Metz, Grand Est Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Metz, Grand Est? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,367 per year — at a $103 nightly rate, 41.7% occupancy, and a $44 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Metz's 634 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 84.8% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Metz?
In Metz, the headline Airbnb metrics are $12,367 in average annual revenue,41.7% occupancy, $103 ADR, and $44 in RevPAR, and guests book about 32 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Metz?
Understanding the monthly revenue variations for Airbnb listings in Metz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Metz is typically December, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Metz across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,545+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,825 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,191 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $628, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Metz
What Is the Monthly Airbnb Occupancy Rate in Metz?
Maximize your bookings by understanding the Metz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Metz:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Metz
What Is the Average Airbnb Nightly Rate in Metz?
Effective short term rental pricing strategy in Metz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Metz typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Metz
What Is the RevPAR for Airbnb in Metz?
RevPAR in Metz is currently $44. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $23 RevPAR.
- Typical properties (Median) generate $36 RevPAR.
- Strong performers (Top 25%) earn $53 RevPAR.
- Best-in-class (Top 10%) achieve $77 RevPAR.
Average Monthly RevPAR Trend in Metz
RevPAR Insights for Metz
- The average RevPAR in Metz is $44. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($77) and bottom 25% ($23) is $54, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Metz benchmarks. If your RevPAR falls below the median of $36, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $53+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Metz?
Metz's peak Airbnb season falls in December, October, August, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, October, August)
- Revenue averages $1,746 per month
- Occupancy rates average 50.2%
- Daily rates average $106
Shoulder Season
- Revenue averages $1,453 per month
- Occupancy maintains around 45.9%
- Daily rates hold near $100
Low Season (January, February, March)
- Revenue drops to average $1,068 per month
- Occupancy decreases to average 34.6%
- Daily rates adjust to average $101
Seasonality Insights for Metz
- The Airbnb seasonality pattern in Metz shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Metz's highest earning potential, with monthly revenues climbing to $1,996, occupancy reaching 53.5%, and ADRs peaking at $113.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,056, occupancy could drop to 32.4%, and ADRs may adjust to $92.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Metz.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Metz seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Metz?
With 17% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Metz. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Metz to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 17% licensed listings)
What Are the Best Neighborhoods for Airbnb in Metz?
Location within Metz matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The heart of Metz, featuring a rich historical architecture, vibrant cafes, and shops. Ideal for tourists wanting to explore the cultural heritage of the city. | Metz Cathedral, Centre Pompidou-Metz, Place Saint-Louis, Metz Museum of Archaeology, Les Jardins de la Paix, The German Gate |
| Saint-Pierre | A charming neighborhood known for its lively atmosphere and proximity to parks and cultural sites. Great for families and leisure travelers looking for a relaxed environment. | Parc de la Seille, Metz Opera, St. Pierre Church, Porte des Allemands, Berges de la Moselle |
| Queuleu | A residential area with local charm and access to nature, perfect for visitors looking for a more authentic Metz experience while still being close to downtown. | Fort de Queuleu, Basilique Saint-Vincent, Parc de la Vigne, Local markets, Walking trails along the Moselle |
| Technopole | This area is home to many businesses and tech companies, attracting corporate travelers and professionals attending conferences. A good investment for long-term stays. | Metz Technology Park, Cfo Garonne, Local cafes and restaurants, Proximity to public transit, Business centers |
| Musagette | Known for its beautiful residential buildings and parks, Musagette is a peaceful area that appeals to families and those looking for quiet stays close to the city center. | Jardin des Tilleuls, Local playgrounds, Historic architecture, Close to bus station, Nearby shops and markets |
| Devant les Ponts | This neighborhood offers a scenic view of the Moselle river and is ideal for tourists who enjoy riverside activities and peaceful walking paths. | Pont des Morts, Bicycle paths along the Moselle, Local restaurants with river views, Cultural events by the river, Nearby parks |
| Borny | A suburban area with easy access to Metz city center and local amenities. Great for budget travelers and families looking for spacious accommodations. | Local markets, Family parks, Community events, Proximity to public transport, Nearby schools and shopping |
| Sablon | A vibrant neighborhood close to the city center, known for its bars and restaurants, perfect for young travelers and those looking for nightlife. | Place de la Comédie, Bars and nightclubs, Cafes, Cultural festivals, Metro station |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Metz offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Metz?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Metz
- The Metz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 634 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Metz, Apartment/Condo properties are the most common (95%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, outdoor/unique, others (combined 5.0%) offer potential for unique stay experiences.
Metz Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Metz
- The dominant room capacity in Metz is 1 bedroom listings, making up 53.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.0% of the active Airbnb listings in Metz, indicating a high concentration in these sizes.
- With over half the market (53.5%) consisting of studios or 1-bedroom units, Metz is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (7.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Metz.
Metz Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Metz
- The most common guest capacity trend in Metz vacation rentals is listings accommodating 2 guests (40.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Metz STR market, accounting for 67.8% of listings.
- A significant 41.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Metz.
- 12.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Metz.
- On average, properties in Metz are equipped to host 3.2 guests.
How Do Listings in Metz Compare on Quality?
Listing quality in Metz can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Metz
- At 21.6 photos per listing on average, Metz hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 33.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Metz averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Metz?
Amenity Prevalence
Amenity Insights for Metz
- Essential amenities in Metz that guests expect include: Wifi, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Metz: Wifi, Heating, Kitchen.
- Prioritize adding missing essentials: Wifi, Heating, Kitchen.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Metz to stay competitive.
Which Airbnb Amenities Boost Revenue in Metz?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Metz, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
PianoHigh opportunity | 0.9% | $35,392 | $12,147 | 191.4% |
Game consoleHigh opportunity | 1.1% | $33,772 | $12,128 | 178.5% |
Children's playroomHigh opportunity | 0.8% | $28,979 | $12,235 | 136.9% |
Hot tubHigh opportunity | 3.9% | $25,403 | $11,832 | 114.7% |
Dishes and silverware | 90.1% | $13,038 | $6,282 | 107.5% |
PoolHigh opportunity | 1.6% | $24,520 | $12,172 | 101.4% |
Hair dryer | 85.0% | $13,347 | $6,809 | 96.0% |
Theme room | 2.1% | $23,267 | $12,139 | 91.7% |
Cooking basics | 87.9% | $13,120 | $6,917 | 89.7% |
Pack ’n play/Travel crib | 30.4% | $18,274 | $9,782 | 86.8% |
Revenue Impact Insights for Metz
- Piano tops the revenue impact list with a 191.4% uplift — listings with this amenity earn $35,392 vs. $12,147 without it.
- High-opportunity amenities — Piano, Game console, Children's playroom — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Dishes and silverware, Hair dryer, Cooking basics — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Piano — it has the best combination of high revenue impact and low market saturation in Metz.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Metz STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Metz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMetz Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Metz
- The typical guest profile for Airbnb in Metz consists of a mix of domestic (61%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 61.4% of guests.
- Key international markets include France (61.4%) and Germany (13.5%).
- Top languages spoken are English (33.7%) followed by French (33.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Metz.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Metz?
Listings in Metz average 4.73 out of 5 overall, with about 91.7 reviews per active listing and 29.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Metz
- An average rating of 4.73 places Metz in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.84), while Value (4.65) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 29.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 29.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Metz Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Metz
- The most common availability pattern in Metz falls within the 271-366 days range, representing 41.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Metz (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Metz?
Average Booking Lead Time by Month
Booking Lead Time Insights for Metz
- The overall average booking lead time for vacation rentals in Metz is 32 days.
- Guests book furthest in advance for stays during December (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (36 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Metz.
- Target marketing efforts for the Summer season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Metz averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Metz?
Guests in Metz stay about 5.3 nights on average, generating roughly 15,719 reservations and 24.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Metz
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Metz
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 24.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Sep (5.2 nights) and shorten in Oct (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Metz Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
179 listings
28.2% of total
2 Nights
167 listings
26.3% of total
3 Nights
35 listings
5.5% of total
4-6 Nights
28 listings
4.4% of total
7-29 Nights
27 listings
4.3% of total
30+ Nights
198 listings
31.2% of total
Key Insights
- The most prevalent minimum stay requirement in Metz is 30+ Nights, adopted by 31.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (31.2%) caters to monthly stays (30+ nights) in Metz, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 31.2% of Metz hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 31.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Metz.
Metz Airbnb Cancellation Policy Trends Analysis (2026)
Limited
10 listings
1.6% of total
Super Strict 30 Days
3 listings
0.5% of total
Flexible
210 listings
33.1% of total
Moderate
284 listings
44.8% of total
Firm
104 listings
16.4% of total
Strict
23 listings
3.6% of total
Cancellation Policy Insights for Metz
- The prevailing Airbnb cancellation policy trend in Metz is Moderate, used by 44.8% of listings.
- The market strongly favors guest-friendly terms, with 77.9% of listings offering Flexible or Moderate policies. This suggests guests in Metz may expect booking flexibility.
- Strict cancellation policies are quite rare (3.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44.8% market standard in Metz.
- Using a Strict policy might deter some guests, as only 3.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Metz.
How Much Are Airbnb Cleaning Fees in Metz?
Cleaning fees in Metz are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Metz
- 74.3% of listings charge a cleaning fee, making it standard practice in Metz. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $55 is close to the median ($41), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Metz median of $41. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Metz Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Metzbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
UnSejourAMetz - LeGrandJeu * 14 people * 4 garages
Entire Place • 6 bedrooms
Villa Alba pool Spa petanque dart baby foo
Entire Place • 7 bedrooms
Right in the center – terrace overlooking the Moselle – magical view
Entire Place • 4 bedrooms
Rock in Share - L'Esplanade
Entire Place • 4 bedrooms
Les Terrasses de Loti, selogerametz.com
Entire Place • 4 bedrooms
Soft music, historic center
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Metz?
Learn from the best! This table showcases top-performing Airbnb hosts in Metz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kevin Et L'Équipe Rock In Shar | 33 | $594,191 | 957 | 4.55/5.0 |
| UnSejourAMetz | 13 | $407,997 | 1130 | 4.65/5.0 |
| William | 16 | $191,638 | 784 | 4.74/5.0 |
| Matt | 22 | $175,794 | 572 | 4.38/5.0 |
| Francois | 1 | $166,514 | 16 | 4.94/5.0 |
| Christian | 7 | $157,585 | 279 | 4.42/5.0 |
| Sabine Un Séjour À Part | 18 | $151,745 | 493 | 4.44/5.0 |
| IssAmel | 4 | $117,730 | 231 | 4.68/5.0 |
| Karima | 4 | $114,638 | 336 | 4.87/5.0 |
| Mélanie | 1 | $104,912 | 71 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Metz.
Who Are the Airbnb Hosts in Metz?
Metz has a relatively balanced host base.
Host Profile Insights for Metz
- A 42.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 5.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 6.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 36.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Metz averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Metz
These are the highest-grossing professional property management operations in Metz, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Kevin Et L'Équipe Rock In Shar | 33 | $594,191 | $137 | 48.4% | 4.55/5 |
| Thibaut | 4 | $87,940 | $135 | 48.5% | 4.87/5 |
| Etienne | 2 | $78,880 | $177 | 65.3% | 4.83/5 |
| Stéphanie | 3 | $26,164 | $113 | 40.6% | 4.37/5 |
| Julien | 1 | $19,114 | $88 | 58.0% | 4.70/5 |
| Pernille | 5 | $6,967 | $90 | 21.4% | 4.18/5 |
| Homerez | 1 | $755 | $153 | 8.1% | 4.92/5 |
Management Company Insights for Metz
- The leading management company, Kevin Et L'Équipe Rock In Shar, operates 33 listings with $594,191 in gross revenue — a useful benchmark for what scale looks like in Metz.
- Top managers average 7 properties each, suggesting professional management in Metz still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.63/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 5.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Metz's Airbnb Market Compare to Nearby Cities?
How does the Metz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Le Valtin, Metz has 4 percentage points lower occupancy and about $286 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ittenheim | 20 | $6,877 | $414.62 | 40% |
| Furdenheim | 16 | $5,239 | $491.71 | 41% |
| Wellin | 12 | $4,405 | $455.76 | 42% |
| Aubel | 26 | $4,171 | $295.42 | 45% |
| Le Valtin | 13 | $4,127 | $389.41 | 46% |
| Samrée | 16 | $3,855 | $408.03 | 32% |
| Dettwiller | 10 | $3,800 | $280.37 | 31% |
| Bertogne | 26 | $3,743 | $333.93 | 40% |
| Tintigny | 10 | $3,678 | $283.75 | 39% |
| Chiny | 21 | $3,449 | $270.72 | 40% |
Frequently Asked Questions About Airbnb in Metz
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Metz.
How much do Airbnb hosts make in Metz?
Metz hosts earn about $12,367 per year on average, with an average nightly rate of $103 and RevPAR of $44. Those figures describe the typical revenue environment for active listings in Metz, Grand Est, not the ceiling for the best operators. Source: AirROI 2026 data, Metz market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Metz?
The average Airbnb occupancy rate in Metz is 41.7%. December is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Metz?
Listings in Metz average $103 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Metz?
Metz currently has about 634 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Metz?
AirROI currently classifies the short-term rental regulation level in Metz as Moderate. The dataset also shows about 16.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Metz?
RevPAR in Metz is about $44. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Metz?
At 41.7% occupancy, Metz can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $12,367, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Metz?
The average booking lead time in Metz is about 32 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Metz?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Metz include Centre Ville, Saint-Pierre, Queuleu. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Metz?
entire_home listings make up 90.9% of the active supply in Metz. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Metz compare to nearby Airbnb markets?
Among neighboring markets, Ittenheim posts $82,530 in average annual revenue with 40.3% occupancy, compared to Metz's $12,367 and 41.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Metz?
The average Airbnb stay length in Metz is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Metz?
Airbnb listings in Metz average 4.73 out of 5 overall. About 29.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Metz?
Piano and Game console are among the strongest revenue-linked amenities in Metz. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Metz?
Yes. About 74.3% of active Airbnb listings in Metz charge a cleaning fee, and the average fee is $55. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Metz?
A 42.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.