Toufen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Miaoli County, Taiwan
Is Airbnb profitable in Toufen in 2025? Explore comprehensive Airbnb analytics for Toufen, Miaoli County, Taiwan to uncover income potential. This 2025 STR market report for Toufen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Toufen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Toufen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Toufen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Toufen (2025)
Understanding the monthly revenue variations for Airbnb listings in Toufen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Toufen is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Toufen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,137+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,091 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $484 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $283, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Toufen
Toufen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Toufen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Toufen:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Toufen
Average Daily Rate (ADR) Airbnb Trends in Toufen (2025)
Effective short term rental pricing strategy in Toufen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Toufen typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $134+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $67 or more.
- Typical properties (Median) charge around $40 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Toufen
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Airbnb Seasonality Analysis & Trends in Toufen (2025)
Peak Season (May, April, November)
- Revenue averages $1,274 per month
- Occupancy rates average 36.6%
- Daily rates average $68
Shoulder Season
- Revenue averages $845 per month
- Occupancy maintains around 38.4%
- Daily rates hold near $67
Low Season (February, March, July)
- Revenue drops to average $628 per month
- Occupancy decreases to average 31.5%
- Daily rates adjust to average $67
Seasonality Insights for Toufen
- The Airbnb seasonality in Toufen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Toufen's highest earning potential, with monthly revenues capable of climbing to $1,410, occupancy reaching a high of 41.8%, and ADRs peaking at $73.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $527, occupancy could drop to 25.9%, and ADRs may adjust down to $65.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Toufen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Toufen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Toufen (2025)
Exploring the top neighborhoods for short-term rentals in Toufen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Toufen City Center | The lively hub of Toufen featuring shops, restaurants, and easy access to public transportation. Perfect for visitors wanting to experience local culture with convenient amenities. | Toufen Night Market, Miaoli Hakka Cultural Museum, Toufen Park, Dahu Strawberry Garden, Xiangshan Tea Plantation |
| Zhongzheng Park | A tranquil area known for its beautiful park and green spaces, popular among families and nature lovers. Ideal for guests who prefer a peaceful environment. | Zhongzheng Park, Miaoli County Stadium, Toufen Riverside Park, Hiking trails, Scenic picnic areas |
| Hengshan Township | A close-knit community famous for its beautiful mountainous scenery and outdoor activities. Attracts nature enthusiasts and adventurers. | Hengshan Tea Gardens, Hiking trails, Yuanli Luminous Insects, Natural hot springs |
| Zhunan, Miaoli | Nearby town with a rich history and cultural significance, making it a great location for historical tourism. | Zhunan Temple, Zhunan Railway Station, Local artisan shops, Historic old streets |
| Dahu Township | Known for its strawberries and beautiful nature, it's ideal for agritourism. Great for guests looking for a farm experience. | Dahu Strawberry Farm, Dahu Scenic Area, Local farmers' markets, Outdoor engagement activities |
| Sanyi Township | Famous for wood carving arts and crafts, attracts art lovers and culture enthusiasts. Unique offerings for guests interested in local handicrafts. | Sanyi Wood Sculpture Museum, Sanyi Railway Station, Cultural heritage parks, Local artisan workshops |
| Miaoli Mountain Area | Offers stunning mountain views and hiking opportunities, ideal for those seeking adventure and nature. | Nanzhuang Old Street, Hehuanshan Mountain, Miaoli Pineapple Farm, Family-friendly hiking trails |
| Guanxi Township | Known for its historical and cultural sites, along with stunning rural landscapes, making it appealing for cultural tourists. | Guanxi Old Street, Local food markets, Historical temples, Scenic rural views |
Understanding Airbnb License Requirements & STR Laws in Toufen (2025)
While Toufen, Miaoli County, Taiwan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Toufen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Toufen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Toufenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Salmon painting — the warmest home
Private Room • 5 bedrooms
Diva sonata no.7 雅緻的隱秘瑰寶 渡假屋
Entire Place • 3 bedrooms
頭份美國派American Paradise
Entire Place • 3 bedrooms
Light Rainy Home | Totally | Far from All | 10-15 Minutes from Interchange | Designer Husband and Wi
Entire Place • 3 bedrooms
尚順廣場華納威秀影城旁渡假屋（包棟）
Entire Place • 2 bedrooms
"Little Day" is a 4 ~ 8-person 4k video Theater. Early.
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Toufen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Toufen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 美意 | 7 | $54,606 | 1279 | 4.89/5.0 |
| 月亮 | 1 | $41,160 | 80 | 4.79/5.0 |
| Yu Jie | 4 | $39,480 | 301 | 4.82/5.0 |
| Catherine | 1 | $30,674 | 56 | 4.95/5.0 |
| June | 1 | $26,595 | 5 | 5.00/5.0 |
| Alison | 7 | $24,620 | 135 | 4.84/5.0 |
| Host #493820376 | 1 | $14,459 | 5 | 4.60/5.0 |
| Yungai | 1 | $11,713 | 92 | 4.99/5.0 |
| Jason | 3 | $11,242 | 57 | 4.99/5.0 |
| Alain | 3 | $8,903 | 309 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Toufen.
Dive Deeper: Advanced Toufen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Toufen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsToufen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Toufen
- The Toufen Airbnb market composition is heavily skewed towards Private Room listings, which make up 74.2% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Toufen, Apartment/Condo properties are the most common (51.6%), reflecting the local real estate landscape.
- Houses represent a significant 45.2% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.2%) offer potential for unique stay experiences.
Toufen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Toufen
- The dominant room capacity in Toufen is 1 bedroom listings, making up 19.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 29.1% of the active Airbnb listings in Toufen, indicating a high concentration in these sizes.
- A significant 25.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Toufen.
Toufen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Toufen
- The most common guest capacity trend in Toufen vacation rentals is listings accommodating 8+ guests (16.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Toufen STR market, accounting for 29.0% of listings.
- 19.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Toufen.
- On average, properties in Toufen are equipped to host 2.2 guests.
Toufen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Toufen
- The most common availability pattern in Toufen falls within the 181-270 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Toufen (51.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Toufen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
86.2% of total
2 Nights
1 listings
3.4% of total
3 Nights
1 listings
3.4% of total
7-29 Nights
1 listings
3.4% of total
30+ Nights
1 listings
3.4% of total
Key Insights
- The most prevalent minimum stay requirement in Toufen is 1 Night, adopted by 86.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.6%) of the Toufen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 86.2% of Toufen hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Toufen.
Toufen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
7.1% of total
Moderate
19 listings
67.9% of total
Firm
2 listings
7.1% of total
Strict
5 listings
17.9% of total
Cancellation Policy Insights for Toufen
- The prevailing Airbnb cancellation policy trend in Toufen is Moderate, used by 67.9% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Toufen may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 67.9% market standard in Toufen.
- Regularly review your cancellation policy against competitors and market demand shifts in Toufen.
Toufen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Toufen
- The overall average booking lead time for vacation rentals in Toufen is 30 days.
- Guests book furthest in advance for stays during June (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (40 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Toufen.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Toufen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Toufen (2025)
Amenity Prevalence
Amenity Insights for Toufen
- Essential amenities in Toufen that guests expect include: Air conditioning, Hair dryer, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Toufen: Air conditioning, Hair dryer, Wifi.
- Prioritize adding missing essentials: Hair dryer, Wifi.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Toufen to stay competitive.
Toufen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Toufen
- The typical guest profile for Airbnb in Toufen consists of primarily domestic travelers (83%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 83.2% of guests.
- Key international markets include Taiwan (83.2%) and United States (4.9%).
- Top languages spoken are Chinese (54.9%) followed by English (36.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Taipei and New Taipei City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Toufen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nanzhuang | 11 | $3,037 | $285.76 | 28% |
| Alishan Township | 48 | $1,970 | $143.80 | 39% |
| Zhuangwei | 32 | $1,626 | $228.98 | 24% |
| Yuanshan | 36 | $1,497 | $171.74 | 28% |
| Taipei | 3,986 | $1,360 | $91.54 | 53% |
| Sanxing | 61 | $1,220 | $249.16 | 22% |
| Zhuqi Township | 27 | $1,210 | $111.86 | 35% |
| Fanlu Township | 29 | $1,160 | $109.55 | 33% |
| Dongshan | 108 | $1,094 | $208.92 | 21% |
| Wujie | 113 | $1,030 | $234.01 | 21% |