Tourism statisticsCity2026
Rome Tourism Statistics: 22.9M Arrivals in 2025
Rome, in Lazio, Italy, recorded 22.9 million tourist arrivals in 2025, Roma Capitale reports. AirROI estimates 992,843 Airbnb stays in Rome in the 12 months to October 2026. The busiest month was May, and the quietest was January.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 4,486,098
- Typical Airbnb stay
- 4.5 nights
- Busiest Airbnb month
- May
- From abroad, among guests who left a review
- 94%
Key facts
Rome Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- Roma Capitale puts Rome at 22.9 million tourist arrivals in 2025.
Airbnb stays
- AirROI puts Airbnb stays in Rome at 992,843 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Rome added up to 4,486,098 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Rome lasted 4.5 nights in the 12 months to October 2026, booked about 57 days ahead.
Busiest months
- AirROI ranks May the busiest Airbnb month in Rome in the 12 months to October 2026, followed by October and September, with January the quietest.
- AirROI estimates Airbnb in Rome had no single high season in the 12 months to October 2026: the three busiest months were May, October and September.
- AirROI estimates Airbnb stays in Rome in May were booked furthest ahead, about 69 days, against 41 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 94% of Rome Airbnb guests who left a review as of October 2026 came from abroad, led by the United States at 27% and France at 9.6%.
- Among Rome Airbnb guests who left a review as of October 2026, New York was the top origin city at 2.2%, ahead of London at 1.9%, AirROI estimates.
By place
- AirROI ranks Rome first for Airbnb stays among the 544 towns it lists in Italy in the 12 months to October 2026.
Official numbers
How Many Tourists Visit Rome?
Roma Capitale counted 22.9 million tourist arrivals in 2025.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 22.9 millionTourist arrivals | Tourist arrivals in accommodation establishments in Rome, January to December 2025 | 2025 | Roma Capitale |
Airbnb stays
Airbnb Stays in Rome
Rome had 29,125 Airbnb homes in the 12 months to October 2026. They took an estimated 992,843 stays and 4,486,098 nights. A typical stay lasted 4.5 nights and was booked about 57 days ahead.
- Airbnb homes
- 29,125
- Airbnb stays, estimate
- 992,843
- Airbnb nights, estimate
- 4,486,098
- Typical stay
- 4.5 nights
- Booked ahead
- 57 days
Busiest months
When Is the Busiest Time in Rome?
On Airbnb, May was the busiest month in Rome in the 12 months to October 2026, then October and September. January was the quietest. The busiest months do not sit together, so there is no single high season.
May ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: May, October, September, April, June, March, August, July, November, February, December, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| May | 10.6% | 69 days |
| October | 10.5% | 67 days |
| September | 9.7% | 64 days |
| April | 9.5% | 60 days |
| June | 9.2% | 62 days |
| March | 8.2% | 54 days |
| August | 8.0% | 65 days |
| July | 7.8% | 68 days |
| November | 7.5% | 47 days |
| February | 6.8% | 45 days |
| December | 6.6% | 46 days |
| January | 5.5% | 41 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Rome Airbnb Guests Come From?
Among Rome Airbnb guests who left a review as of October 2026, nearly all came from abroad (94%), led by the United States at 27% and France at 9.6%, AirROI estimates. Among the same guests, New York was the top origin city at 2.2%, ahead of London at 1.9%. The figures rest on 2,807,735 reviews, written over many years.
94% from abroad
Among guests who left a review, as of October 2026
- From abroad 94%
- From within Italy 6%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Rome
How many tourists visit Rome?
Rome had 22.9 million tourist arrivals in 2025, according to Roma Capitale. AirROI estimates 992,843 Airbnb stays in Rome in the 12 months to October 2026, which is a separate count of bookings.
When is the busiest time in Rome?
The busiest Airbnb month in Rome in the 12 months to October 2026 was May, then October and September.
What is the quietest month in Rome?
January was the quietest Airbnb month in Rome in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 41 days ahead, against 69 days for May.
How long is a typical Airbnb stay in Rome?
A typical Airbnb stay in Rome lasted 4.5 nights in the 12 months to October 2026, booked about 57 days ahead. By month, stays ran from 3.9 nights in June to 5.0 nights in August.
Where do Airbnb guests in Rome come from?
Of Rome Airbnb guests who left a review as of October 2026, 94% came from abroad, AirROI estimates. The largest groups were the United States at 27% and France at 9.6%. Among the same guests, the top origin city was New York at 2.2%, ahead of London at 1.9%.
Are Airbnb stays the same as tourists?
No. Roma Capitale counts tourist arrivals (22.9 million in 2025). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 992,843 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 992,843 stays at 4.52 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 2,807,735 reviews and describes guests who left a review, not everyone who stayed. Read the method page.