Zanzibar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mjini Magharibi Region, Tanzania
Is Airbnb profitable in Zanzibar in 2025? Explore comprehensive Airbnb analytics for Zanzibar, Mjini Magharibi Region, Tanzania to uncover income potential. This 2025 STR market report for Zanzibar, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 44 active listings.
Whether you're considering an Airbnb investment in Zanzibar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zanzibar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zanzibar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zanzibar (2025)
Understanding the monthly revenue variations for Airbnb listings in Zanzibar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zanzibar is typically November, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zanzibar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,231+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,964 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $751 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $293, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zanzibar
Zanzibar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zanzibar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zanzibar:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zanzibar
Average Daily Rate (ADR) Airbnb Trends in Zanzibar (2025)
Effective short term rental pricing strategy in Zanzibar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zanzibar typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $290+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $40 per night.
Average Daily Rate (ADR) Trend by Month in Zanzibar
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Airbnb Seasonality Analysis & Trends in Zanzibar (2025)
Peak Season (November, December, January)
- Revenue averages $2,358 per month
- Occupancy rates average 40.5%
- Daily rates average $140
Shoulder Season
- Revenue averages $1,697 per month
- Occupancy maintains around 37.1%
- Daily rates hold near $126
Low Season (July, September, October)
- Revenue drops to average $1,366 per month
- Occupancy decreases to average 32.9%
- Daily rates adjust to average $121
Seasonality Insights for Zanzibar
- The Airbnb seasonality in Zanzibar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zanzibar's highest earning potential, with monthly revenues capable of climbing to $2,451, occupancy reaching a high of 45.7%, and ADRs peaking at $151.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,196, occupancy could drop to 31.0%, and ADRs may adjust down to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zanzibar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zanzibar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zanzibar (2025)
Exploring the top neighborhoods for short-term rentals in Zanzibar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Stone Town | The historical heart of Zanzibar, known for its rich culture, stunning architecture, and vibrant markets. A UNESCO World Heritage site that attracts tourists interested in history and culture. | House of Wonders, Forodhani Gardens, Old Fort, Fish Market, St. Joseph's Cathedral, Zanzibar Museum |
| Nungwi | Located on the northern tip of Zanzibar, Nungwi is famous for its beautiful beaches and crystal-clear waters. It's a prime destination for tourists looking for relaxation and water sports. | Nungwi Beach, Mnarani Marine Turtles Conservation Pond, Nungwi Lighthouse, Kendwa Beach, Scuba diving and snorkeling excursions |
| Kendwa | Known for its stunning beaches and vibrant nightlife, Kendwa offers a more laid-back atmosphere compared to Nungwi while still catering to tourists seeking fun and leisure activities. | Kendwa Beach, Kendwa Rocks Hotel, Full Moon Parties, Scuba diving and snorkeling |
| Jambiani | A tranquil village on the southeast coast known for its picturesque coastline and local culture. Perfect for travelers looking for a peaceful retreat away from the hustle and bustle. | Jambiani Beach, Kikadini Beach, local spice tours, traditional dhow sailing |
| Paje | A popular spot for kite surfing and beach enthusiasts, Paje offers a lively atmosphere with plenty of dining and entertainment options close to the beach. | Paje Beach, Kite Surfing lessons, Paje Village, Spice Tours |
| Matemwe | A serene area known for its beautiful beaches and relaxed vibe, making it ideal for couples and honeymooners looking for a romantic getaway. | Matemwe Beach, Mnemba Atoll, local fishing village tours |
| Kizimkazi | Famous for dolphin tours and its historical mosque, Kizimkazi offers unique experiences for travelers interested in marine life and cultural heritage. | Kizimkazi Mosque, Dolphin Tours, Kizimkazi Beach |
| Zanzibar City | The capital and largest city of Zanzibar, it provides access to shopping, dining, and cultural experiences, ideal for tourists wanting to explore urban life on the island. | Darajani Market, Old Fort, Zanzibar Ferry Terminal, Cultural Heritage Centre |
Understanding Airbnb License Requirements & STR Laws in Zanzibar (2025)
While Zanzibar, Mjini Magharibi Region, Tanzania currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zanzibar to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zanzibar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zanzibarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Thamani with Private Pool ZanzibarHouses
Entire Place • 4 bedrooms
Emerald Blue Villa
Entire Place • 2 bedrooms
Tamarind Tree Beachfront bungalow with pool
Entire Place • 3 bedrooms
Peponi Palace.
Entire Place • 5 bedrooms
Beach house in the city - The Edge
Entire Place • 3 bedrooms
ArtStudio in a tropical garden with pool
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zanzibar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zanzibar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| ZanzibarHouses | 1 | $118,198 | 12 | 5.00/5.0 |
| Emerald Blue Villa | 1 | $74,109 | 14 | 4.93/5.0 |
| Jennifer | 1 | $55,673 | 49 | 4.88/5.0 |
| Zaiba | 1 | $55,179 | 54 | 4.72/5.0 |
| Khamis | 3 | $19,305 | 34 | 3.11/5.0 |
| Host #10183427 | 1 | $18,594 | 44 | 4.82/5.0 |
| Host #203286131 | 3 | $18,219 | 0 | 0.00/5.0 |
| Markus | 1 | $17,940 | 61 | 4.85/5.0 |
| Khalid | 1 | $17,433 | 56 | 4.80/5.0 |
| Jan Neubert Airbnb | 1 | $16,212 | 15 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zanzibar.
Dive Deeper: Advanced Zanzibar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zanzibar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZanzibar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zanzibar
- The Zanzibar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 59.1% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Zanzibar, House properties are the most common (40.9%), reflecting the local real estate landscape.
- Houses represent a significant 40.9% portion, catering likely to families or larger groups.
- The presence of 22.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 9.0%) offer potential for unique stay experiences.
Zanzibar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zanzibar
- The dominant room capacity in Zanzibar is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.6% of the active Airbnb listings in Zanzibar, indicating a high concentration in these sizes.
- A significant 27.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zanzibar.
Zanzibar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zanzibar
- The most common guest capacity trend in Zanzibar vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Zanzibar STR market, accounting for 45.5% of listings.
- 27.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zanzibar.
- On average, properties in Zanzibar are equipped to host 3.6 guests.
Zanzibar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zanzibar
- The most common availability pattern in Zanzibar falls within the 271-366 days range, representing 68.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Zanzibar (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zanzibar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
60% of total
2 Nights
7 listings
17.5% of total
3 Nights
4 listings
10% of total
4-6 Nights
2 listings
5% of total
7-29 Nights
1 listings
2.5% of total
30+ Nights
2 listings
5% of total
Key Insights
- The most prevalent minimum stay requirement in Zanzibar is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.5%) of the Zanzibar Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60% of Zanzibar hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zanzibar.
Zanzibar Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
54.8% of total
Moderate
4 listings
12.9% of total
Firm
5 listings
16.1% of total
Strict
5 listings
16.1% of total
Cancellation Policy Insights for Zanzibar
- The prevailing Airbnb cancellation policy trend in Zanzibar is Flexible, used by 54.8% of listings.
- There's a relatively balanced mix between guest-friendly (67.7%) and stricter (32.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.8% market standard in Zanzibar.
- Given the high prevalence of Flexible policies (54.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Zanzibar.
Zanzibar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zanzibar
- The overall average booking lead time for vacation rentals in Zanzibar is 47 days.
- Guests book furthest in advance for stays during November (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (62 days avg.) sees the longest lead times, while Spring (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Zanzibar.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Zanzibar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zanzibar (2025)
Amenity Prevalence
Amenity Insights for Zanzibar
- Essential amenities in Zanzibar that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zanzibar: Free parking on premises.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zanzibar to stay competitive.
Zanzibar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zanzibar
- The typical guest profile for Airbnb in Zanzibar consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 6.3% of guests.
- Key international markets include United States (17.7%) and Germany (14.3%).
- Top languages spoken are English (43.8%) followed by French (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zanzibar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dongwe | 26 | $3,903 | $303.49 | 55% |
| Uroa | 11 | $2,330 | $291.22 | 28% |
| Matemwe | 21 | $2,098 | $280.10 | 31% |
| Bwejuu | 47 | $2,049 | $222.01 | 39% |
| Bweleo | 12 | $1,998 | $247.65 | 28% |
| Kiwengwa | 86 | $1,442 | $181.96 | 33% |
| Jambiani | 213 | $1,401 | $136.42 | 38% |
| Kigomane | 22 | $1,086 | $168.20 | 24% |
| Pingwe | 15 | $1,011 | $143.58 | 25% |
| Pongwe | 23 | $968 | $153.86 | 34% |