Ouistreham, Normandy Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ouistreham, Normandy? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,236 per year — at a $129 nightly rate, 41.9% occupancy, and a $54 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Ouistreham's 313 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 82.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Ouistreham?
In Ouistreham, the headline Airbnb metrics are $14,236 in average annual revenue,41.9% occupancy, $129 ADR, and $54 in RevPAR, and guests book about 55 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ouistreham?
Understanding the monthly revenue variations for Airbnb listings in Ouistreham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ouistreham is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ouistreham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,045+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,982 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,266 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $732, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ouistreham
What Is the Monthly Airbnb Occupancy Rate in Ouistreham?
Maximize your bookings by understanding the Ouistreham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ouistreham:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ouistreham
What Is the Average Airbnb Nightly Rate in Ouistreham?
Effective short term rental pricing strategy in Ouistreham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ouistreham typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $218+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Ouistreham
What Is the RevPAR for Airbnb in Ouistreham?
RevPAR in Ouistreham is currently $54. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $30 RevPAR.
- Typical properties (Median) generate $44 RevPAR.
- Strong performers (Top 25%) earn $67 RevPAR.
- Best-in-class (Top 10%) achieve $95 RevPAR.
Average Monthly RevPAR Trend in Ouistreham
RevPAR Insights for Ouistreham
- The average RevPAR in Ouistreham is $54. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($95) and bottom 25% ($30) is $65, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ouistreham benchmarks. If your RevPAR falls below the median of $44, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $67+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ouistreham?
Ouistreham's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,587 per month
- Occupancy rates average 60.4%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,383 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $126
Low Season (January, February, March)
- Revenue drops to average $881 per month
- Occupancy decreases to average 25.2%
- Daily rates adjust to average $126
Seasonality Insights for Ouistreham
- Airbnb seasonality in Ouistreham is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ouistreham's highest earning potential, with monthly revenues climbing to $3,229, occupancy reaching 72.0%, and ADRs peaking at $139.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $820, occupancy could drop to 21.2%, and ADRs may adjust to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ouistreham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ouistreham, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ouistreham?
Low regulation and minimal registration activity in Ouistreham, Normandy, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ouistreham to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 4% licensed listings)
What Are the Best Neighborhoods for Airbnb in Ouistreham?
Location within Ouistreham matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Riva Bella | Popular beachfront area known for its beautiful sandy shore and water activities. Ideal for families and beach lovers looking for a relaxed getaway close to nature. | Riva Bella Beach, Ouistreham Fishing Port, The Pegasus Bridge, Sword Beach, Canoeing and paddleboarding activities |
| Ouistreham Village | Charming village atmosphere with local shops and restaurants. Great for visitors seeking authentic Normandy experiences and local cuisine. | Local markets, Historic architecture, Le Grand Bunker museum, Cycling paths, Nearby scenic countryside |
| Sword Beach | Famous historic beach known for its role in D-Day. Attracts history buffs and tourists interested in WWII heritage. | Sword Beach, D-Day monuments, Omaha Beach memorial, Arromanches museum, Golden Beach nearby |
| Ouistreham Canal | Picturesque area perfect for walking and cycling, with beautiful views of the water. Great for outdoor enthusiasts and families. | Canal walks, Waterfront cafes, Bike rental stations, Kayaking opportunities, Scenic picnic spots |
| Eastern Ouistreham | Quiet residential area known for being family-friendly, with easy access to parks and playgrounds. | Parks and gardens, Community swimming pool, Children’s play areas, Cycling paths, Local bakery and cafes |
| La Pointe du Siege | Scenic coastal area that is ideal for nature lovers and those looking to explore the surrounding natural beauty of Normandy. | Nature trails, Birdwatching, Scenic viewpoints, Coastal walks, Photography spots |
| Le Grand Bunker | Historical significance and unique architecture attract visitors interested in WWII history and military museums. | Le Grand Bunker Museum, Historical tours, Museum exhibitions, Nearby beaches, Local eateries |
| Coastal Cycling Routes | Ideal for cycling enthusiasts, this area offers stunning coastal views and routes for adventure seekers. | Cycling trails, Scenic coastal hills, Bike rental access, Local landmarks, Beach access points |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Ouistreham offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Ouistreham?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ouistreham
- The Ouistreham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 313 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ouistreham, House properties are the most common (45%), reflecting the local real estate landscape.
- Houses represent a significant 45% portion, catering likely to families or larger groups.
- The presence of 5.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 7.0%) offer potential for unique stay experiences.
Ouistreham Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ouistreham
- The dominant room capacity in Ouistreham is 1 bedroom listings, making up 42.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.3% of the active Airbnb listings in Ouistreham, indicating a high concentration in these sizes.
Ouistreham Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ouistreham
- The most common guest capacity trend in Ouistreham vacation rentals is listings accommodating 2 guests (30.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ouistreham STR market, accounting for 60.4% of listings.
- 23.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ouistreham.
- On average, properties in Ouistreham are equipped to host 3.8 guests.
How Do Listings in Ouistreham Compare on Quality?
Listing quality in Ouistreham can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ouistreham
- At 20.5 photos per listing on average, Ouistreham hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 32.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ouistreham averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ouistreham?
Amenity Prevalence
Amenity Insights for Ouistreham
- Essential amenities in Ouistreham that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ouistreham: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ouistreham to stay competitive.
Which Airbnb Amenities Boost Revenue in Ouistreham?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ouistreham, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot water | 90.7% | $15,042 | $6,339 | 137.3% |
Kitchen | 91.7% | $14,931 | $6,559 | 127.6% |
Sound systemHigh opportunity | 8.6% | $27,304 | $13,002 | 110.0% |
TV | 91.1% | $14,922 | $7,251 | 105.8% |
Baby safety gatesHigh opportunity | 4.2% | $27,746 | $13,650 | 103.3% |
Oven | 62.3% | $17,527 | $8,796 | 99.3% |
Dishes and silverware | 87.5% | $15,161 | $7,735 | 96.0% |
Microwave | 81.2% | $15,677 | $8,030 | 95.2% |
Clothing storage | 71.9% | $16,478 | $8,501 | 93.8% |
Dishwasher | 43.8% | $19,527 | $10,117 | 93.0% |
Revenue Impact Insights for Ouistreham
- Hot water tops the revenue impact list with a 137.3% uplift — listings with this amenity earn $15,042 vs. $6,339 without it.
- High-opportunity amenities — Sound system, Baby safety gates — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water, Kitchen, TV, Dishes and silverware, Microwave — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Sound system — it has the best combination of high revenue impact and low market saturation in Ouistreham.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ouistreham STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ouistreham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOuistreham Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ouistreham
- The typical guest profile for Airbnb in Ouistreham consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 78.6% of guests.
- Key international markets include France (78.6%) and United Kingdom (8.8%).
- Top languages spoken are French (43.7%) followed by English (34.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and England.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ouistreham?
Listings in Ouistreham average 4.81 out of 5 overall, with about 65 reviews per active listing and 41.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ouistreham
- With an overall rating of 4.81, Ouistreham listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.9), while Value (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 41.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Ouistreham Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ouistreham
- The most common availability pattern in Ouistreham falls within the 271-366 days range, representing 42.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ouistreham (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ouistreham?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ouistreham
- The overall average booking lead time for vacation rentals in Ouistreham is 55 days.
- Guests book furthest in advance for stays during September (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Ouistreham.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Ouistreham averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ouistreham?
Guests in Ouistreham stay about 4.6 nights on average, generating roughly 7,127 reservations and 22.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Ouistreham
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ouistreham
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (5.7 nights) and shorten in Feb (3.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ouistreham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
55 listings
17.6% of total
2 Nights
69 listings
22% of total
3 Nights
20 listings
6.4% of total
4-6 Nights
22 listings
7% of total
7-29 Nights
9 listings
2.9% of total
30+ Nights
138 listings
44.1% of total
Key Insights
- The most prevalent minimum stay requirement in Ouistreham is 30+ Nights, adopted by 44.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (44.1%) caters to monthly stays (30+ nights) in Ouistreham, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 44.1% of Ouistreham hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 44.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ouistreham.
Ouistreham Airbnb Cancellation Policy Trends Analysis (2026)
Limited
10 listings
3.2% of total
Flexible
102 listings
32.6% of total
Moderate
74 listings
23.6% of total
Firm
108 listings
34.5% of total
Strict
19 listings
6.1% of total
Cancellation Policy Insights for Ouistreham
- The prevailing Airbnb cancellation policy trend in Ouistreham is Firm, used by 34.5% of listings.
- There's a relatively balanced mix between guest-friendly (56.2%) and stricter (40.6%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.5% market standard in Ouistreham.
- Using a Strict policy might deter some guests, as only 6.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ouistreham.
How Much Are Airbnb Cleaning Fees in Ouistreham?
Cleaning fees in Ouistreham are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ouistreham
- About 69.6% of Ouistreham listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $58 is close to the median ($46), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 8.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ouistreham median of $46. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ouistreham Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ouistrehambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Maisonnette-jardin - Riva Bella
Entire Place • 1 bedroom
Villa Nina, 20 people, 300 m from the beach and shops,
Entire Place • 9 bedrooms
Villa Bellevue - Anglo-Norman seafront house
Entire Place • 4 bedrooms
Family home 12/14 people near sea/shops
Entire Place • 5 bedrooms
Fully-equipped beachfront house in Ouistreham
Entire Place • 5 bedrooms
Spacious house 50 m from the beach
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ouistreham?
Learn from the best! This table showcases top-performing Airbnb hosts in Ouistreham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mikael | 1 | $96,681 | 18 | 4.67/5.0 |
| Elisabeth | 1 | $92,161 | 81 | 4.77/5.0 |
| Fanny Et Julien | 4 | $84,337 | 586 | 4.88/5.0 |
| Estelle | 2 | $79,388 | 101 | 4.76/5.0 |
| Virginie | 8 | $56,826 | 77 | 4.64/5.0 |
| Charles | 2 | $55,887 | 166 | 4.84/5.0 |
| Hugo | 2 | $54,707 | 87 | 4.73/5.0 |
| Sylvie | 3 | $51,350 | 45 | 4.87/5.0 |
| Sylvain | 1 | $50,641 | 131 | 4.94/5.0 |
| Axel | 2 | $49,870 | 95 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ouistreham.
Who Are the Airbnb Hosts in Ouistreham?
Ouistreham has a relatively balanced host base.
Host Profile Insights for Ouistreham
- A 48.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 0.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ouistreham averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ouistreham
These are the highest-grossing professional property management operations in Ouistreham, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Nathalie Latour | 1 | $12,674 | $125 | 35.6% | 4.75/5 |
| Regina | 1 | $8,388 | $189 | 44.2% | 4.76/5 |
Management Company Insights for Ouistreham
- The leading management company, Nathalie Latour, operates 1 listings with $12,674 in gross revenue — a useful benchmark for what scale looks like in Ouistreham.
- Top managers average 1 properties each, suggesting professional management in Ouistreham still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 0.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ouistreham's Airbnb Market Compare to Nearby Cities?
How does the Ouistreham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with West Parley, Ouistreham has 10 percentage points lower occupancy and about $134 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Furzehill | 10 | $4,071 | $293.77 | 47% |
| Nettlestone | 21 | $3,883 | $440.67 | 40% |
| Shalfleet | 13 | $3,684 | $382.12 | 38% |
| La Poterie-Cap-d'Antifer | 16 | $3,540 | $272.73 | 47% |
| Petiville | 12 | $3,460 | $411.50 | 34% |
| Studland | 15 | $3,457 | $365.48 | 42% |
| Saint-Étienne-la-Thillaye | 23 | $3,447 | $402.76 | 34% |
| Roedean | 51 | $3,439 | $280.77 | 43% |
| West Parley | 19 | $3,336 | $263.27 | 52% |
| Whitwell | 15 | $3,291 | $220.99 | 50% |
Frequently Asked Questions About Airbnb in Ouistreham
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ouistreham.
How much do Airbnb hosts make in Ouistreham?
Ouistreham hosts earn about $14,236 per year on average, with an average nightly rate of $129 and RevPAR of $54. Those figures describe the typical revenue environment for active listings in Ouistreham, Normandy, not the ceiling for the best operators. Source: AirROI 2026 data, Ouistreham market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ouistreham?
The average Airbnb occupancy rate in Ouistreham is 41.9%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ouistreham?
Listings in Ouistreham average $129 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ouistreham?
Ouistreham currently has about 313 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ouistreham?
AirROI currently classifies the short-term rental regulation level in Ouistreham as Low. The dataset also shows about 4.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ouistreham?
RevPAR in Ouistreham is about $54. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ouistreham?
At 41.9% occupancy, Ouistreham can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $14,236, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ouistreham?
The average booking lead time in Ouistreham is about 55 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ouistreham?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ouistreham include Riva Bella, Ouistreham Village, Sword Beach. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ouistreham?
entire_home listings make up 93.3% of the active supply in Ouistreham. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ouistreham compare to nearby Airbnb markets?
Among neighboring markets, Furzehill posts $48,854 in average annual revenue with 47.0% occupancy, compared to Ouistreham's $14,236 and 41.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ouistreham?
The average Airbnb stay length in Ouistreham is about 4.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ouistreham?
Airbnb listings in Ouistreham average 4.81 out of 5 overall. About 41.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ouistreham?
Hot water and Kitchen are among the strongest revenue-linked amenities in Ouistreham. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ouistreham?
Yes. About 69.6% of active Airbnb listings in Ouistreham charge a cleaning fee, and the average fee is $58. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ouistreham?
A 48.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.