Puli Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nantou County, Taiwan
Is Airbnb profitable in Puli Township in 2025? Explore comprehensive Airbnb analytics for Puli Township, Nantou County, Taiwan to uncover income potential. This 2025 STR market report for Puli Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 123 active listings.
Whether you're considering an Airbnb investment in Puli Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Puli Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Puli Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Puli Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Puli Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Puli Township is typically November, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Puli Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,225+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,594 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $619 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $228, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Puli Township
Puli Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Puli Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Puli Township:
- Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 31% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Puli Township
Average Daily Rate (ADR) Airbnb Trends in Puli Township (2025)
Effective short term rental pricing strategy in Puli Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Puli Township typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $404+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $54 per night.
Average Daily Rate (ADR) Trend by Month in Puli Township
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Airbnb Seasonality Analysis & Trends in Puli Township (2025)
Peak Season (November, April, January)
- Revenue averages $1,424 per month
- Occupancy rates average 24.6%
- Daily rates average $177
Shoulder Season
- Revenue averages $1,256 per month
- Occupancy maintains around 22.5%
- Daily rates hold near $168
Low Season (February, September, October)
- Revenue drops to average $912 per month
- Occupancy decreases to average 19.9%
- Daily rates adjust to average $169
Seasonality Insights for Puli Township
- The Airbnb seasonality in Puli Township shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Puli Township's highest earning potential, with monthly revenues capable of climbing to $1,480, occupancy reaching a high of 26.8%, and ADRs peaking at $206.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $797, occupancy could drop to 17.3%, and ADRs may adjust down to $154.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Puli Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Puli Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Puli Township (2025)
Exploring the top neighborhoods for short-term rentals in Puli Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sun Moon Lake | One of Taiwan's most famous tourist spots, known for its stunning natural beauty and cultural significance. Attracts visitors for breathtaking scenery, hiking, and water activities. | Sun Moon Lake, Syuanguang Temple, Wenwu Temple, Cable Car, Cultural Village, Bike Trails |
| Puli Township Center | The heart of Puli Township featuring local markets, shops, and restaurants. Offers visitors a glimpse into local life and culture, making it a great location for travelers looking for authenticity. | Puli Beer Brewery, Puli Paper Factory, Local Night Market, National Taichung Theater, Wangyou Forest, Shopping Streets |
| Cingjing Farm | A beautiful mountainous area known for its picturesque landscapes, sheep grazing, and fresh air. Ideal for tourists seeking a peaceful retreat in nature. | Cingjing Farm, Green Green Grassland, Carton King, Small Swiss Garden, Skywalk, Sheep Show |
| Xitou Nature Education Area | Famous nature reserve with diverse flora and fauna, trails, and cool climate. Perfect for eco-tourism and families looking for outdoor activities. | Xitou Monster Village, Nature Trails, Forest Education Center, Xitou Bamboo Forest, Visitor Center, Scenic Viewpoints |
| Theorizing Beach | A tranquil spot on the coast known for scenic views, ideal for relaxation. Great for visitors who appreciate serene beach getaways. | Theorizing Beach, Beachfront Stalls, Ocean Views, Nearby Cafes, Coastal Trails, Water Sports |
| Paper Museum | An educational site showcasing the history and craft of paper making in Taiwan. Attracts families and school trips, making it a unique cultural experience. | Puli Paper Museum, Workshops, Exhibits, Cultural Activities, Visitor Center, Art Displays |
| Dengguan East Road | A lively street lined with cafes and shops, popular among young tourists and locals. Offers a vibrant atmosphere with easy access to services and entertainment. | Local Cafes, Street Performances, Shopping, Restaurants, Night Markets, Cultural Events |
| Hiking Trails in Puli | A variety of natural hiking trails surrounding Puli with stunning views of the mountains and countryside. Attracts adventure seekers and nature lovers. | Fangyuan Hiking Trail, Mount Hohuan, Jiji Wuchanggong Trail, Scenic Overlooks, Nature Photography Spots, Camping Areas |
Understanding Airbnb License Requirements & STR Laws in Puli Township (2025)
While Puli Township, Nantou County, Taiwan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Puli Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Puli Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Puli Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
. - 5 rooms/4 bathrooms - 16 beds in total, BBQ, casual mahjong, full kitchen, free parking
Entire Place • 5 bedrooms
![[Miki Sanbai] Family-style private house, 8-10 people in the center of Puli, certified as a hospitab](https://a0.muscache.com/im/ml/photo_enhancement/pictures/af57a234-071d-4b71-becb-24cf9407c774.jpg?im_w=480&im_format=avif)
[Miki Sanbai] Family-style private house, 8-10 people in the center of Puli, certified as a hospitab
Entire Place • 4 bedrooms
山中神仙民宿(埔里桃米日月潭住宿)20人包棟
Entire Place • 6 bedrooms
埔里 璞光庭8~10人三房二廳三衛 合法包棟民宿
Entire Place • 3 bedrooms
Puli See Corner B&B
Entire Place • 6 bedrooms
"Nantoupoli — Xiaobu Homestay" 9 people, suitable for young people, kitchen, party and social hall,
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Puli Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Puli Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #15543662 | 3 | $109,951 | 1 | 0.00/5.0 |
| Yi | 4 | $94,162 | 88 | 3.32/5.0 |
| Candy | 3 | $73,591 | 107 | 3.28/5.0 |
| Moss | 1 | $61,088 | 72 | 4.97/5.0 |
| Lisa | 1 | $56,391 | 57 | 5.00/5.0 |
| Host #128380888 | 1 | $49,300 | 1 | 0.00/5.0 |
| 利萍 | 4 | $47,240 | 177 | 4.91/5.0 |
| Host #238672424 | 3 | $46,408 | 2 | 0.00/5.0 |
| 嘉囷 | 2 | $43,703 | 3 | 2.50/5.0 |
| 繼筠 | 1 | $38,366 | 77 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Puli Township.
Dive Deeper: Advanced Puli Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Puli Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPuli Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Puli Township
- The Puli Township Airbnb market composition is heavily skewed towards Private Room listings, which make up 48.8% of the 123 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Puli Township, House properties are the most common (64.2%), reflecting the local real estate landscape.
- Houses represent a significant 64.2% portion, catering likely to families or larger groups.
- The presence of 17.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.1%) offer potential for unique stay experiences.
Puli Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Puli Township
- The dominant room capacity in Puli Township is 1 bedroom listings, making up 39.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 51.2% of the active Airbnb listings in Puli Township, indicating a high concentration in these sizes.
- A significant 34.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Puli Township.
Puli Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Puli Township
- The most common guest capacity trend in Puli Township vacation rentals is listings accommodating 8+ guests (28.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Puli Township STR market, accounting for 46.4% of listings.
- 32.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Puli Township.
- On average, properties in Puli Township are equipped to host 3.6 guests.
Puli Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Puli Township
- The most common availability pattern in Puli Township falls within the 271-366 days range, representing 74.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Puli Township (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Puli Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
115 listings
98.3% of total
2 Nights
1 listings
0.9% of total
30+ Nights
1 listings
0.9% of total
Key Insights
- The most prevalent minimum stay requirement in Puli Township is 1 Night, adopted by 98.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (99.2%) of the Puli Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (0.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 98.3% of Puli Township hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Puli Township.
Puli Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
5 listings
5.2% of total
Flexible
30 listings
31.3% of total
Moderate
42 listings
43.8% of total
Firm
9 listings
9.4% of total
Strict
10 listings
10.4% of total
Cancellation Policy Insights for Puli Township
- The prevailing Airbnb cancellation policy trend in Puli Township is Moderate, used by 43.8% of listings.
- The market strongly favors guest-friendly terms, with 75.1% of listings offering Flexible or Moderate policies. This suggests guests in Puli Township may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 43.8% market standard in Puli Township.
- Using a Strict policy might deter some guests, as only 10.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Puli Township.
Puli Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Puli Township
- The overall average booking lead time for vacation rentals in Puli Township is 42 days.
- Guests book furthest in advance for stays during June (average 121 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Puli Township.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Puli Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Puli Township (2025)
Amenity Prevalence
Amenity Insights for Puli Township
- Essential amenities in Puli Township that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Essentials, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Puli Township: Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Essentials or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Puli Township to stay competitive.
Puli Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Puli Township
- The typical guest profile for Airbnb in Puli Township consists of primarily domestic travelers (68%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 67.9% of guests.
- Key international markets include Taiwan (67.9%) and United States (8.5%).
- Top languages spoken are Chinese (41.2%) followed by English (35.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Taipei and Kaohsiung City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Puli Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nanzhuang | 11 | $3,037 | $285.76 | 28% |
| Alishan Township | 48 | $1,970 | $143.80 | 39% |
| Zhuangwei | 32 | $1,626 | $228.98 | 24% |
| Yuanshan | 36 | $1,497 | $171.74 | 28% |
| Sanxing | 61 | $1,220 | $249.16 | 22% |
| Zhuqi Township | 27 | $1,210 | $111.86 | 35% |
| Fanlu Township | 29 | $1,160 | $109.55 | 33% |
| Dongshan | 108 | $1,094 | $208.92 | 21% |
| Manzhou | 12 | $1,066 | $119.18 | 31% |
| Wujie | 113 | $1,030 | $234.01 | 21% |