Tourism statisticsCountry2026

Jersey Tourism Statistics: 2,125 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Small sample Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
12,966
Typical Airbnb stay
6.1 nights
Busiest Airbnb month
July
From abroad, among guests who left a review
over 99%

Key facts

Jersey Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • UN Tourism puts all of Europe at 793 million international tourist arrivals in 2025.

Airbnb stays

  • AirROI puts Airbnb stays in Jersey at 2,125 in the 12 months to October 2026, from a small sample.
  • AirROI estimates Airbnb stays in Jersey added up to 12,966 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Jersey lasted 6.1 nights in the 12 months to October 2026, booked about 84 days ahead.

Busiest months

  • AirROI ranks July the busiest Airbnb month in Jersey in the 12 months to October 2026, followed by August and June, with February the quietest.
  • AirROI estimates the six busiest Airbnb months in Jersey ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Jersey in August were booked furthest ahead, about 137 days, against 33 days for November, in the 12 months to October 2026.

Guests

  • AirROI estimates over 99% of Jersey Airbnb guests who left a review as of October 2026 came from abroad, led by the United Kingdom at 63% and France at 20%.

By place

  • AirROI estimates Jersey took 0.0% of all Airbnb stays in Europe in the 12 months to October 2026.
  • AirROI ranks Jersey 45th for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.

Official numbers

How Many Tourists Visit Europe?

UN Tourism counted 793 million international tourist arrivals for all of Europe in 2025. On AirROI's estimates, Jersey accounted for 0.0% of Airbnb stays in Europe in the 12 months to October 2026.

Official tourism figures for Europe: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
793 millionInternational tourist arrivals, all of EuropeOvernight visitors crossing a border, counted by the arriving country2025UN Tourism

Airbnb stays

Airbnb Stays in Jersey

Jersey had 97 Airbnb homes in the 12 months to October 2026. They took an estimated 2,125 stays and 12,966 nights. A typical stay lasted 6.1 nights and was booked about 84 days ahead. AirROI's figures cover the 2 towns it tracks in Jersey; places it does not track are not counted, so every total is a floor.

Airbnb homes
97
Airbnb stays, estimate
2,125
Airbnb nights, estimate
12,966
Typical stay
6.1 nights
Booked ahead
84 days

Busiest months

When Is the Busiest Time in Jersey?

On Airbnb, July was the busiest month in Jersey in the 12 months to October 2026, then August and June. February was the quietest. The six busiest months run unbroken from May to October.

July ranks first, February last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: July, August, June, September, May, October, April, November, March, January, December, February.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Jersey by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
July12.6%130 days
August12.3%137 days
June11.4%116 days
September10.6%102 days
May10.1%89 days
October7.8%59 days
April7.3%69 days
November6.3%33 days
March6.2%46 days
January5.3%46 days
December5.2%48 days
February4.9%43 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Jersey Airbnb Guests Come From?

Among Jersey Airbnb guests who left a review as of October 2026, nearly all came from abroad (over 99%), led by the United Kingdom at 63% and France at 20%, AirROI estimates. Among the same guests, London was the top origin city at 5.4%, ahead of Paris at 1.9%. The figures rest on 5,831 reviews, written over many years.

Over 99% from abroad

Among guests who left a review, as of October 2026

  • From abroad over 99%
  • From within Jersey under 1%

Top countries abroad

Among guests who left a review

  • United Kingdom 63%
  • France 20%
  • Germany 5.3%
  • United States 2.8%

Top origin cities

Among guests who left a review

  • London 5.4%
  • Paris 1.9%

FAQ

Questions About Tourism in Jersey

How many tourists visit Jersey?

Europe as a whole had 793 million international tourist arrivals in 2025, according to UN Tourism. AirROI puts Jersey at 0.0% of Airbnb stays in Europe in the 12 months to October 2026. AirROI estimates 2,125 Airbnb stays in Jersey in the 12 months to October 2026, which counts bookings and not tourists.

When is high season in Jersey?

The busiest Airbnb month in Jersey in the 12 months to October 2026 was July, then August and June. The six busiest months run from May to October.

What is the quietest month in Jersey?

February was the quietest Airbnb month in Jersey in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in February were booked about 43 days ahead, against 137 days for August.

How long is a typical Airbnb stay in Jersey?

A typical Airbnb stay in Jersey lasted 6.1 nights in the 12 months to October 2026, booked about 84 days ahead. By month, stays ran from 4.3 nights in October to 6.9 nights in March.

Where do Airbnb guests in Jersey come from?

Of Jersey Airbnb guests who left a review as of October 2026, over 99% came from abroad, AirROI estimates. The largest groups were the United Kingdom at 63% and France at 20%. Among the same guests, the top origin city was London at 5.4%, ahead of Paris at 1.9%.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (793 million in 2025 across Europe). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 2,125 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 2 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 5,831 reviews and describes guests who left a review, not everyone who stayed. Read the method page.