Tourism statisticsCountry2026
Spain Tourism Statistics: 93.8M Arrivals in 2024
Spain recorded 93.8 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. This counts people crossing a border, so domestic trips are not in it. AirROI estimates 5,380,709 Airbnb stays in Spain in the 12 months to October 2026, with Madrid the most booked city. The busiest month was August.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 31,213,850
- Typical Airbnb stay
- 5.8 nights
- Busiest Airbnb month
- August
- From abroad, among guests who left a review
- 81%
Key facts
Spain Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- UN Tourism puts Spain at 93.8 million international tourist arrivals in 2024, via Our World in Data.
Airbnb stays
- AirROI puts Airbnb stays in Spain at 5,380,709 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Spain added up to 31,213,850 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Spain lasted 5.8 nights in the 12 months to October 2026, booked about 67 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in Spain in the 12 months to October 2026, followed by July and September, with January the quietest.
- AirROI estimates the six busiest Airbnb months in Spain ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Spain in August were booked furthest ahead, about 98 days, against 54 days for March, in the 12 months to October 2026.
Guests
- AirROI estimates 81% of Spain Airbnb guests who left a review as of October 2026 came from abroad, led by France at 13% and the United Kingdom at 12%.
By place
- AirROI ranks Spain 4th for Airbnb stays among Europe's 45 countries in the 12 months to October 2026.
- AirROI estimates Madrid had the most Airbnb stays of the 347 towns it lists in Spain in the 12 months to October 2026, at 566,343, ahead of Barcelona and Seville.
Official numbers
How Many Tourists Visit Spain?
UN Tourism counted 93.8 million international tourist arrivals in 2024, via Our World in Data.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 93.8 millionInternational tourist arrivals | Trips by visitors arriving from abroad who stay at least one night, each arrival counted separately | 2024 | UN Tourism, via Our World in Data |
Airbnb stays
Airbnb Stays in Spain
Spain had 257,591 Airbnb homes in the 12 months to October 2026. They took an estimated 5,380,709 stays and 31,213,850 nights. A typical stay lasted 5.8 nights and was booked about 67 days ahead. AirROI's figures cover the 1,075 towns it tracks in Spain; places it does not track are not counted, so every total is a floor.
- Airbnb homes
- 257,591
- Airbnb stays, estimate
- 5,380,709
- Airbnb nights, estimate
- 31,213,850
- Typical stay
- 5.8 nights
- Booked ahead
- 67 days
Busiest months
When Is the Busiest Time in Spain?
On Airbnb, August was the busiest month in Spain in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.
August ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, July, September, June, October, May, April, March, November, February, December, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 10.8% | 98 days |
| July | 9.9% | 83 days |
| September | 8.8% | 70 days |
| June | 8.8% | 67 days |
| October | 8.7% | 67 days |
| May | 8.6% | 65 days |
| April | 8.1% | 59 days |
| March | 7.8% | 54 days |
| November | 7.5% | 61 days |
| February | 7.2% | 60 days |
| December | 7.1% | 64 days |
| January | 6.7% | 58 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Spain Airbnb Guests Come From?
Among Spain Airbnb guests who left a review as of October 2026, 81% came from abroad, led by France at 13% and the United Kingdom at 12%, AirROI estimates. Among the same guests, Madrid was the top origin city at 3.5%, ahead of London at 2.4%. The figures rest on 17,020,477 reviews, written over many years.
81% from abroad
Among guests who left a review, as of October 2026
- From abroad 81%
- From within Spain 19%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
By town
Most Booked Towns in Spain
Madrid, Barcelona and Seville took 22% of Airbnb stays in Spain in the 12 months to October 2026. August is the busiest Airbnb month in 250 of the 347 towns, led by Málaga, and January in 27, led by Arona. Among guests who left a review, the share from abroad across the 25 most booked towns runs from 75% in Benidorm to 96% in Barcelona.
* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. Lists the 347 of Spain's 1,075 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.
FAQ
Questions About Tourism in Spain
How many tourists visit Spain?
Spain had 93.8 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. Domestic trips are not in that count. AirROI estimates 5,380,709 Airbnb stays in Spain in the 12 months to October 2026, which is a separate count of bookings.
When is high season in Spain?
The busiest Airbnb month in Spain in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.
What is the quietest month in Spain?
January was the quietest Airbnb month in Spain in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 58 days ahead, against 98 days for August.
How long is a typical Airbnb stay in Spain?
A typical Airbnb stay in Spain lasted 5.8 nights in the 12 months to October 2026, booked about 67 days ahead. By month, stays ran from 5.1 nights in September to 7.1 nights in January.
Where do Airbnb guests in Spain come from?
Of Spain Airbnb guests who left a review as of October 2026, 81% came from abroad, AirROI estimates. The largest groups were France at 13% and the United Kingdom at 12%. Among the same guests, the top origin city was Madrid at 3.5%, ahead of London at 2.4%.
What is the most booked town in Spain on Airbnb?
Madrid was the most booked town in Spain on Airbnb, with an estimated 566,343 stays in the 12 months to October 2026, ahead of Barcelona and Seville.
Are Airbnb stays the same as tourists?
No. UN Tourism counts international tourist arrivals (93.8 million in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 5,380,709 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 1,075 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 17,020,477 reviews and describes guests who left a review, not everyone who stayed. Read the method page.