Son Servera, Balearic Islands Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Son Servera, Balearic Islands? Based on AirROI's 2026 dataset (May 2025 – April 2026), the short answer is $46,679 per year — at a $531 nightly rate, 47.4% occupancy, and a $221 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 189 active listings, Son Servera is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 18.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 92% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Son Servera?
In Son Servera, the headline Airbnb metrics are $46,679 in average annual revenue,47.4% occupancy, $531 ADR, and $221 in RevPAR, and guests book about 101 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Son Servera?
Understanding the monthly revenue variations for Airbnb listings in Son Servera is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Son Servera is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Son Servera across different performance tiers:
- Best-in-class properties (Top 10%) achieve $12,832+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,883 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,289 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,915, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Son Servera
What Is the Monthly Airbnb Occupancy Rate in Son Servera?
Maximize your bookings by understanding the Son Servera STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Son Servera:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Son Servera
What Is the Average Airbnb Nightly Rate in Son Servera?
Effective short term rental pricing strategy in Son Servera involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Son Servera typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,588+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $668 or more.
- Typical properties (Median) charge around $272 per night.
- Entry-level properties (Bottom 25%) earn around $149 per night.
Average Daily Rate (ADR) Trend by Month in Son Servera
What Is the RevPAR for Airbnb in Son Servera?
RevPAR in Son Servera is currently $221. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $86 RevPAR.
- Typical properties (Median) generate $134 RevPAR.
- Strong performers (Top 25%) earn $247 RevPAR.
- Best-in-class (Top 10%) achieve $433 RevPAR.
Average Monthly RevPAR Trend in Son Servera
RevPAR Insights for Son Servera
- The average RevPAR in Son Servera is $221. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($433) and bottom 25% ($86) is $347, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Son Servera benchmarks. If your RevPAR falls below the median of $134, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $247+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Son Servera?
Son Servera's peak Airbnb season falls in July, August, June, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $11,177 per month
- Occupancy rates average 65.9%
- Daily rates average $641
Shoulder Season
- Revenue averages $4,733 per month
- Occupancy maintains around 41.0%
- Daily rates hold near $534
Low Season (February, March, November)
- Revenue drops to average $2,383 per month
- Occupancy decreases to average 30.1%
- Daily rates adjust to average $517
Seasonality Insights for Son Servera
- Airbnb seasonality in Son Servera is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Son Servera's highest earning potential, with monthly revenues climbing to $12,193, occupancy reaching 71.7%, and ADRs peaking at $664.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,868, occupancy could drop to 22.5%, and ADRs may adjust to $480.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Son Servera.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Son Servera, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Son Servera, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Son Servera?
Yes, Son Servera, Balearic Islands, Spain enforces high STR regulations and 92% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Son Servera to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 92% licensed listings)
What Are the Best Neighborhoods for Airbnb in Son Servera?
Son Servera is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Costa de los Pinos | A picturesque coastal area known for its stunning beaches and tranquil environment. It's perfect for families and travelers seeking a peaceful retreat close to nature and beaches. | Costa de los Pinos Beach, Pula Golf, Cala Millor, Coves del Drac, Capdepera Castle |
| Son Carrio | A charming town that offers a local experience with beautiful landscapes and traditional Balearic architecture. It's ideal for those looking to escape the tourist crowds while still being close to the coast. | Son Carrio Village, Finca Son Gibert, The Nature Reserve of Son Real, Cala Torta Beach |
| Cala Millor | A vibrant tourist destination famous for its long sandy beach and numerous restaurants and shops. It attracts tourists looking for an active beach vacation with plenty of amenities. | Cala Millor Beach, Cala Bona, Scuba diving, Water sports, Nightlife options |
| Porto Cristo | Well-known for its stunning caves and beautiful marina, making it a popular spot for families and adventure seekers. It's a great place for visitors interested in natural attractions and local culture. | Cuevas del Drach, Porto Cristo Beach, Local fish market, Cala Anguila, Cala Morlanda |
| Son Servera Town | The traditional town of Son Servera offers a quaint atmosphere with local markets, shops, and restaurants. It's close to beautiful beaches and provides a glimpse into the local Balearic lifestyle. | Son Servera Village Center, Local markets, Cultural festivals, Son Servera Golf Course |
| Sierra de Llevant | A natural park area that offers stunning views and hiking opportunities, perfect for nature lovers and those looking for an active vacation away from the beach crowds. | Hiking trails, Natural parks, Breathtaking views, Flora and fauna diversity |
| Cala Bona | A lovely seaside resort that complements Cala Millor, known for its beautiful promenade, restaurants, and beach activities, ideal for tourists looking for a lively beach atmosphere. | Cala Bona Beach, Marina, Restaurants and cafes, Water sports, Promenade |
| Cala Morlanda | A small and peaceful beach area that offers a relaxing environment for families and couples looking for a tranquil getaway near the coast. | Cala Morlanda Beach, Swimming and sunbathing, Secluded atmosphere, Nearby restaurants |
Because Son Servera has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Son Servera?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Son Servera
- The Son Servera Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.4% of the 189 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Son Servera, House properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 54.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 2.2%) offer potential for unique stay experiences.
Son Servera Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Son Servera
- The dominant room capacity in Son Servera is 2 bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 61.4% of the active Airbnb listings in Son Servera, indicating a high concentration in these sizes.
- A significant 50.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Son Servera.
Son Servera Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Son Servera
- The most common guest capacity trend in Son Servera vacation rentals is listings accommodating 4 guests (30.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Son Servera STR market, accounting for 57.2% of listings.
- 46.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Son Servera.
- On average, properties in Son Servera are equipped to host 5.1 guests.
How Do Listings in Son Servera Compare on Quality?
Listing quality in Son Servera can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Son Servera
- At 31.9 photos per listing on average, Son Servera hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 37.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Son Servera averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Son Servera?
Amenity Prevalence
Amenity Insights for Son Servera
- Essential amenities in Son Servera that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hair dryer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Son Servera: TV, Wifi, Kitchen.
- Prioritize adding missing essentials: TV, Wifi, Kitchen.
- Consider adding popular differentiators like Washer or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Son Servera to stay competitive.
Which Airbnb Amenities Boost Revenue in Son Servera?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Son Servera, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hammock | 19.0% | $99,238 | $34,312 | 189.2% |
Washer | 91.0% | $49,543 | $17,701 | 179.9% |
Stove | 68.8% | $57,523 | $22,784 | 152.5% |
Microwave | 78.8% | $53,420 | $21,567 | 147.7% |
Blender | 36.5% | $74,350 | $30,768 | 141.7% |
Coffee maker | 83.1% | $51,811 | $21,499 | 141.0% |
Freezer | 63.0% | $59,544 | $24,807 | 140.0% |
Sun loungers | 28.0% | $80,111 | $33,650 | 138.1% |
Toaster | 66.1% | $57,759 | $25,038 | 130.7% |
Iron | 83.6% | $51,440 | $22,409 | 129.6% |
Revenue Impact Insights for Son Servera
- Hammock tops the revenue impact list with a 189.2% uplift — listings with this amenity earn $99,238 vs. $34,312 without it.
- Washer, Coffee maker, Iron — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Son Servera STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Son Servera. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSon Servera Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Son Servera
- The typical guest profile for Airbnb in Son Servera consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 9.2% of guests.
- Key international markets include Germany (30.7%) and France (15.2%).
- Top languages spoken are English (38.6%) followed by German (19.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Son Servera?
Listings in Son Servera average 4.73 out of 5 overall, with about 31.6 reviews per active listing and 24.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Son Servera
- An average rating of 4.73 places Son Servera in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.82), while Value (4.61) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 24.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 24.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Son Servera Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Son Servera
- The most common availability pattern in Son Servera falls within the 271-366 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Son Servera (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Son Servera?
Average Booking Lead Time by Month
Booking Lead Time Insights for Son Servera
- The overall average booking lead time for vacation rentals in Son Servera is 101 days.
- Guests book furthest in advance for stays during August (average 148 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (125 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (101 days) as a baseline for your pricing and availability strategy in Son Servera.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 148 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 125 days) to capture early planners.
- Monitor your own booking lead times against these Son Servera averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Son Servera?
Guests in Son Servera stay about 6.9 nights on average, generating roughly 2,974 reservations and 15.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Son Servera
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Son Servera
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (8.9 nights) and shorten in Jan (4.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Son Servera Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
42 listings
22.2% of total
2 Nights
2 listings
1.1% of total
3 Nights
11 listings
5.8% of total
4-6 Nights
56 listings
29.6% of total
7-29 Nights
20 listings
10.6% of total
30+ Nights
58 listings
30.7% of total
Key Insights
- The most prevalent minimum stay requirement in Son Servera is 30+ Nights, adopted by 30.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (30.7%) caters to monthly stays (30+ nights) in Son Servera, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 30.7% of Son Servera hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 30.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Son Servera.
Son Servera Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
1.6% of total
Super Strict 60 Days
7 listings
3.7% of total
Super Strict 30 Days
12 listings
6.3% of total
Flexible
6 listings
3.2% of total
Moderate
24 listings
12.7% of total
Firm
92 listings
48.7% of total
Strict
45 listings
23.8% of total
Cancellation Policy Insights for Son Servera
- The prevailing Airbnb cancellation policy trend in Son Servera is Firm, used by 48.7% of listings.
- A majority (72.5%) of hosts in Son Servera utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 48.7% market standard in Son Servera.
- Regularly review your cancellation policy against competitors and market demand shifts in Son Servera.
How Much Are Airbnb Cleaning Fees in Son Servera?
Cleaning fees in Son Servera are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Son Servera
- About 65.6% of Son Servera listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($515) and median ($163) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 10.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Son Servera median of $163. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Son Servera Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Son Serverabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Finca Sa Plana
Entire Place • 3 bedrooms
Can Jeroni Carrio
Entire Place • 3 bedrooms
Viterbo
Entire Place • 3 bedrooms
In Copinya
Entire Place • 4 bedrooms
Vora Pula Golf Ii
Entire Place • 6 bedrooms
Ses Fonolleres
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Son Servera?
Learn from the best! This table showcases top-performing Airbnb hosts in Son Servera based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Homerti | 22 | $3,346,388 | 259 | 4.70/5.0 |
| Holidu | 6 | $253,090 | 129 | 4.75/5.0 |
| Holidu | 4 | $224,336 | 31 | 4.72/5.0 |
| Holidu | 3 | $180,285 | 65 | 4.85/5.0 |
| Fincas Majorica | 4 | $173,353 | 197 | 4.66/5.0 |
| Apartamentos | 5 | $157,086 | 210 | 4.86/5.0 |
| Arcadia Cala Millor | 8 | $156,648 | 150 | 4.85/5.0 |
| 5StarsHome | 2 | $156,222 | 3 | Not Rated |
| Ignacio | 1 | $148,976 | 111 | 4.97/5.0 |
| Holidu | 4 | $136,195 | 187 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Son Servera.
Who Are the Airbnb Hosts in Son Servera?
Son Servera leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Son Servera
- A 31.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 33.9% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 7.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Son Servera averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Son Servera
These are the highest-grossing professional property management operations in Son Servera, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Homerti | 22 | $3,346,388 | $1,383 | 41.9% | 4.70/5 |
| Holidu | 6 | $253,090 | $1,207 | 22.3% | 4.75/5 |
| Holidu | 4 | $224,336 | $1,070 | 19.6% | 4.72/5 |
| Holidu | 3 | $180,285 | $1,105 | 25.6% | 4.85/5 |
| Fincas Majorica | 4 | $173,353 | $200 | 68.7% | 4.66/5 |
| 5StarsHome | 2 | $156,222 | $1,039 | 36.1% | N/A |
| Holidu | 4 | $136,195 | $338 | 43.0% | 4.25/5 |
| Antonio | 2 | $124,985 | $558 | 27.5% | 4.70/5 |
| Novasol | 2 | $122,792 | $411 | 57.9% | 4.92/5 |
| PlanetVillas Vacaciones | 5 | $117,608 | $354 | 32.7% | 4.44/5 |
Management Company Insights for Son Servera
- The leading management company, Homerti, operates 22 listings with $3,346,388 in gross revenue — a useful benchmark for what scale looks like in Son Servera.
- Top managers average 5 properties each, suggesting professional management in Son Servera still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.67/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Son Servera's Airbnb Market Compare to Nearby Cities?
How does the Son Servera Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Deià, Son Servera has 6 percentage points lower occupancy and about $146 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Badia Blava | 28 | $8,435 | $1089.78 | 44% |
| Algaida | 77 | $6,646 | $838.96 | 46% |
| ses Illetes | 23 | $6,624 | $721.42 | 44% |
| Mancor de la Vall | 35 | $6,492 | $757.85 | 47% |
| Marratxí | 70 | $6,398 | $741.63 | 47% |
| Bunyola | 52 | $6,368 | $667.69 | 48% |
| Deià | 59 | $6,352 | $677.23 | 53% |
| Consell | 16 | $5,865 | $676.88 | 52% |
| ses Palmeres | 12 | $5,642 | $645.59 | 50% |
| Balearic Islands | 13 | $5,636 | $695.05 | 49% |
Frequently Asked Questions About Airbnb in Son Servera
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Son Servera.
How much do Airbnb hosts make in Son Servera?
Son Servera hosts earn about $46,679 per year on average, with an average nightly rate of $531 and RevPAR of $221. Those figures describe the typical revenue environment for active listings in Son Servera, Balearic Islands, not the ceiling for the best operators. Source: AirROI 2026 data, Son Servera market, May 2025 to April 2026.
What is the average Airbnb occupancy rate in Son Servera?
The average Airbnb occupancy rate in Son Servera is 47.4%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Son Servera?
Listings in Son Servera average $531 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Son Servera?
Son Servera currently has about 189 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Son Servera?
AirROI currently classifies the short-term rental regulation level in Son Servera as High. The dataset also shows about 91.5% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Son Servera?
RevPAR in Son Servera is about $221. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Son Servera?
At 47.4% occupancy, Son Servera can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $46,679, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Son Servera?
The average booking lead time in Son Servera is about 101 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Son Servera?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Son Servera include Costa de los Pinos, Son Carrio, Cala Millor. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Son Servera?
entire_home listings make up 98.4% of the active supply in Son Servera. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Son Servera compare to nearby Airbnb markets?
Among neighboring markets, Badia Blava posts $101,222 in average annual revenue with 43.6% occupancy, compared to Son Servera's $46,679 and 47.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Son Servera?
The average Airbnb stay length in Son Servera is about 6.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Son Servera?
Airbnb listings in Son Servera average 4.73 out of 5 overall. About 24.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Son Servera?
Hammock and Washer are among the strongest revenue-linked amenities in Son Servera. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Son Servera?
Yes. About 65.6% of active Airbnb listings in Son Servera charge a cleaning fee, and the average fee is $515. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Son Servera?
At 31.2%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.