Saint-Louis, Grand Est Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Saint-Louis, Grand Est? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $13,991 per year — at a $97 nightly rate, 46.1% occupancy, and a $46 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

Saint-Louis's 300 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 101.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 86% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Saint-Louis?

In Saint-Louis, the headline Airbnb metrics are $13,991 in average annual revenue,46.1% occupancy, $97 ADR, and $46 in RevPAR, and guests book about 46 days in advance.

Avg. Daily Rate (ADR)(?)
$97
The average rental revenue earned for an occupied room per day in Saint-Louis.
Occupancy Rate(?)
46.1%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$13,991
Average annual income for an Airbnb listing in Saint-Louis. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$46
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
20.2%
Strong growth (20.2%) vs. last year.
Active Airbnb Listings(?)
300
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
46 days
How far in advance guests typically book in Saint-Louis. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Saint-Louis.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Saint-Louis.
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How Much Do Airbnb Hosts Earn Monthly in Saint-Louis?

Understanding the monthly revenue variations for Airbnb listings in Saint-Louis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Louis is typically December, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Louis across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,625+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,941 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,300 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $739, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Louis

What Is the Monthly Airbnb Occupancy Rate in Saint-Louis?

Maximize your bookings by understanding the Saint-Louis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Louis:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Louis

What Is the Average Airbnb Nightly Rate in Saint-Louis?

Effective short term rental pricing strategy in Saint-Louis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Louis typically peaks in May and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $147+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $112 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Louis

What Is the RevPAR for Airbnb in Saint-Louis?

RevPAR in Saint-Louis is currently $46. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $29 RevPAR.
  • Typical properties (Median) generate $42 RevPAR.
  • Strong performers (Top 25%) earn $58 RevPAR.
  • Best-in-class (Top 10%) achieve $74 RevPAR.

Average Monthly RevPAR Trend in Saint-Louis

RevPAR Insights for Saint-Louis

  • The average RevPAR in Saint-Louis is $46. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($74) and bottom 25% ($29) is $45, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Dec and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Saint-Louis benchmarks. If your RevPAR falls below the median of $42, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $58+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Saint-Louis?

Saint-Louis's peak Airbnb season falls in December, July, August, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (December, July, August)
  • Revenue averages $1,849 per month
  • Occupancy rates average 56.5%
  • Daily rates average $101
Shoulder Season
  • Revenue averages $1,400 per month
  • Occupancy maintains around 47.3%
  • Daily rates hold near $96
Low Season (January, February, March)
  • Revenue drops to average $1,109 per month
  • Occupancy decreases to average 38.9%
  • Daily rates adjust to average $98

Seasonality Insights for Saint-Louis

  • The Airbnb seasonality pattern in Saint-Louis shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Louis's highest earning potential, with monthly revenues climbing to $1,986, occupancy reaching 57.8%, and ADRs peaking at $111.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,070, occupancy could drop to 36.4%, and ADRs may adjust to $84.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Louis.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Saint-Louis, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Saint-Louis seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Saint-Louis?

Yes, Saint-Louis, Grand Est, France enforces high STR regulations and 86% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Louis to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 86% licensed listings)

What Are the Best Neighborhoods for Airbnb in Saint-Louis?

Location within Saint-Louis matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Saint-Louis
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Petite France
A historic district known for its picturesque canals and half-timbered houses. It's a major tourist attraction in Strasbourg, offering a charming atmosphere and rich cultural heritage.
Ponts Couverts, Strasbourg Cathedral, Maison Kammerzell, Alsatian Museum, Barrage Vauban
Strasbourg City Centre
The vibrant and bustling center of Strasbourg, offering a mix of shops, restaurants, and cultural sites. A great location for those wanting to explore the city's history and modern attractions.
Place Kléber, Strasbourg Cathedral, Petite France, Rue des Grandes Arcades, La Vieille Ville
Colmar
Known for its well-preserved old town and colorful timber-framed houses, Colmar attracts many tourists looking for a charming Alsatian experience.
Little Venice, Unterlinden Museum, Saint-Martin Collegiate Church, The Dominican Church, The Bartholdi Museum
Mulhouse
An industrial city that is transforming itself into a cultural hub with museums and events. It's an up-and-coming area for affordable Airbnb investments.
Cité de l'Automobile, Cité du Train, Mulhouse National Railroad Museum, Place de la Réunion, Musee des Beaux-Arts
Epinal
A town known for its beautiful landscapes and historical sites, attracting visitors interested in nature and history, making it a unique rental location.
Epinal Images Museum, Château d'Épinal, Saint-Maurice Basilica, Parc du Cours, The Vosges Museum
Nancy
Famous for its beautiful squares and Art Nouveau architecture, Nancy attracts both tourists and business travelers, making it ideal for Airbnb hosting.
Place Stanislas, Musee des Beaux-Arts, Palais des Ducs de Lorraine, Parc de la Pépinière, Nancy Cathedral
Saint-Dié-des-Vosges
A small town with access to Vosges mountains, popular for outdoor activities and nature lovers, making it a good location for Airbnb.
Saint-Dié Cathedral, Parc Animalier de St. Croix, Route des Crêtes, Mémorial de la Déportation, Vannier Craftsmanship
Selestat
A charming town located along the Alsace wine route, known for its historical sites and viticulture, attracting tourists looking for culture and wines.
Église Saint-Georges, Bibliothèque Humaniste, Haut-Koenigsbourg Castle, Alsace Wine Route, Sélestat Historical Museum

Because Saint-Louis has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Saint-Louis?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Louis

  • The Saint-Louis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.3% of the 300 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Louis, Apartment/Condo properties are the most common (88.7%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 4.3%) offer potential for unique stay experiences.

Saint-Louis Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Louis

  • The dominant room capacity in Saint-Louis is 1 bedroom listings, making up 64.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.4% of the active Airbnb listings in Saint-Louis, indicating a high concentration in these sizes.
  • With over half the market (64.7%) consisting of studios or 1-bedroom units, Saint-Louis is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (3.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Saint-Louis.

Saint-Louis Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Louis

  • The most common guest capacity trend in Saint-Louis vacation rentals is listings accommodating 2 guests (40.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Saint-Louis STR market, accounting for 65.6% of listings.
  • A significant 42.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Saint-Louis.
  • 10.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Louis.
  • On average, properties in Saint-Louis are equipped to host 3.0 guests.

How Do Listings in Saint-Louis Compare on Quality?

Listing quality in Saint-Louis can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
18.5
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
1.8
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
44.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Saint-Louis

  • The average of 18.5 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
  • 44.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Saint-Louis averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Saint-Louis?

Amenity Prevalence

Amenity Insights for Saint-Louis

  • Essential amenities in Saint-Louis that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Louis: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Louis to stay competitive.

Which Airbnb Amenities Boost Revenue in Saint-Louis?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Saint-Louis, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Heating
94.3%$14,582$4,159250.6%
Hot water
88.0%$15,027$6,398134.9%
Dishes and silverware
83.3%$15,321$7,345108.6%
Baby bath
1.7%$25,463$13,79784.6%
Hair dryer
80.0%$15,278$8,84372.8%
Refrigerator
79.3%$15,312$8,92271.6%
Cooking basics
78.3%$15,332$9,14567.7%
Bed linens
82.7%$15,024$9,06565.7%
Coffee maker
75.3%$15,505$9,36965.5%
Hot water kettle
65.7%$16,169$9,82564.6%

Revenue Impact Insights for Saint-Louis

  • Heating tops the revenue impact list with a 250.6% uplift — listings with this amenity earn $14,582 vs. $4,159 without it.
  • Heating, Hot water, Dishes and silverware, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Saint-Louis STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Louis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Louis Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Louis

  • The typical guest profile for Airbnb in Saint-Louis consists of predominantly international visitors (82%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 18.4% of guests.
  • Key international markets include France (18.4%) and Germany (15.3%).
  • Top languages spoken are English (38.8%) followed by French (13.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Saint-Louis?

Listings in Saint-Louis average 4.7 out of 5 overall, with about 77.2 reviews per active listing and 22.7% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Saint-Louis

  • An average rating of 4.7 places Saint-Louis in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.83), while Value (4.65) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 22.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 22.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Saint-Louis Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Louis

  • The most common availability pattern in Saint-Louis falls within the 181-270 days range, representing 34% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint-Louis (34.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Saint-Louis?

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Louis

  • The overall average booking lead time for vacation rentals in Saint-Louis is 46 days.
  • Guests book furthest in advance for stays during May (average 75 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Saint-Louis.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Louis averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Saint-Louis?

Guests in Saint-Louis stay about 5 nights on average, generating roughly 9,000 reservations and 30 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Saint-Louis

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Saint-Louis

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 30 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Jan (5.6 nights) and shorten in May (3.7 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Saint-Louis Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.7%)

1 Night

89 listings

29.7% of total

2 Nights (21.3%)

2 Nights

64 listings

21.3% of total

3 Nights (6%)

3 Nights

18 listings

6% of total

4-6 Nights (4%)

4-6 Nights

12 listings

4% of total

7-29 Nights (7.3%)

7-29 Nights

22 listings

7.3% of total

30+ Nights (31.7%)

30+ Nights

95 listings

31.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Louis is 30+ Nights, adopted by 31.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (31.7%) caters to monthly stays (30+ nights) in Saint-Louis, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 31.7% of Saint-Louis hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 31.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Louis.

Saint-Louis Airbnb Cancellation Policy Trends Analysis (2026)

Limited

7 listings

2.3% of total

Flexible (25.3%)

Flexible

76 listings

25.3% of total

Moderate (44.3%)

Moderate

133 listings

44.3% of total

Firm (24.7%)

Firm

74 listings

24.7% of total

Strict

10 listings

3.3% of total

Cancellation Policy Insights for Saint-Louis

  • The prevailing Airbnb cancellation policy trend in Saint-Louis is Moderate, used by 44.3% of listings.
  • There's a relatively balanced mix between guest-friendly (69.6%) and stricter (28.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.3% market standard in Saint-Louis.
  • Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Louis.

How Much Are Airbnb Cleaning Fees in Saint-Louis?

Cleaning fees in Saint-Louis are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$62
Median Cleaning Fee
$41
Listings Charging a Fee
84.7%
Fee as Revenue Share
8.8%

Cleaning Fee Insights for Saint-Louis

  • 84.7% of listings charge a cleaning fee, making it standard practice in Saint-Louis. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($62) and median ($41) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 8.8% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Saint-Louis median of $41. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Saint-Louis Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Louisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful apartment on the Swiss border

Beautiful apartment on the Swiss border

Entire Place • 2 bedrooms

$50,175
Revenue
69.7%
Occupancy
$194.69
Daily Rate
Le Spot, near Euroairport, 2 parking lots

Le Spot, near Euroairport, 2 parking lots

Entire Place • 4 bedrooms

$46,109
Revenue
57.3%
Occupancy
$215.10
Daily Rate
Dreamy Suite for Sunsetlovers

Dreamy Suite for Sunsetlovers

Entire Place • 1 bedroom

$44,911
Revenue
88.7%
Occupancy
$131.82
Daily Rate
Dreams Suite - Jacuzzi & Sauna

Dreams Suite - Jacuzzi & Sauna

Entire Place • 1 bedroom

$41,958
Revenue
51.1%
Occupancy
$212.28
Daily Rate
Le Raffiné - Private parking - Close to Basel border

Le Raffiné - Private parking - Close to Basel border

Entire Place • 2 bedrooms

$35,526
Revenue
62.4%
Occupancy
$148.42
Daily Rate
Villa Bellevue

Villa Bellevue

Entire Place • 3 bedrooms

$35,490
Revenue
53.0%
Occupancy
$197.18
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Saint-Louis?

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Louis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Saint-Louis by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Samir28$512,68113134.58/5.0
Marion6$141,3104424.67/5.0
Brinda10$127,55214004.51/5.0
Homely Basel Airport5$115,103934.86/5.0
Bea & Alex12$105,0352404.39/5.0
B&M8$97,0637664.87/5.0
Benoit11$91,1858084.55/5.0
Agnesa5$85,8717284.75/5.0
Dominique5$84,3301074.99/5.0
Paul5$81,6095554.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Louis.

Who Are the Airbnb Hosts in Saint-Louis?

Saint-Louis has a relatively balanced host base.

Superhosts
39.3%
Professional Management
8.0%
Cohosted Listings
50.0%
Instant Book Enabled
4.7%
Simplified Pricing
81.7%

Host Profile Insights for Saint-Louis

  • A 39.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 8.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 4.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 81.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 50.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Saint-Louis averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Saint-Louis

These are the highest-grossing professional property management operations in Saint-Louis, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Saint-Louis
CompanyListingsRevenueADROcc.Rating
Marion6$141,310$12057.5%4.67/5
Bea & Alex12$105,035$10234.8%4.39/5
B&M8$97,063$7246.4%4.87/5
Benoit11$91,185$7636.4%4.55/5
Fabien4$73,427$15046.3%4.52/5
Jose8$27,281$9324.4%4.36/5
Alex2$14,281$13627.5%4.47/5

Management Company Insights for Saint-Louis

  • The leading management company, Marion, operates 6 listings with $141,310 in gross revenue — a useful benchmark for what scale looks like in Saint-Louis.
  • Top managers average 7 properties each, suggesting professional management in Saint-Louis still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.55/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 8.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Saint-Louis's Airbnb Market Compare to Nearby Cities?

How does the Saint-Louis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Brienzwiler, Saint-Louis has 14 percentage points lower occupancy and about $369 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Saint-Louis — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Brienzwiler11$7,716$466.5860%
Ittenheim20$6,877$414.6240%
Niederried bei Interlaken18$6,704$589.0944%
Wengen11$6,403$617.2045%
Lauterbrunnen538$6,264$492.5452%
Matten bei Interlaken64$5,682$344.2159%
Grindelwald507$5,642$411.1356%
Furdenheim16$5,239$491.7141%
Oberhofen am Thunersee25$5,181$344.3753%
Zermatt785$5,135$523.5545%

Frequently Asked Questions About Airbnb in Saint-Louis

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Saint-Louis.

How much do Airbnb hosts make in Saint-Louis?

Saint-Louis hosts earn about $13,991 per year on average, with an average nightly rate of $97 and RevPAR of $46. Those figures describe the typical revenue environment for active listings in Saint-Louis, Grand Est, not the ceiling for the best operators. Source: AirROI 2026 data, Saint-Louis market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Saint-Louis?

The average Airbnb occupancy rate in Saint-Louis is 46.1%. December is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Saint-Louis?

Listings in Saint-Louis average $97 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Saint-Louis?

Saint-Louis currently has about 300 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Saint-Louis?

AirROI currently classifies the short-term rental regulation level in Saint-Louis as High. The dataset also shows about 86.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Saint-Louis?

RevPAR in Saint-Louis is about $46. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Saint-Louis?

At 46.1% occupancy, Saint-Louis can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $13,991, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Saint-Louis?

The average booking lead time in Saint-Louis is about 46 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Saint-Louis?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Saint-Louis include La Petite France, Strasbourg City Centre, Colmar. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Saint-Louis?

entire_home listings make up 89.3% of the active supply in Saint-Louis. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Saint-Louis compare to nearby Airbnb markets?

Among neighboring markets, Brienzwiler posts $92,589 in average annual revenue with 60.4% occupancy, compared to Saint-Louis's $13,991 and 46.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Saint-Louis?

The average Airbnb stay length in Saint-Louis is about 5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Saint-Louis?

Airbnb listings in Saint-Louis average 4.7 out of 5 overall. About 22.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Saint-Louis?

Heating and Hot water are among the strongest revenue-linked amenities in Saint-Louis. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Saint-Louis?

Yes. About 84.7% of active Airbnb listings in Saint-Louis charge a cleaning fee, and the average fee is $62. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Saint-Louis?

At 39.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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