Fort-de-France, Martinique Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Fort-de-France, Martinique? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,683 per year — at a $111 nightly rate, 36.3% occupancy, and a $38 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

Fort-de-France's 337 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 62.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Fort-de-France?

In Fort-de-France, the headline Airbnb metrics are $9,683 in average annual revenue,36.3% occupancy, $111 ADR, and $38 in RevPAR, and guests book about 37 days in advance.

Avg. Daily Rate (ADR)(?)
$111
The average rental revenue earned for an occupied room per day in Fort-de-France.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$9,683
Average annual income for an Airbnb listing in Fort-de-France. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$38
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
18.7%
Strong growth (18.7%) vs. last year.
Active Airbnb Listings(?)
337
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
37 days
How far in advance guests typically book in Fort-de-France. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Fort-de-France.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Fort-de-France.
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How Much Do Airbnb Hosts Earn Monthly in Fort-de-France?

Understanding the monthly revenue variations for Airbnb listings in Fort-de-France is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fort-de-France is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fort-de-France across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,785+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,724 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $993 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $457, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Fort-de-France

What Is the Monthly Airbnb Occupancy Rate in Fort-de-France?

Maximize your bookings by understanding the Fort-de-France STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fort-de-France:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Fort-de-France

What Is the Average Airbnb Nightly Rate in Fort-de-France?

Effective short term rental pricing strategy in Fort-de-France involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fort-de-France typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $227+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
  • Typical properties (Median) charge around $86 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Fort-de-France

What Is the RevPAR for Airbnb in Fort-de-France?

RevPAR in Fort-de-France is currently $38. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $18 RevPAR.
  • Typical properties (Median) generate $31 RevPAR.
  • Strong performers (Top 25%) earn $47 RevPAR.
  • Best-in-class (Top 10%) achieve $76 RevPAR.

Average Monthly RevPAR Trend in Fort-de-France

RevPAR Insights for Fort-de-France

  • The average RevPAR in Fort-de-France is $38. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($76) and bottom 25% ($18) is $57, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Feb and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Fort-de-France benchmarks. If your RevPAR falls below the median of $31, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $47+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Fort-de-France?

Fort-de-France's peak Airbnb season falls in January, February, December, while the softest stretch is June, September, October. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (January, February, December)
  • Revenue averages $1,593 per month
  • Occupancy rates average 45.9%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,275 per month
  • Occupancy maintains around 39.9%
  • Daily rates hold near $118
Low Season (June, September, October)
  • Revenue drops to average $1,086 per month
  • Occupancy decreases to average 34.5%
  • Daily rates adjust to average $118

Seasonality Insights for Fort-de-France

  • The Airbnb seasonality pattern in Fort-de-France shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Fort-de-France's highest earning potential, with monthly revenues climbing to $1,701, occupancy reaching 49.8%, and ADRs peaking at $125.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,072, occupancy could drop to 33.7%, and ADRs may adjust to $112.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fort-de-France.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Fort-de-France seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Fort-de-France?

Low regulation and minimal registration activity in Fort-de-France, Martinique, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Fort-de-France to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 1% licensed listings)

What Are the Best Neighborhoods for Airbnb in Fort-de-France?

Location within Fort-de-France matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Fort-de-France
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Savane
Central park area in Fort-de-France, known for its beautiful green space and cultural significance. It attracts tourists and locals alike, perfect for a leisurely stroll and enjoying local events.
La Savane Park, Fort Saint-Louis, Local artisan markets
Pointe Simon
A waterfront district with stunning views of the bay and easy access to restaurants and shops. Ideal for visitors wanting to explore the city and enjoy seaside attractions.
Anse Mitan Beach, Marina of Pointe Simon, Cultural center
Bourg de Fort-de-France
The historical center of the city, known for its vibrant life, local shops, and cafes. Visitors can experience the real culture and history of Martinique here.
Fort-de-France Cathedral, La Pagerie Museum, Local markets
Schoelcher
Located just outside of Fort-de-France, this area is known for its beautiful beaches and relaxed atmosphere, popular among families and tourists looking for a beach getaway.
Schoelcher Beach, Botanical Garden, Cultural events
Les Trois-Îlets
A popular tourist destination offering stunning beaches, golf courses, and water sports. A great spot for those looking to enjoy relaxation and adventure in one place.
La Pointe du Bout, Anse Mitan, Golf de la Martinique
Le Lamentin
A more residential area offering a local feel and access to shopping centers, attractions for families, and is a less touristy option on the island.
Shopping centers, Local parks, Cultural sites
Étang Z'Abricots
Known for its beautiful beaches and scenic views, this area attracts beach lovers and nature enthusiasts looking to enjoy the less commercialized side of Martinique.
Étang Z'Abricots Beach, Water sports opportunities, Local wildlife
Carbet
A coastal village with stunning views and rich history, ideal for travelers looking for tranquility and natural beauty coupled with cultural experiences.
Carbet Beach, Montagne Pelée, Local heritage sites

With 8 distinct neighborhoods showing meaningful short-term rental activity, Fort-de-France offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Fort-de-France?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Fort-de-France

  • The Fort-de-France Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 337 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Fort-de-France, Apartment/Condo properties are the most common (73.6%), reflecting the local real estate landscape.
  • Houses represent a significant 19.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 6.6%) offer potential for unique stay experiences.

Fort-de-France Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Fort-de-France

  • The dominant room capacity in Fort-de-France is 1 bedroom listings, making up 57% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.1% of the active Airbnb listings in Fort-de-France, indicating a high concentration in these sizes.
  • With over half the market (57%) consisting of studios or 1-bedroom units, Fort-de-France is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (9.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Fort-de-France.

Fort-de-France Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Fort-de-France

  • The most common guest capacity trend in Fort-de-France vacation rentals is listings accommodating 2 guests (47.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Fort-de-France STR market, accounting for 71.8% of listings.
  • A significant 49.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Fort-de-France.
  • On average, properties in Fort-de-France are equipped to host 3.0 guests.

How Do Listings in Fort-de-France Compare on Quality?

Listing quality in Fort-de-France can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
19.8
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
1.7
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
23.1%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Fort-de-France

  • The average of 19.8 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
  • 23.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Fort-de-France averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Fort-de-France?

Amenity Prevalence

Amenity Insights for Fort-de-France

  • Essential amenities in Fort-de-France that guests expect include: Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Dishes and silverware, Iron are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Fort-de-France: Wifi, TV, Kitchen.
  • Prioritize adding missing essentials: Wifi, TV, Kitchen.
  • Consider adding popular differentiators like Air conditioning or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Fort-de-France to stay competitive.

Which Airbnb Amenities Boost Revenue in Fort-de-France?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Fort-de-France, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Air conditioning
91.7%$10,215$3,813167.9%
Pool
16.3%$18,870$7,891139.1%
Iron
87.2%$10,457$4,393138.0%
Outdoor showerHigh opportunity
5.9%$19,712$9,050117.8%
Hair dryer
64.4%$11,686$6,06092.8%
Sun loungers
12.2%$16,401$8,75287.4%
Safe
4.2%$16,941$9,36880.8%
Dedicated workspace
51.0%$12,118$7,14469.6%
Gym
15.1%$14,376$8,84662.5%
Blender
19.0%$14,027$8,66561.9%

Revenue Impact Insights for Fort-de-France

  • Air conditioning tops the revenue impact list with a 167.9% uplift — listings with this amenity earn $10,215 vs. $3,813 without it.
  • High-opportunity amenities — Outdoor shower — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Air conditioning, Iron — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Outdoor shower — it has the best combination of high revenue impact and low market saturation in Fort-de-France.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Fort-de-France STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fort-de-France. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Fort-de-France Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Fort-de-France

  • The typical guest profile for Airbnb in Fort-de-France consists of a mix of domestic (52%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 51.5% of guests.
  • Key international markets include France (51.5%) and Canada (10.9%).
  • Top languages spoken are French (41.2%) followed by English (36.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Fort-de-France?

Listings in Fort-de-France average 4.74 out of 5 overall, with about 33.5 reviews per active listing and 16.9% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Fort-de-France

  • An average rating of 4.74 places Fort-de-France in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.83), while Location (4.64) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 16.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 16.9% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Fort-de-France Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Fort-de-France

  • The most common availability pattern in Fort-de-France falls within the 271-366 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Fort-de-France (31.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Fort-de-France?

Average Booking Lead Time by Month

Booking Lead Time Insights for Fort-de-France

  • The overall average booking lead time for vacation rentals in Fort-de-France is 37 days.
  • Guests book furthest in advance for stays during February (average 64 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (55 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Fort-de-France.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these Fort-de-France averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Fort-de-France?

Guests in Fort-de-France stay about 7 nights on average, generating roughly 4,570 reservations and 13.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Fort-de-France

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Fort-de-France

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 13.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Aug (7.2 nights) and shorten in May (5.4 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Fort-de-France Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.9%)

1 Night

40 listings

11.9% of total

2 Nights (17.8%)

2 Nights

60 listings

17.8% of total

3 Nights (17.8%)

3 Nights

60 listings

17.8% of total

4-6 Nights (24%)

4-6 Nights

81 listings

24% of total

7-29 Nights (4.7%)

7-29 Nights

16 listings

4.7% of total

30+ Nights (23.7%)

30+ Nights

80 listings

23.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Fort-de-France is 4-6 Nights, adopted by 24% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (23.7%) caters to monthly stays (30+ nights) in Fort-de-France, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 24% of Fort-de-France hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fort-de-France.

Fort-de-France Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

2 listings

0.6% of total

Limited

5 listings

1.5% of total

Non-refundable

2 listings

0.6% of total

Super Strict 60 Days

6 listings

1.8% of total

Flexible (35.7%)

Flexible

120 listings

35.7% of total

Moderate (31.3%)

Moderate

105 listings

31.3% of total

Firm (23.8%)

Firm

80 listings

23.8% of total

Strict

16 listings

4.8% of total

Cancellation Policy Insights for Fort-de-France

  • The prevailing Airbnb cancellation policy trend in Fort-de-France is Flexible, used by 35.7% of listings.
  • There's a relatively balanced mix between guest-friendly (67.0%) and stricter (28.6%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (4.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.7% market standard in Fort-de-France.
  • Using a Strict policy might deter some guests, as only 4.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Fort-de-France.

How Much Are Airbnb Cleaning Fees in Fort-de-France?

Cleaning fees in Fort-de-France are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$70
Median Cleaning Fee
$52
Listings Charging a Fee
72.4%
Fee as Revenue Share
8.6%

Cleaning Fee Insights for Fort-de-France

  • 72.4% of listings charge a cleaning fee, making it standard practice in Fort-de-France. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $70 is close to the median ($52), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 8.6% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Fort-de-France median of $52. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Fort-de-France Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fort-de-Francebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Blue Horizon Apartment

Blue Horizon Apartment

Entire Place • 3 bedrooms

$66,807
Revenue
76.2%
Occupancy
$238.25
Daily Rate
"La Villa Rosa" in the heart of Martinique

"La Villa Rosa" in the heart of Martinique

Entire Place • 3 bedrooms

$64,244
Revenue
73.3%
Occupancy
$238.39
Daily Rate
Villa Beauséjour - 3 suites & Private pool

Villa Beauséjour - 3 suites & Private pool

Entire Place • 3 bedrooms

$61,075
Revenue
58.3%
Occupancy
$319.46
Daily Rate
Appartement Sea Tea

Appartement Sea Tea

Entire Place • 2 bedrooms

$50,955
Revenue
64.6%
Occupancy
$213.83
Daily Rate
Villa The Blue House

Villa The Blue House

Entire Place • 3 bedrooms

$49,604
Revenue
58.6%
Occupancy
$225.58
Daily Rate
T2 Modern Spacious Sea View

T2 Modern Spacious Sea View

Entire Place • 1 bedroom

$47,076
Revenue
73.5%
Occupancy
$174.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Fort-de-France?

Learn from the best! This table showcases top-performing Airbnb hosts in Fort-de-France based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Fort-de-France by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Agence VillaVEO6$170,7211184.76/5.0
Apolline5$130,230384.51/5.0
Rémi7$115,5802894.78/5.0
Jeanluc2$93,293504.84/5.0
Laetitia3$88,905554.77/5.0
SoElite8$81,279844.51/5.0
Roselia1$64,244225.00/5.0
Axel4$58,843404.69/5.0
Jefferson4$53,6021384.56/5.0
Chantal1$49,604105.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fort-de-France.

Who Are the Airbnb Hosts in Fort-de-France?

Fort-de-France has a relatively balanced host base.

Superhosts
33.2%
Professional Management
8.3%
Cohosted Listings
21.1%
Instant Book Enabled
5.6%
Simplified Pricing
63.8%

Host Profile Insights for Fort-de-France

  • A 33.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 8.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 5.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 63.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 21.1% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Fort-de-France averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Fort-de-France

These are the highest-grossing professional property management operations in Fort-de-France, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Fort-de-France
CompanyListingsRevenueADROcc.Rating
Agence VillaVEO6$170,721$17252.0%4.76/5
SoElite8$81,279$13230.0%4.51/5
Axel4$58,843$13330.9%4.69/5
Maryse2$45,215$16340.7%4.94/5
Jb Voyage4$33,164$27020.9%4.94/5
Andréa2$16,626$8331.7%4.88/5
Patrick1$14,689$12844.4%4.89/5
Ismael4$14,005$31810.4%4.68/5
Kory1$2,153$10221.6%4.53/5

Management Company Insights for Fort-de-France

  • The leading management company, Agence VillaVEO, operates 6 listings with $170,721 in gross revenue — a useful benchmark for what scale looks like in Fort-de-France.
  • Top managers average 4 properties each, suggesting professional management in Fort-de-France still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 8.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Fort-de-France's Airbnb Market Compare to Nearby Cities?

How does the Fort-de-France Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Belvedere, Fort-de-France has 13 percentage points lower occupancy and about $134 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Fort-de-France — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Belvedere13$3,281$244.3749%
Cap Estate18$3,262$584.2531%
Soufrière119$3,089$256.4043%
Pigeon Island45$2,884$387.6234%
Piaye17$2,783$210.4037%
Coolie Town97$2,741$337.8134%
Les Anses-d'Arlet10$2,683$329.7538%
Gros Islet90$2,431$339.9833%
Le François12$2,171$267.7044%
Saint-Pierre78$1,847$163.9444%

Frequently Asked Questions About Airbnb in Fort-de-France

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Fort-de-France.

How much do Airbnb hosts make in Fort-de-France?

Fort-de-France hosts earn about $9,683 per year on average, with an average nightly rate of $111 and RevPAR of $38. Those figures describe the typical revenue environment for active listings in Fort-de-France, Martinique, not the ceiling for the best operators. Source: AirROI 2026 data, Fort-de-France market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Fort-de-France?

The average Airbnb occupancy rate in Fort-de-France is 36.3%. January is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Fort-de-France?

Listings in Fort-de-France average $111 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Fort-de-France?

Fort-de-France currently has about 337 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Fort-de-France?

AirROI currently classifies the short-term rental regulation level in Fort-de-France as Low. The dataset also shows about 0.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Fort-de-France?

RevPAR in Fort-de-France is about $38. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Fort-de-France?

Occupancy of 36.3% means Fort-de-France is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,683, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Fort-de-France?

The average booking lead time in Fort-de-France is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Fort-de-France?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Fort-de-France include La Savane, Pointe Simon, Bourg de Fort-de-France. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Fort-de-France?

entire_home listings make up 92.3% of the active supply in Fort-de-France. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Fort-de-France compare to nearby Airbnb markets?

Among neighboring markets, Belvedere posts $39,371 in average annual revenue with 48.7% occupancy, compared to Fort-de-France's $9,683 and 36.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Fort-de-France?

The average Airbnb stay length in Fort-de-France is about 7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Fort-de-France?

Airbnb listings in Fort-de-France average 4.74 out of 5 overall. About 16.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Fort-de-France?

Air conditioning and Pool are among the strongest revenue-linked amenities in Fort-de-France. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Fort-de-France?

Yes. About 72.4% of active Airbnb listings in Fort-de-France charge a cleaning fee, and the average fee is $70. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Fort-de-France?

At 33.2%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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