Lomé Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maritime Region, Togo
Is Airbnb profitable in Lomé in 2025? Explore comprehensive Airbnb analytics for Lomé, Maritime Region, Togo to uncover income potential. This 2025 STR market report for Lomé, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 311 active listings.
Whether you're considering an Airbnb investment in Lomé, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lomé Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lomé Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lomé (2025)
Understanding the monthly revenue variations for Airbnb listings in Lomé is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lomé is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lomé across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,211+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $750 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $387 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $159, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lomé
Lomé Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lomé STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lomé:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lomé
Average Daily Rate (ADR) Airbnb Trends in Lomé (2025)
Effective short term rental pricing strategy in Lomé involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lomé typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $88+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $53 or more.
- Typical properties (Median) charge around $34 per night.
- Entry-level properties (Bottom 25%) earn around $24 per night.
Average Daily Rate (ADR) Trend by Month in Lomé
Get Live Lomé Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Lomé (2025)
Peak Season (April, May, June)
- Revenue averages $744 per month
- Occupancy rates average 36.9%
- Daily rates average $45
Shoulder Season
- Revenue averages $490 per month
- Occupancy maintains around 36.4%
- Daily rates hold near $46
Low Season (February, March, October)
- Revenue drops to average $420 per month
- Occupancy decreases to average 34.3%
- Daily rates adjust to average $47
Seasonality Insights for Lomé
- The Airbnb seasonality in Lomé shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lomé's highest earning potential, with monthly revenues capable of climbing to $813, occupancy reaching a high of 41.6%, and ADRs peaking at $48.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $395, occupancy could drop to 28.7%, and ADRs may adjust down to $45.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lomé.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lomé seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lomé (2025)
Exploring the top neighborhoods for short-term rentals in Lomé? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The vibrant heart of Lomé that offers a mix of cultural experiences and local markets. It's ideal for tourists wanting to explore Togo's rich culture and history. | Grand Marché, Togo National Museum, Lomé Cathedral, Monument de l'Indépendance, Palais des Congrès |
| Bénin-Cité | This neighborhood features beautiful beaches and a laid-back atmosphere, attracting both leisure and business travelers looking for relaxation and accessibility to the coast. | Bénin Beach, Lomé Beach, Aquarium du Togo, Cultural Centre of the Aube |
| Kopéto | A suburban area that offers a quiet escape from the city, making it appealing for long-term visitors and families. It has local parks and residential charm. | Kopeto Park, Local restaurants, Community markets |
| Adidogomé | A blend of modern amenities and local living that caters to those looking for a more authentic Togo experience. It appeals to travelers who want to connect with local culture. | Adidogomé Market, Nearby parks, Local eateries |
| Lomé Marina | A scenic area along the waterfront that is popular for its leisure activities and dining options, making it attractive for tourists who enjoy outdoor experiences. | Lomé Marina, Waterfront restaurants, Boat tours |
| Tokoin | A vibrant residential area with easy access to various amenities, making it suitable for short-term and long-term Airbnb stays. It provides a local experience of life in Lomé. | Local shops, Community events, Nearby parks |
| Avedji | This neighborhood is known for its bustling market scene and proximity to the city center, making it perfect for guests who want to explore the local culture and cuisine. | Avedji Markets, Local food stalls, Nearby cultural sites |
| Baguida | A coastal area with quieter beaches, perfect for relaxation. It's favored by families and those looking for a peaceful beach retreat away from the hustle and bustle. | Baguida Beach, Township nature walks, Local seafood restaurants |
Understanding Airbnb License Requirements & STR Laws in Lomé (2025)
While Lomé, Maritime Region, Togo currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lomé to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lomé (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lomébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Renovated Fafape apartment very close to the beach!
Entire Place • 2 bedrooms
3 quiet bedrooms in the center of Lomé
Entire Place • 3 bedrooms
White House Elie palace Villa with pool
Entire Place • 5 bedrooms
Beautiful fully-equipped villa.
Entire Place • 2 bedrooms
4 Bedrooms. Large and Charming Luxury Property
Entire Place • 4 bedrooms
Designer apartment in Adidogome
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lomé (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lomé based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kodjo Mawukoenyo | 5 | $43,437 | 14 | 2.68/5.0 |
| Toussine | 4 | $37,562 | 200 | 4.81/5.0 |
| Yao | 4 | $35,974 | 64 | 4.75/5.0 |
| Africo | 7 | $27,986 | 31 | 3.25/5.0 |
| Kristabela | 2 | $22,094 | 91 | 4.70/5.0 |
| Host #311829489 | 2 | $22,007 | 11 | 4.86/5.0 |
| Jordan | 2 | $19,915 | 32 | 4.94/5.0 |
| Marcel&Lily | 6 | $16,782 | 11 | 1.63/5.0 |
| Loukman | 4 | $16,440 | 55 | 4.89/5.0 |
| Love | 4 | $15,163 | 13 | 2.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lomé.
Dive Deeper: Advanced Lomé STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lomé. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLomé Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lomé
- The Lomé Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.1% of the 311 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lomé, Apartment/Condo properties are the most common (53.7%), reflecting the local real estate landscape.
- Houses represent a significant 35.4% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.0%) offer potential for unique stay experiences.
Lomé Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lomé
- The dominant room capacity in Lomé is 2 bedrooms listings, making up 31.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 61.4% of the active Airbnb listings in Lomé, indicating a high concentration in these sizes.
- A significant 29.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lomé.
Lomé Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lomé
- The most common guest capacity trend in Lomé vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Lomé STR market, accounting for 54.6% of listings.
- 26.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lomé.
- On average, properties in Lomé are equipped to host 3.8 guests.
Lomé Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lomé
- The most common availability pattern in Lomé falls within the 271-366 days range, representing 69.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Lomé (36%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lomé Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
112 listings
38.2% of total
2 Nights
69 listings
23.5% of total
3 Nights
29 listings
9.9% of total
4-6 Nights
36 listings
12.3% of total
7-29 Nights
32 listings
10.9% of total
30+ Nights
15 listings
5.1% of total
Key Insights
- The most prevalent minimum stay requirement in Lomé is 1 Night, adopted by 38.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.7%) of the Lomé Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.2% of Lomé hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lomé.
Lomé Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
103 listings
50.7% of total
Moderate
61 listings
30% of total
Firm
16 listings
7.9% of total
Strict
23 listings
11.3% of total
Cancellation Policy Insights for Lomé
- The prevailing Airbnb cancellation policy trend in Lomé is Flexible, used by 50.7% of listings.
- The market strongly favors guest-friendly terms, with 80.7% of listings offering Flexible or Moderate policies. This suggests guests in Lomé may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50.7% market standard in Lomé.
- Given the high prevalence of Flexible policies (50.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 11.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Lomé.
Lomé STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lomé
- The overall average booking lead time for vacation rentals in Lomé is 31 days.
- Guests book furthest in advance for stays during April (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (40 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Lomé.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Lomé averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lomé (2025)
Amenity Prevalence
Amenity Insights for Lomé
- Essential amenities in Lomé that guests expect include: Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lomé: Wifi, Kitchen, TV.
- Prioritize adding missing essentials: Wifi, Kitchen, TV.
- Consider adding popular differentiators like Air conditioning or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lomé to stay competitive.
Lomé Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lomé
- The typical guest profile for Airbnb in Lomé consists of predominantly international visitors (95%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 4.8% of guests.
- Key international markets include France (33.5%) and United States (13.8%).
- Top languages spoken are English (39.6%) followed by French (38.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lomé Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Djako Daho | 41 | $534 | $50.61 | 43% |
| Grand-Popo | 14 | $390 | $84.79 | 29% |
| Tema | 70 | $310 | $60.74 | 33% |
| Sanguera | 10 | $282 | $51.88 | 36% |
| Whydah | 23 | $276 | $72.57 | 18% |
| Cotonou | 253 | $234 | $49.59 | 33% |
| Kpalimé | 15 | $175 | $46.50 | 30% |
| Godomey | 15 | $164 | $35.02 | 36% |
| Sagbado | 20 | $144 | $43.11 | 27% |
| Abomey-Calavi | 47 | $135 | $37.70 | 31% |