Zhanghua City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Changhua County, Taiwan
Is Airbnb profitable in Zhanghua City in 2025? Explore comprehensive Airbnb analytics for Zhanghua City, Changhua County, Taiwan to uncover income potential. This 2025 STR market report for Zhanghua City, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Zhanghua City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zhanghua City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zhanghua City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zhanghua City (2025)
Understanding the monthly revenue variations for Airbnb listings in Zhanghua City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zhanghua City is typically June, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zhanghua City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,522+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $780 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $466 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $136, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zhanghua City
Zhanghua City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zhanghua City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zhanghua City:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zhanghua City
Average Daily Rate (ADR) Airbnb Trends in Zhanghua City (2025)
Effective short term rental pricing strategy in Zhanghua City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zhanghua City typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $87+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $68 or more.
- Typical properties (Median) charge around $44 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Zhanghua City
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Airbnb Seasonality Analysis & Trends in Zhanghua City (2025)
Peak Season (June, November, October)
- Revenue averages $1,002 per month
- Occupancy rates average 31.4%
- Daily rates average $55
Shoulder Season
- Revenue averages $706 per month
- Occupancy maintains around 27.2%
- Daily rates hold near $58
Low Season (February, March, April)
- Revenue drops to average $431 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $65
Seasonality Insights for Zhanghua City
- The Airbnb seasonality in Zhanghua City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zhanghua City's highest earning potential, with monthly revenues capable of climbing to $1,070, occupancy reaching a high of 38.1%, and ADRs peaking at $68.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $265, occupancy could drop to 18.5%, and ADRs may adjust down to $51.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zhanghua City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zhanghua City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zhanghua City (2025)
Exploring the top neighborhoods for short-term rentals in Zhanghua City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zhongzheng Park | A beautiful park in the city center, popular with both locals and tourists for its scenic views and recreational activities. Provides a peaceful retreat from the urban environment. | Zhongzheng Park, Changhua County Stadium, Taiwan Railway Changhua Station |
| Changhua Lantern Festival | A vibrant annual event attracting visitors to experience traditional Taiwanese culture and stunning lantern displays. Ideal location for seasonal rentals around festival time. | Changhua Lantern Festival Site, Biyun Temple, Cultural and Creative Industries Park |
| Kuan-Tien Temple | An important cultural and religious site in Changhua, attracting visitors interested in Taiwanese spirituality and architecture. A perfect spot for cultural tourism. | Kuan-Tien Temple, Changhua County Cultural Center, Historic Streets of Changhua |
| Nantou-Guangfu | A developing area close to Changhua that features a mix of urban and rural attractions, appealing to families and nature lovers. | Nantou Scenic Area, Local farms, Hiking trails |
| Fengyuan | Known for its night markets and traditional Taiwanese snacks, this area is a bustling hub for both locals and visitors looking for an authentic experience. | Fengyuan Night Market, Shizhong Park, Fengyuan Museum |
| Puxin | A quiet suburban area that is becoming increasingly popular due to its beautiful landscapes and proximity to classic cultural sites. | Luhe Night Market, Puxin Township Cultural Center, Scenic hiking spots |
| Baguashan | A popular mountain area with beautiful landscapes and temples, perfect for travelers looking for nature escapes near the city. | Baguashan Buddha, Scenic viewpoints, Hiking trails |
| Changhua Railway Station Area | A central transportation hub, making it convenient for travelers to explore Changhua and nearby cities. Offers various amenities around the station. | Local shops and restaurants, Transportation hub, Nearby attractions |
Understanding Airbnb License Requirements & STR Laws in Zhanghua City (2025)
While Zhanghua City, Changhua County, Taiwan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zhanghua City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zhanghua City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zhanghua Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Secure electronic door lock.Near station
Entire Place • 2 bedrooms
Full Great () Magleauce Mountain Heritage Tour of the Sculpture Tour Changhua City Food Breakfast to
Entire Place • 2 bedrooms
Brand-new fit out.Modern and simple double room. Changhua.It comes with a free dedicated parking spa
Private Room • N/A
Egg Flower Soup - Splendid Blue Room | Indigo Room
Private Room • N/A
- Saturn Room | Saturn Room
Private Room • 1 bedroom
蛋花湯-若夢房｜Light Dream Room
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zhanghua City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zhanghua City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tina | 1 | $24,894 | 13 | 4.77/5.0 |
| 若茵 | 3 | $21,534 | 45 | 4.86/5.0 |
| Maple | 1 | $20,465 | 5 | 5.00/5.0 |
| Eda | 3 | $9,907 | 66 | 4.80/5.0 |
| 俊甫 | 1 | $8,439 | 92 | 4.98/5.0 |
| 伊嬬 | 1 | $2,515 | 8 | 4.88/5.0 |
| Carlo | 1 | $2,275 | 16 | 4.81/5.0 |
| Ruby | 1 | $2,216 | 46 | 4.98/5.0 |
| 張 | 3 | $943 | 81 | 4.61/5.0 |
| 佩珺 | 2 | $743 | 6 | 4.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zhanghua City.
Dive Deeper: Advanced Zhanghua City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zhanghua City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZhanghua City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zhanghua City
- The Zhanghua City Airbnb market composition is heavily skewed towards Private Room listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zhanghua City, House properties are the most common (44.4%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
- The presence of 38.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Zhanghua City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zhanghua City
- The dominant room capacity in Zhanghua City is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Zhanghua City, indicating a high concentration in these sizes.
Zhanghua City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zhanghua City
- The most common guest capacity trend in Zhanghua City vacation rentals is listings accommodating 2 guests (22.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 1 guest dominate the Zhanghua City STR market, accounting for 33.3% of listings.
- On average, properties in Zhanghua City are equipped to host 1.2 guests.
Zhanghua City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zhanghua City
- The most common availability pattern in Zhanghua City falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Zhanghua City (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zhanghua City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
94.1% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Zhanghua City is 1 Night, adopted by 94.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.1%) of the Zhanghua City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.1% of Zhanghua City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zhanghua City.
Zhanghua City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
64.7% of total
Moderate
5 listings
29.4% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for Zhanghua City
- The prevailing Airbnb cancellation policy trend in Zhanghua City is Flexible, used by 64.7% of listings.
- The market strongly favors guest-friendly terms, with 94.1% of listings offering Flexible or Moderate policies. This suggests guests in Zhanghua City may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.7% market standard in Zhanghua City.
- Given the high prevalence of Flexible policies (64.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Zhanghua City.
Zhanghua City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zhanghua City
- The overall average booking lead time for vacation rentals in Zhanghua City is 17 days.
- Guests book furthest in advance for stays during January (average 34 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (27 days avg.) sees the longest lead times, while Summer (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (17 days) as a baseline for your pricing and availability strategy in Zhanghua City.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 34 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 27 days) to capture early planners.
- Monitor your own booking lead times against these Zhanghua City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zhanghua City (2025)
Amenity Prevalence
Amenity Insights for Zhanghua City
- Essential amenities in Zhanghua City that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Shampoo, Hair dryer, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zhanghua City: Air conditioning.
- Consider adding popular differentiators like Shampoo or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zhanghua City to stay competitive.
Zhanghua City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zhanghua City
- The typical guest profile for Airbnb in Zhanghua City consists of primarily domestic travelers (82%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 81.6% of guests.
- Key international markets include Taiwan (81.6%) and Hong Kong (2.6%).
- Top languages spoken are Chinese (46.5%) followed by English (35.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Taipei and Taoyuan City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zhanghua City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nanzhuang | 11 | $2,875 | $284.93 | 28% |
| Alishan Township | 48 | $1,906 | $142.13 | 39% |
| Zhuangwei | 31 | $1,651 | $231.84 | 24% |
| Yuanshan | 35 | $1,529 | $180.62 | 28% |
| Taipei | 3,937 | $1,354 | $92.19 | 53% |
| Zhuqi Township | 27 | $1,254 | $109.80 | 37% |
| Sanxing | 61 | $1,203 | $243.84 | 22% |
| Dongshan | 105 | $1,141 | $217.85 | 21% |
| Fanlu Township | 29 | $1,117 | $159.63 | 33% |
| Chiayi | 66 | $1,089 | $90.33 | 36% |