Marcq-en-Barœul, Hauts-de-France Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Marcq-en-Barœul, Hauts-de-France? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,428 per year — at a $151 nightly rate, 41.2% occupancy, and a $63 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 165 active listings, Marcq-en-Barœul is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 111.5% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Marcq-en-Barœul?
In Marcq-en-Barœul, the headline Airbnb metrics are $18,428 in average annual revenue,41.2% occupancy, $151 ADR, and $63 in RevPAR, and guests book about 39 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Marcq-en-Barœul?
Understanding the monthly revenue variations for Airbnb listings in Marcq-en-Barœul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marcq-en-Barœul is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marcq-en-Barœul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,846+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,331 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,349 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $650, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marcq-en-Barœul
What Is the Monthly Airbnb Occupancy Rate in Marcq-en-Barœul?
Maximize your bookings by understanding the Marcq-en-Barœul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marcq-en-Barœul:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marcq-en-Barœul
What Is the Average Airbnb Nightly Rate in Marcq-en-Barœul?
Effective short term rental pricing strategy in Marcq-en-Barœul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marcq-en-Barœul typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $226+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Marcq-en-Barœul
What Is the RevPAR for Airbnb in Marcq-en-Barœul?
RevPAR in Marcq-en-Barœul is currently $63. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $44 RevPAR.
- Strong performers (Top 25%) earn $69 RevPAR.
- Best-in-class (Top 10%) achieve $107 RevPAR.
Average Monthly RevPAR Trend in Marcq-en-Barœul
RevPAR Insights for Marcq-en-Barœul
- The average RevPAR in Marcq-en-Barœul is $63. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($107) and bottom 25% ($24) is $82, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Marcq-en-Barœul benchmarks. If your RevPAR falls below the median of $44, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $69+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Marcq-en-Barœul?
Marcq-en-Barœul's peak Airbnb season falls in December, August, October, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, August, October)
- Revenue averages $2,362 per month
- Occupancy rates average 49.5%
- Daily rates average $146
Shoulder Season
- Revenue averages $2,096 per month
- Occupancy maintains around 44.8%
- Daily rates hold near $144
Low Season (January, February, March)
- Revenue drops to average $1,572 per month
- Occupancy decreases to average 35.7%
- Daily rates adjust to average $147
Seasonality Insights for Marcq-en-Barœul
- The Airbnb seasonality pattern in Marcq-en-Barœul shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marcq-en-Barœul's highest earning potential, with monthly revenues climbing to $2,485, occupancy reaching 51.1%, and ADRs peaking at $155.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,463, occupancy could drop to 32.2%, and ADRs may adjust to $133.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marcq-en-Barœul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Marcq-en-Barœul, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Marcq-en-Barœul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Marcq-en-Barœul?
Marcq-en-Barœul, Hauts-de-France, France has a high regulation classification, yet only 48% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Marcq-en-Barœul to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 48% licensed listings)
What Are the Best Neighborhoods for Airbnb in Marcq-en-Barœul?
Marcq-en-Barœul is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-Ville | The heart of Marcq-en-Barœul, featuring charming streets, local shops, and restaurants. It offers a great mix of city life and accessibility to both Lille and the surrounding areas, appealing to both business and leisure travelers. | Marcq-en-Barœul Town Hall, St. Vincent Church, Place de la République, local markets |
| Moulins | A residential area known for its family-friendly atmosphere and close-knit community. Ideal for longer stays for families or groups visiting Lille, with parks and schools nearby. | Parc de la Mairie, La Cité des Enfants, local cafés and bistros |
| La Croix | A picturesque neighborhood with beautiful houses and green spaces. Ideal for travelers looking for tranquility while still being close to urban amenities. | Parc Barbieux, Art deco architecture, local boutiques |
| Champigny | A mix of urban and suburban feel, this area is perfect for guests wanting easy access to both nature and city experiences, being close to parks and major roads to Lille. | Les Jardins de la Paix, Parc de la Citadelle, restaurants and entertainment options |
| Lezennes | An area near the metro with good connectivity to Lille. Great for visitors who want to explore the metropolitan area easily without staying downtown. | Lezennes Park, close to Lille's major attractions, local eateries |
| St. Maurice | A quiet and peaceful neighborhood known for its green spaces and laid-back vibe. It’s perfect for travelers seeking relaxation after a day of exploration in the nearby city. | Parc de la Haute Borne, local markets, community events |
| Lesquin | Located near Lille Airport, this area is great for business travelers or those needing quick access to the airport for their flights. Offers convenient amenities and services. | Lesquin Airport, local shops, parks |
| Hem | A neighboring suburb that combines both residential and leisure spaces. Attractive to families and visitors wanting a more suburban experience while being a short distance from Lille. | Parc de Hem, local parks and facilities, shopping centers |
Because Marcq-en-Barœul has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Marcq-en-Barœul?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marcq-en-Barœul
- The Marcq-en-Barœul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.6% of the 165 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marcq-en-Barœul, Apartment/Condo properties are the most common (52.1%), reflecting the local real estate landscape.
- Houses represent a significant 38.8% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Marcq-en-Barœul Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marcq-en-Barœul
- The dominant room capacity in Marcq-en-Barœul is 1 bedroom listings, making up 30.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 47.9% of the active Airbnb listings in Marcq-en-Barœul, indicating a high concentration in these sizes.
- A significant 26.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marcq-en-Barœul.
Marcq-en-Barœul Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marcq-en-Barœul
- The most common guest capacity trend in Marcq-en-Barœul vacation rentals is listings accommodating 2 guests (21.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Marcq-en-Barœul STR market, accounting for 41.2% of listings.
- 27.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marcq-en-Barœul.
- On average, properties in Marcq-en-Barœul are equipped to host 3.4 guests.
How Do Listings in Marcq-en-Barœul Compare on Quality?
Listing quality in Marcq-en-Barœul can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Marcq-en-Barœul
- At 20.6 photos per listing on average, Marcq-en-Barœul hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 12.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Marcq-en-Barœul averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Marcq-en-Barœul?
Amenity Prevalence
Amenity Insights for Marcq-en-Barœul
- Essential amenities in Marcq-en-Barœul that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marcq-en-Barœul: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marcq-en-Barœul to stay competitive.
Which Airbnb Amenities Boost Revenue in Marcq-en-Barœul?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Marcq-en-Barœul, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Exterior security cameras on propertyHigh opportunity | 4.2% | $88,698 | $15,315 | 479.2% |
Air conditioningHigh opportunity | 3.0% | $69,171 | $16,842 | 310.7% |
Kitchen | 87.9% | $20,181 | $5,717 | 253.0% |
Cooking basics | 80.0% | $21,383 | $6,607 | 223.6% |
Pets allowed | 19.4% | $40,682 | $13,074 | 211.2% |
High chair | 19.4% | $36,720 | $14,027 | 161.8% |
Pack ’n play/Travel crib | 20.0% | $35,953 | $14,047 | 156.0% |
Hair dryer | 88.5% | $19,809 | $7,821 | 153.3% |
TV | 83.0% | $20,371 | $8,923 | 128.3% |
Backyard | 26.1% | $31,072 | $13,972 | 122.4% |
Revenue Impact Insights for Marcq-en-Barœul
- Exterior security cameras on property tops the revenue impact list with a 479.2% uplift — listings with this amenity earn $88,698 vs. $15,315 without it.
- High-opportunity amenities — Exterior security cameras on property, Air conditioning — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Hair dryer, TV — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Exterior security cameras on property — it has the best combination of high revenue impact and low market saturation in Marcq-en-Barœul.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Marcq-en-Barœul STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marcq-en-Barœul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarcq-en-Barœul Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Marcq-en-Barœul
- The typical guest profile for Airbnb in Marcq-en-Barœul consists of primarily domestic travelers (75%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 74.9% of guests.
- Key international markets include France (74.9%) and United Kingdom (5.7%).
- Top languages spoken are French (37.3%) followed by English (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lille.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Marcq-en-Barœul?
Listings in Marcq-en-Barœul average 4.78 out of 5 overall, with about 66.2 reviews per active listing and 27.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Marcq-en-Barœul
- An average rating of 4.78 places Marcq-en-Barœul in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.89), while Value (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 27.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 27.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Marcq-en-Barœul Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marcq-en-Barœul
- The most common availability pattern in Marcq-en-Barœul falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marcq-en-Barœul (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Marcq-en-Barœul?
Average Booking Lead Time by Month
Booking Lead Time Insights for Marcq-en-Barœul
- The overall average booking lead time for vacation rentals in Marcq-en-Barœul is 39 days.
- Guests book furthest in advance for stays during September (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (39 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Marcq-en-Barœul.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Marcq-en-Barœul averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Marcq-en-Barœul?
Guests in Marcq-en-Barœul stay about 5.3 nights on average, generating roughly 4,277 reservations and 25.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Marcq-en-Barœul
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Marcq-en-Barœul
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 25.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Aug (5.4 nights) and shorten in Feb (3.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Marcq-en-Barœul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
56 listings
33.9% of total
2 Nights
35 listings
21.2% of total
3 Nights
3 listings
1.8% of total
4-6 Nights
9 listings
5.5% of total
7-29 Nights
7 listings
4.2% of total
30+ Nights
55 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Marcq-en-Barœul is 1 Night, adopted by 33.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (33.3%) caters to monthly stays (30+ nights) in Marcq-en-Barœul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 33.9% of Marcq-en-Barœul hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marcq-en-Barœul.
Marcq-en-Barœul Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
42 listings
25.5% of total
Moderate
70 listings
42.4% of total
Firm
40 listings
24.2% of total
Strict
13 listings
7.9% of total
Cancellation Policy Insights for Marcq-en-Barœul
- The prevailing Airbnb cancellation policy trend in Marcq-en-Barœul is Moderate, used by 42.4% of listings.
- There's a relatively balanced mix between guest-friendly (67.9%) and stricter (32.1%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.4% market standard in Marcq-en-Barœul.
- Using a Strict policy might deter some guests, as only 7.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Marcq-en-Barœul.
How Much Are Airbnb Cleaning Fees in Marcq-en-Barœul?
Cleaning fees in Marcq-en-Barœul are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Marcq-en-Barœul
- 83.6% of listings charge a cleaning fee, making it standard practice in Marcq-en-Barœul. Guests expect it and factor it into their booking decisions.
- The gap between the average ($67) and median ($43) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Marcq-en-Barœul median of $43. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Marcq-en-Barœul Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marcq-en-Barœulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Private Pool · Jacuzzi · Lake House · 10 People
Entire Place • 5 bedrooms
Extraordinary 5* Villa 12 people 7 min Lille
Entire Place • 6 bedrooms
Incredible 5* Villa 7 minutes from the Center of Lille
Entire Place • 5 bedrooms
La Marcquoise, tramway Acacia 6 ch/5 sdb
Entire Place • 6 bedrooms
Square farm with 36 beds, 7 minutes from Lille
Entire Place • 16 bedrooms
Cozy house, 3 bedrooms, 2 parking spaces, near Lille tram
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Marcq-en-Barœul?
Learn from the best! This table showcases top-performing Airbnb hosts in Marcq-en-Barœul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hugo | 30 | $551,004 | 2527 | 4.70/5.0 |
| Matthieu | 4 | $415,905 | 358 | 4.90/5.0 |
| Didier | 1 | $182,446 | 228 | 4.96/5.0 |
| Max | 4 | $145,526 | 908 | 4.77/5.0 |
| Antoine | 4 | $138,327 | 744 | 4.75/5.0 |
| Sébastien | 5 | $129,908 | 152 | 4.78/5.0 |
| Sandrine | 1 | $88,867 | 3 | 5.00/5.0 |
| OdilePhilippe | 4 | $88,226 | 236 | 4.83/5.0 |
| Maxime | 1 | $82,850 | 15 | 5.00/5.0 |
| Gilles | 3 | $69,806 | 416 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marcq-en-Barœul.
Who Are the Airbnb Hosts in Marcq-en-Barœul?
Marcq-en-Barœul has a relatively balanced host base.
Host Profile Insights for Marcq-en-Barœul
- Only 29.7% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 19.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 71.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Marcq-en-Barœul averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Marcq-en-Barœul
These are the highest-grossing professional property management operations in Marcq-en-Barœul, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Hugo | 30 | $551,004 | $136 | 39.5% | 4.70/5 |
| Sibylle | 2 | $32,601 | $79 | 60.5% | 4.62/5 |
| Charles | 1 | $11,655 | $138 | 47.2% | 4.88/5 |
Management Company Insights for Marcq-en-Barœul
- The leading management company, Hugo, operates 30 listings with $551,004 in gross revenue — a useful benchmark for what scale looks like in Marcq-en-Barœul.
- Top managers average 11 properties each, suggesting professional management in Marcq-en-Barœul still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.73/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 19.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Marcq-en-Barœul's Airbnb Market Compare to Nearby Cities?
How does the Marcq-en-Barœul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Zerkegem, Marcq-en-Barœul has 16 percentage points lower occupancy and about $291 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Raamsdonksveer | 16 | $6,191 | $661.18 | 37% |
| Lo-Reninge | 13 | $5,946 | $466.31 | 41% |
| Mont-de-l'Enclus | 10 | $5,045 | $429.16 | 35% |
| Zerkegem | 10 | $4,902 | $442.79 | 57% |
| Merksplas | 12 | $4,891 | $361.08 | 41% |
| Anzegem | 10 | $4,558 | $483.27 | 34% |
| Incourt | 13 | $4,379 | $314.05 | 46% |
| Dion | 12 | $4,188 | $280.63 | 49% |
| Ellezelles | 15 | $4,030 | $289.08 | 45% |
| Morienval | 12 | $3,839 | $375.97 | 31% |
Frequently Asked Questions About Airbnb in Marcq-en-Barœul
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Marcq-en-Barœul.
How much do Airbnb hosts make in Marcq-en-Barœul?
Marcq-en-Barœul hosts earn about $18,428 per year on average, with an average nightly rate of $151 and RevPAR of $63. Those figures describe the typical revenue environment for active listings in Marcq-en-Barœul, Hauts-de-France, not the ceiling for the best operators. Source: AirROI 2026 data, Marcq-en-Barœul market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Marcq-en-Barœul?
The average Airbnb occupancy rate in Marcq-en-Barœul is 41.2%. December is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Marcq-en-Barœul?
Listings in Marcq-en-Barœul average $151 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Marcq-en-Barœul?
Marcq-en-Barœul currently has about 165 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Marcq-en-Barœul?
AirROI currently classifies the short-term rental regulation level in Marcq-en-Barœul as High. The dataset also shows about 47.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Marcq-en-Barœul?
RevPAR in Marcq-en-Barœul is about $63. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Marcq-en-Barœul?
At 41.2% occupancy, Marcq-en-Barœul can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $18,428, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Marcq-en-Barœul?
The average booking lead time in Marcq-en-Barœul is about 39 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Marcq-en-Barœul?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Marcq-en-Barœul include Centre-Ville, Moulins, La Croix. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Marcq-en-Barœul?
entire_home listings make up 77.6% of the active supply in Marcq-en-Barœul. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Marcq-en-Barœul compare to nearby Airbnb markets?
Among neighboring markets, Raamsdonksveer posts $74,296 in average annual revenue with 36.9% occupancy, compared to Marcq-en-Barœul's $18,428 and 41.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Marcq-en-Barœul?
The average Airbnb stay length in Marcq-en-Barœul is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Marcq-en-Barœul?
Airbnb listings in Marcq-en-Barœul average 4.78 out of 5 overall. About 27.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Marcq-en-Barœul?
Exterior security cameras on property and Air conditioning are among the strongest revenue-linked amenities in Marcq-en-Barœul. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Marcq-en-Barœul?
Yes. About 83.6% of active Airbnb listings in Marcq-en-Barœul charge a cleaning fee, and the average fee is $67. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Marcq-en-Barœul?
At 29.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.