Montpellier, Occitania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Montpellier, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,604 per year — at a $106 nightly rate, 45.0% occupancy, and a $48 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Montpellier's 3,085 active listings and moderate demand with room for well-positioned listings to outperform make it a major short-term rental market. Supply grew 53.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 77% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Montpellier?
In Montpellier, the headline Airbnb metrics are $11,604 in average annual revenue,45.0% occupancy, $106 ADR, and $48 in RevPAR, and guests book about 41 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Montpellier?
Understanding the monthly revenue variations for Airbnb listings in Montpellier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montpellier is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montpellier across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,853+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,937 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,198 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $597, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montpellier
What Is the Monthly Airbnb Occupancy Rate in Montpellier?
Maximize your bookings by understanding the Montpellier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montpellier:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montpellier
What Is the Average Airbnb Nightly Rate in Montpellier?
Effective short term rental pricing strategy in Montpellier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montpellier typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $177+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Montpellier
What Is the RevPAR for Airbnb in Montpellier?
RevPAR in Montpellier is currently $48. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $23 RevPAR.
- Typical properties (Median) generate $40 RevPAR.
- Strong performers (Top 25%) earn $60 RevPAR.
- Best-in-class (Top 10%) achieve $88 RevPAR.
Average Monthly RevPAR Trend in Montpellier
RevPAR Insights for Montpellier
- The average RevPAR in Montpellier is $48. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($88) and bottom 25% ($23) is $65, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Montpellier benchmarks. If your RevPAR falls below the median of $40, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $60+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Montpellier?
Montpellier's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $1,906 per month
- Occupancy rates average 54.2%
- Daily rates average $106
Shoulder Season
- Revenue averages $1,458 per month
- Occupancy maintains around 48.3%
- Daily rates hold near $102
Low Season (January, February, March)
- Revenue drops to average $1,070 per month
- Occupancy decreases to average 37.7%
- Daily rates adjust to average $105
Seasonality Insights for Montpellier
- Airbnb seasonality in Montpellier is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Montpellier's highest earning potential, with monthly revenues climbing to $2,168, occupancy reaching 58.9%, and ADRs peaking at $108.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,031, occupancy could drop to 36.0%, and ADRs may adjust to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montpellier.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Montpellier, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Montpellier, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Montpellier?
Yes, Montpellier, Occitania, France enforces high STR regulations and 77% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Montpellier to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 77% licensed listings)
What Are the Best Neighborhoods for Airbnb in Montpellier?
In a large, heavily regulated market like Montpellier, neighborhood selection is one of the strongest levers for Airbnb investment performance. Zoning rules, permitting availability, and guest demand patterns can vary block by block. The 8 neighborhoods below represent areas where short-term rental activity concentrates — understanding why each one attracts guests and hosts helps investors evaluate where their property type and budget fit best.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Centre | The heart of Montpellier filled with medieval architecture, vibrant squares, and rich history. A top destination for tourists looking to explore local culture and enjoy cafés and restaurants. | Place de la Comédie, Cathedral of Saint Peter, Museums of Montpelliérais, Rue de la Loge, Jardin des Plantes |
| Antigone | This modern neighborhood designed by architect Ricardo Bofill offers a unique architectural style and is located near the historical center. It's appealing for its modern amenities and proximity to the river. | Esplanade de l'Europe, Le Polygone Shopping Centre, Parc Rabelais, The Antigone District, Odysseum |
| Port Marianne | A newly developed area that is rapidly becoming popular, known for its contemporary buildings and proximity to the Lez River. Ideal for those seeking a modern ambiance with easy access to the city center. | Parc Marianne, Les Rives du Lez, Shopping at Carrefour, Restaurants along the river, Canoeing on the Lez |
| Les Beaux-Arts | A charming district characterized by its artistic vibe, trendy cafés, and art galleries. Attracts those who appreciate a bohemian lifestyle and local arts scene. | Musée Fabre, Local Art Galleries, Place Jean Jaurès, Café de la Gare, Street Art |
| Clemenceau | A lively area known for its markets and local dining options. Offers a more authentic experience away from the tourist spots but still close to key attractions. | Marché de Les Halles, Place Clemenceau, Local Bistros, La Panacée, Cinema Gaumont |
| Occitanie University | Ideal for students and young adults, with plenty of amenities and cafes. A great location for hosting short-term rentals targeting students and academic visitors. | University Campus, Nearby Parks, Cafés, Student Hangouts, Public Transport Links |
| L’Observatoire | A calm and residential area with a mix of green spaces. Attractive for families and travelers looking for a serene yet connected stay in Montpellier. | Parc du Domaine de Méric, Observatory of Montpellier, Local parks and playgrounds, Family-friendly cafes, Cycling paths |
| La Mosson | Popular with sports enthusiasts due to its proximity to the stadium. A fantastic option for visitors coming to attend events or enjoy active lifestyles. | Stadium de la Mosson, Sports Events, Nearby Parks, Local Restaurants, Public Transport Access |
Because Montpellier has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Montpellier?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montpellier
- The Montpellier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.9% of the 3,085 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montpellier, Apartment/Condo properties are the most common (82.4%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, unique stays, outdoor/unique (combined 3.8%) offer potential for unique stay experiences.
Montpellier Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montpellier
- The dominant room capacity in Montpellier is 1 bedroom listings, making up 44.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.5% of the active Airbnb listings in Montpellier, indicating a high concentration in these sizes.
Montpellier Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montpellier
- The most common guest capacity trend in Montpellier vacation rentals is listings accommodating 2 guests (34.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Montpellier STR market, accounting for 60.7% of listings.
- 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montpellier.
- On average, properties in Montpellier are equipped to host 3.0 guests.
How Do Listings in Montpellier Compare on Quality?
Listing quality in Montpellier can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Montpellier
- The average of 18.2 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 28.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Montpellier averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Montpellier?
Amenity Prevalence
Amenity Insights for Montpellier
- Essential amenities in Montpellier that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montpellier: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montpellier to stay competitive.
Which Airbnb Amenities Boost Revenue in Montpellier?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Montpellier, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 91.8% | $12,336 | $3,374 | 265.6% |
Children's playroomHigh opportunity | 0.8% | $23,424 | $11,511 | 103.5% |
Coffee maker | 80.2% | $12,794 | $6,775 | 88.8% |
Fire pit | 0.5% | $21,379 | $11,556 | 85.0% |
Hair dryer | 74.1% | $13,165 | $7,145 | 84.3% |
Hot water | 87.8% | $12,259 | $6,895 | 77.8% |
Ping pong table | 1.5% | $20,206 | $11,474 | 76.1% |
Cooking basics | 81.5% | $12,574 | $7,330 | 71.6% |
Dishes and silverware | 85.1% | $12,371 | $7,239 | 70.9% |
Refrigerator | 81.0% | $12,578 | $7,447 | 68.9% |
Revenue Impact Insights for Montpellier
- Heating tops the revenue impact list with a 265.6% uplift — listings with this amenity earn $12,336 vs. $3,374 without it.
- High-opportunity amenities — Children's playroom — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating, Coffee maker, Hot water, Cooking basics, Dishes and silverware, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Children's playroom — it has the best combination of high revenue impact and low market saturation in Montpellier.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Montpellier STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montpellier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontpellier Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Montpellier
- The typical guest profile for Airbnb in Montpellier consists of primarily domestic travelers (67%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 66.8% of guests.
- Key international markets include France (66.8%) and United States (5.3%).
- Top languages spoken are English (35.3%) followed by French (34.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Montpellier.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Montpellier?
Listings in Montpellier average 4.73 out of 5 overall, with about 66.7 reviews per active listing and 24.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Montpellier
- An average rating of 4.73 places Montpellier in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.84), while Value (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 24.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 24.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Montpellier Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montpellier
- The most common availability pattern in Montpellier falls within the 271-366 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Montpellier (28.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Montpellier?
Average Booking Lead Time by Month
Booking Lead Time Insights for Montpellier
- The overall average booking lead time for vacation rentals in Montpellier is 41 days.
- Guests book furthest in advance for stays during August (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Montpellier.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Montpellier averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Montpellier?
Guests in Montpellier stay about 6.9 nights on average, generating roughly 63,743 reservations and 20.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Montpellier
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Montpellier
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (6.6 nights) and shorten in Feb (4.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Montpellier Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
506 listings
16.4% of total
2 Nights
580 listings
18.8% of total
3 Nights
314 listings
10.2% of total
4-6 Nights
348 listings
11.3% of total
7-29 Nights
169 listings
5.5% of total
30+ Nights
1168 listings
37.9% of total
Key Insights
- The most prevalent minimum stay requirement in Montpellier is 30+ Nights, adopted by 37.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.9%) caters to monthly stays (30+ nights) in Montpellier, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.9% of Montpellier hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montpellier.
Montpellier Airbnb Cancellation Policy Trends Analysis (2026)
Limited
66 listings
2.1% of total
Super Strict 30 Days
10 listings
0.3% of total
Flexible
788 listings
25.6% of total
Moderate
1125 listings
36.6% of total
Firm
892 listings
29% of total
Strict
195 listings
6.3% of total
Cancellation Policy Insights for Montpellier
- The prevailing Airbnb cancellation policy trend in Montpellier is Moderate, used by 36.6% of listings.
- There's a relatively balanced mix between guest-friendly (62.2%) and stricter (35.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.6% market standard in Montpellier.
- Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Montpellier.
How Much Are Airbnb Cleaning Fees in Montpellier?
Cleaning fees in Montpellier are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Montpellier
- 72.0% of listings charge a cleaning fee, making it standard practice in Montpellier. Guests expect it and factor it into their booking decisions.
- The gap between the average ($101) and median ($46) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Montpellier median of $46. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Montpellier Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montpellierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bastide Castella – Privatization – Pool/Jacuzzi
Entire Place • 6 bedrooms
NOCNOC Le Loft - Beautiful apartment with terrace
Entire Place • 5 bedrooms
Incredible Villa Garden Pool – Heart of Town –
Entire Place • 3 bedrooms
Family villa, close to the center and beaches
Entire Place • 7 bedrooms
Studio S independent new private toilet and bathroom
Private Room • N/A
Scandinavian Villa
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Montpellier?
Learn from the best! This table showcases top-performing Airbnb hosts in Montpellier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Geoffrey- Couette & Oreillers | 60 | $804,515 | 2683 | 4.45/5.0 |
| Louane | 11 | $621,569 | 871 | 4.62/5.0 |
| Mathieu | 40 | $606,801 | 3726 | 4.58/5.0 |
| Première Conciergerie | 26 | $442,253 | 737 | 4.42/5.0 |
| Conciergerie BNB Boost | 24 | $395,617 | 1529 | 4.56/5.0 |
| Conciergerie GROOMI | 22 | $357,022 | 749 | 4.49/5.0 |
| Vanessa | 22 | $265,733 | 991 | 4.50/5.0 |
| Corentin | 15 | $260,075 | 526 | 4.68/5.0 |
| Julien | 13 | $240,525 | 1619 | 4.83/5.0 |
| Eva | 13 | $228,071 | 1935 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montpellier.
Who Are the Airbnb Hosts in Montpellier?
Montpellier has a relatively balanced host base.
Host Profile Insights for Montpellier
- A 33.6% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 61.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 32.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Montpellier averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Montpellier
These are the highest-grossing professional property management operations in Montpellier, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Louane | 11 | $621,569 | $324 | 44.5% | 4.62/5 |
| Mathieu | 40 | $606,801 | $105 | 48.9% | 4.58/5 |
| Première Conciergerie | 26 | $442,253 | $154 | 42.4% | 4.42/5 |
| Conciergerie GROOMI | 22 | $357,022 | $134 | 47.1% | 4.49/5 |
| Vanessa | 22 | $265,733 | $140 | 42.6% | 4.50/5 |
| Manuel | 11 | $214,121 | $127 | 48.3% | 4.89/5 |
| Eximia Conciergerie Premium | 6 | $165,434 | $161 | 62.9% | 4.76/5 |
| Céline & Thomas | 7 | $153,455 | $166 | 41.1% | 4.88/5 |
| Welkeys | 6 | $109,129 | $114 | 58.3% | 4.57/5 |
| Carole Et Bastien | 5 | $86,703 | $125 | 43.7% | 4.84/5 |
Management Company Insights for Montpellier
- The leading management company, Louane, operates 11 listings with $621,569 in gross revenue — a useful benchmark for what scale looks like in Montpellier.
- Top managers average 16 properties each, suggesting professional management in Montpellier still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 4.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Montpellier's Airbnb Market Compare to Nearby Cities?
How does the Montpellier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Rupià, Montpellier has 7 percentage points lower occupancy and about $203 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 15 | $6,602 | $606.43 | 40% |
| Porqueres | 12 | $4,826 | $521.07 | 33% |
| Amer | 11 | $4,735 | $463.88 | 34% |
| Vilanant | 12 | $4,297 | $418.30 | 37% |
| Sant Ferriol | 18 | $4,121 | $329.76 | 43% |
| Bàscara | 13 | $3,646 | $590.83 | 32% |
| les Llosses | 10 | $3,409 | $404.36 | 34% |
| Vilademuls | 22 | $3,388 | $355.60 | 39% |
| Rupià | 10 | $3,367 | $309.51 | 52% |
| Eygalières | 84 | $3,224 | $461.22 | 40% |
Frequently Asked Questions About Airbnb in Montpellier
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Montpellier.
How much do Airbnb hosts make in Montpellier?
Montpellier hosts earn about $11,604 per year on average, with an average nightly rate of $106 and RevPAR of $48. Those figures describe the typical revenue environment for active listings in Montpellier, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, Montpellier market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Montpellier?
The average Airbnb occupancy rate in Montpellier is 45.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Montpellier?
Listings in Montpellier average $106 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Montpellier?
Montpellier currently has about 3,085 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Montpellier?
AirROI currently classifies the short-term rental regulation level in Montpellier as High. The dataset also shows about 77.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Montpellier?
RevPAR in Montpellier is about $48. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Montpellier?
At 45.0% occupancy, Montpellier can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $11,604, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Montpellier?
The average booking lead time in Montpellier is about 41 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Montpellier?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Montpellier include Historic Centre, Antigone, Port Marianne. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Montpellier?
entire_home listings make up 82.9% of the active supply in Montpellier. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Montpellier compare to nearby Airbnb markets?
Among neighboring markets, Cornellà del Terri posts $79,225 in average annual revenue with 39.6% occupancy, compared to Montpellier's $11,604 and 45.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Montpellier?
The average Airbnb stay length in Montpellier is about 6.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Montpellier?
Airbnb listings in Montpellier average 4.73 out of 5 overall. About 24.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Montpellier?
Heating and Children's playroom are among the strongest revenue-linked amenities in Montpellier. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Montpellier?
Yes. About 72.0% of active Airbnb listings in Montpellier charge a cleaning fee, and the average fee is $101. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Montpellier?
At 33.6%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.