Tainan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tainan City, Taiwan
Is Airbnb profitable in Tainan in 2025? Explore comprehensive Airbnb analytics for Tainan, Tainan City, Taiwan to uncover income potential. This 2025 STR market report for Tainan, based on AirROI data from July 2024 to June 2025, reveals key trends in the bustling market of 1,286 active listings.
Whether you're considering an Airbnb investment in Tainan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tainan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tainan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tainan (2025)
Understanding the monthly revenue variations for Airbnb listings in Tainan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tainan is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tainan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,123+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,004 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $460 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $208, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tainan
Tainan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tainan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tainan:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tainan
Average Daily Rate (ADR) Airbnb Trends in Tainan (2025)
Effective short term rental pricing strategy in Tainan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tainan typically peaks in January and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $101 or more.
- Typical properties (Median) charge around $60 per night.
- Entry-level properties (Bottom 25%) earn around $39 per night.
Average Daily Rate (ADR) Trend by Month in Tainan
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Airbnb Seasonality Analysis & Trends in Tainan (2025)
Peak Season (January, August, April)
- Revenue averages $993 per month
- Occupancy rates average 32.9%
- Daily rates average $97
Shoulder Season
- Revenue averages $878 per month
- Occupancy maintains around 29.7%
- Daily rates hold near $95
Low Season (June, September, November)
- Revenue drops to average $770 per month
- Occupancy decreases to average 27.4%
- Daily rates adjust to average $96
Seasonality Insights for Tainan
- The Airbnb seasonality in Tainan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tainan's highest earning potential, with monthly revenues capable of climbing to $1,066, occupancy reaching a high of 33.6%, and ADRs peaking at $100.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $748, occupancy could drop to 23.9%, and ADRs may adjust down to $94.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tainan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tainan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tainan (2025)
Exploring the top neighborhoods for short-term rentals in Tainan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Anping District | A historic area known for its rich culture and landmarks, perfect for tourists interested in Tainan's history and local life. It offers charming street markets and historical sites. | Anping Fort, Anping Tree House, Anping Old Street, Siyiji Historic Park |
| Tainan City Center | The bustling heart of Tainan, featuring shopping, dining, and cultural attractions. It's central and offers easy access to numerous local landmarks and experiences. | Confuzius Temple, Tainan Flower Night Market, National Cheng Kung University, Chihkan Tower |
| Xinhua District | A peaceful district with a unique blend of modern and traditional elements, attracting visitors looking for a quieter stay while still accessible to the city. | Xinhua Old Street, Shen'ao Fishing Port, Xinhua Flower Market |
| Nanfangao District | An area known for its beautiful coastal scenery, making it ideal for those looking to enjoy the beach and coastal activities. | Nanfangao Fishing Port, Nanfangao Cape, Sihcao Park |
| Zhongshan Road | Renowned for its vibrant street life, restaurants, and shops, attracting tourists looking for a lively atmosphere. | Tainan Art Museum, Dazhuang Bridge, Zhongzheng Park |
| Shennong Street | A historic street famous for its traditional architecture and craft shops, appealing to visitors interested in Tainan's artisan culture. | Shennong Street, Tainan Cultural Center, local cafes |
| Baoan District | Offers a mix of historical and natural attractions, making it appealing to those wanting a local experience with outdoor activities. | Baoan Temple, Bantou Park, local markets |
| Jianziwei District | A district with beautiful landscapes and local food markets, providing a unique experience for travelers looking to immerse themselves in Tainan's cultural heritage. | Jianziwei Market, local street food, scenic bike paths |
Understanding Airbnb License Requirements & STR Laws in Tainan (2025)
While Tainan, Tainan City, Taiwan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tainan to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Tainan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tainanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Karaoke + Free Parking + Indoor Nakajima Grill + Dart Machine + Video Game + Mahjong Tainan Baan Bui
Entire Place • 5 bedrooms
Lane X Tainan, a private building with four rooms a day. It is suitable for 8-10 ppl. It is a privat
Entire Place • 4 bedrooms
.Hemeung. - Tainan - Jincheng City Center (10-16 people independently use)
Entire Place • 5 bedrooms
8 beds, priced by bed, family style, 13:00 check-out, near Old Street/free garage with charging stat
Entire Place • 4 bedrooms
Nanto Good Room | Downtown | Private Building | 4 Bedrooms 3 Bathrooms | Newly Furnished | Nearly Sh
Entire Place • 4 bedrooms
"Cape" Scandinavian design, about 5 ~ 9 people.Not far from Highway 1, next to Bridge Station, about
Private Room • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tainan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tainan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 莎莎(Teresa) | 14 | $294,771 | 426 | 4.88/5.0 |
| Amy惠 | 5 | $252,005 | 121 | 4.77/5.0 |
| Poppy | 4 | $232,492 | 69 | 4.88/5.0 |
| Chu | 20 | $196,918 | 2788 | 4.75/5.0 |
| 麗楓 | 5 | $191,014 | 50 | 5.00/5.0 |
| 西西 | 9 | $190,887 | 151 | 4.78/5.0 |
| Chapter 127 | 17 | $177,525 | 441 | 4.91/5.0 |
| 瀞巷 | 6 | $157,003 | 1513 | 4.92/5.0 |
| Chen Chen | 7 | $153,044 | 91 | 4.97/5.0 |
| 諒德Vick | 3 | $149,192 | 21 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tainan.
Dive Deeper: Advanced Tainan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tainan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTainan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tainan
- The Tainan Airbnb market composition is heavily skewed towards Private Room listings, which make up 60.5% of the 1,286 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tainan, House properties are the most common (56.8%), reflecting the local real estate landscape.
- Houses represent a significant 56.8% portion, catering likely to families or larger groups.
- The presence of 14.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 5.8%) offer potential for unique stay experiences.
Tainan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tainan
- The dominant room capacity in Tainan is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 41.7% of the active Airbnb listings in Tainan, indicating a high concentration in these sizes.
Tainan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tainan
- The most common guest capacity trend in Tainan vacation rentals is listings accommodating 2 guests (18.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Tainan STR market, accounting for 29.2% of listings.
- 17.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tainan.
- On average, properties in Tainan are equipped to host 2.3 guests.
Tainan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tainan
- The most common availability pattern in Tainan falls within the 271-366 days range, representing 65.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Tainan (36.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tainan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1061 listings
87% of total
2 Nights
29 listings
2.4% of total
3 Nights
5 listings
0.4% of total
4-6 Nights
10 listings
0.8% of total
7-29 Nights
25 listings
2.1% of total
30+ Nights
89 listings
7.3% of total
Key Insights
- The most prevalent minimum stay requirement in Tainan is 1 Night, adopted by 87% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.4%) of the Tainan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 87% of Tainan hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tainan.
Tainan Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
321 listings
25.4% of total
Moderate
541 listings
42.8% of total
Firm
147 listings
11.6% of total
Strict
254 listings
20.1% of total
Cancellation Policy Insights for Tainan
- The prevailing Airbnb cancellation policy trend in Tainan is Moderate, used by 42.8% of listings.
- There's a relatively balanced mix between guest-friendly (68.2%) and stricter (31.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.8% market standard in Tainan.
- Regularly review your cancellation policy against competitors and market demand shifts in Tainan.
Tainan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tainan
- The overall average booking lead time for vacation rentals in Tainan is 33 days.
- Guests book furthest in advance for stays during October (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (41 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Tainan.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Tainan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tainan (2025)
Amenity data is currently unavailable for Tainan.
Tainan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tainan
- The typical guest profile for Airbnb in Tainan consists of a mix of domestic (60%) and international guests, often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 59.8% of guests.
- Key international markets include Taiwan (59.8%) and United States (9%).
- Top languages spoken are Chinese (40.1%) followed by English (37.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tainan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Zhuangwei | 19 | $2,530 | $274.88 | 27% |
| Alishan Township | 51 | $2,137 | $157.01 | 43% |
| Nanzhuang | 12 | $2,022 | $229.03 | 26% |
| Yuanshan | 37 | $1,419 | $205.46 | 27% |
| Fanlu Township | 29 | $1,212 | $219.10 | 33% |
| Zhuqi Township | 25 | $1,208 | $108.68 | 37% |
| Sanxing | 57 | $1,198 | $247.18 | 22% |
| Dongshan | 90 | $1,106 | $217.25 | 22% |
| Changbin | 36 | $1,042 | $156.02 | 26% |
| Chiayi | 82 | $1,014 | $102.88 | 33% |