Ciutadella, Balearic Islands Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ciutadella, Balearic Islands? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $27,038 per year — at a $270 nightly rate, 50.0% occupancy, and a $140 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With 960 active listings and solid booking activity throughout the year, Ciutadella is an established vacation rental market. Supply has held steady year over year while revenue and nightly rates climbed — a mature market where existing hosts capture more value per listing. Stable inventory paired with rising returns reflects healthy demand.
Regulation is high and 87% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Ciutadella?
In Ciutadella, the headline Airbnb metrics are $27,038 in average annual revenue,50.0% occupancy, $270 ADR, and $140 in RevPAR, and guests book about 87 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ciutadella?
Understanding the monthly revenue variations for Airbnb listings in Ciutadella is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ciutadella is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ciutadella across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,302+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,898 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,342 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,438, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ciutadella
What Is the Monthly Airbnb Occupancy Rate in Ciutadella?
Maximize your bookings by understanding the Ciutadella STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ciutadella:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ciutadella
What Is the Average Airbnb Nightly Rate in Ciutadella?
Effective short term rental pricing strategy in Ciutadella involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ciutadella typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $546+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $313 or more.
- Typical properties (Median) charge around $192 per night.
- Entry-level properties (Bottom 25%) earn around $133 per night.
Average Daily Rate (ADR) Trend by Month in Ciutadella
What Is the RevPAR for Airbnb in Ciutadella?
RevPAR in Ciutadella is currently $140. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $74 RevPAR.
- Typical properties (Median) generate $114 RevPAR.
- Strong performers (Top 25%) earn $176 RevPAR.
- Best-in-class (Top 10%) achieve $260 RevPAR.
Average Monthly RevPAR Trend in Ciutadella
RevPAR Insights for Ciutadella
- The average RevPAR in Ciutadella is $140. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($260) and bottom 25% ($74) is $186, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ciutadella benchmarks. If your RevPAR falls below the median of $114, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $176+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ciutadella?
Ciutadella's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $6,657 per month
- Occupancy rates average 65.7%
- Daily rates average $350
Shoulder Season
- Revenue averages $2,448 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $253
Low Season (January, February, March)
- Revenue drops to average $927 per month
- Occupancy decreases to average 16.6%
- Daily rates adjust to average $266
Seasonality Insights for Ciutadella
- Airbnb seasonality in Ciutadella is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ciutadella's highest earning potential, with monthly revenues climbing to $8,122, occupancy reaching 73.3%, and ADRs peaking at $372.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $723, occupancy could drop to 16.1%, and ADRs may adjust to $236.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ciutadella.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Ciutadella, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ciutadella, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ciutadella?
Yes, Ciutadella, Balearic Islands, Spain enforces high STR regulations and 87% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ciutadella to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 87% licensed listings)
What Are the Best Neighborhoods for Airbnb in Ciutadella?
Location within Ciutadella matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ciutadella Old Town | Historical heart of Ciutadella with charming streets, local shops, and restaurants. Attracts tourists looking for cultural experiences and a taste of local life. | Ciutadella Cathedral, Plaza de La Catedral, Castillo de San Nicolás, Museo Municipal, Ses Voltes |
| Cala en Brut | Beautiful coastal area known for its stunning cliffs and turquoise waters. Perfect for visitors looking to enjoy beach activities and relaxation. | Cala en Brut Beach, Cala en Blanes, Cala en Forcat, Snorkeling spots, Scenic viewpoints |
| Cala Santandria | A picturesque bay with a great beach and family-friendly atmosphere. Popular among families and those looking to unwind by the sea. | Cala Santandria Beach, Water sports activities, Restaurants and cafes, Sunset views |
| Port de Ciutadella | The marina area with a lively vibe, restaurants, and bars. Attracts tourists for boating activities and nightlife. | Ciutadella Port, Boat excursions, Marine restaurants, Nightlife spots |
| Cala Morell | Known for its beautiful coves and archaeological sites, this area appeals to nature lovers and history enthusiasts. | Cala Morell Beach, Prehistoric caves, Hiking trails, Scenic landscapes |
| Es Mercadal | A charming village with local markets and traditional architecture, providing a more local experience away from the beach crowds. | Local markets, Traditional Menorcan architecture, Cafes and bakeries, Surrounding countryside |
| La Vall | A serene area known for its rural landscapes and authentic Menorcan features, perfect for those seeking tranquility and nature. | Rural landscapes, Walking trails, Local fauna and flora, Traditional farms |
| Cap de Cavalleria | A stunning natural reserve offering some of the best views in Ciutadella, great for hiking and outdoor activities. | Cap de Cavalleria Lighthouse, Scenic hiking paths, Wildlife watching, Beaches nearby |
Because Ciutadella has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Ciutadella?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ciutadella
- The Ciutadella Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 960 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ciutadella, House properties are the most common (52.4%), reflecting the local real estate landscape.
- Houses represent a significant 52.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 3.4%) offer potential for unique stay experiences.
Ciutadella Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ciutadella
- The dominant room capacity in Ciutadella is 2 bedrooms listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 62.9% of the active Airbnb listings in Ciutadella, indicating a high concentration in these sizes.
- A significant 40.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ciutadella.
Ciutadella Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ciutadella
- The most common guest capacity trend in Ciutadella vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Ciutadella STR market, accounting for 58.2% of listings.
- 36.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ciutadella.
- On average, properties in Ciutadella are equipped to host 4.8 guests.
How Do Listings in Ciutadella Compare on Quality?
Listing quality in Ciutadella can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ciutadella
- At 29.2 photos per listing on average, Ciutadella hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ciutadella averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ciutadella?
Amenity Prevalence
Amenity Insights for Ciutadella
- Essential amenities in Ciutadella that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Washer, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ciutadella: TV, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Wifi or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ciutadella to stay competitive.
Which Airbnb Amenities Boost Revenue in Ciutadella?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ciutadella, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Wifi | 92.2% | $28,903 | $5,039 | 473.6% |
Pool tableHigh opportunity | 0.8% | $57,570 | $26,782 | 115.0% |
Ping pong table | 2.6% | $51,454 | $26,386 | 95.0% |
Dishwasher | 44.1% | $37,106 | $19,108 | 94.2% |
Changing table | 1.7% | $48,978 | $26,667 | 83.7% |
Oven | 63.7% | $32,071 | $18,188 | 76.3% |
BBQ grill | 45.5% | $35,060 | $20,336 | 72.4% |
Hair dryer | 90.0% | $28,160 | $16,941 | 66.2% |
Gym | 8.1% | $42,155 | $25,702 | 64.0% |
Washer | 90.6% | $28,058 | $17,182 | 63.3% |
Revenue Impact Insights for Ciutadella
- Wifi tops the revenue impact list with a 473.6% uplift — listings with this amenity earn $28,903 vs. $5,039 without it.
- High-opportunity amenities — Pool table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Wifi, Hair dryer, Washer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Pool table — it has the best combination of high revenue impact and low market saturation in Ciutadella.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ciutadella STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ciutadella. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCiutadella Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ciutadella
- The typical guest profile for Airbnb in Ciutadella consists of predominantly international visitors (82%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 18.5% of guests.
- Key international markets include France (44.7%) and Spain (18.5%).
- Top languages spoken are English (37.5%) followed by French (23.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Spain.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ciutadella?
Listings in Ciutadella average 4.69 out of 5 overall, with about 37.5 reviews per active listing and 14.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ciutadella
- An average rating of 4.69 places Ciutadella in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.81), while Value (4.52) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 14.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 14.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Ciutadella Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ciutadella
- The most common availability pattern in Ciutadella falls within the 181-270 days range, representing 48.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ciutadella (49.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ciutadella?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ciutadella
- The overall average booking lead time for vacation rentals in Ciutadella is 87 days.
- Guests book furthest in advance for stays during August (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Ciutadella.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
- Monitor your own booking lead times against these Ciutadella averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ciutadella?
Guests in Ciutadella stay about 6.3 nights on average, generating roughly 15,364 reservations and 16 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Ciutadella
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ciutadella
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (7.4 nights) and shorten in Jan (3.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ciutadella Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
91 listings
9.5% of total
2 Nights
42 listings
4.4% of total
3 Nights
60 listings
6.3% of total
4-6 Nights
313 listings
32.6% of total
7-29 Nights
46 listings
4.8% of total
30+ Nights
408 listings
42.5% of total
Key Insights
- The most prevalent minimum stay requirement in Ciutadella is 30+ Nights, adopted by 42.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (13.9%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (42.5%) caters to monthly stays (30+ nights) in Ciutadella, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.5% of Ciutadella hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ciutadella.
Ciutadella Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
57 listings
5.9% of total
Limited
43 listings
4.5% of total
Super Strict 60 Days
15 listings
1.6% of total
Flexible
86 listings
9% of total
Moderate
107 listings
11.1% of total
Firm
425 listings
44.3% of total
Strict
227 listings
23.6% of total
Cancellation Policy Insights for Ciutadella
- The prevailing Airbnb cancellation policy trend in Ciutadella is Firm, used by 44.3% of listings.
- A majority (67.9%) of hosts in Ciutadella utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 44.3% market standard in Ciutadella.
- Regularly review your cancellation policy against competitors and market demand shifts in Ciutadella.
How Much Are Airbnb Cleaning Fees in Ciutadella?
Cleaning fees in Ciutadella are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ciutadella
- About 63.7% of Ciutadella listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($230) and median ($105) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ciutadella median of $105. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ciutadella Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ciutadellabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Talaia D 'Artrutx
Entire Place • 3 bedrooms
Villa Rocamar superbly positioned on the cliffside
Entire Place • 4 bedrooms
Mar i Vent
Entire Place • 2 bedrooms
Privacy, huge villa, tennis, swimming pool.
Entire Place • 4 bedrooms
Villa on the beach of Cala Morell, Menorca
Entire Place • 4 bedrooms
Biniforcat
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ciutadella?
Learn from the best! This table showcases top-performing Airbnb hosts in Ciutadella based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| MauterVillas | 25 | $1,156,891 | 369 | 4.60/5.0 |
| Holidays | 31 | $1,146,812 | 782 | 4.61/5.0 |
| Escape Home | 18 | $1,059,675 | 598 | 4.41/5.0 |
| Islanders Menorca | 24 | $972,037 | 514 | 4.41/5.0 |
| Arcos De Mares | 12 | $507,145 | 607 | 4.85/5.0 |
| Solmar Villas | 19 | $506,932 | 74 | 4.46/5.0 |
| 3Villas | 17 | $501,436 | 1172 | 4.59/5.0 |
| Miguel | 10 | $498,381 | 408 | 4.89/5.0 |
| Sonne Villas | 14 | $496,588 | 403 | 4.67/5.0 |
| Joaquin | 37 | $458,288 | 1342 | 4.69/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ciutadella.
Who Are the Airbnb Hosts in Ciutadella?
Ciutadella has a relatively balanced host base.
Host Profile Insights for Ciutadella
- A 34.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 20.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 59.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Ciutadella averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ciutadella
These are the highest-grossing professional property management operations in Ciutadella, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| MauterVillas | 25 | $1,156,891 | $416 | 51.9% | 4.60/5 |
| Holidays | 31 | $1,146,812 | $255 | 63.4% | 4.61/5 |
| Escape Home | 18 | $1,059,675 | $352 | 55.9% | 4.41/5 |
| Islanders Menorca | 24 | $972,037 | $231 | 57.8% | 4.41/5 |
| Arcos De Mares | 12 | $507,145 | $240 | 61.8% | 4.85/5 |
| Solmar Villas | 19 | $506,932 | $472 | 40.3% | 4.46/5 |
| 3Villas | 17 | $501,436 | $508 | 55.4% | 4.59/5 |
| Miguel | 10 | $498,381 | $279 | 67.3% | 4.89/5 |
| Sonne Villas | 14 | $496,588 | $212 | 58.5% | 4.67/5 |
| Propiedup | 9 | $416,764 | $384 | 68.0% | 4.88/5 |
Management Company Insights for Ciutadella
- The leading management company, MauterVillas, operates 25 listings with $1,156,891 in gross revenue — a useful benchmark for what scale looks like in Ciutadella.
- Top managers average 18 properties each, suggesting professional management in Ciutadella still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.64/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ciutadella's Airbnb Market Compare to Nearby Cities?
How does the Ciutadella Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Consell, Ciutadella has 4 percentage points lower occupancy and about $413 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Badia Blava | 28 | $8,784 | $1079.10 | 45% |
| Algaida | 78 | $6,957 | $847.16 | 47% |
| Mancor de la Vall | 35 | $6,927 | $766.85 | 49% |
| ses Illetes | 23 | $6,845 | $724.58 | 45% |
| Deià | 58 | $6,622 | $690.84 | 53% |
| Marratxí | 70 | $6,482 | $740.28 | 48% |
| Bunyola | 55 | $6,420 | $679.97 | 48% |
| Consell | 16 | $6,255 | $683.08 | 54% |
| ses Palmeres | 12 | $5,773 | $649.79 | 48% |
| Santa Eugènia | 13 | $5,611 | $735.55 | 50% |
Frequently Asked Questions About Airbnb in Ciutadella
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ciutadella.
How much do Airbnb hosts make in Ciutadella?
Ciutadella hosts earn about $27,038 per year on average, with an average nightly rate of $270 and RevPAR of $140. Those figures describe the typical revenue environment for active listings in Ciutadella, Balearic Islands, not the ceiling for the best operators. Source: AirROI 2026 data, Ciutadella market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ciutadella?
The average Airbnb occupancy rate in Ciutadella is 50.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ciutadella?
Listings in Ciutadella average $270 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ciutadella?
Ciutadella currently has about 960 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ciutadella?
AirROI currently classifies the short-term rental regulation level in Ciutadella as High. The dataset also shows about 86.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ciutadella?
RevPAR in Ciutadella is about $140. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ciutadella?
At 50.0% occupancy, Ciutadella can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $27,038, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ciutadella?
The average booking lead time in Ciutadella is about 87 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ciutadella?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ciutadella include Ciutadella Old Town, Cala en Brut, Cala Santandria. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ciutadella?
entire_home listings make up 94.7% of the active supply in Ciutadella. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ciutadella compare to nearby Airbnb markets?
Among neighboring markets, Badia Blava posts $105,407 in average annual revenue with 45.1% occupancy, compared to Ciutadella's $27,038 and 50.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ciutadella?
The average Airbnb stay length in Ciutadella is about 6.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ciutadella?
Airbnb listings in Ciutadella average 4.69 out of 5 overall. About 14.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ciutadella?
Wifi and Pool table are among the strongest revenue-linked amenities in Ciutadella. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ciutadella?
Yes. About 63.7% of active Airbnb listings in Ciutadella charge a cleaning fee, and the average fee is $230. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ciutadella?
At 34.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.