Tourism statisticsCountry2026

France Tourism Statistics: 100M+ Visitors in 2024

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
63,257,540
Typical Airbnb stay
5.6 nights
Busiest Airbnb month
August
From within France, among guests who left a review
69%

Key facts

France Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique puts France at more than 100 million international visitors in 2024, a preliminary estimate.

Airbnb stays

  • AirROI puts Airbnb stays in France at 11,301,922 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in France added up to 63,257,540 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in France lasted 5.6 nights in the 12 months to October 2026, booked about 54 days ahead.

Busiest months

  • AirROI ranks August the busiest Airbnb month in France in the 12 months to October 2026, followed by July and September, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in France ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in France in August were booked furthest ahead, about 77 days, against 40 days for March, in the 12 months to October 2026.

Guests

  • AirROI estimates 69% of France Airbnb guests who left a review as of October 2026 were from within France, and the United Kingdom at 4.4% and the United States at 4.4% were the top countries abroad.

By place

  • AirROI ranks France first for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.
  • AirROI estimates Paris had the most Airbnb stays of the 1,088 towns it lists in France in the 12 months to October 2026, at 970,549, ahead of Nice and Marseille.

Official numbers

How Many Tourists Visit France?

Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique counted more than 100 million international visitors in 2024, a preliminary estimate. This counts people crossing a border, so domestic trips are not in it.

Official tourism figures for France: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
More than 100 millionInternational visitorsInternational visitors to France, preliminary figure reported as more than 100 million2024Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique

Airbnb stays

Airbnb Stays in France

France had 617,389 Airbnb homes in the 12 months to October 2026. They took an estimated 11,301,922 stays and 63,257,540 nights. A typical stay lasted 5.6 nights and was booked about 54 days ahead. AirROI's figures cover the 4,403 towns it tracks in France; places it does not track are not counted, so every total is a floor.

Airbnb homes
617,389
Airbnb stays, estimate
11,301,922
Airbnb nights, estimate
63,257,540
Typical stay
5.6 nights
Booked ahead
54 days

Busiest months

When Is the Busiest Time in France?

On Airbnb, August was the busiest month in France in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: August, July, September, June, May, October, April, December, March, November, February, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in France by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
August11.8%77 days
July10.5%74 days
September9.4%48 days
June8.9%57 days
May8.6%55 days
October8.3%45 days
April7.8%47 days
December7.5%48 days
March7.2%40 days
November6.9%41 days
February6.8%48 days
January6.2%41 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do France Airbnb Guests Come From?

About seven in ten France Airbnb guests who left a review as of October 2026 were from within France (69%), and the top countries abroad were the United Kingdom at 4.4% and the United States at 4.4%, AirROI estimates. Among the same guests, Paris was the top origin city at 6.4%, ahead of Lyon at 1.5%. The figures rest on 32,834,620 reviews, written over many years.

69% from within France

Among guests who left a review, as of October 2026

  • From within France 69%
  • From abroad 31%

Top countries abroad

Among guests who left a review

  • United Kingdom 4.4%
  • United States 4.4%
  • Germany 4%
  • Belgium 1.4%
  • Switzerland 1%
  • Canada 1%

Top origin cities

Among guests who left a review

  • Paris 6.4%
  • Lyon 1.5%
  • Toulouse 1%

By town

Most Booked Towns in France

Paris, Nice and Marseille took 12% of Airbnb stays in France in the 12 months to October 2026. August is the busiest Airbnb month in 728 of the 1,088 towns, led by Nice, and February in 92, led by Morzine. Among guests who left a review, the share from abroad across the 25 most booked towns runs from 9.3% in Angers to 77% in Paris.

Most Booked Towns in France: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
Paris970,549
Nice218,538
Marseille193,570
Lyon118,785
Cannes107,396
Toulouse101,647
Annecy88,747
Bordeaux82,293
Strasbourg80,443
Antibes63,868
Montpellier63,306
Chamonix-Mont-Blanc58,369
Lille55,031
La Rochelle52,717
Nantes47,760

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. France is the top origin in 1,077 of 1,088 towns, among guests who left a review, so this column names the top country abroad. Lists the 1,088 of France's 4,403 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in France

How many tourists visit France?

France had more than 100 million international visitors in 2024, on a preliminary estimate from Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique. Domestic trips are not in that count. AirROI estimates 11,301,922 Airbnb stays in France in the 12 months to October 2026, which is a separate count of bookings.

When is high season in France?

The busiest Airbnb month in France in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.

What is the quietest month in France?

January was the quietest Airbnb month in France in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 41 days ahead, against 77 days for August.

How long is a typical Airbnb stay in France?

A typical Airbnb stay in France lasted 5.6 nights in the 12 months to October 2026, booked about 54 days ahead. By month, stays ran from 4.5 nights in September to 6.9 nights in July.

Where do Airbnb guests in France come from?

Of France Airbnb guests who left a review as of October 2026, 69% were from within France, AirROI estimates. The top countries abroad were the United Kingdom at 4.4% and the United States at 4.4%. Among the same guests, the top origin city was Paris at 6.4%, ahead of Lyon at 1.5%.

What is the most booked town in France on Airbnb?

Paris was the most booked town in France on Airbnb, with an estimated 970,549 stays in the 12 months to October 2026, ahead of Nice and Marseille.

Are Airbnb stays the same as tourists?

No. Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique counts international visitors (more than 100 million in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 11,301,922 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 4,403 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 32,834,620 reviews and describes guests who left a review, not everyone who stayed. Read the method page.