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Airbnb market data · 202612 months to September 2026

La Madeleine, France Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
147
Avg. booking lead time
39 days
Listings showing a permit
82%
Peak revenue month
December
Lowest revenue month
January

The short answer

La Madeleine Airbnb Market at a Glance

Bookings in La Madeleine run ahead of the Hauts-de-France average, at prices about 6% higher. Listings averaged €122 a night and were booked on 43% of available nights, against €115 and 39% for the Hauts-de-France average.

December, usually the best month, brings in about 52% more per listing than January, usually the slowest.

With 147 active listings, La Madeleine is the 39th-largest of 165 Hauts-de-France markets AirROI tracks. From a year earlier, average revenue rose 17% while the number of active listings shrank 14%.

Map of Airbnb listings in La Madeleine Browse the live La Madeleine Airbnb market See Every La Madeleine Listing

Revenue

How Much Do Airbnb Hosts Make in La Madeleine?

Gross bookings per La Madeleine listing averaged €15,095 over the 12 months to September 2026 (Hauts-de-France average: €12,402), before cleaning, platform and management costs and taxes.

In a typical year, the average La Madeleine listing brings in €1,850 in December, its best month, and €1,220 in January, its slowest. February runs within 4% of January, so either can be the slowest in a given year. The three strongest months bring in 28% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.1 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn €3,200+ a month, about 2.4 times the typical property.
  • Strong performers (top 25%) earn €2,160 or more, roughly €830 a month above the median.
  • Typical properties (median) earn about €1,330 a month.
  • Entry-level properties (bottom 25%) earn €687 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

December earns about 1.5 times what January does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, €1,590. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

La Madeleine Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

December 2025 led on revenue and bookings; nightly rates peaked in August 2026.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in La Madeleine, Sep 2025 to Aug 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Sep 2025€1,44142.1%€113€4863 days3.6 nights
Oct 2025€1,69547.4%€111€5537 days5 nights
Nov 2025€1,67148.7%€110€5629 days5.3 nights
Dec 2025€1,95649.5%€115€6332 days4.1 nights
Jan 2026€1,18436.2%€109€3823 days4.7 nights
Feb 2026€1,35745.4%€107€4827 days5.4 nights
Mar 2026€1,84248.6%€112€5930 days4.7 nights
Apr 2026€1,75147.7%€113€5840 days3.7 nights
May 2026€1,87244.3%€128€6045 days4.5 nights
Jun 2026€1,78046.6%€128€5937 days4.1 nights
Jul 2026€1,68840.0%€130€5451 days4.5 nights
Aug 2026€1,77747.3%€132€5735 days5.4 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular La Madeleine home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in La Madeleine Profitable?

Yes, when it's run well. The average La Madeleine Airbnb took in €15,095 in the 12 months to September 2026, and run by its owner at everyday costs, about €850 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,390 a month.

Cleaning it yourself keeps the €1,260 a year guests pay in cleaning fees, for about €960 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €740 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

La Madeleine Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter La Madeleine Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookings€13,835€22,410
Cleaning fees guests pay8% of La Madeleine bookings€1,260€2,040
Gross bookings€15,095€24,450
Running costs
Airbnb's feeAbout 12%: 15.5% for the 75% of La Madeleine listings on Simplified Pricing, 3% for the rest−€1,860−€3,020
Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself−€1,260−€2,040
Utilities and internetAbout 5% of bookings−€750−€1,220
Guest suppliesToiletries, coffee, paper goods: about 2%−€300−€490
Repairs and upkeepIncluding linens and small replacements: about 3%−€450−€730
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−€150−€150
Permit and registrationWhere one is required−€80−€80
Management€0 when you run it; co-hosts charge from about 10% of nightly bookings€0€0
Pricing and messaging toolsOptional; Airbnb's own tools are free€0€0
Lodging taxesAdded to the guest's bill and passed on€0€0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−€4,850−€7,730
Left for housing costs, then profit€10,245about €850 a month€16,720about €1,390 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo feesDepend on the home

Estimate Your Own La Madeleine Airbnb Profit

The estimate starts from La Madeleine's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one La Madeleine home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How La Madeleine's Top Earners Get There

  • More nights booked. The busiest quarter of La Madeleine listings are booked on 65% or more of their nights, against 43% for the median listing. Ten more booked nights a year at the median rate of €91 adds about €909 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge €130 a night or more, against a median of €91. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,380 a year.
  • Open for the busy months. In a typical year, December brings the average listing about €1,850, against €1,220 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. La Madeleine listings average 4.75 stars, and 28% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,040 a month, against €1,260 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in La Madeleine?

La Madeleine listings were booked on 43% of the nights they were open over the past year, 4 percentage points above the Hauts-de-France average (39%) and 3 points above the France average (40%). In a typical year, occupancy climbs to 50% in October and falls to 40% in January.

The busiest tenth of listings are booked about 3.3 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 81%+ of open nights, 38 points above the median.
  • Strong performers (top 25%) fill 65% or more, roughly five nights a week.
  • Typical properties (median) fill about 43% of open nights.
  • Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.

October is usually the busiest month in La Madeleine, January the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 43% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in La Madeleine?

The average nightly rate in La Madeleine, known as ADR (average daily rate), was €122 over the past year, about 6% above the Hauts-de-France average of €115 and about 21% below the France average of €155. Averaged month by month over the past two years, rates peak in June and August at about €120 and bottom out in February at about €100.

The top 10% charge about 2.9 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge €195+ a night, about 2.1 times the median.
  • Strong performers (top 25%) charge €130 or more, about €40 above the median.
  • Typical properties (median) charge about €91 a night.
  • Entry-level properties (bottom 25%) charge €68 or less, about three-quarters of the median.

August rates run 17% above February's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, €111. The 12-month ADR of €122 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in La Madeleine?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In La Madeleine it averaged €50 over the past year, from about €39 in a typical January to about €60 in a typical December.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn €100+ per open night, about 2.3 times the median.
  • Strong performers (top 25%) earn €63 or more, about €20 a night above the median.
  • Typical properties (median) earn about €43 per open night.
  • Entry-level properties (bottom 25%) earn €27 or less, about 62% of the median.

December RevPAR is about 1.5 times January's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, €52.

Seasonality

Best and Worst Months for Airbnb in La Madeleine

La Madeleine has one high season, December, which makes it a moderately seasonal market. Business is slowest in January and February and slows again in September.

Average revenue by month in La Madeleine

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, €1,590.

Revenue by month in La Madeleine in numbers
Average monthly revenue per active listing in La Madeleine, by calendar month
MonthSeasonRevenue per listing
JanuaryLow season€1,220
FebruaryLow season€1,260
MarchShoulder season€1,620
AprilShoulder season€1,610
MayShoulder season€1,710
JuneShoulder season€1,700
JulyShoulder season€1,590
AugustShoulder season€1,690
SeptemberLow season€1,440
OctoberShoulder season€1,710
NovemberShoulder season€1,700
DecemberHigh season€1,850
Average monthly Airbnb revenue, occupancy and nightly rate in La Madeleine by season
SeasonRevenue per monthOccupancyNightly rate
High seasonDecember€1,85049%€114
Shoulder seasonMarch–August, October–November€1,67047%€113
Low seasonJanuary–February, September€1,31043%€105

How Far in Advance Do Guests Book Airbnb in La Madeleine?

Guests book La Madeleine stays 39 days ahead on average (about six weeks). September stays are booked furthest out, about 59 days ahead, and January stays closest to arrival, about 23 days. A typical September booking is made in mid-July.

September stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

Permits

Airbnb Permits and Registration in La Madeleine

82% of the 147 active listings in La Madeleine display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in La Madeleine.

Neighborhoods

Best Neighborhoods for Airbnb in La Madeleine

AirROI's area guide picks eight La Madeleine neighborhoods that draw short-term rental guests, led by Les Jardins de La Madeleine, Centre Ville and Lille Sud. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in La Madeleine
AreaWho it suitsLandmarks nearby
Les Jardins de La MadeleineA scenic garden area known for its serene ambiance and beautiful landscapes, ideal for families and relaxation seekers. Close proximity to parks and leisure activities makes it attractive for short-term stays.Jardin des Plantes, Parc de la Préfecture, La Madeleine’s church, local markets, scenic walking paths
Centre VilleThe city center is the heart of La Madeleine, bustling with shops, cafes, and restaurants. This area is perfect for tourists wanting to explore local culture and cuisine.La Madeleine's market, Café de l’Horloge, Place de la République, local artisan shops, Cultural heritage sites
Lille SudAdjacent to Lille, this area offers easy access to the larger city's attractions while providing a quieter neighborhood vibe. Great for those who want urban amenities without the hustle.Lille’s Grand Place, Palais des Beaux-Arts, local festivals, shopping centers, beautiful architecture
Côte d'OpaleA coastal area known for its stunning beaches and seaside activities. Popular among tourists looking for beach escapades and water sports.Wissant Beach, Cap Blanc-Nez, Dune de Slack, local seafood restaurants, water sports facilities
Parc de la ValleeA family-friendly area with spacious parks and recreational facilities. Attractive for families traveling with children and for nature lovers.Vallee de La Madeleine park, pet-friendly areas, children's playgrounds, nature trails, picnic spots
Le Vieux LilleThe historic district of Lille, characterized by its charming cobblestone streets, boutiques, and historical sites. Great for tourists interested in history and culture.Old Stock Exchange, Lille Cathedral, Rue de la Monnaie, local cafes, historical tours
Sailly-Lez-LannoyA peaceful suburb with easy access to Lille's vibrant city life. Suitable for those seeking a quieter stay while still being close to urban attractions.local parks, community events, independent shops, family-friendly atmosphere, proximity to public transport
Lille EuropeAn emerging area with modern developments and close to Lille's train station, making it ideal for travelers seeking convenience and accessibility.Lille Europe train station, arrivals of Eurostar and Thalys trains, shopping malls, entertainment venues, proximity to main attractions of Lille

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

La Madeleine Airbnb Listings by Type and Size

Entire homes make up 83% of listings in La Madeleine, but private rooms are a real segment: about one listing in six (17%) rents out a single room. Apartments and condos are the most common property type at 69%, about 2.5 times the share of houses (28%).

Mostly entire homes, with a private-room segment

La Madeleine Airbnb listings by room type

  • Entire home 83%
  • Private room 17%
Room types in numbers
La Madeleine Airbnb listings by room type
Room typeShare of listingsListings
Entire home83.0%122
Private room17.0%25

Listings by property type

La Madeleine Airbnb listings by property type

  • Apartment/Condo 69%
  • House 28%
  • Hotel/Boutique 2%
  • Others 1%
Property types in numbers
La Madeleine Airbnb listings by property type
Property typeShare of listingsListings
Apartment/Condo68.7%101
House27.9%41
Hotel/Boutique2.0%3
Others1.4%2

How Many Bedrooms Do Airbnb Listings in La Madeleine Have?

One-bedroom homes are the most common size in La Madeleine (37% of entire homes), followed by two-bedroom homes (28%). Shares are of the 116 entire homes that give a bedroom count; rented rooms are left out.

La Madeleine entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
La Madeleine entire homes by number of bedrooms
BedroomsShare of entire homes with a bedroom countEntire homes
Studio9.5%11
1 bedroom37.1%43
2 bedrooms28.4%33
3 bedrooms13.8%16
4 bedrooms6.9%8
5+ bedrooms4.3%5

What Each Home Size Earns in La Madeleine

A typical studio in La Madeleine earned €8,680 over the past year, against €25,400 for a three-bedroom home.

What each home size earns in La Madeleine
Home sizeListingsTypical annual revenue (median)Average annual revenueAvg. nightly rateOccupancy
Studio11€8,680€9,770€6356%
1 bedroom43€11,800€11,200€8446%
2 bedrooms33€17,100€16,100€11944%
3 bedrooms16€25,400€24,300€20141%

How Many Guests Do Airbnbs in La Madeleine Sleep?

Most La Madeleine listings are sized for couples and small families: 72% sleep four guests or fewer, and just 10% take eight or more. Shares are of the 124 listings with a guest capacity on file (84% of the market).

La Madeleine listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
La Madeleine listings by guest capacity
Guest capacityShare of listings with a capacity on fileListings
1 guest0.8%1
2 guests32.3%40
3 guests7.3%9
4 guests31.5%39
5 guests1.6%2
6 guests15.3%19
7 guests1.6%2
8+ guests9.7%12

How La Madeleine Airbnb Listings Are Set Up

La Madeleine hosts set up an average of 2.2 beds per listing, close to one bed per bedroom. Only 27% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
10
Beds per listing
2.2
Show exact location
27%

What Amenities Do Airbnb Listings in La Madeleine Offer?

Dedicated workspaces are common in La Madeleine: 63% of listings have one, and 54% offer self check-in.

Share of La Madeleine listings with each common amenity

  • Heating 99%
  • Wifi 95%
  • Kitchen 88%
  • Hot water 86%
  • Bed linens 86%
  • Dishes and silverware 84%
  • Smoke alarm 84%
  • Hair dryer 83%
  • Refrigerator 82%
  • TV 82%

Airbnb Amenities Linked to Higher Revenue in La Madeleine

Listings in La Madeleine with a backyard earned about 85% more a year, on average, than those without: €23,400 against €12,600. The gap is smaller for a patio or balcony (about 65% more) and a garden view (about 50% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for La Madeleine listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Backyard +86% on 23% of listings
  • Patio or balcony +67% on 23% of listings
  • Garden view +48% on 7% of listings
  • Self check-in +43% on 54% of listings
  • Outdoor furniture +37% on 22% of listings
  • Outdoor dining area +30% on 24% of listings
  • Free street parking +27% on 40% of listings
  • Dedicated workspace +23% on 63% of listings
  • BBQ grill +21% on 13% of listings
  • Free parking on premises +20% on 47% of listings
Revenue by amenity in numbers
Average annual revenue of La Madeleine listings with and without each amenity
AmenityListings with itAvg. revenue withAvg. revenue withoutRevenue gap
Backyard23%€23,400€12,600+86%
Patio or balcony23%€21,900€13,100+67%
Garden view7%€21,700€14,600+48%
Self check-in54%€17,500€12,200+43%
Outdoor furniture22%€19,100€14,000+37%
Outdoor dining area24%€18,300€14,100+30%
Free street parking40%€17,300€13,600+27%
Dedicated workspace63%€16,200€13,200+23%
BBQ grill13%€17,800€14,700+21%
Free parking on premises47%€16,600€13,800+20%

Guests

Who Books Airbnbs in La Madeleine?

Most La Madeleine guests are domestic, but a sizeable minority come from abroad: 30% of those who left reviews live outside France, led by visitors from the United Kingdom and the Netherlands. Guests speak a mix of languages: French leads at 36%, followed by English and Spanish.

70% of La Madeleine guests are domestic

Where guests who left reviews live

  • Domestic 70%
  • International 30%

Where La Madeleine guests come from: top cities

Share of guests who left reviews

  • Paris 10%
  • Lille 3%
  • London 2%
  • Lyon 2%
Top origin cities in numbers
Where La Madeleine guests come from: top cities
Origin cityShare of guests
Paris9.7%
Lille3.1%
London2.0%
Lyon1.6%

Where La Madeleine guests come from: top countries

Share of guests who left reviews

  • France 70%
  • United Kingdom 7%
  • Netherlands 7%
  • Belgium 5%
  • Germany 3%
Top origin countries in numbers
Where La Madeleine guests come from: top countries
Origin countryShare of guests
France70.4%
United Kingdom7.5%
Netherlands7.1%
Belgium4.7%
Germany2.8%

Languages spoken by La Madeleine guests

Share of guests who left reviews

  • French 36%
  • English 36%
  • Spanish 9%
  • German 6%
  • Dutch 4%
Top languages in numbers
Languages spoken by La Madeleine guests
LanguageShare of guests
French36.2%
English35.8%
Spanish9.2%
German6.3%
Dutch3.7%

What Are Airbnb Guest Ratings in La Madeleine?

La Madeleine Airbnbs average 4.75 stars, and 28% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.64, against 4.86 for host communication. Listings here carry long review histories, about 82 reviews each on average.

Communication scores highest in La Madeleine; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.79
  • Cleanliness 4.74
  • Communication 4.86
  • Location 4.76
  • Check-in 4.84
  • Value 4.64
Category scores in numbers
La Madeleine guest ratings by category
CategoryAverage rating (out of 5)
Accuracy4.79
Cleanliness4.74
Communication4.86
Location4.76
Check-in4.84
Value4.64

Booking patterns

How Guests Book in La Madeleine: Stays, Rules and Fees

More than seven in ten La Madeleine listings are open to guests more than 180 days a year, but only 29% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 35% of listings; blocked nights include any the host closes off.

Days a year La Madeleine listings are open to guests

Share of listings by days a year

  • 271-366 days 38%
  • 181-270 days 34%
  • 91-180 days 25%
  • 31-90 days 3%
Open days in numbers
Days a year La Madeleine listings are open to guests
Days a yearShare of listingsListings
271-366 days38.1%56
181-270 days34.0%50
91-180 days25.2%37
31-90 days2.7%4

Days a year La Madeleine listings are booked or blocked

Share of listings by days a year

  • 271-366 days 3%
  • 181-270 days 26%
  • 91-180 days 35%
  • 31-90 days 21%
  • 1-30 days 15%
Booked or blocked days in numbers
Days a year La Madeleine listings are booked or blocked
Days a yearShare of listingsListings
271-366 days3.4%5
181-270 days25.9%38
91-180 days34.7%51
31-90 days21.1%31
1-30 days15.0%22

What Is the Average Length of Stay for Airbnb in La Madeleine?

The average La Madeleine booking lasts 4.9 nights, longest in January and shortest in September. Listings took about 30 bookings each over the year, some 4,250 in all. 44% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.

Average length of stay by month in La Madeleine

Average nights per booking, by month of stay

Two-year average by calendar month.

La Madeleine Airbnb Minimum Stay Requirements

More than eight in ten listings in La Madeleine accept stays of one or two nights.

Minimum stay set by La Madeleine listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 44% 64 listings
  • 2 Nights 39% 58 listings
  • 3 Nights 12% 17 listings
  • 4-6 Nights 1% 2 listings
  • 7-29 Nights 2% 3 listings
  • 30+ Nights 2% 3 listings

What Cancellation Policies Do Airbnb Hosts Use in La Madeleine?

Moderate is the most common cancellation policy in La Madeleine, used by 44% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: nearly two-thirds of listings offer Flexible or Moderate terms, against 30% on Firm or stricter ones.

Cancellation policies of La Madeleine listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 22% 32 listings
  • Moderate 44% 64 listings
  • Limited 5% 7 listings
  • Firm 20% 30 listings
  • Strict 10% 14 listings

How Much Are Airbnb Cleaning Fees in La Madeleine?

86% of La Madeleine listings charge a cleaning fee. The typical fee is €40, and some higher fees lift the average to €57. Spread over the average stay of 4.9 nights, that adds roughly €8 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.

Median cleaning fee
€40
Average cleaning fee
€57
Listings charging a fee
86.4%
Share of gross revenue
8.3%

Top earners

Top-Earning Airbnbs and Hosts in La Madeleine

The top-grossing Airbnb in La Madeleine, a five-bedroom home, took in €156,000 over the past year, about 10 times the city's average of €15,100. Three of the six listings below have five or more bedrooms; the other three have two to four bedrooms.

SWIMCASALILLE Loft indoor pool 10 minutes from train stations SWIMCASALILLE Loft indoor pool 10 minutes from train stations Entire home · 5 bedrooms Rated 4.82
Revenue
€155,899
Occupancy
39.6%
Daily rate
€1,039
Elvy's house - Close to Old Lille Elvy's house - Close to Old Lille Entire home · 6 bedrooms Rated 4.97
Revenue
€61,802
Occupancy
40.8%
Daily rate
€381
Large house and garden, 2 steps from Lille centre Large house and garden, 2 steps from Lille centre Entire home · 5 bedrooms Rated 4.90
Revenue
€46,450
Occupancy
23.4%
Daily rate
€571
House 4bed 2bath with garden and private parking. House 4bed 2bath with garden and private parking. Entire home · 4 bedrooms Rated 4.66
Revenue
€44,925
Occupancy
53.4%
Daily rate
€224
Apartment facing the Deule near old Lille Apartment facing the Deule near old Lille Entire home · 3 bedrooms Rated 4.88
Revenue
€41,170
Occupancy
59.4%
Daily rate
€169
2 bedroom apartment and private parking 2 bedroom apartment and private parking Entire home · 2 bedrooms Rated 4.84
Revenue
€40,459
Occupancy
66.3%
Daily rate
€156

Who Are the Top Airbnb Hosts in La Madeleine?

Hugo is the top-grossing host in La Madeleine, with €387,000 in bookings across 20 listings over the past year. Together, the ten top-grossing hosts run 34% of the market's 147 listings.

Top Airbnb hosts in La Madeleine by revenue
#HostListingsGross revenuePer listingAvg. rating
Hugo20€387,467€19,3734.53/5
Alain1€155,899€155,8994.82/5
Elena Conciergerie BNBeFree5€91,818€18,3644.78/5
4François4€86,551€21,6384.97/5
5Hélène Et Philippe6€66,222€11,0374.57/5
6Elvina1€61,802€61,8024.97/5
7Jamila4€53,259€13,3154.51/5
8Max3€45,913€15,3044.69/5
9Fabrice3€45,863€15,2884.83/5
10Florence3€43,594€14,5314.87/5

Who Are the Airbnb Hosts in La Madeleine?

Professional management companies run 15% of La Madeleine listings and owners run the rest, though 30% of listings have a co-host. Superhosts run 41% of listings. Most hosts still vet their guests: only 20% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 75% of listings.

Superhosts
41.5%
Professional management
15.0%
Cohosted listings
29.9%
Instant Book enabled
19.7%
Simplified Pricing
74.8%

Nearby markets

La Madeleine vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 5 km, Wambrechies (5 km away, 35 listings) earned the most per listing, about 13% more than La Madeleine. Mons-en-Barœul was the busiest, booked on 46% of nights against 43% in La Madeleine.

Airbnb markets near La Madeleine: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Saint-André-lez-Lille 2 km41€11,955€11341%
Marcq-en-Barœul 2 km164€15,865€13242%
Lille 2 km1,827€13,740€10945%
Mons-en-Barœul 3 km57€9,284€7146%
Lambersart 3 km101€12,305€10540%
Wasquehal 5 km35€9,348€10037%
Wambrechies 5 km35€17,111€17537%
Lezennes 5 km30€7,795€10039%

Other Airbnb Markets in Hauts-de-France

See all 165 Hauts-de-France Airbnb markets

Markets Similar to La Madeleine

Markets elsewhere in France with a similar nightly rate and occupancy to La Madeleine:

FAQ

La Madeleine Airbnb FAQ

How much do Airbnb hosts make in La Madeleine?

An active La Madeleine Airbnb grossed €15,095 on average in the 12 months to September 2026, according to AirROI's tracking of 147 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,160 or more in a typical month.

How much can I make on Airbnb in La Madeleine?

It depends most on the home's size, location and how it's run. The middle half of La Madeleine listings earn between €687 and €2,160 in a typical month, and the top tenth €3,200 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in La Madeleine?

Listings in La Madeleine were booked on 43% of available nights over the past year. That compares with 39% for the Hauts-de-France average. October is usually the busiest month.

How much does an Airbnb cost per night in La Madeleine?

The average booked night in La Madeleine cost €122 before fees. Half of listings charge between €68 and €130, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in La Madeleine?

In La Madeleine, 82% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in La Madeleine?

Yes, when it's run well. The average La Madeleine Airbnb grossed €15,095 in the 12 months to September 2026, 22% above the Hauts-de-France average of €12,402. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €10,245 a year (about €850 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,390 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in La Madeleine?

December usually pays best, averaging €1,850 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in La Madeleine?

Each night a La Madeleine listing was open to book earned €50 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €100 or more.

How far in advance do guests book Airbnbs in La Madeleine?

La Madeleine stays were booked 39 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in La Madeleine?

The average La Madeleine Airbnb stay lasted 4.9 nights over the past year. A listing took 30 reservations over the year on average.

How are Airbnbs in La Madeleine rated?

Guests rate La Madeleine Airbnbs 4.75 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in La Madeleine?

Les Jardins de La Madeleine, Centre Ville and Lille Sud draw the most short-term rental interest in La Madeleine. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in La Madeleine?

AirROI counted 147 active Airbnb listings in La Madeleine as of September 2026. The closest tracked market is Saint-André-lez-Lille, 2 km away.

How much are Airbnb cleaning fees in La Madeleine?

In La Madeleine, 86% of listings add a cleaning fee. The median fee is €40, and some higher fees lift the average to €57.

Method

About This Data

Figures on this page cover 147 active Airbnb listings in La Madeleine from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.