Pingtung City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pingtung County, Taiwan
Is Airbnb profitable in Pingtung City in 2025? Explore comprehensive Airbnb analytics for Pingtung City, Pingtung County, Taiwan to uncover income potential. This 2025 STR market report for Pingtung City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Pingtung City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pingtung City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pingtung City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pingtung City (2025)
Understanding the monthly revenue variations for Airbnb listings in Pingtung City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pingtung City is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pingtung City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $765+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $426 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $203 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $112, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pingtung City
Pingtung City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pingtung City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pingtung City:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pingtung City
Average Daily Rate (ADR) Airbnb Trends in Pingtung City (2025)
Effective short term rental pricing strategy in Pingtung City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pingtung City typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $98+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $43 or more.
- Typical properties (Median) charge around $27 per night.
- Entry-level properties (Bottom 25%) earn around $17 per night.
Average Daily Rate (ADR) Trend by Month in Pingtung City
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Airbnb Seasonality Analysis & Trends in Pingtung City (2025)
Peak Season (January, December, March)
- Revenue averages $437 per month
- Occupancy rates average 31.0%
- Daily rates average $37
Shoulder Season
- Revenue averages $328 per month
- Occupancy maintains around 23.4%
- Daily rates hold near $41
Low Season (February, September, October)
- Revenue drops to average $221 per month
- Occupancy decreases to average 19.6%
- Daily rates adjust to average $41
Seasonality Insights for Pingtung City
- The Airbnb seasonality in Pingtung City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pingtung City's highest earning potential, with monthly revenues capable of climbing to $495, occupancy reaching a high of 33.9%, and ADRs peaking at $43.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $214, occupancy could drop to 18.2%, and ADRs may adjust down to $36.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pingtung City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pingtung City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pingtung City (2025)
Exploring the top neighborhoods for short-term rentals in Pingtung City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pingtung Night Market | A bustling area filled with food stalls, shops, and entertainment, perfect for tourists looking for local flavors and vibrant nightlife. | Pingtung Night Market, Pingtung Cultural Center, Old Pingtung City Cultural Park, Local street food stalls, Craft shops |
| Donggang Township | Known for its coastal scenery and seafood, it attracts visitors looking for a beach getaway and fresh seafood experiences. | Donggang Fishing Port, Siaogang Beach, Donggang Seafood Street, Cijin Island |
| Mudan Township | Offers beautiful beaches and scenic landscapes, ideal for nature lovers and outdoor enthusiasts seeking tranquility. | Mudan Bay, Mudan Township Parks, Water sports activities, Scenic coastal trails |
| National Pingtung University of Science and Technology | Home to many students and academics, this area is lively and attracts visitors connected to the university and its events. | University campus, Cafés and co-working spaces, Student events and exhibitions |
| Wangjingding Mountain | A popular spot for hiking and enjoying panoramic views, attracting tourists interested in nature and hiking activities. | Hiking trails, Scenic viewpoints, Nature parks |
| Kenting National Park | Although slightly further, it’s a major tourist destination in Taiwan known for stunning beaches and natural beauty, great for vacation rentals. | Kenting beaches, Tropical forestry, Scuba diving and snorkeling spots, Night markets |
| Pingtung City Center | The city center is ideal for guests who want to explore local culture, shopping, and dining options in a compact area. | Local restaurants, Shopping streets, Cultural landmarks, Public parks |
| Liuqiu Island | A beautiful island renowned for its clear waters and diving spots, popular for short getaways and leisure activities. | Diving spots, Island tours, Beach activities, Scenic geologic formations |
Understanding Airbnb License Requirements & STR Laws in Pingtung City (2025)
While Pingtung City, Pingtung County, Taiwan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pingtung City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pingtung City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pingtung Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
(Private message for more than 12 people) House!Whole house, Kokusai 3 interchange (4 bedroom, 4 bat
Entire Place • 4 bedrooms
Private private bathroom in a simple small suite in Pingdong City (private)
Private Room • N/A
Jing's House Near Performing Arts Hall, Pingtung University, Pingtung 1936 Cultural Base/Private Bat
Private Room • N/A
Private building in front of Pingtung Station (can be rented separately for short-term rent)
Private Room • 4 bedrooms
Pingtung City Highrise Balcony Backpack Room (Near Victory Star Village)
Private Room • N/A
耕心小旅宿
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pingtung City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pingtung City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 先豐 | 4 | $13,354 | 226 | 4.79/5.0 |
| Gwen | 5 | $10,424 | 487 | 4.62/5.0 |
| Ying Yu | 5 | $6,724 | 177 | 4.81/5.0 |
| Marisa | 1 | $6,190 | 34 | 4.82/5.0 |
| Debbie | 1 | $5,606 | 283 | 4.87/5.0 |
| Mama Kao 高媽媽 | 3 | $4,345 | 138 | 4.60/5.0 |
| Judy | 1 | $3,970 | 73 | 4.95/5.0 |
| Maggie | 2 | $3,947 | 396 | 4.74/5.0 |
| Chiu | 1 | $3,944 | 18 | 4.83/5.0 |
| Nina | 1 | $3,924 | 390 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pingtung City.
Dive Deeper: Advanced Pingtung City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pingtung City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPingtung City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pingtung City
- The Pingtung City Airbnb market composition is heavily skewed towards Private Room listings, which make up 75% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pingtung City, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
- The presence of 17.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Pingtung City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pingtung City
- The dominant room capacity in Pingtung City is 1 bedroom listings, making up 32.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 39.2% of the active Airbnb listings in Pingtung City, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (7.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Pingtung City.
Pingtung City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pingtung City
- The most common guest capacity trend in Pingtung City vacation rentals is listings accommodating 1 guest (14.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 1 guest and 2 guests dominate the Pingtung City STR market, accounting for 28.6% of listings.
- Listings for large groups (6+ guests) are relatively rare (3.6%), potentially indicating an opportunity for hosts targeting this segment in Pingtung City.
- On average, properties in Pingtung City are equipped to host 1.0 guests.
Pingtung City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pingtung City
- The most common availability pattern in Pingtung City falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pingtung City (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pingtung City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Pingtung City is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Pingtung City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Pingtung City hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pingtung City.
Pingtung City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
28% of total
Moderate
9 listings
36% of total
Strict
9 listings
36% of total
Cancellation Policy Insights for Pingtung City
- The prevailing Airbnb cancellation policy trend in Pingtung City is Moderate, used by 36% of listings.
- There's a relatively balanced mix between guest-friendly (64.0%) and stricter (36.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36% market standard in Pingtung City.
- With 36% using Strict terms, this is a viable option in Pingtung City, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Pingtung City.
Pingtung City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pingtung City
- The overall average booking lead time for vacation rentals in Pingtung City is 37 days.
- Guests book furthest in advance for stays during October (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (44 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Pingtung City.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Pingtung City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pingtung City (2025)
Amenity Prevalence
Amenity Insights for Pingtung City
- Essential amenities in Pingtung City that guests expect include: Air conditioning, Hair dryer, Essentials, Shampoo, Hot water, Hangers. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pingtung City: Air conditioning, Hair dryer, Essentials, Shampoo, Hot water, Hangers.
- Prioritize adding missing essentials: Shampoo, Hot water, Hangers.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pingtung City to stay competitive.
Pingtung City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pingtung City
- The typical guest profile for Airbnb in Pingtung City consists of primarily domestic travelers (84%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 83.6% of guests.
- Key international markets include Taiwan (83.6%) and Hong Kong (3%).
- Top languages spoken are Chinese (47.3%) followed by English (36.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Taipei and Taichung City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pingtung City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Alishan Township | 48 | $1,970 | $143.80 | 39% |
| Zhuqi Township | 27 | $1,210 | $111.86 | 35% |
| Fanlu Township | 29 | $1,160 | $109.55 | 33% |
| Manzhou | 12 | $1,066 | $119.18 | 31% |
| Chiayi | 69 | $1,008 | $88.62 | 36% |
| Caotun Township | 10 | $995 | $89.98 | 28% |
| Changbin | 37 | $904 | $130.34 | 25% |
| Puli Township | 123 | $843 | $163.98 | 22% |
| Nantou City | 24 | $822 | $166.60 | 20% |
| Zhushan Township | 24 | $796 | $159.96 | 18% |