El Paso, Canary Islands Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in El Paso, Canary Islands? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $10,224 per year — at a $128 nightly rate, 35.7% occupancy, and a $45 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

At 165 active listings, El Paso is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 33.1% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is high and 67% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in El Paso?

In El Paso, the headline Airbnb metrics are $10,224 in average annual revenue,35.7% occupancy, $128 ADR, and $45 in RevPAR, and guests book about 112 days in advance.

Avg. Daily Rate (ADR)(?)
$128
The average rental revenue earned for an occupied room per day in El Paso.
Occupancy Rate(?)
35.7%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$10,224
Average annual income for an Airbnb listing in El Paso. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$45
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-2.0%
Slight decrease (-2.0%) vs. last year.
Active Airbnb Listings(?)
165
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
112 days
How far in advance guests typically book in El Paso. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in El Paso.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in El Paso.
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How Much Do Airbnb Hosts Earn Monthly in El Paso?

Understanding the monthly revenue variations for Airbnb listings in El Paso is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in El Paso is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in El Paso across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,073+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,884 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,108 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $511, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in El Paso

What Is the Monthly Airbnb Occupancy Rate in El Paso?

Maximize your bookings by understanding the El Paso STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in El Paso:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in El Paso

What Is the Average Airbnb Nightly Rate in El Paso?

Effective short term rental pricing strategy in El Paso involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in El Paso typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $238+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $98 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in El Paso

What Is the RevPAR for Airbnb in El Paso?

RevPAR in El Paso is currently $45. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $18 RevPAR.
  • Typical properties (Median) generate $31 RevPAR.
  • Strong performers (Top 25%) earn $53 RevPAR.
  • Best-in-class (Top 10%) achieve $97 RevPAR.

Average Monthly RevPAR Trend in El Paso

RevPAR Insights for El Paso

  • The average RevPAR in El Paso is $45. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($97) and bottom 25% ($18) is $79, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these El Paso benchmarks. If your RevPAR falls below the median of $31, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $53+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in El Paso?

El Paso's peak Airbnb season falls in January, December, November, while the softest stretch is April, May, June. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (January, December, November)
  • Revenue averages $1,772 per month
  • Occupancy rates average 46.5%
  • Daily rates average $134
Shoulder Season
  • Revenue averages $1,467 per month
  • Occupancy maintains around 39.4%
  • Daily rates hold near $131
Low Season (April, May, June)
  • Revenue drops to average $1,165 per month
  • Occupancy decreases to average 36.0%
  • Daily rates adjust to average $122

Seasonality Insights for El Paso

  • The Airbnb seasonality pattern in El Paso shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases El Paso's highest earning potential, with monthly revenues climbing to $1,813, occupancy reaching 47.9%, and ADRs peaking at $138.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,046, occupancy could drop to 33.4%, and ADRs may adjust to $119.
  • Lower occupancy paired with meaningful seasonality means hosts in El Paso need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like El Paso, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these El Paso seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in El Paso?

Yes, El Paso, Canary Islands, Spain enforces high STR regulations and 67% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for El Paso to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 67% licensed listings)

What Are the Best Neighborhoods for Airbnb in El Paso?

El Paso is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in El Paso
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Las Palmas
The capital city of Gran Canaria, renowned for its beaches, vibrant culture, and historical sites. A major tourist destination with beautiful coastal views and bustling city life.
Las Canteras Beach, Vegueta, Casa de Colón, Parque de Santa Catalina, Museo Elder de la Ciencia y la Tecnología
Maspalomas
Famous for its stunning dunes and beaches, Maspalomas offers a unique desert-like landscape next to the ocean. Popular with families and couples looking for a relaxing getaway.
Maspalomas Dunes, Maspalomas Lighthouse, Palmitos Park, Aqualand Maspalomas, Golf court
Playa del Inglés
A lively resort area known for its nightlife and wide sandy beaches. An attractive location for young travelers seeking fun and entertainment.
Playa del Inglés Beach, Yumbo Centrum, Kasbah Centre, Dunas de Maspalomas, Cita Centre
San Agustín
A quieter, more relaxed beach destination ideal for families and couples. Offers a wide range of amenities and beautiful scenery.
San Agustín Beach, Playa de las Burras, Thalasso Gloria San Agustín, Shopping centers
Puerto de Mogán
Often referred to as 'Little Venice', this picturesque fishing village is known for its canals and charming architecture. A tranquil spot for visitors wanting a scenic retreat.
Puerto de Mogán Beach, Mogán Market, Boat trips, Restaurants by the water
Taurito
A peaceful coastal area offering stunning views and a relaxed atmosphere. Perfect for travelers seeking tranquility combined with beautiful natural surroundings.
Playa Taurito, Mogán Beach, Aquapark Taurito, Scenic viewpoints
Telde
A historic town known for its cultural heritage and proximity to beautiful natural landscapes. Attracts tourists looking for an authentic experience away from the more commercial tourist spots.
Cueva de los dibujos, Iglesia de San Juan, Parque de los Tatares, Playa de La Garita
Agüimes
A charming town with unique Canarian architecture and rich history. Ideal for visitors who want to explore local culture and traditions, away from tourist crowds.
Agüimes Historic Center, Museo de Historia de Agüimes, Cerro de la Arita, Playa de Vargas

Because El Paso has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in El Paso?

Room Type Distribution

Property Type Distribution

Market Composition Insights for El Paso

  • The El Paso Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 165 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in El Paso, House properties are the most common (66.1%), reflecting the local real estate landscape.
  • Houses represent a significant 66.1% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others (combined 8.4%) offer potential for unique stay experiences.

El Paso Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for El Paso

  • The dominant room capacity in El Paso is 2 bedrooms listings, making up 43% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.6% of the active Airbnb listings in El Paso, indicating a high concentration in these sizes.

El Paso Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for El Paso

  • The most common guest capacity trend in El Paso vacation rentals is listings accommodating 4 guests (34.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the El Paso STR market, accounting for 64.2% of listings.
  • 12.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in El Paso.
  • On average, properties in El Paso are equipped to host 3.5 guests.

How Do Listings in El Paso Compare on Quality?

Listing quality in El Paso can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
30.6
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.8
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
16.4%
Builds guest trust and improves booking confidence.

Listing Quality Insights for El Paso

  • At 30.6 photos per listing on average, El Paso hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 16.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the El Paso averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in El Paso?

Amenity Prevalence

Amenity Insights for El Paso

  • Essential amenities in El Paso that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for El Paso: Wifi, Kitchen.
  • Prioritize adding missing essentials: Wifi, Kitchen.
  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in El Paso to stay competitive.

Which Airbnb Amenities Boost Revenue in El Paso?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in El Paso, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
TV
91.5%$10,914$2,774293.4%
Outlet coversHigh opportunity
3.0%$25,817$9,736165.2%
Ethernet connection
10.3%$22,226$8,845151.3%
Hair dryer
80.0%$11,520$5,039128.6%
Hot tubHigh opportunity
5.5%$21,728$9,560127.3%
Changing tableHigh opportunity
3.0%$20,876$9,891111.1%
Elevator
10.9%$19,068$9,141108.6%
Iron
64.2%$12,490$6,152103.0%
Coffee
13.9%$17,969$8,969100.3%
Essentials
82.4%$11,140$5,92887.9%

Revenue Impact Insights for El Paso

  • TV tops the revenue impact list with a 293.4% uplift — listings with this amenity earn $10,914 vs. $2,774 without it.
  • High-opportunity amenities — Outlet covers, Hot tub, Changing table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • TV, Essentials — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Outlet covers — it has the best combination of high revenue impact and low market saturation in El Paso.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced El Paso STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for El Paso. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

El Paso Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for El Paso

  • The typical guest profile for Airbnb in El Paso consists of a mix of domestic (37%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 36.5% of guests.
  • Key international markets include Spain (36.5%) and Germany (23.8%).
  • Top languages spoken are English (37.1%) followed by Spanish (19.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in El Paso?

Listings in El Paso average 4.77 out of 5 overall, with about 31.7 reviews per active listing and 13.3% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for El Paso

  • An average rating of 4.77 places El Paso in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Communication (4.84), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 13.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 13.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

El Paso Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for El Paso

  • The most common availability pattern in El Paso falls within the 271-366 days range, representing 62.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in El Paso (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in El Paso?

Average Booking Lead Time by Month

Booking Lead Time Insights for El Paso

  • The overall average booking lead time for vacation rentals in El Paso is 112 days.
  • Guests book furthest in advance for stays during February (average 161 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 52 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (132 days avg.) sees the longest lead times, while Summer (96 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (112 days) as a baseline for your pricing and availability strategy in El Paso.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 161 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 132 days) to capture early planners.
  • Monitor your own booking lead times against these El Paso averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in El Paso?

Guests in El Paso stay about 6.1 nights on average, generating roughly 2,433 reservations and 14.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in El Paso

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for El Paso

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 14.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Dec (7.6 nights) and shorten in May (4.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

El Paso Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (7.9%)

1 Night

13 listings

7.9% of total

2 Nights (10.9%)

2 Nights

18 listings

10.9% of total

3 Nights (16.4%)

3 Nights

27 listings

16.4% of total

4-6 Nights (33.3%)

4-6 Nights

55 listings

33.3% of total

7-29 Nights (6.7%)

7-29 Nights

11 listings

6.7% of total

30+ Nights (24.8%)

30+ Nights

41 listings

24.8% of total

Key Insights

  • The most prevalent minimum stay requirement in El Paso is 4-6 Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (18.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (24.8%) caters to monthly stays (30+ nights) in El Paso, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 33.3% of El Paso hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 24.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in El Paso.

El Paso Airbnb Cancellation Policy Trends Analysis (2026)

Limited

5 listings

3% of total

Super Strict 60 Days

2 listings

1.2% of total

Flexible (18.2%)

Flexible

30 listings

18.2% of total

Moderate (28.5%)

Moderate

47 listings

28.5% of total

Firm (30.3%)

Firm

50 listings

30.3% of total

Strict (18.8%)

Strict

31 listings

18.8% of total

Cancellation Policy Insights for El Paso

  • The prevailing Airbnb cancellation policy trend in El Paso is Firm, used by 30.3% of listings.
  • There's a relatively balanced mix between guest-friendly (46.7%) and stricter (49.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 30.3% market standard in El Paso.
  • Regularly review your cancellation policy against competitors and market demand shifts in El Paso.

How Much Are Airbnb Cleaning Fees in El Paso?

Cleaning fees in El Paso are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$114
Median Cleaning Fee
$55
Listings Charging a Fee
64.2%
Fee as Revenue Share
11.6%

Cleaning Fee Insights for El Paso

  • About 64.2% of El Paso listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($114) and median ($55) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 11.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the El Paso median of $55. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in El Paso Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in El Pasobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Quinta Valencia - peace & quiet on La Palma

Villa Quinta Valencia - peace & quiet on La Palma

Entire Place • 5 bedrooms

$100,622
Revenue
82.9%
Occupancy
$315.82
Daily Rate
Casa Kika. Ideal home for families and groups.

Casa Kika. Ideal home for families and groups.

Entire Place • 5 bedrooms

$53,692
Revenue
60.6%
Occupancy
$244.21
Daily Rate
Casa Duque - views, jacuzzi, sauna and pool

Casa Duque - views, jacuzzi, sauna and pool

Entire Place • 3 bedrooms

$52,924
Revenue
73.2%
Occupancy
$196.26
Daily Rate
Villa Taburiente

Villa Taburiente

Entire Place • 4 bedrooms

$48,425
Revenue
65.9%
Occupancy
$218.81
Daily Rate
Llombet Home, a privileged enclave

Llombet Home, a privileged enclave

Entire Place • 1 bedroom

$47,129
Revenue
49.4%
Occupancy
$275.91
Daily Rate
Casa Miguelita

Casa Miguelita

Entire Place • 1 bedroom

$36,998
Revenue
90.2%
Occupancy
$141.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in El Paso?

Learn from the best! This table showcases top-performing Airbnb hosts in El Paso based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in El Paso by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Turismo Rural Isla Bonita6$107,6441754.40/5.0
Ian1$100,622294.86/5.0
Huskalia4$69,667614.83/5.0
Daniel2$66,5621134.77/5.0
Susanne2$63,528275.00/5.0
David1$53,692284.96/5.0
Fran1$48,425425.00/5.0
Holidu3$47,153764.83/5.0
Welhome La Palma1$47,12994.78/5.0
Jessica2$45,5872064.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in El Paso.

Who Are the Airbnb Hosts in El Paso?

El Paso has a relatively balanced host base.

Superhosts
33.3%
Professional Management
12.1%
Cohosted Listings
11.5%
Instant Book Enabled
16.4%
Simplified Pricing
38.8%

Host Profile Insights for El Paso

  • A 33.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 12.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 16.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 38.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 11.5% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these El Paso averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in El Paso

These are the highest-grossing professional property management operations in El Paso, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in El Paso
CompanyListingsRevenueADROcc.Rating
Huskalia4$69,667$12745.7%4.83/5
Holidu3$47,153$26521.1%4.83/5
Welhome La Palma1$47,129$27649.4%4.78/5
⁨The Dream Destination Travel2$39,468$21350.1%4.90/5
Henry4$39,055$8733.0%4.74/5
Holidu1$14,683$34436.8%4.53/5
Wanderlust Canarias3$14,428$11525.0%4.45/5
Holidu3$11,538$49722.3%5.00/5
Holidu2$10,592$47327.5%4.50/5
Fina Y Víctor2$10,445$10222.4%4.88/5

Management Company Insights for El Paso

  • The leading management company, Huskalia, operates 4 listings with $69,667 in gross revenue — a useful benchmark for what scale looks like in El Paso.
  • Top managers average 3 properties each, suggesting professional management in El Paso still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.74/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 12.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does El Paso's Airbnb Market Compare to Nearby Cities?

How does the El Paso Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Playa de las Américas, El Paso has 22 percentage points lower occupancy and about $28 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near El Paso — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Amarilla Golf10$3,320$240.7449%
El Sauzal91$2,857$301.9848%
Callao Salvaje16$2,741$231.2150%
Chayofa11$2,706$264.7551%
Adeje2,951$2,342$217.9647%
La Victoria de Acentejo25$2,215$222.9446%
Santa Úrsula135$2,181$204.2547%
Costa Adeje135$2,179$217.5150%
Playa de las Américas14$2,049$156.1158%
San Miguel de Abona680$1,850$177.7344%

Frequently Asked Questions About Airbnb in El Paso

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for El Paso.

How much do Airbnb hosts make in El Paso?

El Paso hosts earn about $10,224 per year on average, with an average nightly rate of $128 and RevPAR of $45. Those figures describe the typical revenue environment for active listings in El Paso, Canary Islands, not the ceiling for the best operators. Source: AirROI 2026 data, El Paso market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in El Paso?

The average Airbnb occupancy rate in El Paso is 35.7%. January is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in El Paso?

Listings in El Paso average $128 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in El Paso?

El Paso currently has about 165 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in El Paso?

AirROI currently classifies the short-term rental regulation level in El Paso as High. The dataset also shows about 67.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in El Paso?

RevPAR in El Paso is about $45. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in El Paso?

Occupancy of 35.7% means El Paso is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $10,224, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in El Paso?

The average booking lead time in El Paso is about 112 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in El Paso?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in El Paso include Las Palmas, Maspalomas, Playa del Inglés. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in El Paso?

entire_home listings make up 90.9% of the active supply in El Paso. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does El Paso compare to nearby Airbnb markets?

Among neighboring markets, Amarilla Golf posts $39,845 in average annual revenue with 49.5% occupancy, compared to El Paso's $10,224 and 35.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in El Paso?

The average Airbnb stay length in El Paso is about 6.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in El Paso?

Airbnb listings in El Paso average 4.77 out of 5 overall. About 13.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in El Paso?

TV and Outlet covers are among the strongest revenue-linked amenities in El Paso. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in El Paso?

Yes. About 64.2% of active Airbnb listings in El Paso charge a cleaning fee, and the average fee is $114. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in El Paso?

At 33.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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