Mataró, Catalonia Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Mataró, Catalonia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $25,681 per year — at a $206 nightly rate, 46.2% occupancy, and a $92 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 122 active listings, Mataró is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply expanded 84.8% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is high and 82% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Mataró?
In Mataró, the headline Airbnb metrics are $25,681 in average annual revenue,46.2% occupancy, $206 ADR, and $92 in RevPAR, and guests book about 50 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Mataró?
Understanding the monthly revenue variations for Airbnb listings in Mataró is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mataró is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mataró across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,399+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,144 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,037 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,102, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mataró
What Is the Monthly Airbnb Occupancy Rate in Mataró?
Maximize your bookings by understanding the Mataró STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mataró:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mataró
What Is the Average Airbnb Nightly Rate in Mataró?
Effective short term rental pricing strategy in Mataró involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mataró typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $380+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $194 or more.
- Typical properties (Median) charge around $133 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in Mataró
What Is the RevPAR for Airbnb in Mataró?
RevPAR in Mataró is currently $92. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $44 RevPAR.
- Typical properties (Median) generate $70 RevPAR.
- Strong performers (Top 25%) earn $104 RevPAR.
- Best-in-class (Top 10%) achieve $171 RevPAR.
Average Monthly RevPAR Trend in Mataró
RevPAR Insights for Mataró
- The average RevPAR in Mataró is $92. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($171) and bottom 25% ($44) is $127, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Mataró benchmarks. If your RevPAR falls below the median of $70, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $104+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Mataró Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Mataró?
Mataró's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $4,667 per month
- Occupancy rates average 61.3%
- Daily rates average $235
Shoulder Season
- Revenue averages $2,448 per month
- Occupancy maintains around 46.8%
- Daily rates hold near $194
Low Season (January, February, March)
- Revenue drops to average $1,327 per month
- Occupancy decreases to average 32.4%
- Daily rates adjust to average $177
Seasonality Insights for Mataró
- Airbnb seasonality in Mataró is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Mataró's highest earning potential, with monthly revenues climbing to $5,386, occupancy reaching 68.9%, and ADRs peaking at $240.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,139, occupancy could drop to 27.1%, and ADRs may adjust to $172.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mataró.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Mataró, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Mataró, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Mataró?
Yes, Mataró, Catalonia, Spain enforces high STR regulations and 82% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Mataró to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 82% licensed listings)
What Are the Best Neighborhoods for Airbnb in Mataró?
Mataró is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Platja de Mataró | Beautiful beach area attracting tourists for sunbathing and water sports, with waterfront restaurants and a vibrant promenade. | Mataró Beach, Moll de Mataró, Arenys de Mar, Port of Mataró, Sea Sports Center |
| Centre de Mataró | The historical and commercial heart of Mataró, featuring shops, cafes, and local culture. Ideal for visitors wanting to explore the city’s heritage. | Teatre Monumental, Iglesia de Santa Maria, Mataró's Main Square, Museu Arxiu, Carrer de la Iglesia |
| Parc Central | A recreational park area appealing to families and nature lovers. Perfect for those looking for a quieter environment with access to outdoor activities. | Parc Central, Picnic areas, Playgrounds, Walking paths, Local flora |
| Mataró Marina | A modern marina area that draws tourists interested in sailing and luxury yachts, offering a range of dining options and seaside activities. | Mataró Marina, Water sports, Restaurants with sea views, Boat rentals, Fishing activities |
| Las Rieras | A picturesque area filled with local shops, markets, and eateries, showcasing the local culture and cuisine of Mataró. | Local markets, Shopping streets, Street performances, Cafes with local pastries, Cultural events |
| Cerro de la Torre | A scenic viewpoint area that provides panoramic views of Mataró and the coast. Attractive to those interested in hiking and nature. | Torre de les Aigües, Hiking trails, Observation points, Local wildlife, Nature photography spots |
| Montnegre-Corredor Natural Park | A natural park that offers outdoor adventures and hiking trails, ideal for nature enthusiasts and eco-tourists. | Hiking trails, Biodiversity, Scenic views, Picnic areas, Wildlife observation |
| Sant Simó | A charming neighborhood known for its history and local festivals, providing visitors with an authentic taste of Mataró's culture and traditions. | Sant Simó beach, Cultural festivals, Local cuisine, Historic buildings, Community events |
Because Mataró has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Mataró?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mataró
- The Mataró Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.1% of the 122 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mataró, Apartment/Condo properties are the most common (77.9%), reflecting the local real estate landscape.
- Houses represent a significant 15.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others, hotel/boutique (combined 6.6%) offer potential for unique stay experiences.
Mataró Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mataró
- The dominant room capacity in Mataró is 1 bedroom listings, making up 40.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Mataró, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mataró.
Mataró Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mataró
- The most common guest capacity trend in Mataró vacation rentals is listings accommodating 4 guests (25.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Mataró STR market, accounting for 47.5% of listings.
- 22.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mataró.
- On average, properties in Mataró are equipped to host 3.7 guests.
How Do Listings in Mataró Compare on Quality?
Listing quality in Mataró can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Mataró
- At 30.7 photos per listing on average, Mataró hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Mataró averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Mataró?
Amenity Prevalence
Amenity Insights for Mataró
- Essential amenities in Mataró that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mataró: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mataró to stay competitive.
Which Airbnb Amenities Boost Revenue in Mataró?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Mataró, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
GymHigh opportunity | 9.0% | $88,184 | $19,487 | 352.5% |
Ping pong tableHigh opportunity | 4.9% | $86,690 | $22,525 | 284.9% |
Exterior security cameras on propertyHigh opportunity | 9.0% | $71,834 | $21,107 | 240.3% |
Pool | 17.2% | $60,542 | $18,432 | 228.5% |
Dishes and silverware | 86.1% | $28,423 | $8,741 | 225.2% |
Hair dryer | 82.8% | $29,137 | $9,057 | 221.7% |
Refrigerator | 84.4% | $28,602 | $9,842 | 190.6% |
Coffee maker | 68.0% | $31,840 | $12,573 | 153.2% |
Indoor fireplace | 10.7% | $55,389 | $22,137 | 150.2% |
Patio or balcony | 69.7% | $31,356 | $12,643 | 148.0% |
Revenue Impact Insights for Mataró
- Gym tops the revenue impact list with a 352.5% uplift — listings with this amenity earn $88,184 vs. $19,487 without it.
- High-opportunity amenities — Gym, Ping pong table, Exterior security cameras on property — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Dishes and silverware, Hair dryer, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Gym — it has the best combination of high revenue impact and low market saturation in Mataró.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Mataró STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mataró. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMataró Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Mataró
- The typical guest profile for Airbnb in Mataró consists of predominantly international visitors (82%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 17.6% of guests.
- Key international markets include France (28.6%) and Spain (17.6%).
- Top languages spoken are English (36.1%) followed by Spanish (20.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Spain.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Mataró?
Listings in Mataró average 4.67 out of 5 overall, with about 48.4 reviews per active listing and 17.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Mataró
- An average rating of 4.67 places Mataró in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.81), while Value (4.53) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 17.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 17.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Mataró Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mataró
- The most common availability pattern in Mataró falls within the 181-270 days range, representing 36.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mataró (37.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Mataró?
Average Booking Lead Time by Month
Booking Lead Time Insights for Mataró
- The overall average booking lead time for vacation rentals in Mataró is 50 days.
- Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Mataró.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Mataró averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Mataró?
Guests in Mataró stay about 5.6 nights on average, generating roughly 2,913 reservations and 24.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Mataró
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Mataró
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 24.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (6.5 nights) and shorten in May (4.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Mataró Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
5.7% of total
2 Nights
31 listings
25.4% of total
3 Nights
11 listings
9% of total
4-6 Nights
4 listings
3.3% of total
7-29 Nights
4 listings
3.3% of total
30+ Nights
65 listings
53.3% of total
Key Insights
- The most prevalent minimum stay requirement in Mataró is 30+ Nights, adopted by 53.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (53.3%) caters to monthly stays (30+ nights) in Mataró, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 53.3% of Mataró hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 53.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mataró.
Mataró Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
0.8% of total
Super Strict 60 Days
8 listings
6.6% of total
Flexible
9 listings
7.4% of total
Moderate
23 listings
18.9% of total
Firm
55 listings
45.1% of total
Strict
26 listings
21.3% of total
Cancellation Policy Insights for Mataró
- The prevailing Airbnb cancellation policy trend in Mataró is Firm, used by 45.1% of listings.
- A majority (66.4%) of hosts in Mataró utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 45.1% market standard in Mataró.
- Regularly review your cancellation policy against competitors and market demand shifts in Mataró.
How Much Are Airbnb Cleaning Fees in Mataró?
Cleaning fees in Mataró are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Mataró
- About 56.6% of Mataró listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($151) and median ($70) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Mataró median of $70. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Mataró Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mataróbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
V)ehƫ
Entire Place • 9 bedrooms
Seafront estate with private direct beach access
Entire Place • 8 bedrooms
Amazing apartment with sea views
Entire Place • 4 bedrooms
Villa Carreras
Entire Place • 6 bedrooms
VILLA VALENTINA
Entire Place • 5 bedrooms
Apartment with a large patio and a great location!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Mataró?
Learn from the best! This table showcases top-performing Airbnb hosts in Mataró based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Javier | 3 | $327,320 | 80 | 4.90/5.0 |
| Josefina | 16 | $312,087 | 560 | 4.52/5.0 |
| Promoinnova | 12 | $235,863 | 428 | 4.44/5.0 |
| Marc | 10 | $220,021 | 205 | 4.67/5.0 |
| Kerstin | 3 | $171,938 | 183 | 4.80/5.0 |
| Ángel M. | 1 | $169,049 | 72 | 4.82/5.0 |
| Carlos | 1 | $136,159 | 131 | 4.95/5.0 |
| HelloTime SL | 3 | $113,465 | 72 | 4.74/5.0 |
| Jose | 1 | $74,527 | 48 | 4.96/5.0 |
| Joaquim | 1 | $67,316 | 228 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mataró.
Who Are the Airbnb Hosts in Mataró?
Mataró has a relatively balanced host base.
Host Profile Insights for Mataró
- A 33.6% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 17.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 27.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Mataró averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Mataró
These are the highest-grossing professional property management operations in Mataró, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Promoinnova | 12 | $235,863 | $172 | 37.0% | 4.44/5 |
| Marc | 10 | $220,021 | $140 | 55.2% | 4.67/5 |
| HelloTime SL | 3 | $113,465 | $272 | 49.0% | 4.74/5 |
| Adrian | 2 | $63,183 | $173 | 64.2% | 4.76/5 |
| Sònia | 2 | $56,657 | $196 | 48.5% | 4.92/5 |
| Cloud5 | 1 | $16,992 | $202 | 44.1% | 4.44/5 |
Management Company Insights for Mataró
- The leading management company, Promoinnova, operates 12 listings with $235,863 in gross revenue — a useful benchmark for what scale looks like in Mataró.
- Top managers average 5 properties each, suggesting professional management in Mataró still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 17.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Mataró's Airbnb Market Compare to Nearby Cities?
How does the Mataró Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Vall-llobrega, Mataró has 1 percentage points higher occupancy and about $618 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vall-llobrega | 18 | $10,950 | $823.23 | 45% |
| Canyelles | 48 | $7,369 | $1150.41 | 36% |
| Cornellà del Terri | 15 | $6,602 | $606.43 | 40% |
| Tiana | 14 | $5,464 | $390.37 | 43% |
| Sant Vicenç de Montalt | 40 | $5,060 | $437.65 | 38% |
| la Baronia de Rialb | 15 | $5,030 | $482.77 | 44% |
| Teià | 24 | $4,870 | $403.51 | 40% |
| Porqueres | 12 | $4,826 | $521.07 | 33% |
| Amer | 11 | $4,735 | $463.88 | 34% |
| Arenys de Munt | 31 | $4,632 | $573.12 | 41% |
Frequently Asked Questions About Airbnb in Mataró
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Mataró.
How much do Airbnb hosts make in Mataró?
Mataró hosts earn about $25,681 per year on average, with an average nightly rate of $206 and RevPAR of $92. Those figures describe the typical revenue environment for active listings in Mataró, Catalonia, not the ceiling for the best operators. Source: AirROI 2026 data, Mataró market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Mataró?
The average Airbnb occupancy rate in Mataró is 46.2%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Mataró?
Listings in Mataró average $206 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Mataró?
Mataró currently has about 122 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Mataró?
AirROI currently classifies the short-term rental regulation level in Mataró as High. The dataset also shows about 82.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Mataró?
RevPAR in Mataró is about $92. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Mataró?
At 46.2% occupancy, Mataró can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $25,681, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Mataró?
The average booking lead time in Mataró is about 50 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Mataró?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Mataró include Platja de Mataró, Centre de Mataró, Parc Central. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Mataró?
entire_home listings make up 86.1% of the active supply in Mataró. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Mataró compare to nearby Airbnb markets?
Among neighboring markets, Vall-llobrega posts $131,405 in average annual revenue with 44.9% occupancy, compared to Mataró's $25,681 and 46.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Mataró?
The average Airbnb stay length in Mataró is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Mataró?
Airbnb listings in Mataró average 4.67 out of 5 overall. About 17.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Mataró?
Gym and Ping pong table are among the strongest revenue-linked amenities in Mataró. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Mataró?
Yes. About 56.6% of active Airbnb listings in Mataró charge a cleaning fee, and the average fee is $151. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Mataró?
At 33.6%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.