La Grande-Motte, Occitania Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in La Grande-Motte, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,234 per year — at a $120 nightly rate, 39.2% occupancy, and a $49 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With 1,523 active listings and moderate demand with room for well-positioned listings to outperform, La Grande-Motte is an established vacation rental market. Supply grew 71.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in La Grande-Motte?

In La Grande-Motte, the headline Airbnb metrics are $10,234 in average annual revenue,39.2% occupancy, $120 ADR, and $49 in RevPAR, and guests book about 44 days in advance.

Avg. Daily Rate (ADR)(?)
$120
The average rental revenue earned for an occupied room per day in La Grande-Motte.
Occupancy Rate(?)
39.2%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$10,234
Average annual income for an Airbnb listing in La Grande-Motte. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$49
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
10.1%
Strong growth (10.1%) vs. last year.
Active Airbnb Listings(?)
1,523
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
44 days
How far in advance guests typically book in La Grande-Motte. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in La Grande-Motte.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in La Grande-Motte.
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How Much Do Airbnb Hosts Earn Monthly in La Grande-Motte?

Understanding the monthly revenue variations for Airbnb listings in La Grande-Motte is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Grande-Motte is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Grande-Motte across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,561+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,662 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,013 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $556, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Grande-Motte

What Is the Monthly Airbnb Occupancy Rate in La Grande-Motte?

Maximize your bookings by understanding the La Grande-Motte STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Grande-Motte:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Grande-Motte

What Is the Average Airbnb Nightly Rate in La Grande-Motte?

Effective short term rental pricing strategy in La Grande-Motte involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Grande-Motte typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
  • Typical properties (Median) charge around $98 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in La Grande-Motte

What Is the RevPAR for Airbnb in La Grande-Motte?

RevPAR in La Grande-Motte is currently $49. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $29 RevPAR.
  • Typical properties (Median) generate $43 RevPAR.
  • Strong performers (Top 25%) earn $60 RevPAR.
  • Best-in-class (Top 10%) achieve $84 RevPAR.

Average Monthly RevPAR Trend in La Grande-Motte

RevPAR Insights for La Grande-Motte

  • The average RevPAR in La Grande-Motte is $49. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($84) and bottom 25% ($29) is $55, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these La Grande-Motte benchmarks. If your RevPAR falls below the median of $43, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $60+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in La Grande-Motte?

La Grande-Motte's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, June)
  • Revenue averages $2,349 per month
  • Occupancy rates average 54.6%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $1,071 per month
  • Occupancy maintains around 33.1%
  • Daily rates hold near $116
Low Season (January, February, March)
  • Revenue drops to average $668 per month
  • Occupancy decreases to average 23.4%
  • Daily rates adjust to average $112

Seasonality Insights for La Grande-Motte

  • Airbnb seasonality in La Grande-Motte is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases La Grande-Motte's highest earning potential, with monthly revenues climbing to $3,143, occupancy reaching 70.3%, and ADRs peaking at $143.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $632, occupancy could drop to 21.5%, and ADRs may adjust to $111.
  • Lower occupancy paired with meaningful seasonality means hosts in La Grande-Motte need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like La Grande-Motte, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in La Grande-Motte?

With 12% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in La Grande-Motte. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for La Grande-Motte to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 12% licensed listings)

What Are the Best Neighborhoods for Airbnb in La Grande-Motte?

La Grande-Motte is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in La Grande-Motte, Occitania.

Best neighborhoods for Airbnb in La Grande-Motte
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plage du Couchant
Famous for its beautiful sunsets and fine sandy beaches, it attracts families and beach lovers looking for a relaxing getaway.
Le Grand Travers, Couchant Beach, Water sports activities, Local restaurants, Sunset views
La Petite Motte
A charming neighborhood with a more intimate beach experience, perfect for couples and families seeking peace and tranquility close to the sea.
Small beach area, La Petite Motte marina, Cafés and bars, Promenade, Nature trails
Centre Ville
The city center is vibrant and offers shopping, dining, and cultural activities, making it ideal for tourists who want to explore local life.
Local markets, Shops and boutiques, Restaurants, Cultural events, Parks and gardens
Port Camargue
Known for its marina and water sports, it is popular among boaters and those seeking aquatic activities.
Marina facilities, Beach access, Water sports, Restaurants by the harbor, Fishing opportunities
Le Grau-du-Roi
A lively nearby town with beautiful beaches and a traditional fishing port, appealing to tourists looking for local charm.
Fish market, Aquarium, Local beach access, Promenade, Restaurants with seafood
Les Pyramides
A distinctive area with unique pyramid-shaped buildings, a great choice for those who appreciate modern architecture and want a unique stay.
Architectural landmarks, Beach access, Swimming pools, Shops, Restaurants
Camping de La Grande Motte
For those looking for a more adventurous stay, this area offers camping and outdoor activities, attracting nature lovers.
Nature trails, Camping amenities, Outdoor sports, Community events, Proximity to beaches
Espace Grand Bleu
An entertainment center with attractions for families, making it a fun option for guests traveling with children.
Aquatic park, Family-friendly activities, Restaurants, Shops, Games and entertainment

With 8 distinct neighborhoods showing meaningful short-term rental activity, La Grande-Motte offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in La Grande-Motte?

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Grande-Motte

  • The La Grande-Motte Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.7% of the 1,523 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Grande-Motte, Apartment/Condo properties are the most common (93.6%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, others (combined 0.6%) offer potential for unique stay experiences.

La Grande-Motte Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Grande-Motte

  • The dominant room capacity in La Grande-Motte is 1 bedroom listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 57.8% of the active Airbnb listings in La Grande-Motte, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (5.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in La Grande-Motte.

La Grande-Motte Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Grande-Motte

  • The most common guest capacity trend in La Grande-Motte vacation rentals is listings accommodating 4 guests (51%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the La Grande-Motte STR market, accounting for 73.3% of listings.
  • 11.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Grande-Motte.
  • On average, properties in La Grande-Motte are equipped to host 3.8 guests.

How Do Listings in La Grande-Motte Compare on Quality?

Listing quality in La Grande-Motte can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
21.5
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.5
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
38.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for La Grande-Motte

  • At 21.5 photos per listing on average, La Grande-Motte hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 38.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the La Grande-Motte averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in La Grande-Motte?

Amenity Prevalence

Amenity Insights for La Grande-Motte

  • Essential amenities in La Grande-Motte that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Coffee maker, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Grande-Motte: TV, Kitchen.
  • Prioritize adding missing essentials: TV, Kitchen.
  • Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Grande-Motte to stay competitive.

Which Airbnb Amenities Boost Revenue in La Grande-Motte?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in La Grande-Motte, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Kitchen
97.2%$10,518$2474152.0%
Children's playroomHigh opportunity
0.4%$41,289$10,111308.3%
Ping pong tableHigh opportunity
0.3%$34,516$10,154239.9%
Indoor fireplaceHigh opportunity
0.9%$28,847$10,074186.4%
Hot tubHigh opportunity
0.7%$25,921$10,120156.1%
Changing tableHigh opportunity
1.3%$21,886$10,079117.1%
EV chargerHigh opportunity
1.8%$20,954$10,034108.8%
Wifi
66.3%$12,250$6,27795.2%
Outdoor shower
3.7%$18,530$9,91886.8%
Babysitter recommendations
1.9%$18,749$10,06986.2%

Revenue Impact Insights for La Grande-Motte

  • Kitchen tops the revenue impact list with a 4152.0% uplift — listings with this amenity earn $10,518 vs. $247 without it.
  • High-opportunity amenities — Children's playroom, Ping pong table, Indoor fireplace — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Children's playroom — it has the best combination of high revenue impact and low market saturation in La Grande-Motte.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced La Grande-Motte STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Grande-Motte. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Grande-Motte Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Grande-Motte

  • The typical guest profile for Airbnb in La Grande-Motte consists of primarily domestic travelers (89%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 89.1% of guests.
  • Key international markets include France (89.1%) and Switzerland (2.2%).
  • Top languages spoken are French (46.2%) followed by English (30%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in La Grande-Motte?

Listings in La Grande-Motte average 4.73 out of 5 overall, with about 38.5 reviews per active listing and 21.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for La Grande-Motte

  • An average rating of 4.73 places La Grande-Motte in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Location (4.84), while Value (4.6) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 21.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 21.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

La Grande-Motte Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Grande-Motte

  • The most common availability pattern in La Grande-Motte falls within the 271-366 days range, representing 64% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in La Grande-Motte (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in La Grande-Motte?

Average Booking Lead Time by Month

Booking Lead Time Insights for La Grande-Motte

  • The overall average booking lead time for vacation rentals in La Grande-Motte is 44 days.
  • Guests book furthest in advance for stays during August (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in La Grande-Motte.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these La Grande-Motte averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in La Grande-Motte?

Guests in La Grande-Motte stay about 6.1 nights on average, generating roughly 22,187 reservations and 14.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in La Grande-Motte

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for La Grande-Motte

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 14.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jul (7.2 nights) and shorten in Feb (3.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

La Grande-Motte Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.9%)

1 Night

75 listings

4.9% of total

2 Nights (12.7%)

2 Nights

193 listings

12.7% of total

3 Nights (6%)

3 Nights

92 listings

6% of total

4-6 Nights (14.5%)

4-6 Nights

221 listings

14.5% of total

7-29 Nights (5.1%)

7-29 Nights

78 listings

5.1% of total

30+ Nights (56.7%)

30+ Nights

864 listings

56.7% of total

Key Insights

  • The most prevalent minimum stay requirement in La Grande-Motte is 30+ Nights, adopted by 56.7% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (17.6%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (56.7%) caters to monthly stays (30+ nights) in La Grande-Motte, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 56.7% of La Grande-Motte hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 56.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Grande-Motte.

La Grande-Motte Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days

10 listings

0.7% of total

Limited

31 listings

2% of total

Super Strict 30 Days

9 listings

0.6% of total

Flexible (19.9%)

Flexible

302 listings

19.9% of total

Moderate (26.8%)

Moderate

406 listings

26.8% of total

Firm (43.8%)

Firm

665 listings

43.8% of total

Strict (6.2%)

Strict

94 listings

6.2% of total

Cancellation Policy Insights for La Grande-Motte

  • The prevailing Airbnb cancellation policy trend in La Grande-Motte is Firm, used by 43.8% of listings.
  • There's a relatively balanced mix between guest-friendly (46.7%) and stricter (50.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (6.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 43.8% market standard in La Grande-Motte.
  • Using a Strict policy might deter some guests, as only 6.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Grande-Motte.

How Much Are Airbnb Cleaning Fees in La Grande-Motte?

Cleaning fees in La Grande-Motte are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$72
Median Cleaning Fee
$58
Listings Charging a Fee
70.8%
Fee as Revenue Share
8.5%

Cleaning Fee Insights for La Grande-Motte

  • 70.8% of listings charge a cleaning fee, making it standard practice in La Grande-Motte. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $72 is close to the median ($58), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 8.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the La Grande-Motte median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in La Grande-Motte Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Grande-Mottebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful Villa La Grande Motte - Golf District

Beautiful Villa La Grande Motte - Golf District

Entire Place • 5 bedrooms

$94,584
Revenue
46.6%
Occupancy
$538.70
Daily Rate
Beautiful air-conditioned house and heated pool

Beautiful air-conditioned house and heated pool

Entire Place • 6 bedrooms

$91,709
Revenue
36.1%
Occupancy
$601.33
Daily Rate
Beautiful, quiet villa - Air-conditioned rooms

Beautiful, quiet villa - Air-conditioned rooms

Entire Place • 3 bedrooms

$72,782
Revenue
66.8%
Occupancy
$389.57
Daily Rate
Beautiful contemporary 5 bedroom villa with pool

Beautiful contemporary 5 bedroom villa with pool

Entire Place • 4 bedrooms

$65,416
Revenue
51.4%
Occupancy
$345.36
Daily Rate
4 bedroom villa with air conditioning and swimming spa

4 bedroom villa with air conditioning and swimming spa

Entire Place • 4 bedrooms

$57,901
Revenue
46.8%
Occupancy
$328.68
Daily Rate
Beautiful Villa _ Air Conditioning & Pool_Next to Golf Course

Beautiful Villa _ Air Conditioning & Pool_Next to Golf Course

Entire Place • 5 bedrooms

$54,744
Revenue
42.1%
Occupancy
$421.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in La Grande-Motte?

Learn from the best! This table showcases top-performing Airbnb hosts in La Grande-Motte based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in La Grande-Motte by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
PGH-Premium Guest House40$619,7146594.82/5.0
Estelle - Interhome52$324,5861844.06/5.0
Ludo15$253,0213054.83/5.0
Neptune Immobilier18$152,289314.29/5.0
Aleakeys Conciergerie France14$138,1172084.60/5.0
Cedric2$127,0331814.88/5.0
Jérémi Century36$126,5121834.22/5.0
Jerome7$122,7648984.72/5.0
⁨Sol-Y-Days (Cooper Immobilier17$111,082534.57/5.0
Margot Et Henri2$110,865864.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Grande-Motte.

Who Are the Airbnb Hosts in La Grande-Motte?

La Grande-Motte has a relatively balanced host base.

Superhosts
33.7%
Professional Management
9.3%
Cohosted Listings
35.7%
Instant Book Enabled
3.7%
Simplified Pricing
62.2%

Host Profile Insights for La Grande-Motte

  • A 33.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 9.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 62.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 35.7% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these La Grande-Motte averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in La Grande-Motte

These are the highest-grossing professional property management operations in La Grande-Motte, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in La Grande-Motte
CompanyListingsRevenueADROcc.Rating
Estelle - Interhome52$324,586$11934.5%4.06/5
Neptune Immobilier18$152,289$16527.2%4.29/5
Jérémi Century36$126,512$14212.4%4.22/5
⁨Sol-Y-Days (Cooper Immobilier17$111,082$14835.8%4.57/5
Welkeys3$39,066$11643.7%4.72/5
Première Conciergerie1$35,620$24237.5%5.00/5
Julie4$33,312$47721.8%4.48/5
Fanny7$22,570$11112.6%N/A
Kévin1$16,270$8549.7%4.43/5
Novasol1$13,655$15332.5%4.78/5

Management Company Insights for La Grande-Motte

  • The leading management company, Estelle - Interhome, operates 52 listings with $324,586 in gross revenue — a useful benchmark for what scale looks like in La Grande-Motte.
  • Top managers average 14 properties each, suggesting professional management in La Grande-Motte still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.51/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 9.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does La Grande-Motte's Airbnb Market Compare to Nearby Cities?

How does the La Grande-Motte Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Rupià, La Grande-Motte has 13 percentage points lower occupancy and about $190 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near La Grande-Motte — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rupià10$3,367$309.5152%
Eygalières84$3,224$461.2240%
Puget29$3,114$383.9440%
Cavillargues13$3,102$349.2648%
Gordes250$3,078$422.7340%
Divajeu21$3,031$411.1031%
Goult86$3,008$354.6945%
Joucas29$3,004$362.3247%
Suzette12$2,888$424.8239%
Travaillan11$2,819$680.6829%

Frequently Asked Questions About Airbnb in La Grande-Motte

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for La Grande-Motte.

How much do Airbnb hosts make in La Grande-Motte?

La Grande-Motte hosts earn about $10,234 per year on average, with an average nightly rate of $120 and RevPAR of $49. Those figures describe the typical revenue environment for active listings in La Grande-Motte, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, La Grande-Motte market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in La Grande-Motte?

The average Airbnb occupancy rate in La Grande-Motte is 39.2%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in La Grande-Motte?

Listings in La Grande-Motte average $120 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in La Grande-Motte?

La Grande-Motte currently has about 1,523 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in La Grande-Motte?

AirROI currently classifies the short-term rental regulation level in La Grande-Motte as Moderate. The dataset also shows about 12.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in La Grande-Motte?

RevPAR in La Grande-Motte is about $49. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in La Grande-Motte?

Occupancy of 39.2% means La Grande-Motte is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,234, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in La Grande-Motte?

The average booking lead time in La Grande-Motte is about 44 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in La Grande-Motte?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in La Grande-Motte include Plage du Couchant, La Petite Motte, Centre Ville. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in La Grande-Motte?

entire_home listings make up 99.7% of the active supply in La Grande-Motte. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does La Grande-Motte compare to nearby Airbnb markets?

Among neighboring markets, Rupià posts $40,405 in average annual revenue with 51.9% occupancy, compared to La Grande-Motte's $10,234 and 39.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in La Grande-Motte?

The average Airbnb stay length in La Grande-Motte is about 6.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in La Grande-Motte?

Airbnb listings in La Grande-Motte average 4.73 out of 5 overall. About 21.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in La Grande-Motte?

Kitchen and Children's playroom are among the strongest revenue-linked amenities in La Grande-Motte. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in La Grande-Motte?

Yes. About 70.8% of active Airbnb listings in La Grande-Motte charge a cleaning fee, and the average fee is $72. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in La Grande-Motte?

At 33.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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