.6%22 days
April7.6%34 days
March7.4%28 days
February6.7%26 days
December6.2%33 days
January5.7%23 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do North Macedonia Airbnb Guests Come From?

Among North Macedonia Airbnb guests who left a review as of October 2026, nearly all came from abroad (98%), led by Germany at 12% and the United States at 11%, AirROI estimates. Among the same guests, İstanbul was the top origin city at 3.8%, ahead of Skopje at 3.2%. The figures rest on 115,995 reviews, written over many years.

98% from abroad

Among guests who left a review, as of October 2026

  • From abroad 98%
  • From within North Macedonia 2%

Top countries abroad

Among guests who left a review

  • Germany 12%
  • United States 11%
  • United Kingdom 9.2%
  • France 6.1%
  • Turkey 3.8%
  • Türkiye 1%

Top origin cities

Among guests who left a review

  • İstanbul 3.8%
  • Skopje 3.2%
  • London 2.8%
  • Berlin 1.9%

By town

Most Booked Towns in North Macedonia

Skopje, Ohrid and Bitola took 95% of Airbnb stays in North Macedonia in the 12 months to October 2026. September is the busiest Airbnb month in 1 of the 3 towns, led by Skopje, and August in 1, led by Ohrid. Among guests who left a review, the share from abroad across these towns runs from 94% in Bitola to 98% in Ohrid.

Most Booked Towns in North Macedonia: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
Skopje29,028
Ohrid12,669
Bitola1,133

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 3 of North Macedonia's 9 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in North Macedonia

How many tourists visit North Macedonia?

North Macedonia had 830,179 international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. Domestic trips are not in that count. AirROI estimates 45,000 Airbnb stays in North Macedonia in the 12 months to October 2026, which is a separate count of bookings.

When is high season in North Macedonia?

The busiest Airbnb month in North Macedonia in the 12 months to October 2026 was August, then September and July. The six busiest months run from May to October.

What is the quietest month in North Macedonia?

January was the quietest Airbnb month in North Macedonia in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 23 days ahead, against 55 days for July.

How long is a typical Airbnb stay in North Macedonia?

A typical Airbnb stay in North Macedonia lasted 5.1 nights in the 12 months to October 2026, booked about 37 days ahead. By month, stays ran from 4.0 nights in September to 6.3 nights in July.

Where do Airbnb guests in North Macedonia come from?

Of North Macedonia Airbnb guests who left a review as of October 2026, 98% came from abroad, AirROI estimates. The largest groups were Germany at 12% and the United States at 11%. Among the same guests, the top origin city was İstanbul at 3.8%, ahead of Skopje at 3.2%.

What is the most booked town in North Macedonia on Airbnb?

Skopje was the most booked town in North Macedonia on Airbnb, with an estimated 29,028 stays in the 12 months to October 2026, ahead of Ohrid and Bitola.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (830,179 in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 45,000 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 9 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 115,995 reviews and describes guests who left a review, not everyone who stayed. Read the method page.