Murol, Auvergne-Rhône-Alpes Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Murol, Auvergne-Rhône-Alpes? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,697 per year — at a $120 nightly rate, 36.2% occupancy, and a $46 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 105 active listings, Murol is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 87.5% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Murol?
In Murol, the headline Airbnb metrics are $11,697 in average annual revenue,36.2% occupancy, $120 ADR, and $46 in RevPAR, and guests book about 50 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Murol?
Understanding the monthly revenue variations for Airbnb listings in Murol is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Murol is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Murol across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,760+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,831 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,123 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $668, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Murol
What Is the Monthly Airbnb Occupancy Rate in Murol?
Maximize your bookings by understanding the Murol STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Murol:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Murol
What Is the Average Airbnb Nightly Rate in Murol?
Effective short term rental pricing strategy in Murol involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Murol typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Murol
What Is the RevPAR for Airbnb in Murol?
RevPAR in Murol is currently $46. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $28 RevPAR.
- Typical properties (Median) generate $41 RevPAR.
- Strong performers (Top 25%) earn $55 RevPAR.
- Best-in-class (Top 10%) achieve $74 RevPAR.
Average Monthly RevPAR Trend in Murol
RevPAR Insights for Murol
- The average RevPAR in Murol is $46. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($74) and bottom 25% ($28) is $46, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Murol benchmarks. If your RevPAR falls below the median of $41, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $55+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Murol?
Murol's peak Airbnb season falls in August, July, February, while the softest stretch is January, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, February)
- Revenue averages $2,338 per month
- Occupancy rates average 57.4%
- Daily rates average $128
Shoulder Season
- Revenue averages $1,245 per month
- Occupancy maintains around 33.8%
- Daily rates hold near $118
Low Season (January, March, November)
- Revenue drops to average $886 per month
- Occupancy decreases to average 22.0%
- Daily rates adjust to average $117
Seasonality Insights for Murol
- Airbnb seasonality in Murol is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Murol's highest earning potential, with monthly revenues climbing to $2,834, occupancy reaching 68.2%, and ADRs peaking at $130.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $816, occupancy could drop to 18.9%, and ADRs may adjust to $114.
- Lower occupancy paired with meaningful seasonality means hosts in Murol need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Murol, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Murol?
With 25% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Murol. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Murol to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 25% licensed listings)
What Are the Best Neighborhoods for Airbnb in Murol?
Murol is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lac Chambon | A picturesque lake surrounded by mountains, ideal for water sports and nature lovers. It attracts tourists for swimming, sailing, and hiking, making it a popular getaway spot. | Lac Chambon, Château de Murol, Hiking trails, Puy de Sancy, Puy de la Tache |
| Murol Village | A charming medieval village with stunning views and rich history. It's great for visitors interested in culture, history, and local cuisine, attracting families and couples alike. | Château de Murol, Saint-Vincent Church, local markets, historical museums, traditional restaurants |
| Puy de Sancy | The highest peak in the Massif Central, offering skiing in winter and hiking in summer. It's a major draw for outdoor enthusiasts and adventure seekers. | Puy de Sancy, Ski resorts, Hiking trails, Winter sports, Breathtaking views |
| Mont Dore | Known for its thermal spa and outdoor activities, Mont Dore attracts health and wellness visitors as well as skiing fans during the winter months. | Thermal Spa, Ski slopes, Hiking paths, Mont Dore village, Cycling routes |
| La Bourboule | A charming spa town with stunning architecture and a family-friendly atmosphere. Known for its thermal springs and proximity to ski resorts. | Thermal baths, Wildlife park, Skiing facilities, Historical architecture, Annual festivals |
| Chastreix Sancy | A lesser-known gem that offers beautiful landscapes and outdoor activities, perfect for those looking to escape the crowds yet enjoy nature. | Chastreix Sancy ski resort, Hiking trails, Natural parks, Lake views, Wildlife watching |
| Besse-et-Saint-Anastaise | A historical village famous for its medieval architecture and beautiful lake, providing a unique experience for visitors interested in history and outdoor activities. | Lake Pavin, Château de Besse, Medieval streets, Local fairs, Cultural events |
| Saint-Nectaire | Known for its cheese and thermal springs, this village attracts gastronomes and wellness tourists alike. Surrounded by lush greenery, it offers a peaceful retreat. | Saint-Nectaire cheese, Thermal spas, Romanesque church, Nature walks, Local artisan shops |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Murol offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Murol?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Murol
- The Murol Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.2% of the 105 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Murol, House properties are the most common (56.2%), reflecting the local real estate landscape.
- Houses represent a significant 56.2% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique, others (combined 5.8%) offer potential for unique stay experiences.
Murol Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Murol
- The dominant room capacity in Murol is 2 bedrooms listings, making up 35.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 57.1% of the active Airbnb listings in Murol, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Murol.
Murol Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Murol
- The most common guest capacity trend in Murol vacation rentals is listings accommodating 6 guests (24.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Murol STR market, accounting for 46.7% of listings.
- 43.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Murol.
- On average, properties in Murol are equipped to host 4.9 guests.
How Do Listings in Murol Compare on Quality?
Listing quality in Murol can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Murol
- At 22.2 photos per listing on average, Murol hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Murol averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Murol?
Amenity Prevalence
Amenity Insights for Murol
- Essential amenities in Murol that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Murol: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Murol to stay competitive.
Which Airbnb Amenities Boost Revenue in Murol?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Murol, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 92.4% | $12,411 | $3,043 | 307.9% |
Children’s dinnerware | 10.5% | $32,171 | $9,302 | 245.9% |
TV | 93.3% | $12,240 | $4,106 | 198.1% |
Changing table | 11.4% | $28,376 | $9,545 | 197.3% |
Sound system | 17.1% | $25,068 | $8,931 | 180.7% |
Game consoleHigh opportunity | 6.7% | $29,068 | $10,457 | 178.0% |
SafeHigh opportunity | 4.8% | $28,425 | $10,861 | 161.7% |
Children’s books and toys | 26.7% | $20,125 | $8,633 | 133.1% |
Wifi | 68.6% | $14,156 | $6,333 | 123.5% |
Pocket wifiHigh opportunity | 5.7% | $24,384 | $10,929 | 123.1% |
Revenue Impact Insights for Murol
- Heating tops the revenue impact list with a 307.9% uplift — listings with this amenity earn $12,411 vs. $3,043 without it.
- High-opportunity amenities — Game console, Safe, Pocket wifi — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating, TV — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Game console — it has the best combination of high revenue impact and low market saturation in Murol.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Murol STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Murol. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMurol Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Murol
- The typical guest profile for Airbnb in Murol consists of primarily domestic travelers (95%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 95.3% of guests.
- Key international markets include France (95.3%) and Germany (1.1%).
- Top languages spoken are French (49.4%) followed by English (33.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Murol?
Listings in Murol average 4.75 out of 5 overall, with about 33.5 reviews per active listing and 23.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Murol
- An average rating of 4.75 places Murol in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.83), while Value (4.62) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 23.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 23.8% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Murol Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Murol
- The most common availability pattern in Murol falls within the 271-366 days range, representing 59% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Murol (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Murol?
Average Booking Lead Time by Month
Booking Lead Time Insights for Murol
- The overall average booking lead time for vacation rentals in Murol is 50 days.
- Guests book furthest in advance for stays during August (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Murol.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Murol averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Murol?
Guests in Murol stay about 5.2 nights on average, generating roughly 1,832 reservations and 17.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Murol
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Murol
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (7.3 nights) and shorten in Jan (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Murol Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
11.4% of total
2 Nights
3 listings
2.9% of total
3 Nights
7 listings
6.7% of total
4-6 Nights
10 listings
9.5% of total
7-29 Nights
16 listings
15.2% of total
30+ Nights
57 listings
54.3% of total
Key Insights
- The most prevalent minimum stay requirement in Murol is 30+ Nights, adopted by 54.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (14.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (54.3%) caters to monthly stays (30+ nights) in Murol, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 54.3% of Murol hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 54.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Murol.
Murol Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
9 listings
8.6% of total
Flexible
3 listings
2.9% of total
Moderate
14 listings
13.3% of total
Firm
69 listings
65.7% of total
Strict
10 listings
9.5% of total
Cancellation Policy Insights for Murol
- The prevailing Airbnb cancellation policy trend in Murol is Firm, used by 65.7% of listings.
- A majority (75.2%) of hosts in Murol utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 65.7% market standard in Murol.
- Using a Strict policy might deter some guests, as only 9.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Murol.
How Much Are Airbnb Cleaning Fees in Murol?
Cleaning fees in Murol are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Murol
- About 49.5% of Murol listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $96 is close to the median ($81), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 11.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Murol median of $81. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Murol Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Murolbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet du Puei
Entire Place • 5 bedrooms
Villa Blanche 6 bedrooms 3 bathrooms 14 people and 1 baby
Entire Place • 6 bedrooms
Very comfortable chalet, exceptional view 6-10 people.
Entire Place • 3 bedrooms
Gîtes Charpentier Murol, Castle View, Lake, 11/14 people
Entire Place • 5 bedrooms
Very comfortable chalet, exceptional view, 4/6 pers.
Entire Place • 2 bedrooms
Suzanne's House
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Murol?
Learn from the best! This table showcases top-performing Airbnb hosts in Murol based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Arvernha | 11 | $121,378 | 99 | 4.74/5.0 |
| Caroline | 3 | $108,172 | 180 | 4.99/5.0 |
| Myriam | 10 | $106,965 | 247 | 4.77/5.0 |
| Laurent | 3 | $58,895 | 185 | 4.92/5.0 |
| Pierrick | 1 | $57,735 | 41 | 4.95/5.0 |
| Koen | 2 | $57,330 | 32 | 4.95/5.0 |
| Auvergne | 7 | $56,380 | 140 | 4.42/5.0 |
| Lionel Et Amélie | 1 | $53,522 | 102 | 4.85/5.0 |
| Sébastien | 8 | $48,976 | 60 | 4.30/5.0 |
| Océane | 2 | $33,954 | 104 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Murol.
Who Are the Airbnb Hosts in Murol?
Murol has a relatively balanced host base.
Host Profile Insights for Murol
- A 35.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 9.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 1.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 79.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 12.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Murol averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Murol
These are the highest-grossing professional property management operations in Murol, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Sébastien | 8 | $48,976 | $111 | 29.2% | 4.30/5 |
| Résa Gîtes | 2 | $25,938 | $229 | 27.9% | N/A |
Management Company Insights for Murol
- The leading management company, Sébastien, operates 8 listings with $48,976 in gross revenue — a useful benchmark for what scale looks like in Murol.
- Top managers average 5 properties each, suggesting professional management in Murol still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.3/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 9.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Murol's Airbnb Market Compare to Nearby Cities?
How does the Murol Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with La Roque-Gageac, Murol has 13 percentage points lower occupancy and about $85 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Saint-Pierre-Roche | 12 | $2,408 | $189.67 | 47% |
| Saint-Victor-la-Rivière | 21 | $2,333 | $164.08 | 44% |
| La Dornac | 10 | $2,310 | $288.02 | 33% |
| Saint-Sauveur-Camprieu | 15 | $2,120 | $229.64 | 36% |
| Souvigny | 25 | $2,021 | $237.50 | 35% |
| Montaigut-le-Blanc | 17 | $1,993 | $170.99 | 38% |
| Veyre-Monton | 10 | $1,987 | $230.12 | 40% |
| Menat | 16 | $1,934 | $172.26 | 37% |
| Saint-Victurnien | 12 | $1,891 | $145.47 | 44% |
| La Roque-Gageac | 42 | $1,874 | $204.98 | 49% |
Frequently Asked Questions About Airbnb in Murol
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Murol.
How much do Airbnb hosts make in Murol?
Murol hosts earn about $11,697 per year on average, with an average nightly rate of $120 and RevPAR of $46. Those figures describe the typical revenue environment for active listings in Murol, Auvergne-Rhône-Alpes, not the ceiling for the best operators. Source: AirROI 2026 data, Murol market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Murol?
The average Airbnb occupancy rate in Murol is 36.2%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Murol?
Listings in Murol average $120 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Murol?
Murol currently has about 105 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Murol?
AirROI currently classifies the short-term rental regulation level in Murol as Moderate. The dataset also shows about 24.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Murol?
RevPAR in Murol is about $46. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Murol?
Occupancy of 36.2% means Murol is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,697, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Murol?
The average booking lead time in Murol is about 50 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Murol?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Murol include Lac Chambon, Murol Village, Puy de Sancy. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Murol?
entire_home listings make up 96.2% of the active supply in Murol. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Murol compare to nearby Airbnb markets?
Among neighboring markets, Saint-Pierre-Roche posts $28,901 in average annual revenue with 46.9% occupancy, compared to Murol's $11,697 and 36.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Murol?
The average Airbnb stay length in Murol is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Murol?
Airbnb listings in Murol average 4.75 out of 5 overall. About 23.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Murol?
Heating and Children’s dinnerware are among the strongest revenue-linked amenities in Murol. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Murol?
Yes. About 49.5% of active Airbnb listings in Murol charge a cleaning fee, and the average fee is $96. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Murol?
At 35.2%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.