Tourism statisticsCity2026
Bologna Tourism Statistics: 1.8M Arrivals in 2024
Bologna, in Emilia-Romagna, Italy, recorded 1,836,216 tourist arrivals in 2024, Bologna Welcome reports. AirROI estimates 122,610 Airbnb stays in Bologna in the 12 months to October 2026. The busiest month was October, and the quietest was January.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 534,088
- Typical Airbnb stay
- 4.4 nights
- Busiest Airbnb month
- October
- From abroad, among guests who left a review
- 86%
Key facts
Bologna Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- Bologna Welcome puts Bologna at 1,836,216 tourist arrivals in 2024.
Airbnb stays
- AirROI puts Airbnb stays in Bologna at 122,610 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Bologna added up to 534,088 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Bologna lasted 4.4 nights in the 12 months to October 2026, booked about 58 days ahead.
Busiest months
- AirROI ranks October the busiest Airbnb month in Bologna in the 12 months to October 2026, followed by May and September, with January the quietest.
- AirROI estimates Airbnb in Bologna had no single high season in the 12 months to October 2026: the three busiest months were October, May and September.
- AirROI estimates Airbnb stays in Bologna in June were booked furthest ahead, about 81 days, against 40 days for February, in the 12 months to October 2026.
Guests
- AirROI estimates 86% of Bologna Airbnb guests who left a review as of October 2026 came from abroad, led by the United States at 17% and the United Kingdom at 12%.
- Among Bologna Airbnb guests who left a review as of October 2026, London was the top origin city at 3.4%, ahead of Paris at 1.9%, AirROI estimates.
By place
- AirROI ranks Bologna 7th for Airbnb stays among the 544 towns it lists in Italy in the 12 months to October 2026.
Official numbers
How Many Tourists Visit Bologna?
Bologna Welcome counted 1,836,216 tourist arrivals in 2024.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 1,836,216Tourist arrivals | Tourist arrivals in Bologna | 2024 | Bologna Welcome |
Airbnb stays
Airbnb Stays in Bologna
Bologna had 3,757 Airbnb homes in the 12 months to October 2026. They took an estimated 122,610 stays and 534,088 nights. A typical stay lasted 4.4 nights and was booked about 58 days ahead.
- Airbnb homes
- 3,757
- Airbnb stays, estimate
- 122,610
- Airbnb nights, estimate
- 534,088
- Typical stay
- 4.4 nights
- Booked ahead
- 58 days
Busiest months
When Is the Busiest Time in Bologna?
On Airbnb, October was the busiest month in Bologna in the 12 months to October 2026, then May and September. January was the quietest. The busiest months do not sit together, so there is no single high season.
October ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: October, May, September, April, June, August, November, July, March, February, December, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| October | 10.5% | 60 days |
| May | 10.0% | 58 days |
| September | 9.8% | 65 days |
| April | 9.6% | 62 days |
| June | 9.1% | 81 days |
| August | 8.4% | 62 days |
| November | 8.4% | 52 days |
| July | 7.8% | 61 days |
| March | 7.7% | 66 days |
| February | 6.5% | 40 days |
| December | 6.3% | 42 days |
| January | 5.7% | 41 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Bologna Airbnb Guests Come From?
Among Bologna Airbnb guests who left a review as of October 2026, 86% came from abroad, led by the United States at 17% and the United Kingdom at 12%, AirROI estimates. Among the same guests, London was the top origin city at 3.4%, ahead of Paris at 1.9%. The figures rest on 341,688 reviews, written over many years.
86% from abroad
Among guests who left a review, as of October 2026
- From abroad 86%
- From within Italy 14%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Bologna
How many tourists visit Bologna?
Bologna had 1,836,216 tourist arrivals in 2024, according to Bologna Welcome. AirROI estimates 122,610 Airbnb stays in Bologna in the 12 months to October 2026, which is a separate count of bookings.
When is the busiest time in Bologna?
The busiest Airbnb month in Bologna in the 12 months to October 2026 was October, then May and September.
What is the quietest month in Bologna?
January was the quietest Airbnb month in Bologna in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 41 days ahead, against 81 days for June.
How long is a typical Airbnb stay in Bologna?
A typical Airbnb stay in Bologna lasted 4.4 nights in the 12 months to October 2026, booked about 58 days ahead. By month, stays ran from 3.3 nights in November to 5.4 nights in August.
Where do Airbnb guests in Bologna come from?
Of Bologna Airbnb guests who left a review as of October 2026, 86% came from abroad, AirROI estimates. The largest groups were the United States at 17% and the United Kingdom at 12%. Among the same guests, the top origin city was London at 3.4%, ahead of Paris at 1.9%.
Are Airbnb stays the same as tourists?
No. Bologna Welcome counts tourist arrivals (1,836,216 in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 122,610 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 122,610 stays at 4.36 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 341,688 reviews and describes guests who left a review, not everyone who stayed. Read the method page.